News (Noticias) Tagged ‘Todobebe’

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October 27, 2008

How will Latin American and Hispanic Companies Fare in the Current Credit Crunch? - (reviews: Batanga, Impremedia, Todobebé, QuePasa)

September 29, 2008

Todobebe Boosts Advertisers’ Reach with Popular Viva la Familia Fiesta - MarketWatch

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“Participation Exceeds Forecast by 60 Percent
Todobebe, Inc., one of the world’s leading parenting multimedia brands, today announced the results of its second annual Viva la Familia Fiesta program, a multimedia campaign and one-day event targeted to Hispanic mothers and families. Nielsen audit results confirm participation exceeded expectations by more than 60 percent with 10,000 moms enrolling as “party hosts” and an estimated 170,183 attendees joining in celebration of motherhood. The Viva la Familia Fiesta initiative extended its reach far beyond the top Hispanic DMA’s into more than 150 cities to become the largest known national event for families to date.
“This year’s fiesta resulted in a 1,500 percent (15x) participation increase from our inaugural event last year,” said Cynthia Nelson, COO of Todobebe. “The exponential audience growth was even greater than we expected and reflects the excitement in our community for the chance to celebrate together with friends, family and neighbors who are in the same life stage of expecting and raising young children. We are currently in planning to expand the opportunity to allow more families and advertisers to participate in 2009.”
The Viva la Familia Fiesta day was the culmination of a 60-day, multimedia campaign using TV, radio endorsements, digital promotions, magazine, and door to door media to drive event participation, garnering more than 95 million total consumer impressions.
“We wanted to bring our different media together to achieve scale without losing the personal connection we have with families,” said Lois Mosgrove, VP of Marketing. “From television entertainment and in-home experiences to magazine content and online community generation and research, we provided our sponsors P&G, Nestle and the March of Dimes a chance to reach consumers in an entertaining, relevant and integrated way at every touch point.”
To further engage mothers, participating families received special Todobebe and sponsor-branded celebration boxes that included products, special offers, party favors and DVDs with videos and activities. Hosts were also able to use Todobebe’s fiesta website to create their own party pages, invite their friends, participate in daily contests, upload photos and videos and participate in branded activities. In addition, over 4,000 moms submitted their stories for the chance to participate in Todobebe’s “Viva La Familia” TV show, now airing every Saturday at noon on the Univision Network.
In conjunction with Nielsen, Todobebe obtained key quantitative research statistics and demographics about the Hispanic mom market, including brand awareness, retail buying preferences, Internet usage, family activities, household income, family size and more.
About Todobebe
Todobebe is the global family brand and multimedia company dedicated to the adventures of parenting. Todobebe provides expert advice and unlimited child-rearing content to millions of Hispanic families via broadcast, print and digital outlets, as well as promotional events. Founded in 1998, Todobebe has grown to become the trusted resource and partner for advertisers seeking to reach one of the largest markets today.
For more information, please visit client.todobebe.com/corporate. “

August 5, 2008

Todobebe’s New Family TV Show Debuts as #1 Show in the U.S. Among All Adults 18 to 34

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“Todobebe, Inc., the leading media company dedicated to the adventures of parenting, announced that “Viva la Familia! de Todobebe” (Hooray for Families! from Todobebe), its new TV show for mothers and young families, debuted Friday night July 25th in Prime Time delivering 3.3 million viewers 2+ and made Univision the #1 network for the 10pm ET/PT (9pm Central) hour among all Adults 18-34, Adults 18-24, and Persons 12-34.

“If there is any question as to which families make up the new general market in the United States, this delivery says it all,” said Gillian Sandler, CEO & Chairman, Todobebe, Inc.

The new family show stars the actress, singer, and expecting mother Aracely Arambula, who is also a co-executive producer, and is co-hosted by Todobebe’s co-founder, Chief Editor, and author Jeannette Kaplun.

About Todobebe, Inc.
Founded in 1999, Todobebe, Inc. is the leading media company dedicated to the adventures of parenting; its award-winning branded properties have pioneered new advertising models and serve Spanish speaking families raising babies and children through: The Family TV show and multi-media promotions platform: Viva la Familia! de Todobebe; Todobebe.com the #1 Internet destination for Spanish-speaking families expecting and raising babies, Todobebe radio capsules syndicated via ABC Radio Networks, Todobebe TV, DVDs, and radio shows distributed in Mexico, South and Central America; The Todobebe Magazine distributed in the top newspapers in the United States; The Todobebe Book, the parenting guide for babies 0-12 months published by Harper
Collins-Rayo; Todobebe Parenting Tips, airing hourly in stores nationwide in the US via the Premier Retail Network, and in hospitals in Mexico via Canal Angeles. Among its prestigious awards are the 2007 Canyon Ranch Institute Prevention Pioneer Award, and its Suncoast Emmy(R) nomination as the best service TV program.

