News (Noticias) Tagged ‘recipe’

Marcelita’s Cookies, a family business that makes and distributes Hispanic Gourmet Cookies, today announced the availability of an online Corporate Gift Program to thank customers for their business.

According to Packaged Facts, in its 2007 report ‘Food Gifting in the U.S.’, food corporate gifts represented about one third, or $2.5 billion, of the overall corporate gift market.

Based in Minneapolis, Marcelita’s Cookies are a tasteful blend of two family cultures from Minnesota and Mexico. “Throughout the years”, owner Marcie Ramirez says, “we have perfected our family recipe of oatmeal, walnuts, butterscotch and white chocolate, plus a pinch of our secret Mexican ingredients”.

The recently introduced Corporate Gift Program lets companies reward their customers with a unique and delicious gift available in an attractive and upscale package. Orders are placed online, via Marcelita’s Cookies website, and are delivered to any place in the country via UPS.

Marcelita’s Cookies Corporate Gift Program is the result of extensive market research. When focus groups were asked what’s most important when buying gourmet food gifts online, their top five answers were: unique and quality product, on-time shipping, attractive and upscale packaging, convenience of shopping, and price.

“We are delighted with the introduction of our online Corporate Gift Program”, says owner Juan Ramirez. “Companies are able to send a unique gourmet gift, from the comfort of their office, which will help them enhance their customers’ relationships and loyalty”.

Marcelita’s Cookies will introduce its Corporate Gift Program at the upcoming CivicFest Marketplace event, at the Minneapolis Convention Center, which will be held in conjunction with the Republican National Convention from August 29 to September 4, 2008.

For more information please visit www.marcelitascookies.com

About Marcelita’s Cookies

Marcelita’s Cookies LLC, is headquartered in Minneapolis, MN. Owners, Marcie and Juan Ramirez, have created delicious Hispanic gourmet cookies with an upscale presentation and packaging. The cookies are made to order and available in a signature gift box of 12 or 24 cookies, or a single cookie gift box. Orders are placed online in the company’s website and delivered via UPS. For more information please visit www.marcelitascookies.com“

The Coca-Cola Telenovela Club celebrated the ugliest novela in the prettiest city in America this weekend. Several fans of the popular novela, “La Fea Más Bella,” were treated to a weekend getaway to Miami Beach, compliments of the latest Coca-Cola Telenovela Club consumer promotion. Fans and their guests attended a red carpet, Hollywood-style party at the popular Tantra Restaurant and Lounge on South Beach, where they met and dined with telenovela legend Angélica María and her daughter Angélica Vale.

“Our fans are such an important part of our lives and we strive to pick projects, such as ‘La Fea Más Bella,’ that they will enjoy,” said María and Vale in a joint statement. “Our association with the Coca-Cola Telenovela Club allows us to meet our fans and let them know just how much we appreciate them.”

“The Coca-Cola Telenovela Club reaches consumers online through My Coke Rewards as well as through local retail and radio promotions. With this promotion consumers have the opportunity to win prizes and experiences they may have only dreamed of,” said Reinaldo Padua, assistant vice president, Hispanic Marketing, Coca-Cola North America.

This year, the Coca-Cola Telenovela Club and Dress for Success Miami celebrated the importance of inner beauty and outer appearance, which was pivotal to the storyline of “La Fea Más Bella”. Dress for Success Miami is a women’s program that trains and suits women in Miami-Dade County who are struggling to secure and retain employment. The Coca-Cola Company gave the organization a cash donation and actual wardrobe items from the novela to auction off at future fundraising events.

“In partnering with Dress for Success Miami, the Coca-Cola Telenovela Club aims to take ‘dream making’ to a new level by making the dreams of women needing assistance in obtaining work also come true. We couldn’t be happier to work with an organization that has touched so many lives,” said Padua.

Coca-Cola North America also revealed details of the next phase of the Telenovela Club consumer promotion. Scheduled to run from September 1 to October 31, it will celebrate the novela, “Destilando Amor”. Telenovela fans will be able to redeem points for prizes related to “Destilando Amor,” such as recipe booklets, memorabilia, a flat screen television and DVDs.

