http://www.hispanictips.com Essential Hispanic & Latino News :: Relevant, Trusted, Comprehensive and Useful Wed, 25 Nov 2009 23:04:57 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 http://www.hispanictips.com/2009/11/18/billboard-latin-music-awards-headed-to-puerto-rico/ http://www.hispanictips.com/2009/11/18/billboard-latin-music-awards-headed-to-puerto-rico/#comments Wed, 18 Nov 2009 15:29:55 +0000 Tomas http://www.hispanictips.com/2009/11/18/billboard-latin-music-awards-headed-to-puerto-rico/ HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=67567 0 http://www.hispanictips.com/2009/11/13/final-lineup-for-the-latino-trendsetter-awards-announced/ http://www.hispanictips.com/2009/11/13/final-lineup-for-the-latino-trendsetter-awards-announced/#comments Fri, 13 Nov 2009 16:16:18 +0000 Tomas http://www.hispanictips.com/?p=67235 Actress and motivational speaker April Lee Hernandez-Castillo has been confirmed to co-host the 8th Annual Latino Trendsetter Awards with Veronica Contreras of Telemundo 47.

Hernandez-Castillo is best known for her work on the TV shows E.R., 30 Rock, Law & Order, and Rescue Me, as well as her role in the feature film Freedom Writers (starring Hillary Swank). Contreras is the weekday sports anchor for Telemundo's "Noticiero 47 at 6 and 11 p.m," and files a series of special reports for the station's various newscasts. The duo will honor Bronx Borough President Ruben Diaz Jr., Latin music legend Willie Colon, and author/activist Laura Posada -- wife of New York Yankees' Jorge Posada -- at this historic event on November 16, 2009, at the Delegates' Dining Room of the United Nations Headquarters-between 45th Street & 1st Ave in NYC.

Other prominent Latinos who will be honored on this historic night include Jose Pinero, Director of Communications for TV, Video, and Business at Microsoft; NY1 Noticias's Maritza Puello; Lourdes Lopez, Director of Marketing at AXA Equitable; Professor Jenny Rivera of CUNY Law College; Richard Gonzalez, the New York District Manager of Capital One Bank; Lutzi Vieluf, owner of Cibao Meat Products; Randall Berman, Director of Hispanic Brands at The Coca-Cola Company; Elizabeth Chalas Berman, President of Continental Food and Beverage, Inc. (the makers of Inca Kola); attorney Miguel Pozo of Lowenstein Sandler; Jose Luis Rodriguez, the founder and CEO of HITN-TV; and Dr. Angela Diaz, professor of pediatrics at Mount Sinai School of Medicine. A full list of Trendsetters, past and present, can be found at www.latinotrendsetter.com.

This year, a portion of the proceeds will be given to the scholarship fund for deserving CUNY students, with the following recipients: Melinda Gonzales and Stephanie Torres of CUNY Lehman College; Rachel Soto of CUNY Queens College; and Victoria Rodriguez of the City College of New York. These young Latina trendsetters are part of the 100 Hispanic Women leadership program.