About Viva La Familia de Todobebe
Produced by Todobebe, Inc. in Los Angeles, California, and Miami, Florida, Viva La Familia de Todobebe’s Executive Producers include Julia Dangond, Melissa Escobar, Aracely Arambula, and co-executive producers: Luis Balauguer, Alejandro Asensi, and Latin World Entertainment. “

July 29, 2008

Early Bird Expires in Two Days: Hispanic Digital and Print Media Conference

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“Join us October 9th in New York City for this one-of-a-kind event, to be held at the elegant and historic Altman Building. Save $360 by registering here now:

www.portada-online.com/conference/registration.aspx?cid=2

Benefit from listening to more than 30 leaders who will provide how-to advice on:

– Big Box Retail Advertising: The State of the Art
– Breaking through to increased Multicultural Advertising Budgets
– How You should think about Mobile Marketing for Hispanics and Why.
– Case Study: Automotive Advertising in the Hispanic Market
– How to increase the share of Digital and Print Advertising Dollars in Hispanic Advertising Budgets
– Financing, acquiring and selling Hispanic media properties
– Healthcare Advertising: Advice from a large Madison Avenue print buyer

Plus:
Three breakout sessions about:
– Monetizing Offline Content
– The Mobile Opportunity
– Online Video Advertising

Confirmed speakers include:

– Craig Desens, Chief Development Officer, NSA Media
– Tim Hahn, Director of Interactive, Latinworks
– Beth Fidoten, Print Director, Initiative Media
– Marti Frucci, Managing Director, DeSilva&Phillips
– Robert Nolan, Managing Partner Halyard Capital
– John Paton, CEO Impremedia- Daniel Villarroel, Director Multi-Ethnic Marketing, Maybelline & Garnier
– Sacha Xavier, Group Media Director, Avenue A-Razorfish

Make sure that you register and save $360 by taking advantage of the early bird, expiring in two days Thursday July 31. Copy this link into your browser: www.portada-online.com/conference/registration.aspx?cid=2
The conference will conclude with the first-ever Hispanic Digital and Print Media Awards Dinner, sponsored by Batanga. To nominate Candidates in 9 different categories, please go here:
www.portada-online.com/conference/award-nomination.aspx?cid=2

Sponsorship Opportunities:
Portada’s Annual Hispanic Digital and Print Media Conference is a
high-profile brand that is highly respected in the Hispanic and Latin American Advertising, Media and Publishing world. For information on how to align your brand with this conference, please e-mail Annette Fielman at
Annette@portada-online.com or contact her at (631) 470-2253.
The following companies already have signed up as Premium Sponsors of the Second Annual Hispanic Digital and Print Media Conference & Networking/Awards Dinner: Impremedia Digital (Platinum), Starmedia (Gold), MediaSpace Solutions (Silver Sponsor), JumpTV (Bronze), Todobebe (Bronze), Alloy Access (Bronze) and Batanga (Sponsor of the Hispanic Digital and Print Media Awards Dinner).

Media Partners: Ethnic Events, Grupo Entrada, Hispanic Professional Networking Group and Hispanic Trending.

CONTACT: Marcos Baer of Portada, +1-212-685-4441,
marcos@portada-online.com; or Annette Fielman, (631) 470-2253, Annette@portada-online.com, for conference information

Web site:

” title=”http://www.portada-online.com/\”

” class=”autohyperlink” target=”_blank”>www.portada-online.com/”

June 25, 2008

Portada Invites You to the Second Annual Hispanic Digital and Print Media Conference, NYC, Oct. 9

Filed under [ Business ] [ Media ] [ Press Releases ] [ Blogante Business ] [ New York ] [ New York City ]
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“The Second Annual Hispanic Digital and Print Media Conference & Networking/Awards Dinner will be held in New York City on October 9, 2008.

Organized by Portada (www.portada-online.com/conference/main.aspx?cid=2) — a major trade publication (online and in print) and resource to Hispanic and Latin American media, publishing and advertising professionals-the event will feature highly-focused panels and presentations by the best minds in Hispanic and Latin American media and advertising.

The one day event will have several sessions and panels focused on growing the Hispanic and Latin American digital and print media industries. Particular topics like Private Equity and M&A in Hispanic Media, Latin American Media Buying, and Hispanic Online Video Advertising will be discussed in breakout sessions next to the main hall of the Altman Building, located on West 18th Street in the heart of Manhattan.

An impressive array of speakers has already been confirmed, including:

Greg Anthony, SVP Multicultural Sales, Alloy Access

Craig Desens, Chief Development Officer, NSA Media and President of Home Depot account

Beth Fidoten, Print Director, Initiative Media

Tim Hahn, Director of Interactive, LatinWorks

Rick Marroquin, Chief Marketing Officer, Batanga

John Paton, CEO, Impremedia

Nada Usina, President, JumpTV

The conference will conclude by recognizing industry pioneers, innovators and their campaigns through Portada’s Hispanics Digital and Print Media Awards.

