News (Noticias) Tagged ‘Spanglish’

Ana de la Reguera and Juan Manuel Bernal Appear in
Miami Beach on Monday, August 18
New York City on Tuesday, August 19
Los Angeles on Thursday, August 21

Series from Mexico debuts Wednesday, September 10 at 9PM on HBO Latino

The Mexican drama series “Capadocia”, starring Ana de la Reguera, comes to the U.S. on HBO Latino on Wednesday, September 10 at 9PM ET. HBO Latino, HBO’s dedicated Spanish-language channel, rolls out the series’ U.S. debut with a national red carpet tour in Miami, NYC and LA, with additional screenings in Houston and Chicago. “Capadocia” will air in Spanish every Wednesday through December 3 and on HBO On Demand with English subtitles.

Produced in January 2007 by HBO Latin America, “Capadocia” is set in a fictional women’s prison in Mexico City. Corruption runs rampant as prison rights attorney Teresa Lagos (Dolores Heredia) fights for a humane rehabilitation program, while corporate shill Federico Marquez (Juan Manuel Bernal) schemes to privatize the prison and use the women as cheap manual labor.

The series features Ana de la Reguera (Nacho Libre, Paraiso Travel), Alejandro Camacho (Zurdo), Juan Manuel Bernal (El callejon de los milagros), Dolores Heredia (Santitos, Al final del dia), Cecilia Suarez (Spanglish) and was directed by Javier Patron (Fuera del cielo), Carlos Carrera (El crimen del Padre Amaro) and Pedro Pablo Ybarra. The series was produced by Luis F. Peraza, Epigmenio Ibarra and Veronica Velasco and executive produced by Andres Tagliavini, with an original script by Leticia Lopez, Carmen Madrid, Guillermo Rios, Laura Sosa, and Silvia Pasternac.

“HBO has built a reputation for offering ground-breaking original programming on our main channel. It is in that tradition that we are proud to bring a powerful and high-quality series like ‘Capadocia’ to our Spanish-speaking audience in the U.S. on HBO Latino,” said Lucinda Martinez-Desir, VP, Market Development, HBO.

National Red Carpet Tour
HBO Latino teamed up with People en Espanol, the top-selling Hispanic magazine in the U.S., to bring the first episode of “Capadocia” to consumers nationwide. Ana de la Reguera, Juan Manuel Bernal and other celebrities headline the screening events in Miami, New York and Los Angeles. Through Monday, August 11, moviegoers ages 18 and over may sign up for two free screening passes at www.peopleenespanol.com/alcine .

The “Capadocia” Red Carpet Tour kicks off simultaneously in Miami Beach on Monday, August 18 at 6:30 PM ET at The Colony Theater, 1040 Lincoln Road, and in Houston at 6:30 PM Central the Landmark River Oaks Theater, 2009 West Gray.

On Tuesday, August 19 at 6:30 PM EST, the cast travels to the New York screening at the DGA Theater at 110 W. 57th St. They land in Los Angeles on Thursday, August 21 for the final celebrity screening at the ArcLight Theater at 6360 W. Sunset Blvd at 6:30 PM Pacific, while Chicago audiences gather at the Landmark Century Theatre at 6:30 PM Central at 2828 N. Clark St.

About HBO Latino
HBO Latino is a dedicated Spanish-language premium channel that delivers compelling and relevant programming to the U.S. Latino market. Exclusive to the channel are the regular U.S. premieres of Spanish-language series, films, and documentaries acquired from North America, Latin America and Spain, as well as top music videos and original short-form programming. Additionally, HBO Latino offers the best Hollywood movies and HBO original programming from the network’s main channel in Spanish. Visit www.hbolatino.com for more information and scheduling. “

Meredith Corporation (NYSE: MDP) announced today that Espera, the magazine for expectant mothers, and 12 Meses, focused on the first 12 months of life, will be re-launched under the Ser Padres umbrella. The Meredith Hispanic Ventures titles will be renamed Ser Padres Espera and Ser Padres Bebe, respectively, starting in April 2009. Alberto Oliva, editor-in-chief of Ser Padres and author of the books Magazines that Make History (University Press of Florida, 2004) and In Vogue: The Illustrated History of the World’s Most Influential Fashion Magazine (Rizzoli, 2006), and his team will oversee the editorial direction of each magazine, a responsibility previously held by sister publication Siempre Mujer’s team.