In addition, participants will have another chance to enter a sweepstakes to meet their favorite celebrities during a dream weekend in Miami next year. “

Would you like to have your own Cooking Show on a Major Cable Network?

We are looking for a Hispanic/Latino Chef for a new Cooking Show. Female or Male.

We want someone who is fun, charming, has a professional cooking background (restaurant, catering, personal chef, etc.)and Wants Their Own Cooking Show.

You must have a love for cooking Latino/Hispanic food that is contagious. You must have your own recipes and be able to talk about the food combinations and ingredients.

This is an amazing opportunity!

If you’d like to be considered, please email us:

Your name and contact phone number

A paragraph about yourself and why you’d like to have your own TV Show

A recent picture of yourself

Email: latinchef123@aol.com
212 780-3342

*I will try to respond to everyone so please resend email if you don’t hear back

Following the recent, very successful debut of starMedia’s new, weekly Webcast show starMedia EntertaiNews, today the global Spanish-language Portal launched Toque Latino ( us.starmedia.com/recetas/toque-latino), another newly-created Webcast show. Toque Latino was developed with Media 8 of Miami as a dedicated Portal page promoting products and services offered by one of the agency’s multinational consumer products accounts.

“The creation of Toque Latino — a new starMedia advertising vehicle — was inspired by the very positive feedback and demand we’ve received over the Webisodio format, following the launch of starMedia EntertaiNews,” noted starMedia COO Juan Jose Nunez. “We’re extremely pleased about this unique and exciting product; beyond providing premium exposure for our advertising clients, Toque Latino will also offer our own users a wealth of very practical and valuable information they provide.”

Toque Latino features five-minute Webisodios, created by starMedia together with C3 Entertainment; they are uniquely fun and highly entertaining productions which showcase the preparation of favorite Latin recipes. The show’s hostess not only offers users a step-by-step guide to preparing delicious recipes, but additionally features recipe details and ingredients adjacent to the Toque Latino Webcast streaming video screen, allowing users to follow recipe preparations at their own pace; they may additionally choose to either print those or relay them to others by email. starMedia has produced a total of ten individual Webisodios, with new episodes scheduled to debut each week throughout the campaign’s duration. Toque Latino will be hosted in the starMedia Mujer channel.

“Toque Latino is a natural extension of our client’s online presence, and additionally offers starMedia users an attractive and fun interactive experience while providing them helpful information about some of their favorite brands,” said Media 8 Co-CEO & Co-Founder Paul Suskey. “Together with starMedia, we look forward to bringing a greater awareness of our client’s brands to Spanish-speaking consumers throughout the US and Latin America,” added Suskey.”

These spicy snacks taste even better than nachos, plus the avocado and tuna add a hefty 10 grams of heart-healthy fat. “*

Queso blanco is a mild white Mexican cheese. Separately marinate the two parts of the salad (watermelon and tomatoes, queso blanco and herbs), then combine them before serving.”*

Like many other manufacturers-and retailers, too, for that matter-Unilever wants to know how to best serve the ever-growing Hispanic community. That’s why the company recently surveyed Latino consumers in the United States about what they are eating.

“Unilever wanted to gain better insights into the food, cooking, and shopping preferences of its Hispanic consumers,” says Joseph Vizcarra, integrated marketing manager-multicultural for Unilever U.S. “We also wanted to listen to them and understand what they’re looking for from a meal preparation perspective. This information will be useful in helping to develop products, recipes, and programs that will meet their needs.”"*

On counters of neighborhood “taquerias” and Oaxacan restaurants, at Salvadoran farmers market stands and East Los Angeles backyard parties, even at swank Hollywood restaurants, you can see the huge glass “vitroleros,” beehive-shaped jars filled with “aguas frescas” in a spectrum of stunning colors. Each flavor is like a point of reference on a color wheel: the deep magenta of “jamaica” (a variety of hibiscus flower), the pale green of honeydew melon or cucumber-lime, the scarlet of just-made “sandia” (watermelon), rice-based “horchata’s” milky white.”*

recipes:

Watermelon-Lime Agua Fresca

Strawberry-Jamaica Agua Fresca

Horchata

Cucumber-Lime Agua Fresca

Pizza Hut will begin a new Spanish language advertising campaign for Tuscani Pastas featuring real people captured on hidden camera who are surprised by the restaurant-quality of the new dishes.