Secure your ticket today and Save more than $350 (www.portada-online.com/conference/registration.aspx?cid=2) with the early bird discount, putting this link in your browser: www.portada-online.com/conference/registration.aspx?cid=2

The following companies already have signed up as Premium Sponsors of the Second Annual Hispanic Digital and Print Media Conference & Networking/Awards Dinner: Impremedia Digital (Platinum), Batanga (Sponsor of the Hispanic Digital and Print Media Awards Dinner), MediaSpace Solutions (Silver Sponsor), JumpTV (Bronze), Todobebe (Bronze), Alloy Access (Bronze).

Sponsorship Opportunities:

Portada’s Annual Hispanic Digital and Print Media Conference is a high-profile brand that is highly respected in the Hispanic and Latin American Advertising and Publishing world. For information on how to align your brand with this high-profile conference, please e-mail Annette Fielman at Annette@portada-online.com or contact her at (631) 470-2253.”*

May 8, 2008

Todobebé launches Todobebé La Revista

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“Todobebé, a multi-media company dedicated to the Hispanic and Latin American Parenting Market, today is launching Todobebé La Revista. The magazine has a page count of 24 and is distributed as an insert in Phoenix La Prensa newspaper. It will be published as an insert in 10 other newspapers in 7 cities in the coming days. (For distribution vehicles and dates see below.) Total circulation is 839,000.”*

March 28, 2008

Todobebé renews its site, showing off its new look, personalized services, and reaching the heart of millions of families like never before

Filed under [ Hispanic News ] [ Internet ] [ Press Releases ] [ Blogante Business ]
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“As it approaches a decade in the market, Todobebé (www.todobebe.com), announced the re-launch of its website, re-designed and expanded to serve a new generation of families expecting and raising children 0 to 5 years old. Since its birth as the first global website for Spanish speaking parents in 1999, Todobebé has pioneered the development of new multi-media content formats that inform, educate, entertain and connect Spanish-speaking parents globally.

Jeannette Kaplun, Founder and Editor-in-Chief of Todobebé, explains: “Todobebé now offers total optimization of technology and 1:1 social interaction. We have the most advanced tools that all parents need to raise their children while they learn, have fun, and share everyday adventures of parenting with that joy and fun that characterizes us as Hispanics. We are offering a personalized service that is unique in this market. The re-launch process has taken many months of analysis on the technical side and research with our users, and the result is marvelous. We feel very proud to reaffirm our leadership and growth.”

No other family portal in Spanish allows users to choose and receive the content that they want, from infertility to children to age 5, when and how they want it, 24 hours a day, 7 days a week. In a single location with just the click of the mouse, future parents, grandparents, uncles and aunts and first-time parents will receive exclusive information tips from the Todobebé team of experts, whether it be through videos, articles, audio podcasts, chats, or forums.

Popular content offerings include the opportunity to view instant videos, receive wider information pertaining to all stages, from infertility, to babies, to children up to the age of 5, information for fathers, and general guidelines on how to talk to children about difficult subjects. Other key areas include articles and exclusive videos of famous celebrities and their families, a new names tool & forums, and other special areas reserved for those who are part of the Todobebé Club.

Another exclusive offering from Todobebé will be the opportunity to interact in chats with famous celebrities. Among the first will be Aracely Arámbula and Karen Martínez, Kaplun’s co-hosts in “Viva la Familia de Todobebe/”Hooray for Family from Todobebé,” the new TV show premiering at the end of July on Univision. User votes will determine which stars will be invited to these interactive chats.

The site will also serve as a meeting point for families interested in participating in its TV program and show. “There, they will have a space to tell their stories and share their questions. Our team of experts and producers will then analyze the cases to choose those that can become part of our TV show,” added Kaplun. “*

*From: http://www.hispanicprwire.com
Traducido: usando Google o Altavista/Babel Fish

February 5, 2008

Portada’s February March Issue fresh off the Presses Packed with News and Insights to Help you Grow your Business

Filed under [ Business ] [ Hispanic News ] [ Marketing ] [ Media ] [ Blogante Business ]
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“The February/March 2008 issue of Portada is out brimming with Market Intelligence and news, including the articles below:

  • Sandbox Wars: Parenting Market Heats up as Todobebe, Meredith and other Players try to win-over Hispanic Moms.
  • National Advertising Campaigns Targeting Hispanics: Jose Cuervo, Wal-Mart, Wrigley’s , Tecate….
  • Reaching the Masses Online” Media behemoths battle online pure-plays for Hispanic eyeballs: Whats new? Pre-roll advertising, local vs National advertising and more…
  • Focus On: - Hispanic Media Market Opportunities with Venture Capitalist Greg Sands
  • Buying Hispanic Digital Media: A How-to with Bravo’s Luis Cabrera
  • What Big Box Retailers Need to Know to Reach Hispanics: CPMs, advantages of each medium, Gross Profit Margins and more.
  • Texas: Blurred Borders in the Lone Star State’s Media Market
  • Mark your calendars! 2nd Annual Hispanic Digital and Print Media Conference and Networking/Awards Dinner (details inside)”*

*From: http://www.portada-online.com
Traducido: usando Google o Altavista/Babel Fish

January 22, 2008

Todobebe Launches Huge Media Campaign

Filed under [ Business ] [ Hispanic News ] [ Marketing ] [ Blogante Business ]
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“Todobebe is in the midst of a massive integrated campaign in support of its “Viva la Familia Fiestas,” a one-day event to honor Hispanic families.