Latino Trendsetter Awards are given by DTM (Defining Trends Magazine) to leaders and innovators in the Hispanic community who maintain high levels of standards through their actions and deeds, and is sponsored by State Farm Insurance, Pfizer, Miller Coors, and Health Plus. Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=67235 0 http://www.hispanictips.com/2009/09/17/hispanic-cable-2010-state-farm-ad-chief-market-still-needs-to-grow-as-viewership-on-hispanic-cablers-grow-advertisers-will-follow/ http://www.hispanictips.com/2009/09/17/hispanic-cable-2010-state-farm-ad-chief-market-still-needs-to-grow-as-viewership-on-hispanic-cablers-grow-advertisers-will-follow/#comments Thu, 17 Sep 2009 16:43:05 +0000 Tomas http://www.hispanictips.com/?p=61394 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=61394 0 http://www.hispanictips.com/2009/09/10/state-farm-presents-latino-family-festival-at-nashville-zoo-on-september-20th/ http://www.hispanictips.com/2009/09/10/state-farm-presents-latino-family-festival-at-nashville-zoo-on-september-20th/#comments Thu, 10 Sep 2009 22:09:26 +0000 Tomas http://www.hispanictips.com/2009/09/10/state-farm-presents-latino-family-festival-at-nashville-zoo-on-september-20th/ HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=60843 0 http://www.hispanictips.com/2009/09/03/telemundo-and-state-farm-insurance-announced-they-have-partnered-to-produce-%e2%80%9cla-banda-del-pueblo%e2%80%9d-an-8-hour-docu-reality-to-premiere-on-telemundo-on-september-13th-and-on-mun2-on-sept/ http://www.hispanictips.com/2009/09/03/telemundo-and-state-farm-insurance-announced-they-have-partnered-to-produce-%e2%80%9cla-banda-del-pueblo%e2%80%9d-an-8-hour-docu-reality-to-premiere-on-telemundo-on-september-13th-and-on-mun2-on-sept/#comments Thu, 03 Sep 2009 15:57:16 +0000 Tomas http://www.hispanictips.com/2009/09/03/telemundo-and-state-farm-insurance-announced-they-have-partnered-to-produce-%e2%80%9cla-banda-del-pueblo%e2%80%9d-an-8-hour-docu-reality-to-premiere-on-telemundo-on-september-13th-and-on-mun2-on-sept/ HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=60202 0 http://www.hispanictips.com/2009/09/03/univision-has-signed-att-bud-light-coca-cola-state-farm-and-target-as-title-sponsors-of-its-upcoming-american-idol-like-music-competition-viva-el-sueno-live-the-dream/ http://www.hispanictips.com/2009/09/03/univision-has-signed-att-bud-light-coca-cola-state-farm-and-target-as-title-sponsors-of-its-upcoming-american-idol-like-music-competition-viva-el-sueno-live-the-dream/#comments Thu, 03 Sep 2009 14:32:48 +0000 Tomas http://www.hispanictips.com/2009/09/03/univision-has-signed-att-bud-light-coca-cola-state-farm-and-target-as-title-sponsors-of-its-upcoming-american-idol-like-music-competition-viva-el-sueno-live-the-dream/ HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=60176 0 http://www.hispanictips.com/2009/08/24/latina-style-magazine-announces-the-2009-latina-style-50-report/ http://www.hispanictips.com/2009/08/24/latina-style-magazine-announces-the-2009-latina-style-50-report/#comments Mon, 24 Aug 2009 23:02:54 +0000 Tomas http://www.hispanictips.com/?p=59095 "" Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=59095 0 http://www.hispanictips.com/2009/06/25/state-farm-invests-in-american-dream-for-latino-families/ http://www.hispanictips.com/2009/06/25/state-farm-invests-in-american-dream-for-latino-families/#comments Thu, 25 Jun 2009 16:52:39 +0000 Tomas http://www.hispanictips.com/?p=55628 "Building on the success of the 2008 Ya Es Hora (It’s Time) citizenship and voter engagement campaign, the National Association of Latino Elected and Appointed Officials (NALEO) Educational Fund and State Farm have pledged to continue their efforts to empower Latinos to become full participants in American life through increased civic engagement and educational opportunities.

“We engaged with NALEO last year based on a simple premise: everyone counts and everyone has a dream,” said Mike Fernandez, vice president of public affairs at State Farm. “Due in part to the Ya Es Hora effort nearly a half million Latinos became U.S. citizens last year, nearly a million new Latinos registered to vote and more Latinos than ever actually voted.”

State Farm is announcing a $1 million grant to the NALEO Educational Fund for the second year in a row, made clear that the company’s investment was not merely a monetary investment, but a commitment by thousands of bilingual State Farm agent offices across the U.S. to provide citizenship and voter engagement information to the community, as well as participate in activities like citizenship workshops and voter participation drives.

“State Farm continues to be a good neighbor with its contribution to the Ya Es Hora program, as well as with its vast network of caring agents,” said Arturo Vargas, executive director of the NALEO Educational Fund.

State Farm’s support of the NALEO Educational Fund and its Ya Es Hora program is part of a larger community relations effort called “State Farm Es Para Mí™” (State Farm Is For Me). This philanthropic effort supports a broad array of activities in the Latino community associated with citizenship, education and culture. Under this program, participating State Farm agents’ offices with Spanish-speaking personnel serve as a trusted resource for civic and educational information.

In the educational arena, State Farm has worked with the Congressional Hispanic Caucus Institute (CHCI) to provide Latino students with scholarship and internship information through participating State Farm agents’ offices. The company also provided in 2008 nearly $150,000 in State Farm Es Para Mí educational mini- grants to community non-profits and schools intent on keeping young people in school and improving education.

State Farm has long been a partner of the NALEO Educational Fund with much of its focus centered on education. “They have been particularly instrumental in the NALEO Educational Fund’s ability to improve the capacity of Latino policymakers to shape public policies that help eliminate the academic achievement gap between Latino and non-Latino students,” said Mr. Vargas.