“This is a natural and critical evolution for Meredith Hispanic Ventures,” commented Ruth Gaviria, executive director of Meredith Hispanic Ventures. “Meredith acquired Espera and 12 Meses with American Baby from Prime Media in 2002. Since then, we have acquired and re-launched Ser Padres and launched Siempre Mujer, the leading lifestyle and service magazine for women. Now, Espera and 12 Meses will capitalize on the 18-year brand equity of Ser Padres. Our content portfolio now reaches one in three Hispanic moms in the United States.”

Ser Padres Espera will be published three times a year (spring, summer and fall/winter issues) — up from twice a year — and will also increase its annual circulation by 35% to 1.05 million expectant mothers. The title will continue to be distributed through OB-GYN offices as a standalone magazine. Ser Padres Bebe will continue to be distributed in maternity wards through sampler bags, with a yearly circulation of 600,000, and will be perfect bound. Both titles will reflect the needs and aesthetic of the young Hispanic expectant or first-time mother.

Meredith Hispanic Ventures will also launch Mimosblog.com, a blog by the editors of Ser Padres that addresses the pre and post natal concerns of Hispanic mothers up to their child’s pre-teen years. The blog, launching August 4, will seek to create a community of women with interactive features like “My Favorite Photo” and “The Things They Say!,” popular features in Ser Padres magazine. Mimosblog.com will navigate bilingually in Spanish, English and Spanglish, reflecting the language preferences of this young Hispanic mom.

“There has been 82% growth in unique Spanish-preferred Hispanic visitors to blogs and many of those turn to blogs for informational purposes or to stay in touch with friends and family and meet new peers,” explained Oliva. “Mimosblog.com will be the online hub for Hispanic moms, where they can share their concerns, tips and advice and receive immediate feedback from women just like them. We know that one in three babies will be born to a Hispanic woman in the U.S. in the next decade and it remains our mission to educate, inspire and support them through many media platforms.” “*

Yo quiero Taco Bell. It takes quite a bit of skill to provoke deep thinking about what may have been one of the most inanely addictive advertising campaigns of all time.

But for Ilan Stavans, a prolific author and professor at Amherst College, Spanglish — the mix of English and Spanish used by immigrant communities and increasingly in popular culture — is a source of fascination. Spanglish, Stavans thinks, is a “cultural phenomenon.”

“With Latinos, there is something unique taking place,” Stavans told us this week as a visiting distinguished speaker to the Stanford center in Santiago. “Instead of losing [the immigrant language], it is becoming stronger.” The retention of Spanish in the U.S., and the Spanglish that is resulting, is so important, Stavans said, that Toyota is using it to sell cars. In a recent ad for hybrids, a bi-lingual father alternates between talking to his son in English and Spanish as he explains how the car works, concluding that hybrids, both of cars and language, are “for the future.””*

I was perusing Hispanic Tips’ Blogante News when an article from La Prensa San Diego jumped out at me. The headline read: “Bush Signs Legislation for National Museum of the American Latino.”

My first reaction was a sense of pride and a desire to show all kinds of support. After all, shouldn’t there be a National Museum of the American Latino? Then, I started to hear voices. Not the multiple personality kind of voices, but rather the voices of non-profit board and committee members from several other Latino museum projects that either have opened or have tried to open throughout the U.S. over the past decade or two. “*

and this great paragraph that perfectly summarizes a discussion I had yesterday:

“Back to the voices. At first, they are full of pride and enthusiasm. Soon, however, these board, committee and staff members are angry and frustrated. They divide up into factions; factions that are an unfortunate, but perhaps unavoidable part of the U.S. Latino experience. One voice drowns out the other. “It’s too Mexican.” “It’s not Mexican enough.” “Too chilango.” “Not Mexican-American enough.” “Too Cuban.” “Why no Brazilians? Just because we speak Portuguese?” “Is the Chicano movement represented?” “Don’t use the word Chicano.” “Too much Spanish.” “Too much English.” “Spanglish? You can’t be serious!” “Too brown.” “Too white.” “What about black Hispanics. And Asian?” “Too upscale.” “Too downscale.” “Too foreign born.” “Too U.S. born.” “Spain doesn’t count.” “Spain is the motherland.” “It can’t be called Hispanic.” “It can’t be called Latino.” And on and on and on. Y más y más y más.