On the day of the event, April 26, 2008, 10,000 celebrating moms will hold simultaneous parties for over 100,000 of their friends and family members. Together, the united parents will create the largest known party held on a single day in over 150 cities, specifically dedicated to celebrating the Hispanic family.”*

*From: http://www.portada-online.com
Traducido: usando Google o Altavista/Babel Fish

January 17, 2008

Nielsen and Todobebe Join Forces to Reach U.S. Hispanic Families

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“The Nielsen Company and Todobebe, Inc. today announced an agreement to collaborate and provide key measurements for Todobebe’s upcoming Viva la Familia Fiestas, a national celebration of motherhood and the Hispanic family organized by one of the world’s leading Hispanic parenting brands.

As part of the agreement, Nielsen will provide Todobebe and participating advertisers with audited data about the event hosts and the guest participants. Todobebe will also promote The Nielsen Company and its services for Hispanic ratings participation among its Viva la Familia Fiestas audiences.

Todobebe is the global leader in providing Spanish language parenting content via TV, radio, online, print and in-home Viva la Familia Fiesta celebrations. Through this agreement, Nielsen and Todobebe will also explore ways to seek ongoing input from clients and consumers and to develop new and enhanced metrics for measuring advertising exposure among Hispanic audiences.

Celebrating the Hispanic family, the Todobebe Viva la Familia Fiestas feature a sixty-day media campaign generating over 30M consumer impressions via national TV, radio DJ endorsements, online promotions and direct mail. National PR activities include special celebrity appearances with Todobebe hosts Aracely Arambula, Karen Martinez and Jeannette Kaplun and center around making “family miracles” happen. These events, coupled with promotional sweepstakes and contests, generate buzz before, during and after the parties.

On the day of the event, April 26, 2008, 10,000 celebrating moms will hold simultaneous parties for over 100,000 of their friends and family members. Together, the united parents will create the largest known party held on a single day in over 150 cities, specifically dedicated to celebrating the Hispanic family.

“This relationship presents an opportunity for both companies to leverage their respective strengths in order to reach and measure this dynamic and growing market, “said Cynthia Nelson, Todobebe’s Chief Operating Officer.

“As Nielsen continues to grow its measurements of the Hispanic consumer, part of our mission is to inform the community about who we are, what we do and the importance of accurately measuring television viewing behavior,” said Monica Gil, Vice President of Communications and Community Affairs, The Nielsen Company. “Our agreement with Todobebe will have an important role in strengthening and expanding our relationships with the Hispanic communities.”"

October 29, 2007

Mi Todobebé is Born to Connect Spanish Speaking Families

Filed under [ Hispanic News ] [ Internet ] [ Press Releases ] [ Language Issues ]
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“For the first time, families who are planning, expecting or raising children can find top-rated information, multimedia content and a safe place to create their own webpage, all in one place and in their own language. This is now possible thanks to Todobebé Inc, the leading multimedia company dedicated to the adventures of parenting, which launched Mi Todobebé (www.mitodobebe.com) on October 25, a social networking site in Spanish that is specifically tailored to connect Spanish speaking families.

Todobebé marks another industry first with this service, after having made history in 1999 when it launched todobebe.com, the first global parenting website for Spanish speaking parents worldwide. The expansion to include Mi Todobebé was a natural next step, after the website’s online community shared that they wished to have a place in Spanish where they could personalize their own pages, share photos, and invite their friends and loved ones to share in each step of their children’s growth.

Mi Todobebé does just that – by signing up for free at mitodobebe.com, families can create their own personal profile pages where they can post photos and videos of their children, create blogs or diaries, and share their personal pages with friends and loved ones. Mi Todobebé is designed to allow each user the ability to control their level of privacy, approving who can view their profile page and to what extent they wish to share with or meet other members. Membership also allows access to the rest of Todobebé’s community tools such as personalized pregnancy and child development newsletters, baby name finder, ovulation calendar and forums.

“Todobebé has earned the trust of Spanish speaking families over almost a decade,” said Jeannette Kaplun, Editor in Chief, host and founder of Todobebé. “They know us from our book, our TV and radio shows, and our website, and they share with us their pregnancy photos, the videos of their baby’s first steps and their questions about infertility, breastfeeding or raising their children in a very special way.”

Mi Todobebé is not just for moms. Fathers, grandparents, aunts and uncles, cousins and godmothers have also joined to connect with family. “This is the perfect way to unite families around the world and across generations,” explained Kaplun. “Plus, everyone can take advantage of all the tools and content that Todobebe.com has to offer, which supports families from the moment a pregnancy is planned on through the first five years of the child’s life.”