The new spot, titled “Cooking Show,” was shot in Mexico City, where people on the street were invited to a taping of the new cooking show “Cocina Tuscani.” After watching the chef prepare his specialty pasta dishes, the audience sampled the two pasta styles — Meaty Marinara and Creamy Chicken Alfredo. Only after sampling did the participants learn that the pastas were not created by a chef from a five-star restaurant in Rome, but were instead prepared by Pizza Hut.

“In less than three months, Tuscani Pastas have been an extremely popular addition to our menu and have established Pizza Hut as a leader in the pasta restaurant industry,” said Brian Niccol, Pizza Hut chief marketing officer. “Our new Spanish language ads again capture the strong positive reactions we receive on the quality and great taste of our pasta.”

In April, Pizza Hut introduced Tuscani Pastas, the first restaurant-quality pastas delivered by a national pizza chain. Since the debut, Tuscani Pastas have been a welcome addition at dinner tables across the country, with more than two million units sold in the first month. The launch ad for Tuscani Pastas featured real people being surprised to learn that their gourmet pasta meal at the grand opening of a restaurant was delivered by Pizza Hut.

The hidden-camera concept of real people enjoying the quality of the Tuscani Pastas was carried into the Spanish language television and radio spots. The new spots were created by Dieste Harmel and Partners and will begin airing nationally on June 29.

Among pasta consumers, Hispanic households eat pasta more often than the national average, according to data from Mintel research(1). Hispanic households enjoy a complete package pasta dinner 5.7 times over a 30-day period, compared to 5.0 times for all households and also eat canned/jarred spaghetti or macaroni 2.7 times per month versus 2.2 times for all households.

Tuscani Pastas come in two chef-inspired styles: Creamy Chicken Alfredo and Meaty Marinara, which are delivered right to your door. Both recipes feature rotini pasta and a delicious blend of sauce and cheese that’s added to the pasta before it is oven baked. Each of the Tuscani Pastas is over three pounds and come with a bag of five freshly baked breadsticks.

Tuscani Pastas are priced at $11.99 and can be ordered online at pizzahut.com, or through Pizza Hut’s newest method of ordering, Total Mobile Access, using text messaging or mobile Web on your cellular phone. You can also download Pizza Hut’s new desktop ordering widget and order Tuscani Pastas directly from your computer in just a few clicks.”

7UP and celebrity Chef Carlos Fernandez of Hi-Life Café in Ft. Lauderdale, Florida continue the national search for the 7UP 100% Naturally Talented Chef in the 7UP Recipe for Success contest. Consumers across the country have been challenged to put their creative cooking skills to the test for a chance to compete for the $70,000 grand prize.

“Entries are pouring in for the 7UP Recipe for Success contest. And we encourage other aspiring chefs out there to participate by whipping up some great recipes with 7UP’s natural lemon and lime flavors,” said Andrew Springate, vice president of marketing for Dr Pepper Snapple Group, the makers of 7UP with 100% Natural Flavors.

The flavorful contest, which kicked off in April, has attracted thousands of attendees to local demonstrations where Chef Carlos has shared his tips on cooking with the natural lemon and lime flavors of 7UP and invited consumers to submit their own recipes featuring 7UP with 100% Natural Flavors for the contest.

“The 7UP Recipe for Success contest has been amazing,” said Carlos Fernandez, a former participant on Bravo’s Top Chef. “I’ve really enjoyed interacting with the crowds at each cooking demonstration and seeing that as we get closer to the final cook-off, the anticipation for the $70,000 grand prize builds.”