State Farm works closely with NALEO and its’ educational efforts on a national scale through the NALEO Education Leadership Initiative (NELI), providing comprehensive leadership development training and resources to over 1,000 Latino school board members and state legislators representing 30 states across the country contributing to their respective ability to advance successful educational policymaking and reform and help ensure student success in their respective jurisdictions.

At NALEO’s 26th Annual Conference, State Farm is sponsoring the National Leadership Luncheon on Saturday, June 27, and a public policy panel focused on improving educational opportunities for Latinos.

The NALEO Annual Conference is the nation’s premier gathering of Latino elected and appointed officials. With more than 1,000 attendees representing all levels of government, the NALEO Conference is the largest convening of Latino public officials and their supporters in the United States. Conference participants from throughout the country will assemble for three days of professional development, public policy discussions, and exploration of key concerns that most affect the Latino community and the country.

“Through its philanthropic efforts, State Farm is committed to creating safer, stronger, and better educated neighborhoods. This is especially important during these challenging economic times,” said Mr. Fernandez.

About State Farm

State Farm® insures more cars and homes than any other insurer in the U.S., is the leading insurer of watercraft and is also a leading insurer in Canada. State Farm's 17,000 agents and 67,000 employees serve over 78 million auto, fire, life and health policies in the United States and Canada, and more than 1.9 million bank accounts. State Farm Mutual Automobile Insurance Company is the parent of the State Farm family of companies. State Farm is ranked No. 32 on the Fortune 500 list of largest companies. For more information, please visit statefarm.com® or in Canada statefarm.ca®. To learn more about “State Farm Es Para Mí™” go to statefarm.com.

About NALEO Educational Fund

The NALEO Educational Fund is the nation’s leading non-profit organization that facilitates the full participation of Latinos in the American political process, from citizenship to public service.