“Mi Todobebé is just the beginning of a series of new projects, incentives and events that the company is rolling out in 2008,” said Cynthia Nelson, COO of Todobebé, Inc.

ABOUT MI TODOBEBÉ
Mi Todobebé is an online community created by Todobebé that is dedicated to connecting Spanish speaking families and friends in a safe and private environment. To access Mi Todobebé, sign up for free at www.mitodobebe.com. At Mi Todobebé, members can:

– Easily share their family experiences safely and privately
– Post photos and family videos
– Write blogs or personal diaries
– Keep the family up to date on important events
– Search out others who are sharing similar experiences

Mi Todobebé is the newest of Todobebé’s community tools. For more information, go to www.mitodobebe.com

ABOUT TODOBEBÉ.COM
Founded in 1999, todobebé.com is the online platform of Todobebé Inc, the leading multimedia company dedicated to informing and entertaining families who are planning, expecting or raising children. Todobebé.com informs and entertains with original content, exclusive videos, advice from the experts, and much more. Membership in todobebe.com is free and includes access to community tools such as the personal profile page, blogs, forums, photo galleries, recipes, and personalized pregnancy and child development newsletters. For more information, go to www.todobebe.com. “*

July 23, 2007

Listen to podcast interview with Cynthia Nelson, COO, TodoBebe on marketing to new Hispanic moms - Hispanic MPR

Filed under [ Hispanic News ] [ Latinas ] [ Marketing ]
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“A podcast interview with Cynthia Nelson, chief operations officer, TodoBebe, is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, she discusses marketing to Hispanic moms and Todobebe with Elena del Valle, host of the HispanicMPR.com podcast.”

May 8, 2007

Todobebé Establishes Record: the World’s Largest Hispanic Family Party Took Place This Weekend in the USA

Filed under [ Hispanic News ] [ Latinas ] [ Press Releases ]
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“Thousands of Latina moms all over the USA celebrated a historic event launched by Todobebé Inc, the top multi-media company serving Hispanic “madres” to-be and new parents around the world.

¡¡Viva la Familia Todobebé! House Party named as hosts the first 1,000 moms that registered through their website volunteering to celebrate, from their own homes, what turned out to be simultaneous parties in 158 cities in the USA. With beautiful gifts from sponsors Johnson’s(R), Disney Baby Einstein(TM), Huggies(R) and DLC Laboratories, Inc, and 24/7 support from their website todobebe.com these hosts got the products and tools to invite at least ten moms and their kids to celebrate together the joys of parenthood. Last Saturday, April 28th, over 10,000 Hispanics, united by Todobebé, celebrated the upcoming Mother’s Day Month in a joyful Hispanic spirit that believes that “Family and Kids come First”.

Several homes got surprise visits during their events. Amongst the most emotional was Los Angeles mom, Deisy Gramajo’s party. “I had invited 13 friends and their children when suddenly someone knocked at my patio door. My number one idol, singer Rogelio Martí­nez, was standing there with his wife Ninette and their two girls carrying boxes full of gifts. We started to scream, to hug him and some of my friends even cried. We all love Rogelio, and had seen him before, but from faraway in his concerts. My friends went wild, hugging him, taking pictures: I will never forget this day. Todobebé was generous enough with the wonderful gifts from the sponsors, but bringing Rogelio Martinez to my house”¦ that was over the top!!! Todobebé made my dream come true, and gave my friends the sweetest surprise. We are all working moms that don’t have many chances in life to feel so special; but now we are the newest celebrities in the block!”

At the same time, tears of joy invaded a small home in Miami. Laura Garcí remembers: “The cameras walked in with my favorite hosts, Jeannette and El Gato who handed me a letter I had sent them months ago stating that my mother in Venezuela didn’t know my 3 children because of our financial struggles. As soon as I started reading it, I began to cry. Jeanette very sweetly comforted me and proposed we all played a game. She blindfolded me so I could touch gifts and guess what they were. Suddenly I started to feel a warm, familiar hand and I started to shake. It was my beautiful mother! They brought her from Caracas to celebrate the Houseparty with us! It has been the happiest day of my whole life! Everyone was crying and clapping! Before leaving, Todobebé brought in a huge gift, beautifully wrapped with a big ribbon and I thought it was a refrigerator. Suddenly, like magic, the paper ripped and my father popped out from the box crying. We hugged forever! My husband and everyone joined us. It was magical. I had never cried so many tears of joy in my life. Todobebé united my family with so much love, I know God will always bless them. Watching my mom and dad hugging their 3 grandchildren for the first time, filled my heart with indescribable joy. This company will always be in my prayers.”