A few weeks ago, the U.S. Census Bureau released updated data on the size and makeup of the U.S. Hispanic population. The statistics show that this demographic now comprises more than 45 million consumers. The magnitude of the number speaks for itself, but what concerns me is the idea of falling short on the promise that is made to existing and prospective clients.

Obviously, the rationale behind targeting Hispanics is to tap into this treasure trove of 45 million consumers with incredible buying power. Yet, when one looks at the strategies and programs that are planned and executed against the segment, they fall short on their ability to reach all 45 million. It seems to me that this is because of how the market has always been perceived, thought about and, most important, sold. “*

On May 17, 2008 Spanglish Magazine will be holding an event celebrating the launch of www.SpanglishMagazine.com and our upcoming 27 Market Music and Fashion Tour, including Puerto Rico and the Dominican Republic.

The event, which is sponsored by Halcyon Jets (www.halcyonjets.com) and Lexus of Manhattan (www.LexusOfManhattan.com), will show the fusion of Latin Culture and American Culture.

The event is scheduled to start at 7pm at *BLVD* in NYC with a red carpet walk. The show will feature 4 great designers and music performances.

*DESIGNERS*
DUROSEAu
Kosmetiks
CHILA FOR FUN
By Any Means Necessary

With their ties and influences within the Fashion, Music, and Film industry many notable guests will be in attendance.

Spanglish Magazine

Spanglish Magazine has been established to serve as an informative and invigorating channel of various media (Online, WebTV and WebRado) catering mainly to the ever-rising Hispanic population of the United States. Simultaneously, the magazine will feature a plethora of broad subject matter designed for the interest of the non-Hispanic reader as well. Having recognized the need for a magazine featuring news-breaking and alluring articles in English and Spanish, Spanglish Magazine will not only provide entertainment, but also serve as a household guide. The magazine’s one-of-a-kind position in the online media market will allow readers to experience stimulating interviews with today’s top artists, the hottest fashions, beauty tips, stories and articles about the struggles and triumphs in life.

*Halcyon Jets represents a refreshing, new approach to luxury private jet charter services.*

Halcyon is the brainchild of an elite group of specialists and pioneers in the private jet services industry. We are an industry dream team (notable board of directors and others): Academy and Emmy-Award Nominated Director Shelton “Spike” Lee (Board of Directors), Coinmach Service Corp. CEO Mitchell Blatt (Board of Directors), NFL Superstar Reggie Bush, and NBA Superstar Shaquille O’Neal, joining forces and experience to fulfill a shared vision of what a true leader in the jet charter services industry can be — one dedicated to a luxury private flight experience that is based on superior safety and exceptional customer care. www.halcyonjets.com

*Lexus*

Established in the early 1980s and launched in 1989, the Lexus name soon became associated with quality, luxury and superior customer satisfaction. The brand reputation grew quickly until, barely a dozen years after its founding, Lexus became America’s best-selling line of luxury motor vehicles. www.lexusofmanhattan.com

*BLVD*

Located at 199 Bowery, adjacent to the termination of Spring Street, BLVD features a world-class restaurant, café, nightclub, event space, live music venue and recording studio, all within one bi-level complex. Noted for its stunning high-tech computer controlled creative lighting and state-of-the-art sound installations that bring both warmth and excitement to the spaces inside, each area of the complex is crafted to support the best in dining, events and entertainment. www.blvdnyc.com

To RSVP visit link:

San Francisco, CA MAY 6, 2008 - CONVERGENCE will showcase the most progressive Latin alternative bands and artists whose music challenges and provokes the listener. This mini festival within a festival will present three consecutive concerts with genres of Latin alternative ranging from Noise to Punk to Indie, Reggae and New Wave. .