Contacts

State Farm
Aymee Zubizarreta, 786-394-9503
aymee.zubizarreta.p5d4@statefarm.com
or
NALEO Educational Fund
Eric Wagner, 213-747-7606, ext. 4427
ewagner@naleo.org" Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=55628 0 http://www.hispanictips.com/2009/06/25/nine-2009-latino-high-school-graduates-were-honored-by-state-farm-insurance-along-with-the-latin-anglo-alliance-foundation-at-state-farm%e2%80%99s-annual-banquet-wednesday-night-grand-junction-col/ http://www.hispanictips.com/2009/06/25/nine-2009-latino-high-school-graduates-were-honored-by-state-farm-insurance-along-with-the-latin-anglo-alliance-foundation-at-state-farm%e2%80%99s-annual-banquet-wednesday-night-grand-junction-col/#comments Thu, 25 Jun 2009 14:25:08 +0000 Tomas http://www.hispanictips.com/?p=55526 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=55526 0 http://www.hispanictips.com/2009/06/04/effective-creativity-from-alma-ddb-wins-an-effie-award-for-state-farm-insurancer/ http://www.hispanictips.com/2009/06/04/effective-creativity-from-alma-ddb-wins-an-effie-award-for-state-farm-insurancer/#comments Thu, 04 Jun 2009 18:48:25 +0000 Tomas http://www.hispanictips.com/?p=53569 "Alma DDB's "Intersections" campaign for State Farm Insurance(R) won a Bronze Effie award in the Hispanic category at the 41st Annual Effie Awards Ceremony, which took place on June 3rd, in New York City. Every year, the Effie Awards honor the most significant achievement in marketing communications: ideas that work. "On behalf of State Farm, I would like to congratulate Alma DDB for winning an Effie for their work on our "Intersections" campaign. We are very fortunate to have them on our team," said Mark Gibson, assistant vice president of Advertising for State Farm Insurance. The winning "Intersections" effort launched in March 2008 across a variety of national and local US Hispanic media which included TV, Radio, Print and Internet ads planned and purchased by OMD Latino. Another extremely successful component of the effectual campaign was the much awarded musical brand experience of "Los Felinos de La Noche" produced in a joint venture between Alma DDB and FiRe Advertainment. The campaign objectives called for changing the perception of State Farm among Hispanics from "not in tune and too expensive" to one of "being there" to support them and save them money -- the necessary first step for moving the brand up the ladder of the auto insurance shopping consideration list and ultimately, to increase sales. Accomplished by recognizing the relevant "intersections" or key moments in the lives of Hispanics, the initiative created a revitalized affinity for the brand and a significant increase in auto insurance policies in high-density Hispanic areas. "The Intersections campaign is a clear example that relevant ideas that capture the spirit of life, turn out to be more effective not only with consumers but also with our industry peers. This is a huge honor for both State Farm and Alma DDB," stated Luis Miguel Messianu, President and CCO of Alma DDB. The DDB network, widely recognized for developing superior creative business solutions, won the most Effie Awards of any agency in the 2009 competition with a total of 12 awards. About State Farm(R): State Farm insures more cars and homes than any other insurer in the U.S., is the leading insurer of watercraft and is also a leading insurer in Canada. State Farm's 17,700 agents and 68,600 employees serve 81 million policies and accounts - more than 78.7 million auto, fire, life and health policies in the United States and Canada, and more than 1.9 million bank accounts. State Farm Mutual Automobile Insurance Company is the parent of the State Farm family of companies. State Farm is ranked No. 31 on the Fortune 500 list of largest companies. For more information, please visit statefarm.com(R) or in Canada statefarm.ca(R). About DDB: DDB Worldwide Communications Group Inc (http://www.ddb.com) is the largest consolidated advertising and marketing services global network in the world, according to Advertising Age. DDB also has been frequently ranked as the most awarded agency network in the world by Creativity magazine and The Gunn Report, among others. With more than 200 offices in over 90 countries, the DDB Group believes that creativity is the most powerful force in business, building enduring and powerful brand experiences that create TalkValue(TM), influence social communities and drive results. DDB Worldwide is part of Omnicom Group Inc. (NYSE: OMC).
For further information, please contact: Olimpia Del Boccio Alma DDB - (305) 662-3154 odelboccio@almaddb.com Aymee Zubizarreta State Farm Corporate Media - (786) 897-7208 aymee.zubizarreta.p5d4@statefarm.com " HispanicTips is Essential Hispanic & Latino News & Information
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My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=53569 0 http://www.hispanictips.com/2009/04/27/the-2009-billboard-latin-music-awards-presented-by-state-farm-which-aired-live-on-the-telemundo-network-on-april-23-reached-58-million-unique-viewers-300000-more-than-the-year-before-according-t/ http://www.hispanictips.com/2009/04/27/the-2009-billboard-latin-music-awards-presented-by-state-farm-which-aired-live-on-the-telemundo-network-on-april-23-reached-58-million-unique-viewers-300000-more-than-the-year-before-according-t/#comments Tue, 28 Apr 2009 02:03:52 +0000 Tomas http://www.hispanictips.com/2009/04/27/the-2009-billboard-latin-music-awards-presented-by-state-farm-which-aired-live-on-the-telemundo-network-on-april-23-reached-58-million-unique-viewers-300000-more-than-the-year-before-according-t/ HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=52336 0 http://www.hispanictips.com/2009/03/24/video-banda-el-recodo-cristian-castro-and-la-quinta-estacion-join-don-omar-and-paulina-rubio-as-part-of-the-exclusive-line-up-of-performers-at-the-2009-billboard-latin-music-awards-presented-by-stat/ http://www.hispanictips.com/2009/03/24/video-banda-el-recodo-cristian-castro-and-la-quinta-estacion-join-don-omar-and-paulina-rubio-as-part-of-the-exclusive-line-up-of-performers-at-the-2009-billboard-latin-music-awards-presented-by-stat/#comments Tue, 24 Mar 2009 15:59:45 +0000 Tomas http://www.hispanictips.com/?p=51878 "Latin music stars, Banda El Recodo, Cristian Castro and La Quinta Estacion have confirmed their appearances as exclusive performers at the 2009 Billboard Latin Music Awards presented by State Farm. They join recently announced exclusive performers, King of Reggaeton, Don Omar and the Golden Girl, Paulina Rubio, who are also scheduled to take part in this magnum event. The ceremony will take place on Thursday, April 23 at 7PM/6c from The BankUnited Center at the University of Miami in Coral Gables, Florida. The Awards Show will air live in High Definition on Telemundo, the first Hispanic network to broadcast in true HD.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/billboardlatin/37591/

(Photo: http://www.newscom.com/cgi-bin/prnh/20090323/NY87098 )

Carlos Santana, this year's recipient of the Billboard Lifetime Achievement Award and Daddy Yankee, who will receive the Billboard Spirit of Hope Award, also confirmed their appearances to the award ceremony that will be hosted by Aylin Mujica (Sin Senos no hay Paraiso) and Alan Tacher (Levantate).

Additional performers will be announced soon. Details of the impressive event can be found at the official site of the 2009 Billboard Latin Music Awards presented by State Farm Telemundo.com.