Elizabeth Feliz, NY mom and host of ¡Viva la Familia Todobebé! House Party, says she’s still in a “party mode”. “Todobebé knew that day I was turning 30 and said that maybe they would send their cameras to tape my House Party. I never thought Karen Martí­nez would knock on my door full of gifts and hug me. She’s a doll! My mom adores her! After I introduced my friends and family to her, I showed off my beautiful Todobebé cake, and all the sponsors gifts I had put in the bags. Then Karen said that it was my 30th birthday and I deserved to be serenaded. Suddenly Toros Band and Israel de la Palma and his musicians walked in, hugged me and started to jam. My guests went wild, the kids started to scream and jump. There were over 50 guests that where utterly in shock and didn’t know what to do. Some cried, others started taking pictures with their cell phones, but we all ended up dancing. For me, a mom of three, to turn 30, with my wonderful husband, my family, my best friends, and live music from the top stars Toros Band and Israel de la Palma was beyond my dreams. ¡Todobebé is so chévere, es lo máximo!”

Earlier that day, Leiny Cabrera, felt her 7 month pregnant belly started to leap in joy when Karen Martinez walked into her Bronx apartment. “The baby moved when I saw her. We started to talk about mom stuff when suddenly out of the blues Karen said “I know who your favorite singer in the world is, and I’ve invited him to touch your belly’. When Nelson de la Hoya walked in I acted like a mad pregnant woman. I screamed, laughed, hugged him, screamed again. Suddenly all my friends started to scream louder and my favorite bands ever, from my country Santo Domingo stormed in. Not even in my wildest dream I could pray to have Israel de la Palma and Toros Band in my house. Those guys are the coolest, they sang for me, they were so cariñosos and down to earth. I still don’t know how Todobebé found out I was their biggest fan, but I do know that no one can make a mom feel so special and blessed as this Todobebé team. They will always be in my hearts. ”

Todobebé, the strongest and most successful and credible company in the Hispanic world serving pregnant moms, new parents and young families, established with ¡Viva la Familia Todobebé! House Party a historic world record of Latino families united simultaneously celebrating the joys of parenthood in a same event.

This month to commemorate el Mes de las Madres, the company launched “DVD Todobeb锝 and “CD Todobebé Canticuentos,” two wonderful gifts that are now being distributed in select Target stores around the country.

¡Viva la Familia Todobebé! House Party, “DVD Todobeb锝 and “CD Todobebé Canticuentos,” are a tribute the company is offering to all the madres and familias Latinas in May to thank them for making them #1.

EXTRA PICTURES, VIDEOS AND INTERVIEWS AVAILABLE BY REQUEST

MORE INFORMATION:
ABOUT “DVD Todobeb锝
Perfect gift for moms to be and new moms. Includes tips on: nutrition, health, safety, stimulation, development, dad’s involvement, the best of the celebrity parents that have been on the show and an astrological guide to raising babies.

ABOUT “CD Todobebé Canticuentos”
Includes:

1. Ronda de las Vocales
2. Osito de Lana
3. El Gato Martines
4. Trencito Carreño
5. La Bruja Loca
6. El Pájaro Carpintero
7. Sammy el Heladero
8. La Jirafa Margarita
9. La Iguana y el Perezoso
10. Pancho Panchito
11.El Pirata Feroz
12. La Ley de la Selva
13. Ramón Y Ramona
14. Balada del reloj CucÚ
15. Elena La Ballena
16. El Regalo del Niño Dios
17. Carta para un Enano
18. Canción Bobita
19. Venimos los Pastores
20. La Marcha de mi tí Clementina
21. La Canción del Cero
22. El Enano Chiquitón
23. El Ratón Japonés
24. El Avión Minino
25. Gallito Kikiricó

ABOUT Todobebé Inc
Todobebé is the leading multi-media company serving moms to be, new parents and young families raising babies in the Hispanic world. Their properties: Todobebé Productos, Todobebé.com, Todobebé TV, Todobebé Radio y Todobebé Eventos. “

March 8, 2007

Palladium Invests in Todobebe

Filed under [ Hispanic News ] [ Media ]
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“Private equity firm Palladium Equity Partners has made an investment in Todobebe, which produces the Spanish-language parenting show Todobebe TV that airs on Hispanic broadcaster Telemundo.

Headquartered in Miami, Todobebe provides parenting information through television, radio, publications, digital media and grassroots events. Todobebe TV airs on Telemundo and via Televisa Networks in Mexico. The company also operates Todobebe.com, an Internet destination for Spanish-speaking families expecting and raising babies. “

Source: http://www.worldscreen.com
Fuente Traducido: usando Google o Altavista/Babel Fish

February 13, 2007

Todobebe Plans Rollout of Spanish Language DVDs

Filed under [ Hispanic News ] [ Media ]
Tags: , , , , , ,

“Todobebe is teaming with NBC Universal Television Distribution to distribute DVDs based on its Spanish-language show on pregnancy and parenting.

Todobebe originally launched in 2003 and is currently broadcast in the U.S. on Telemundo on Saturday mornings. It also airs in Mexico via Televisa Networks, with special segments running in Colombia on Caracol TV.”