The Latin Alternative Rock scene in Northern California has been developing and growing steadily for years, yet there has been no festival exclusively showcasing this genre until now. CONVERGENCE will be the first Latin Alternative rock concert series to do this. The goals of CONVERGENCE will be to:

• Support emerging local talent
• Firmly establish continuous Latin Alternative Rock programming in Northern California
• Encourage collaborations and foster community amongst all alternative and independent rock artists locally, nationally and internationally.
• Introduce new Latin Alternative Rock “Buzz” bands

ABOUT MISSION CREEK MUSIC and ARTS FESTIVAL
Mission Creek was founded in 1996, as an effort to promote local Bay Area music and eventually other forms of art that now include film, dance, visual arts, literature, and multimedia performance. Local Bay Area musician/artist Jeff Ray founded the festival in order to fill a cultural void that existed in San Francisco. Until Mission Creek was created, there was no known festival that promoted Bay Area musicians and artists. Now in its 12th year, the festival has grown tremendously in size and attendance, from a one-day event with eight bands and an audience of approximately 100 to a multi-day event with up to 180 acts, serving an audience of approximately 3,000. Twelve years and over 600 events later, MCMAF has reliably featured a wide range of Bay Area talent, and has introduced many local musicians who have since achieved international acclaim. After more than a decade of unrivaled programming, MCMAF has become a destination for both national and international talent.

THE ARTISTS – CONVERGENCE I – “THE BRIGHT SPOT”

Volumen Cero has been at the forefront of Latinos that perform nontraditional music. In 2004, Volumen Cero became one of the first Latin Alternative groups ever to be profiled on MTV’s Advance Warning, which aired on MTV and MTV2. In 2005, Volumen Cero received Latin Grammy Nominations for best rock album by a duo or group for their critically acclaimed album Estelar and guitarist Marthin Chan was also nominated for best rock song, as writer for JD Natasha’s “Lagrimas.” With the release of their third album Estelar, the band’s first single “Autos” spent over 10 weeks in the #1 spot and 20 weeks in the top 3 of R&R’s Latin Rock Chart. The band is currently putting the finishing touches on, I CAN SEE THE BRIGHT SPOT, their fourth studio album set to released mid-2008.

The May Fire: San Francisco has done it again. Once more the great city by the Bay has fashioned a musical product worth buzzing over. Right And Wrong has captured and liberated local listeners with sassy songs and adrenaline filled choruses, which echo that of the Yeah Yeah Yeahs Fever To Tell. Their liveliness has been compared to that of Metric and it’s quite apparent that there’s no end in sight for the young band. – Zero Magazine

Monte Negro: You are what you eat.† Monte Negro, a bilingual Los Angeles based rock band, has devoured enough music genres over the years to do justice to the bilingual and bicultural musicians that constitute the group.† Digesting healthy portions of Jane’s Addiction, The Cure, The Clash, and the Sex Pistols, Monte Negro has also piled onto its proverbial plate Latin-alternative rockers such as Caifanes, Los Fabuloso Cadillacs, Maldita Vecindad, Mano Negra, Soda Stereo, and Spinetta.† As with any good meal, Monte Negro combines sophisticated taste influences with unique combinations of flavor, and stews it all together with time and a pinch of luck.

Lualta: “In 2002, local sextet Lualta received a San Diego Music Award nomination for “Best New Artist.” After one listen to the band’s latest, five-song EP “Catapult” (Red Camera Recordings), it is immediately evident why. Lualta creates a kaleidoscope of layered styles and textures that is simultaneously engaging and sedating. Songs tend to start out light and easy before exploding into an electrifying fusion of psychedelic, R&B and garage rock. Hazy, druggy guitars mutate into down-and-dirty, pedal-heavy hooks and melt with tender, melodic keyboards. Lualta’s solid instrumentation, combined with lead singer Michael Hernandez’s pleasantly screechy, cigarette-scorched vocals, induces hypnotic reverie then jerks you awake.”-Claire Caraska, SignOn San Diego