The Billboard Latin Music Awards presented by State Farm are the culmination of the 20th annual Billboard Latin Music Conference, presented by State Farm in association with Verizon, which takes place April 20-23 in Miami Beach, Florida. For more information on the conference, please visit www.billboardlatinconference.com." HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=51878 0 http://www.hispanictips.com/2009/03/13/state-farm-insurancer-brings-excitement-of-the-billboard-latin-music-awards-red-carpet-to-malls-around-the-nation/ http://www.hispanictips.com/2009/03/13/state-farm-insurancer-brings-excitement-of-the-billboard-latin-music-awards-red-carpet-to-malls-around-the-nation/#comments Fri, 13 Mar 2009 13:20:59 +0000 Tomas http://www.hispanictips.com/?p=51068 "The flash of the cameras, the glitz and the glamour associated with feeling like a star are now within reach of consumers at malls around the nation with the State Farm(R) Billboard Latin Music Awards Red Carpet Experience Tour. The tour celebrates the 11th annual Billboard Latin Music Awards presented by State Farm and produced and broadcast live by Telemundo on Thursday, April 23rd, starting at 7:00 p.m. ET, from The BankUnited Center at the University of Miami in Coral Gables, Florida.

Every weekend in March, this national tour will bring audiences in Miami, New York, Los Angeles, Chicago, Houston, Dallas and San Antonio the thrill of the red carpet experience and the chance to sign up to win a VIP trip for two to the Billboard Latin Music Awards star-studded show. Winners of the State Farm Billboard Latin Music Awards Red Carpet Experience will have a once in a lifetime opportunity to mingle with top Latino entertainers, including this year's finalists Flex, Enrique Iglesias, Julieta Venegas, Luis Fonsi, Mana, and others.

During each of these events, consumers will have a chance to strike a pose and show off their individual red carpet flair. Accessories will be provided for dress up and consumers will be given celebrity-style attention by a flock of make-believe 'paparazzi'. Consumers also will have the opportunity to share the red carpet with a real celebrity, Mexican singer-songwriter Jimena--who has been featured at the top of the Billboard Latin music charts. She will be making appearances at select events in Dallas, New York, Los Angeles and Miami.

Celebrity stylist, Angie Escamilla, who has worked as an image consultant to Billboard Latin Music Award winners and finalists such as Luis Fonsi, Flex and Paulina Rubio, says: "Like any big event in anyone's life, the red carpet at the Billboard Latin Music Awards is full of excitement and requires a great deal of preparation."

Escamilla helps clients look their best on their special days and has helped many top Latino entertainers get kudos as best dressed stars at key events. A fashion journalist and stylist, she shares with us her outlook on life: "All of us have lived 'red carpet' events in our lives: an important date, our wedding day, the interview for the job of a lifetime, or meeting our significant other's family: all of them qualify, and it is important to prepare for them."

Escamilla adds that people should always be ready to shine, regardless of what life may bring, and so consumers can be prepared for these events, she shares a few simple rules:

* Nobody knows you better than yourself: Therefore, you must believe in you
* The way you carry yourself always speaks volumes about you: Always smile, never frown, and stand straight
* Have a plan: Visualize what can go wrong and be ready to tackle it
* Be ready for anything that may come your way: Be mindful of what makes you nervous and look out for that
* Be positive, have confidence and enjoy yourself

Consumers who are interested in participating in this red carpet experience during the State Farm(R) Billboard Latin Music Awards Red Carpet Experience tour can do so on the following dates and locations:

* Miami: Miami International Mall (March 6-8), Dadeland Mall (March 13-15 and 20-22) and Aventura Mall (March 27-29)
* New York: Newport Centre, N.J. (March 6-8 and 13-15), Galleria at White Plains (March 20-22 and 27-29)
* Chicago: Gurnee Mills (March 6-8 and 13-15), Navy Pier Health and Lifestyle Expo (March 20-22), Chicago Latino Book and Latino Festival (March 28-29)
* Los Angeles: Ontario Mills (March 6-8), Del Amo Fashion Center (March 13-15, 20-22 and 27-29)
* Dallas: Irving Mall (March 6-8)
* Houston: The Galleria (March 13-15 and 20-22)
* San Antonio: Ingram Park (March 27-29)

"State Farm is excited to be first-time sponsors of the Billboard Latin Music Awards. This sponsorship gives us an opportunity to engage and interact with consumers in a meaningful way," said Mark Gibson, assistant vice president of advertising at State Farm.