Source: http://www.worldscreen.com
Fuente Traducido: usando Google o Altavista/Babel Fish

November 15, 2006

ABC Radio Networks En Espanol to Distribute ‘Todobebe Tips For Parents’

Filed under [ Health ] [ Hispanic News ] [ Press Releases ]
Tags: , , ,

“ABC Radio Networks has announced an agreement with Todobebe to distribute 30-second parenting tips on ABC Radio Networks en Espanol, the leading radio solution for advertisers who want to reach Latino listeners.

Todobebe Tips will be hosted by Jeannette Kaplun, the popular TV co-host, book author, and co-founder of Todobebe’s multi-media platform. The Todobebe vignettes will provide answers to real audience dilemmas and provide great ideas of how to have fun with your baby and help them learn from their first tooth, to their first day of school.”

March 6, 2006

Selecciones Teams Up with Todobebe to Provide Pregnancy and Parenting Information to the Hispanic Audience

Filed under [ Hispanic News ] [ Press Releases ]
Tags: , , , , ,

“Selecciones, an imprint of Reader’s Digest and the world’s leading Spanish-language magazine, announced today a multi-media content and marketing partnership with Todobebe, a leading voice on pregnancy and parenting issues for Hispanic families. The venture — which consists of in-book, online, and events — will launch this spring in conjunction with the magazine’s May issue focusing on the family and the release of Todobebe’s parenting book — Your Baby’s First Year 0-12 (Harper Collins-Rayo).

With this agreement, the franchise’s first magazine content partnership, Todobebe (which translates into English as ‘All Things Baby’) will extend branding and content, tips and tools to Selecciones’ readership of 3 million. In addition to in-book content including an interview with Jeannette Kaplun, Todobebe’s co-founder and TV show host, Selecciones will provide Todobebe members with special subscription rates, and will participate in several NBC/Telemundo Health & Fitness and Feria los Libros events, and cross promote Todobebe product lines.”

SOURCE: in English / Fuente en Ingles
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January 31, 2006

Todobebe Celebrates the Year of the 1,000,000th U.S. Hispanic Baby

Filed under [ Hispanic News ] [ Press Releases ]
Tags: ,

“Todobebe announced today it has projected 2006 as the year the number of babies born to Hispanic parents will cross 1,000,000 for the first time in the United States and it has several plans in order to lead a year of celebration.

“No one is born with an instruction manual, and being a parent in the U.S., though a wonderful opportunity, is also full of challenges to overcome. We’re excited to celebrate this landmark year by rolling out many new initiatives to help make pregnancy and parenting healthier and full of fun for Hispanic families,” said Todobebe CEO Gillian Sandler. …”