Contestants can submit their original 7UP-infused recipes online at www.Receta7UP.com , via mail or at in-store demos in select markets through July 28. All entries must be received by Aug. 5, 2008. Chef Carlos, a self-taught culinary talent, will review each entry and, ultimately, narrow the selection down to seven lucky participants who will cook their recipes live in-studio with him. The final cook-off will be shown during Telemundo’s new morning show in September. Chef Carlos will select the lucky winner with the help of the beautiful Telemundo star, Monica Noguera, and a representative from 7UP. The Chef will crown one winner with the title of 7UP 100% Naturally Talented Chef and award them with the $70,000 grand prize to fulfill their dreams.

Chef/co-owner of Hi-Life Café located in Fort Lauderdale, Florida, will host cooking demonstrations throughout June and July in Chicago, Houston and Dallas. During these demos, he will educate consumers on the healthy preparation of meals using 7UP with 100% Natural Flavors and all natural ingredients.

For complete contest rules for the 7UP Recipe for Success contest and to find the demonstration nearest you, please visit www.Receta7UP.com .

About 7UP with 100% Natural Flavors
7UP with 100% Natural Flavors is a leading brand in the beverage portfolio of Dr Pepper Snapple Group, Inc. (NYSE: DPS). DPS is an integrated refreshment beverage business marketing more than 50 beverage brands to consumers throughout North America. In addition to its flagship Dr Pepper and Snapple brands, the company’s portfolio includes 7UP, Mott’s, A&W, Sunkist Soda, Hawaiian Punch, Canada Dry, Schweppes, Squirt, RC Cola, Diet Rite, Penafiel, Rose’s, Yoo-hoo, Clamato, Mr & Mrs T and other well-known consumer favorites. Based in Plano, Texas, Dr Pepper Snapple Group employs approximately 20,000 people and operates 24 bottling and manufacturing facilities and more than 200 distribution centers across the United States, Canada, Mexico and the Caribbean. For more information, please visit www.drpeppersnapple.com . “*

This sweet and spicy dish is inspired by a fruit salad Kelley’s family found in Morelia, Mexico.”*

If you can imagine a paleta, you can produce it. I’ve made them with horchata, the sweet rice-milk drink spiked with cinnamon that is sold throughout Mexico and in many Mexican restaurants in the United States. I’ve made them with a combination of cucumber, watermelon and lime (more or less traditional), and from little more than canned coconut milk sweetened with sugar and spiked with a bit of rum.

For the fruit, consider pineapple (best puréed with water or a little pineapple juice), lime, melon, mango or berries. Seasonings can include citrus (lime is especially popular), spirits, cinnamon and chili.

You can even make something approaching a chocolate ice pop by starting with hot cocoa, made with more water than milk, then freezing it.”*

Selecciones, the world’s best-selling Spanish-language magazine, joins the American Heart Association’s (AHA) Go Red For Women and Macy’s, one of the nation’s largest retailers, in a multi-platform awareness program, Go Red de Corazón, to alert Hispanic women to the threat of heart disease. Together, they will honor Silvia Gallegos, a heart-health advocate who is making a difference and working to improve heart health in her community, on June 19 in Miami, with Lili Estefan, host of Univision’s popular show, “El Gordo y la Flaca.”

Research shows that only 29 percent of Hispanic women know that heart disease is their No. 1 killer in the United States. “That’s why the program hopes to educate Hispanic women about heart disease and empower them to take action to reduce their personal risk, said Go Red For Women national spokesperson Ileana L. Piña, MD, Professor of Medicine,/Cardiology/Heart Failure-Transplantation and Veterans Administration Quality Scholar at Case Western Reserve. “In our world, we take care of everyone else because our families are the focal point. But we have to begin to care for ourselves, so we can be there for the ones we love.”