The winner of this red carpet experience promotion will be awarded two (2) VIP passes to attend the awards show and the official after-party, roundtrip airfare to Miami, ground transportation to and from the show, a weekend stay at a South Beach hotel, a makeover consultation with Escamilla and $500 in cash.

For a chance to win and to view official contest rules, consumers can visit http://www.premiosbillboard09.com/statefarm.

The 11th Annual Billboard Latin Music Awards will air on Telemundo, on April 23rd starting at 7:00pm ET with the Red Carpet arrivals. The awards show be hosted by Aylin Mujica and Telemundo's "Levantate" morning show host Alan Tacher. For more information, visit Telemundo.com." HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=51068 0 http://www.hispanictips.com/2008/12/09/state-farm-buys-selecciones-back-cover-for-year-first-time-space-was-sold-on-readers-digests-hispanic-title/ http://www.hispanictips.com/2008/12/09/state-farm-buys-selecciones-back-cover-for-year-first-time-space-was-sold-on-readers-digests-hispanic-title/#comments Tue, 09 Dec 2008 16:40:48 +0000 Tomas http://www.hispanictips.com/2008/12/09/state-farm-buys-selecciones-back-cover-for-year-first-time-space-was-sold-on-readers-digests-hispanic-title/ HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=48140 0 http://www.hispanictips.com/2008/11/18/state-farms-los-felinos-de-la-noche-named-the-only-hispanic-case-in-ad-ages-2008-%e2%80%98marketing-50%e2%80%99/ http://www.hispanictips.com/2008/11/18/state-farms-los-felinos-de-la-noche-named-the-only-hispanic-case-in-ad-ages-2008-%e2%80%98marketing-50%e2%80%99/#comments Tue, 18 Nov 2008 17:58:06 +0000 Tomas http://www.hispanictips.com/2008/11/18/state-farms-los-felinos-de-la-noche-named-the-only-hispanic-case-in-ad-ages-2008-%e2%80%98marketing-50%e2%80%99/ HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=46406 0 http://www.hispanictips.com/2008/10/02/state-farm%c2%ae-boosts-commitment-to-solving-latino-dropout-rate/ http://www.hispanictips.com/2008/10/02/state-farm%c2%ae-boosts-commitment-to-solving-latino-dropout-rate/#comments Thu, 02 Oct 2008 18:40:45 +0000 Tomas http://www.hispanictips.com/2008/10/02/state-farm%c2%ae-boosts-commitment-to-solving-latino-dropout-rate/ "State Farm Insurance ® is empowering Latino students, teachers and administrators today to help solve the dropout rate. Through a $3 million education grant to the National Council of La Raza (NCLR), State Farm will help NCLR in their goals to promote excellence in students, increase Latino graduation rates, and close the achievement gap nationwide. Approximately 2.9 million Latinos are enrolled in U.S. high schools—representing 17% of all secondary public school students—and are less likely than their non-Hispanic peers to complete high school.

The grant, paid over a three-year period, marks the first major contribution to NCLR’s Campaign for Stronger American Communities intended to strengthen the organization’s Affiliates, improve its programmatic outreach, and enhance its effectiveness and impact by strategically focusing financial, human and technical resources in the field on issues of strategic importance to Latino communities across the U.S., such as education. To support this work, NCLR is raising $15 million over the next three years.

“State Farm is a long-time partner of NCLR and has worked with us to strengthen Latino communities by supporting our education programs,” said Janet Murguía, NCLR President and CEO. “This latest commitment takes that work to a new level and supports our outreach efforts through our nearly 300 Affiliates. We’re excited by the prospective impact these grants will have on decreasing school dropout rates and building future leaders.” NCLR’s Affiliates reach throughout 41 states, Puerto Rico and the District of Columbia.

“It’s vital that young members of this growing part of the American community attain the knowledge and skills that will allow them to be full and equal participants in the economy,” said Ed Rust Jr., State Farm Chairman & CEO. “NCLR and State Farm share a vision that begins with making sure our children stay in school and ends with all children achieving their greatest potential.”

The announcement of the grant was made today at a partnership luncheon hosted by the National Council of La Raza (NCLR) for State Farm to recognize the long-standing support and contributions made to NCLR, the largest national Hispanic civil rights and advocacy organization in the U.S. At the event, held at NCLR Headquarters in Washington, Ms. Murguía recognized Mr. Rust for his corporation’s support of NCLR’s initiatives.