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October 11, 2005

Daily Roundup of Hispanic-Latino News with 62 posts: October 11th, 2005

Filed under [ Hispanic News ]
Tags: , , , , , , , , , , , , , , , , , , , , ,
  1. HispanicTips.com!”>Now with over 4000 posts about Hispanics and Latinos. Where? At HispanicTips.com!:::(Posted in hispanic news, site notes)
  2. LATINA Style Magazine Business Series Offers Keys to Success at All-Day Seminar in San Bernardino:::(Posted in hispanic news, event, press release)
  3. St. Mary’s English program growing:::(Posted in hispanic news, education)
  4. Marginal Revolution: More evidence on immigration and wages:::(Posted in hispanic news, immigration)
  5. Global Voices Online » Hurricane Stan Update from Oscar Mota:::(Posted in hispanic news, commentary, non-US news)
  6. Straddling Cultures. Latino Families Seek A Balance Between Tradition And Assimilation:::(Posted in hispanic news)
  7. Waiting for Guzmán:::(Posted in art, music y culture, people)
  8. More info on this: AFTRA. Univision Ink Latin Grammy Deal:::(Posted in media)
  9. University of Pittsburgh: Pitt to Host Colloquium on Ethics of Latin American Literary Criticism:::(Posted in hispanic news, art, music y culture, event)
  10. National Comprehensive Cancer Network and Univision Collaborate to Raise Cancer Awareness among Hispanics:::(Posted in hispanic news, health, press release)
  11. Banker called ‘true Hispanic leader’:::(Posted in hispanic news, business, people)
  12. Mexican Pop Diva Thalia is Coming Home With You:::(Posted in hispanic news, press release)
  13. Laureate International Universities and The Hispanic Association of Colleges and Universities (HACU) Create One of the Largest Study Abroad Scholarship Programs:::(Posted in hispanic news, education, press release)
  14. AFTRA inks Latin Grammy kudocast:::(Posted in hispanic news, media)
  15. La Bloga: Educating Parents in Either Language:::(Posted in hispanic news, commentary, education)
  16. Raul Rivero: A poet unbowed by Cuba’s jails:::(Posted in hispanic news, art, music y culture, people)
  17. NPR : Mexican Churches Fight Relic Thieves:::(Posted in hispanic news)
  18. Sampling Spanish:::(Posted in hispanic news)
  19. Cisneros writes ‘for peace’:::(Posted in hispanic news, art, music y culture, people)
  20. Martori: Latinos target the mainstream:::(Posted in hispanic news)
  21. American identity: Harvard professor says nation is dividing:::(Posted in hispanic news)
  22. Migrant learns a bitter lesson:::(Posted in hispanic news, immigration)
  23. Hispanic Business Growth Reflected by Ad Revenues:::(Posted in hispanic news, business, media)
  24. Zoa Martinez To Speak At Hispanic Television Summit 2005:::(Posted in hispanic news, media, event)
  25. ZUMA’s Hispanic Content Grows with RUMBO:::(Posted in business, media)
  26. 1430 AM Radio Sol turns 2:::(Posted in hispanic news, media)
  27. Vogel Joins Sí TV Board:::(Posted in business, media)
  28. Immigrant mother told to learn English wins visitation, not custody of daughter:::(Posted in hispanic news)
  29. Mexican food glossary defines terms for dining, cooking:::(Posted in food)
  30. Mexican Labor Fight Comes to the Bronx - New York Times:::(Posted in hispanic news)
  31. Mexican Food Vying for World Cultural Heritage:::(Posted in hispanic news, food)
  32. Gang wars shake Guatemala’s crumbling jails:::(Posted in non-US news)
  33. Still no Hispanic on high court:::(Posted in hispanic news, commentary, politics)
  34. Univision Premio Juventud Garners Top Ratings.:::(Posted in hispanic news, media)
  35. Corazón Partido In Production @ Telemundo.:::(Posted in hispanic news, media)
  36. Todobebé Baby Products.:::(Posted in business)
  37. Author and International Lawyer Jay Lillie Lifts the Veil on Cuban Political Propaganda in the United States in his New Book, ‘Havana Passage’:::(Posted in hispanic news)
  38. HRN Now Hispanic Communications Network.:::(Posted in marketing)
  39. ‘TeleFutura En Vivo Y Directo’ Set to Debut Next Monday, October 17th:::(Posted in hispanic news, media, press release)
  40. Latin Pulse Launches ‘E-Factor’ Research Model.:::(Posted in marketing)
  41. Data On Migrants In Gulf Region.:::(Posted in hispanic news)
  42. Stop anti-immigrant violence:::(Posted in hispanic news, immigration)
  43. Padilla Elected President of League of California Cities:::(Posted in hispanic news, politics)
  44. U.S.-Based Journos of Spanish Agency EFE Vote For Union:::(Posted in hispanic news, media)
  45. Recalling de Céspedes: true hero of the nation:::(Posted in hispanic news, people)
  46. Childbirth Education and Information in Spanish in Arkansas:::(Posted in health)
  47. Hispanic Marketing & Public Relations » Book Contributing Authors at Various Events in 2005:::(Posted in marketing)
  48. HispanicTrending: Roundtable: Selling Consumer Products to Hispanics in the U.S.:::(Posted in marketing, event)
  49. Latina Lista: Democrats Nor Republicans Say Anything Nuevo for Hispanic Heritage Month:::(Posted in hispanic news, commentary)
  50. Vigilantes on the Border:::(Posted in hispanic news, commentary, immigration)
  51. Latino USA Adds Veteran News Professionals:::(Posted in hispanic news, media)
  52. What happened to the radio station 104.7 The Wolf?:::(Posted in hispanic news, media)
  53. Good Customer Service — Bilingually’:::(Posted in hispanic news, business, education)
  54. A taste of tradición. Detroit:::(Posted in hispanic news)
  55. Living la vida leather:::(Posted in hispanic news)
  56. Central American Flood: Where Is the Coverage?:::(Posted in hispanic news, media)
  57. ‘Latinologues’ opening on B’way:::(Posted in hispanic news, art, music y culture)
  58. Latinohire.com — Quickly Unites Hispanic Blue-Collar/Service Job Seekers with Potential Employers for Free”>New Employment Web Site — Latinohire.com — Quickly Unites Hispanic Blue-Collar/Service Job Seekers with Potential Employers for Free:::(Posted in press release)
  59. 2nd-generation Latinos mean wave of change:::(Posted in hispanic news, impact)
  60. More U.S. museums laud, display Chicano art:::(Posted in hispanic news, art, music y culture)
  61. Antonio Perez: Latinos must seek higher ed for real success:::(Posted in hispanic news, education)
  62. La Queen Sucia: The Question of Day Laborers:::(Posted in hispanic news, commentary)

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August 2, 2005

Todobebe Extends Commitment to Hispanic Families with Integrated Marketing Platform for the Los Angeles Market

Filed under [ Hispanic News ] [ Marketing ]
Tags: ,

Continuing to extend relevant content and programming to the Hispanic family, Todobebe announced today an integrated marketing program that includes direct mail, Internet - http://www.todobebe.com -, new TV personalities, and events all tied to serving the Los Angeles Hispanic market.

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