THE ARTSTS – CONVERGENCE II - HEAT

Bat Makumba: The brainchild of Brazilian natives Alex Koberle and Emiliano Benevides and Americano bassist Carl Remde, Bat Makumba is the crossroads between the equatorial beats of Brazil and the punk, rock and funk influences of the U.S. and Europe. Locals to San Francisco, Bat Makumba’s show is a hip renegade carnaval party full of tropicalia tinged ska, punk influenced forro, and rock infused samba. Bat Makumba’s live show brings together an international palette of musicians and instrumentation (including accordion, zabumba, megaphone, clarinet and alfaia). Named after the 70s classic Tropicalia song by Caetano Veloso + Gilberto Gil (popularized by Os Mutantes), “Bat Makumba” loosely translates to mean the mixing of Brazilian traditionalism with international pop culture. Don’t miss this kinetic, percussive music… join the renegade carnaval party that is Bat Makumba!

Chana: Influenced as much by Stereolab and Gorillaz as by Aterciopelados and Julieta Venegas, Chana is an LA-based singer whose tropical sound could be described as global hip-pop. Born in New York City and reared by a party-loving Dominican family, her father’s salsa and R&B records were a sonic constant while growing up. After coming to LA, Chana began collaborating with producer Marthin Chan, whose previous work with Volumen Cero had earned him a Latin Grammy nomination. Working out of Chan’s garage in Echo Park, the duo began collaborating in 2005, and were aided by friend Jorge Elbrecht of the New York art collective Lansing-Dreiden. Their first batch of demos includes “No Me Mandes Flores,” which sounds like Andrea Echeverri fronting a funk band; “A Veces,” whose swampy sonics and bouncy bass give off a dub feel; and “Icaro,” a jagged, thrilling rush of pop.

The Cuban Cowboys: Mixing traditional Cuban Son and Montuno with indie rock ain’t easy. But it is a blast. The Cuban Cowboys bring post-punk sensibilities straight to the heart of the Buena Vista Social club. Armed with mambo riffs, swooning surf guitar, and intelligent lyrics, the band is steadily building a following along both U.S. coasts.”Without a doubt, the Cuban Cowboys put on one of the best shows in the local pop scene” says the NY Daily News.

Velorio: The energy of the live shows, the variety of the songs, and the diversity of the audience all reflect the many praxes of Velorio the band.† Velorio manifests the linguistic power of music to unite people, tongues and ideas.

THE ARTISTS – COVERGENCE III - CRASH

Firme: Firme (pronounced “Fear-May”) has been energizing crowds across California for 10 years, honing their distinct sound. Firme’s trademark sound often slides seductively from rock, to reggae, to Latin, and bring you back full circle.

No Way Jose: No Way Jose is a Southern California punk band that has been building a buzz in the LA music scene. NWJ mixes their Southern California punk, Tex-Mex, and Mexican-American influences to create their own sound they call “Spanglish Punk.”

The Graves Brothers Deluxe: Bela Lugosi and Elvis Presley both died on Stoo Odom’s birthday. (This is true.) The GRAVES BROTHERS DELUXE, disembodied musical spirits from Hattiesburg, Mississippi, thus chose Odom eagerly when looking for host bodies to express themselves. New Orleans native/ bassist/ vocalist/ recovering archaeologist Odom shares the current possessÈe duties with San Franciscans Willy the Mailman and Marco Villalobos.

Sergio Iglesias and the Latin Love MACHINE: “Armed with a toilet plunger and a rotating band of musicians, Sergio Iglesias is here to ruin the party. Maybe you’ve seen Sergio Iglesias and Los Magnificos fill the Hemlock Tavern with a joyful, festive cacophony. Or caught Sergio Iglesias and Los Bulliciosos nearly destroy the City College of San Francisco campus. If you were lucky, you might’ve seen Iglesias with his signature plunger and a tape player perform solo in and outside the Civic Center, Powell, and Montgomery BART stations, wailing atop trash cans, plunging the ground, and bewildering tourists and locals alike. But even if you did see all these shows, you still never know what to expect except to be surprised.” –-Sarah Han - SF Bay Guardian

CALENDAR EDITORS PLEASE NOTE:

EVENT FAST FACTS
• Event: The Brown Note Latin Rock Project in partnership with The Mission Creek Music and Arts Festival Presents: CONVERGENCE
• Venue: Balazo 18 Gallery – 2183 Mission Street, San Francisco, CA 94110
• Dates: Friday July 18, 2008 through Sunday July 20, 2008
• Times: Friday through Saturday: Doors 8pm Show 8:30pm
Sunday Matinee: Doors 4:00pm Show 4:30
• Convergence Festival Schedule:

• Tickets: $8-15
• Websites:
o Brown Note Latin Rock Project – www.myspace.com/brownnoterocks
o Mission Creek Music & Arts Festival – www.mcmf.org

Contact Info:

Ann Blankenship
Cell: 415-244-8250
Fax: 815-425-8910
E-mail: brownnoterock@earthlink.net

MyGrito.com, a Burlingame, California based Latino social networking site has launched a new version of their music player and updated their music section. Members and visitors alike can enjoy from an extensive library of member generated music content.

“We wanted our members to have more control over their music preferences and give them the liberty to take their playlists wherever they went in cyberspace,” said Senior Engineer, Tianshi Wang.

MyGrito.com also is also relaunching their “Artist Promo Program.” Artists are invited to join and upload their music, photos and events on MyGrito.com and the site will feature the artists on their homepage, promote them in the gossip column, and announce any upcoming events in their bi-monthly newsletter.

“Music is an integral part of everyone’s life, especially when it comes to socializing. Your music choice reflects who you are, so it is very important in a social networking site,” said Founder and CEO, Irene Martinez-Audet. MyGrito.com members can create playlists with practically no limits on the amounts of songs and through a HTML code can take that same playlist to MySpace, blog sites like Blogger, or any other social networking site the members may belong to. “We’re really excited about our new player. . . . We know that most people belong to multiple networks, why not give them the freedom to take their music with them? It is a win-win for all of us.”

For more information or to order a media kit please contact Irene M. Audet at (650) 353-9200 or visit www.mygrito.com.

MyGrito.com is a bilingual online center of communication, information and entertainment for the Latino community. It is the only Hispanic social networking site that embraces three languages effectively: Spanish, English and Spanglish.”*

In April, mun2 hopes to capture the hearts of its viewers 12 to 34 years of age with Enrique Iglesias: Bigger on mun2, a series of appearances by singer Enrique Iglesias. The pop star will be featured prominently including holamun2.com originals, hosted shows, interactive features, original promos, music video blocks, and exclusive interviews. Some of the programs, a promo, digital vignette and teasers, will be available in part or whole on holamun2.com, the network’s website. Appearances will be in Spanish, English and spanglish.”*

ROCIO TRUJILLO, a disc jockey known as Cio Babee, presses a button on the studio switchboard and begins a two-minute gossip report. In high-energy delivery that is two parts Spanish and one part English, she informs her radio audience this January day about the Spanish actor Javier Bardem’s recently announced Oscar nomination.

What is noticeably missing from her Hollywood update, though, is the death of the actor Heath Ledger two days before. It seems every media outlet in the nation is covering it except this one: WBON 98.5 FM, La Nueva Fiesta.

“My listeners probably wouldn’t even know who he is,” Ms. Trujillo, 24, says of Mr. Ledger.”*

*From: http://www.nytimes.com
Traducido: usando Google o Altavista/Babel Fish

From culture to language to music, Brenda Cardenas has learned to straddle some pretty sizable divides.

Cardenas is bringing her brand of cross-cultural poetry to Park University. She will read and perform her work at 6:30 p.m. today in the school’s Graham Tyler Memorial Chapel. The event is free and open to the public.

Raised in a Latino community in Milwaukee, Cardenas developed a unique and often startling blend of Spanish and English. Some critics have described it as “Spanglish.” She’s fine with that term, though personally uses other words to define her art.”*

*From: http://www.kccommunitynews.com
Traducido: usando Google o Altavista/Babel Fish

Hey kids! Just wanted to let you know that you simply must tune in to tonight’s all-new Psych—especially if you happen to be bilingual. ¿Por que? Because creator Steve Franks just emailed me the deets, and it’s awesome!