The heart-health advocate honoree, Gallegos, helps send that message to Latina women in her community. She is manager of the community health department at the Dallas Concilio of Hispanic Service Organizations. She has worked tirelessly in the Hispanic community in Dallas for more than 25 years on health issues, and now focuses on educating parents about heart health, the correlation between childhood obesity and the development of type-2 diabetes in children, and how to prevent and control both. Her grassroots health program includes exercise groups; screenings for glucose, cholesterol, blood pressure, waist circumference and Body Mass Index (BMI); and classes on healthy living. Thanks to her dedicated efforts to promote the benefits of regular activity, a key component of heart health, more than 500 participants walk together each week in more than 25 groups in the Dallas area.

Additional program elements of Go Red de Corazón include:

* Radio media tour with Selecciones editor Genevieve Marlin-Fernandez and Go Red For Women spokesperson Dr. Ileana Piña

* An awards celebration with Hispanic influencers, including Lili Estefan, María Antioneta Collins, Neida Sandoval, and Teresa Rodríguez on June 19 in Miami to honor a heart-health advocate

* Specially created t-shirts sharing the Go Red message in Spanish to support the Go Red For Women movement - available at www.shopgored.com

Go Red de Corazón kicked off in the February issue of Selecciones with a Heart Health Guide insert from AHA, sponsored by Macy’s, that featured information about risk factors for heart disease and prevention tips. Additionally, Selecciones and AHA participated jointly at Hispanic health fairs, where they distributed heart-health guides.

“It was a natural for Selecciones to partner with the American Heart Association and Macy’s on Go Red de Corazón,” said Genevieve Marlin-Fernández, editor, Selecciones, whose own father died of a massive heart attack when she was 19 years old. “Each and every month Selecciones provides need-to-know content related to health and well-being. Educating Latinas about heart disease should be a priority for the entire Hispanic community. I am proud that, through this partnership, we are doing just that.”

As part of Go Red de Corazón, Selecciones’ readers had the opportunity to submit “heart-warming” stories about their mothers or other women influencers who made a significant difference in their lives. Five winners of this essay contest will be invited to attend the Go Red de Corazón reception.

Celebrating Macy’s fifth year as the national sponsor of the Go Red For Women movement, Peter Sachse, president of Macy’s corporate marketing says, “We are as passionate about this cause today as we were when the movement launched. Together, we have made substantial strides in raising awareness of heart disease as the number one killer of American women. As we continue to elevate the awareness among all women and men, we have developed this unique program that targets education and supports populations where the message has not been heard. Raising the profile of women’s heart health is a profound commitment for our company, and we build our support each year in both dollars and visibility for the cause.”

Go Red de Corazón hopes to reach millions of Latinas with the message to take charge of their heart health. Information about risk factors for heart disease, prevention tips, a heart-health guide created just for Latinas and free recipes can be found at www.goredcorazon.org or by calling 1-888-AHA-1212.”*

Azteca Networks, the provider of the fastest growing Hispanic broadcaster Azteca América and DIRECTV, Inc., provider of the nation’s leading satellite television service, announced today the launch of Azteca México, a brand new 24-hour satellite-only channel to be aired through DIRECTV Más in the United States. Azteca México will offer exclusive programming from TV Azteca’s three Mexican networks: Channel 7, 13 and Proyecto 40 and will differ from programming viewers receive on broadcast network Azteca América. Azteca México will air on Channel 442 nationwide and be identified in programming guides as AZM 442, starting Wednesday, June 11, 2008.

Azteca México will offer viewers programs in the U.S. many of which will be shown at the same time as they air in Mexico on TV Azteca. These shows include hit Mexican novelas Todo por Amor and Vivir Por Ti, news from TV Azteca’s own Hechos and the hottest reality and entertainment shows like Poker de Reinas, a racy, fun morning show featuring four beautiful Mexican hostesses and Venga la Alegria, TV Azteca’s leading morning show.

“Azteca México will complement our successful broadcast network and together, the two channels will form Azteca Networks, the most sought-after Mexican programming package in the United States,” assured Azteca Networks CEO, Adrian Steckel. “Azteca México is aimed at a specific segment of the market – the viewer who craves that daily Mexican connection, with newscasts, novelas and entertainment programs offered the same day they air in Mexico.”