State Farm’s commitment to NCLR spans over a decade, including NCLR’s community efforts, Annual Conference, Capital Awards, the Raul Yzaguirre Building Capital Campaign, and the NCLR ALMA Awards. Barbara Cowden, executive vice president at State Farm, sits on NCLR’s Corporate Board of Advisors and is the Chair of NCLR’s Education Task Force. As an early contributor to NCLR’s “Empowering an American Community” campaign when it was launched in 2002, State Farm’s commitment was a cornerstone in NCLR’s efforts to strengthen its long-term institutional abilities. “Latinos have a growing role in our nation’s future prosperity and well-being. At NCLR, we appreciate having such a dedicated and supportive partner as State Farm in our work to improve opportunities for Hispanic Americans,” said Ms. Murguía.

The grant to NCLR is one of State Farm’s major commitments under its “State Farm Es Para Mí™” campaign, which focuses on citizenship, civic engagement and education in the Latino community. Other education elements include a directory of scholarships, internships and fellowships for Latino students and grant applications to non-profit organizations and public schools for 200 grants of $1,000 each (due November 4, 2008). For more information, please call 1-877-564-3119 to find a participating State Farm agent." HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=44781 0 http://www.hispanictips.com/2008/09/10/baseball-all-star-david-ortiz-teams-up-with-state-farmr-for-national-citizenship-day/ http://www.hispanictips.com/2008/09/10/baseball-all-star-david-ortiz-teams-up-with-state-farmr-for-national-citizenship-day/#comments Wed, 10 Sep 2008 18:13:14 +0000 Tomas http://www.hispanictips.com/2008/09/10/baseball-all-star-david-ortiz-teams-up-with-state-farmr-for-national-citizenship-day/ "In celebration of National Citizenship Day, Wednesday, September 17th, legendary slugger David Ortiz is joining forces with State Farm to assist legally documented Latinos who want to become U.S. Citizens. Born in the Dominican Republic, the five-time All Star took the Oath of Citizenship on June 11, 2008 in Dorchester, Mass.

"The United States is a great country and I'm proud to be a citizen," said David Ortiz. "My family cheered me on every step of the way. Now it is my turn to help others who share the dream of becoming a citizen."

Ortiz spoke about his personal citizenship story during a satellite media tour yesterday targeted toward Hispanic media. "As a new citizen, I appreciate what it means to be an American -- the freedom we enjoy, the opportunity we have, and representative government," said Ortiz

"In baseball you need courage, confidence and perseverance and the same is true with becoming a citizen," said Aymee Ruiz, corporate public affairs at State Farm. "David is a great role model for Latinos and National Citizenship Day is a way for all of us to honor those who have become citizens through the naturalization process."

State Farm is one of the lead sponsors of the National Association of Latino Elected Officials (NALEO) Ya Es Hora (It's Time) national civic engagement campaign to inform, educate and motivate Latinos to participate in America's democracy. NALEO's efforts include providing eligible permanent residents with information about applying for U.S. citizenship, assisting U.S. citizens in registering to vote and encouraging people to vote and be active in the civic affairs of their community.

State Farm's extensive relationships with and outreach to the Latino community also includes a new public affairs campaign, State Farm Es Para Mi(TM). In addition to supporting the Ya Es Hora campaign, State Farm is using the offices of its agents with bilingual (Spanish and English) capability to serve as clearinghouses for citizenship and voter registration information, as well as information about scholarship and internship opportunities for Latino students.

"The State Farm Es Para Mi(TM) campaign underscores the importance of culture, education, and citizenship in the Latino community," says Ruiz. "Through this campaign State Farm's participating bilingual agencies serve as a trusted resource, helping to meet the needs of the fast-growing Latino community in the United States." To find a participating agent, call
1-877- 564-3119.

About State Farm:
State Farm(R) insures more cars and homes than any other insurer in the U.S., is the leading insurer of watercraft and is also a leading insurer in Canada. State Farm's 17,000 agents and 67,000 employees serve over 77 million auto, fire, life and health policies in the United States and Canada, and more than 1.9 million bank accounts. State Farm Mutual Automobile Insurance Company is the parent of the State Farm family of companies. State Farm is ranked No. 32 on the Fortune 500 list of largest companies. For more information, please visit statefarm.com(R) or in Canada statefarm.ca(R). " HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=43860 0 http://www.hispanictips.com/2008/07/30/national-society-of-hispanic-mbas-announces-first-annual-executive-perspective-event/ http://www.hispanictips.com/2008/07/30/national-society-of-hispanic-mbas-announces-first-annual-executive-perspective-event/#comments Wed, 30 Jul 2008 17:27:34 +0000 Tomas http://www.hispanictips.com/2008/07/30/national-society-of-hispanic-mbas-announces-first-annual-executive-perspective-event-prcom/ "The Cincinnati chapter of the National Society of Hispanic MBAs has today announced the official lineup of panel speakers for its inaugural Executive Perspective event, sponsored by Accenture. Five of the six featured speakers are Cincinnati area executives. This year’s topic is: “Developing a High Performance Mindset,” at the program which will be held August 7 at the Westin hotel.