The ep, “Lights, Camera…Homocidio,” features a murder on the set of a telenovela, and according to Steve, includes “the finest broken Spanglish ever heard on television” and a new version of the theme song, done over in Spanish, all recorded by Steve’s very own band.”*

*From: http://www.eonline.com
Traducido: usando Google o Altavista/Babel Fish

Niños, vengan a comer. my 18-month-old son pops out from behind the couch and runs to his high chair. My 7-year-old has no idea what I just said. He yells out from the same hiding spot: “What did you say?” My older son does not suffer from hearing loss. He is simply not bilingual like his brother, and did not understand that I was telling him to come eat.

Growing up in the poorest neighborhoods of El Paso, Texas, I did everything I could to escape the poverty and the color of my skin. I ran around with kids from the west side of town who came from more-affluent families and usually didn’t speak a word of Spanish. I spoke Spanish well enough, but I pretended not to understand it and would not speak a word of it. In school, I refused to speak Spanish even with my Hispanic friends. I wanted nothing to do with it. While they joined Chicano clubs, all I wanted to do was be in the English literacy club. Even at home, the only person to whom I spoke Spanish was my mom, and that’s only because she wouldn’t have understood me otherwise.”*

At 7 a.m. on the first day of school in September, Nadia Tobon climbed on top of a table. “Attention, everyone!” she shouted.

The Centennial High School cafeteria rumbled with the chaos of students looking for their schedules. Tobon’s voice, calling students to line up by last name at various tables, barely carried over the chatter. In English, Tobon, 17, is almost timid, certainly quieter than when she speaks Spanish, her first language.

Manning the “G” and “H” table, she flipped through sheet after sheet of Garcias and Hernandezes, recognizing each student with a Spanglish welcome.”*

“Te quiero mucho.” For a few weeks now, I’ve been saying these three little Spanish words to a certain significant other. We’re both Hispanic, so we weave in and out of English and Spanish in our conversations (definitely not “Spanglish,” though). We use whichever one we’re feeling at the moment or whichever feels most appropriate for whatever we want to say.

We always say “te quiero mucho” in Spanish. Its direct translation is “I want you,” but its meaning is far from that - it has no real equivalent in English. Essentially, it means the same as “I love you,” or “I love you very much,” but it doesn’t carry what some would consider the intense meaning or passionate weight of the English “I LOVE you.” “*

When people in the business want to know what Hispanic TV viewers in the U.S. are thinking, feeling and watching, they turn to CAA executive Christy Haubegger, be­cause she knows the Hispanic market.

In 1996 the Mexican American native of Houston came up with the idea for a magazine for Hispanic women. She founded Latina maga zine and ran it until 2002, when she moved to California.

“I worked as an executive producer on the James L. Brooks film ‘Spanglish.’ And now at CAA, I really work throughout the agency helping our clients understand or take advantage of some of these emerging new demographics,” Ms. Haubegger said.”*

Oye, have you noticed? All over the TV dial, se habla español. Si. Si. It’s true. Many of your favorite TV characters are speaking in Spanish. Sometimes it’s just a line of dialogue sprinkled in to add a dash of authenticity. Sometimes it’s a full-blown conversation with or without subtitles. Sometimes it’s even that (lazy? or is it naughty?) bicultural hybrid, Spanglish.

As Latinos have grown into the nation’s largest minority, the culture has surfaced ever so slightly on our TV programs. To be sure, the TV networks still have their work cut out for them when it comes to all-around diversity. But more and more, Latino characters on television are resembling the full U.S. Latino experience: from the working-class families of “The George Lopez Show” and “Ugly Betty” to the middle-class professionals of “Scrubs” and “Dexter,” to the wealthy elite of “Cane.”"*

EARLIER this year, I was delighted when sheetrockero came up in my word-hunting. A sheetrockero, I discovered, is somebody who puts drywall or sheetrock on the wooden frames of new buildings. It’s straightforward Spanglish: the English sheetrock plus the Spanish -ero suffix, indicating a person who undertakes a task or profession.

Research uncovered a good dozen books on Amazon.com featuring similar “construction Spanish”. Even more pleasing was that one of them, Terry Eddy’s and Alberto Herrera’s Learning Construction Spanglish, includes a conjugation chart for shiroquear, a Spanglish verb for “to sheetrock (shiroque); to hang drywall”.

But a couple of weeks later, in the National Review I read something that made me wonder. The writer, Jay Nordinger, was concerned about “construction Spanish” and bilingualism and the “Spanish-preservation rackets”. It didn’t sound good. I wondered if I should be worried, too. Is delighting in the words sheetrockero and shiroquear akin to standing on the deck of the Titanic and saying, “Ooh! Pretty iceberg!”? “*

“According to the band’s self-written “mythology,” Cuban Cowboys’ lead singer fell out of Fidel Castro’s beard while he was in a bubble bath, smoking and watching TV. Perhaps that’s why Cuban Cowboys’ members call themselves the “World’s Greatest Cuban Surf Rock Band.” Most likely, however, the slogan just matches the group’s mixture of seriousness and profanity, humor and absurdity, and the seemingly mismatched musical genres of chugging and melodic indie-rock, surf guitar and traditional Cuban son and montuno. And lots of Spanglish”*

“Nashville’s Hispanic population — and, in turn, the purchasing power of that demographic — is growing rapidly. And entrepreneurs are seeking to fill that group’s communication needs while positioning themselves to benefit from ad revenues.

Members of the business team that developed and later sold a telephone directory for Spanish-speakers, Directorio Comercial, are now taking aim at Middle Tennessee’s media market.

A new magazine eSpanglish will be launched this month by recently formed company eSpanglish Magazine LLC.”*

“Latinos, get ready for a comedy tradition and the funniest time of the year! Bud Light presents the hottest and largest Latino stand-up comedy series in New York City, the Batanga Mas Risas Comedy Series. This summer, the comedy series will showcase over 12 different Latino comedians at the top comedy venues in New York City, including Angelo Lozada, Mark Viera, Rich Ramirez, Sara Contreras, Mike Robles, Andrew Kennedy, Eric Nieves, Edgar Rivera, Rebecca Donohue, Gina Brillon, Herbie Quinonez and Angel Salazar.

The series opens with a Kickoff Show and Party tonight Tuesday, October 2nd. The line up of weekly comedy shows will continue to heat up for eight weeks. The series will conclude November 20 with a special VIP Comedy Finale. Four comedy venues will host a new and fresh line-up of Latino comics each week. All of the shows will be performed in English with culturally-relevant material and a touch of “Spanglish.”

The Batanga LIVE Mas Risas Comedy Series shows are private by invitation. Find out what all the commotion is about at www.batanga.com/comedy today! A complete schedule, venue locations and information on how to obtain invites can also be found at the website.

“This is the sixth year Batanga is hosting the funniest Latino comedy series in New York City. Bud Light is proud to present this year’s Latino Comedy Series with some new comics as well as some familiar favorites,” says Zulema T. Wiscovitch, geographic marketing manager for Anheuser- Busch, Inc. “

“”Ladron que Roba a ladron” is a long overdue Hollywood overture to America’s Latino immigrant community. While there have been movies aimed at that audience, they’re plainly calculated as movies for the naturalized, the assimilated, Spanglish speakers.

“Ladron,” a caper comedy, is not. It’s in Spanish with English subtitles. It is defiantly anti-Anglo, anti-Immigration and Naturalization Service. It panders to people who might not want too much attention paid to how they got into the United States. It is Hollywood slick, well-acted with great production values.

And it’s funny.”

“When the new CBS drama ““Cane’’ debuts Tuesday, fans of nighttime soaps will tune in to see a juicy family saga set in South Florida, starring a high-caliber cast led by Jimmy Smits.

So, too, will Cuban-Americans ”” but they are likely to hold the show to a higher and more complicated standard than other new dramas premiering on network television.

For one, the show is a rarity in prime time. As it follows the fictional Duque family, an upscale Cuban-American dynasty that runs a rum and sugar empire, ““Cane’’ features the largest Latino ensemble on American television. Actors switch from English to Spanish and some Spanglish, with and without subtitles.”