Presenters include:
· Steve Aguilar, VP of operations for the Mid-America Zone of State Farm
· Miguel Alemañy, Director of worldwide research and development, Procter & Gamble
· Mark G. Contreras, Senior VP of newspapers, E. W. Scripps Company
· Tillie Hidalgo Lima, CEO Best Upon Request
· Nelson Rosario, GM, international programs, General Electric Aviation
· Jay Zerbe, utility industry managing partner, Accenture

Each of the speakers is invited to deliver a brief presentation related to the event’s topic, followed by a question-answer session and networking opportunity.

“This event provides not only NSHMBA members but, since the event is open to the public, the larger community with an opportunity for personal development by listening to Hispanic executives talk about the things that have brought them success,” Cincinnati NSHMBA president Gema Bahns said. “Even more importantly, it provides Greater Cincinnati with a positive picture of Hispanics in general. We are elated to be working with Accenture in order to present Executive Perspective and look forward to working with them for years to come.”

The NSHMBA Executive Perspective panel discussion will be held Thursday, August 7 in the Taft Room of the Cincinnati Westin, 21 East Fifth St. downtown. The event will be from 6-9pm and will include refreshments. Business dress is preferred. The cost for the event is free to the public, and reservations can be made online at http://cincinnati.nshmba.org/home.asp. Questions can be directed to Glenna Anderson, VP Corporate Relations at recruiting@cincinnati.nshmba.org.

###

About The National Society for Hispanic MBAs

The National Society of Hispanic MBAs (NSHMBA) was created in 1988 as a 501(C)(3) non-profit organization. Widely known as the "Premier Hispanic Organization," NSHMBA serves 32 chapters and 7,000 members in the U.S. and Puerto Rico. It exists to foster Hispanic leadership through graduate management education and professional development. NSHMBA works to prepare Hispanics for leadership positions throughout the U.S. so that they can provide the cultural awareness and sensitivity vital in the management of the nation's diverse workforce. More information can be accessed at: www.nshmba.org.

Media Contact: Allison Brinkman, Eisen Management Group
allison@eisenmanagementgroup.com
859.291.4302" Blogante News from HispanicTips.com - The Most Relevant Hispanic y Latino News :: Trusted, Comprehensive & Useful]]> http://js-kit.com/rss/www.hispanictips.com/p=41985 0 http://www.hispanictips.com/2008/07/22/the-2008-alma-awards%c2%ae-host-eva-longoria-parker-and-nclr-president-and-ceo-janet-murguia-announce-nominations-and-show-highlights-including-special-honors-to-shakira-linda-ronstadt-and-narciso/ http://www.hispanictips.com/2008/07/22/the-2008-alma-awards%c2%ae-host-eva-longoria-parker-and-nclr-president-and-ceo-janet-murguia-announce-nominations-and-show-highlights-including-special-honors-to-shakira-linda-ronstadt-and-narciso/#comments Tue, 22 Jul 2008 16:46:27 +0000 Tomas http://www.hispanictips.com/2008/07/22/the-2008-alma-awards%c2%ae-host-eva-longoria-parker-and-nclr-president-and-ceo-janet-murguia-announce-nominations-and-show-highlights-including-special-honors-to-shakira-linda-ronstadt-and-narciso/ "" HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=41454 0 http://www.hispanictips.com/2008/07/10/national-council-of-la-raza%e2%80%99s-latino-expo-usa-offers-san-diego-families-an-exciting-line-up-of-free-entertainment-and-activities/ http://www.hispanictips.com/2008/07/10/national-council-of-la-raza%e2%80%99s-latino-expo-usa-offers-san-diego-families-an-exciting-line-up-of-free-entertainment-and-activities/#comments Thu, 10 Jul 2008 16:45:02 +0000 Tomas http://www.hispanictips.com/2008/07/10/national-council-of-la-raza%e2%80%99s-latino-expo-usa-offers-san-diego-families-an-exciting-line-up-of-free-entertainment-and-activities/ "" HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=40821 0