“Now for the first time ever, friends and family in Mexico and the U.S. can watch top-rated Mexican programming at the same time. No other Spanish-language content provider can offer this experience,” said John de Armas, vice president, WORLDDIRECT, DIRECTV, Inc. “The addition of Azteca México to DIRECTV’s robust Spanish and English programming packages gives the U.S. Latino community an exclusive television experience in the comfort of their own home.”

To celebrate the new network’s launch, Azteca América and DIRECTV, Inc. will co-host a star-studded, private VIP reception on Thursday, June 12, 2008 in Hollywood, CA. Stars will arrive on the red carpet and enjoy an evening of cocktails and entertainment. Celebrities scheduled to attend include: Pati Chapoy (Ventaneando América), Renán Almendárez Coello “El Cucuy” (Azte Pa’ Cá), Javier Alatorre (Hechos), Yahir (La Academia), Claudia Álvarez (Bellezas Indomables), Diego Olivera (Vivir Por Ti), Omar Fierro (Vivir Por Ti), Fernando del Solar (Venga la Alegría), Mónica Castañeda (Famosos en Jaque), Eduardo Xol (ABC’s Extreme Makeover: Home Edition), Emiliano Diez (formerly with The George Lopez Show). There will be red carpet fashion commentary by Patti López (93.9 FM) and more! For press credentials please see contacts below.

The distribution agreement is a major win for Azteca Networks, following the March 2008 agreement to nationally distribute Azteca América’s Pacific feed on DIRECTV Channel 441. Azteca México programming will be available nationwide and accessible to DIRECTV Más customers at no additional charge.

Top programs:

Hechos: Three times a day, Azteca México will air Mexico’s news leaders: Hechos AM, Hechos Meridiano and Hechos de Noche. Hechos de Noche is anchored by veteran journalist Javier Alatorre. For over twenty years, Alatorre and TV Azteca’s stellar reporting team have been recognized as the premiere source for news delivered to the Mexican public. (TVA 13)

Venga la Alegría: Hosted by Fernando del Solar, Ingrid Coronado, Raúl Osorio and Sergio Sepúlveda, Venga la Alegría is the morning magazine show that makes you feel at home. Full of recipes, gossip and surprises, this program is a fun, energetic way to start the day! (Live from TVA 13)

Todo por Amor: A TV Azteca classic novela. After 26 years of marriage, Carmen (Angélica Aragón) finds that her husband, Enrique (Fernando Luján), is unfaithful. Carmen’s marriage falls apart, but her fight to survive gives birth to new hope. Co-starring: Plutarco Haza, Cecilia Suárez and Ana de la Reguera. (TVA 13)

Vivir Por Ti: Beautiful, middle-aged housewife, Natalia (Elizabeth Cervantes), rediscovers herself after leaving her unfaithful husband, Juan Carlos (Diego Olivera). In the arms of Roberto (Omar Fierro) and later with Emiliano (José Angel Llamas), Natalia finds new love, but then her husband wants her back. Vivir Por Ti takes viewers on a rollercoaster of emotions as they question why destiny always plays with those who are perpetually searching for love. (TVA 13)

Poker de Reinas: Hosted by Rossana Nájera, Luz Blanchet, Anette Michel and Andrea Escalona, “Queen’s Poker” is not a card game, but a morning show that provides an entertaining safe-haven for women to “let it all hang out!” The beautiful hosts share their innermost secrets, advice, personal stories and even tips on the best weekend getaways. A hit in Mexico, Poker de Reinas is sure to attract women—and men—from coast-to-coast in the U.S. (Live from TVA 13)

Informativo 40 (Edicion Tarde): With a fresh, casual and professional approach, Óscar Mario Beteta and Paulina Sodi bring viewers up-to-date on the latest political and economic events in this Afternoon Edition. (Proyecto 40)

Info 7 Tarde: This innovative newscast is prepared exclusively for a dynamic audience. Here, entertainment and technology combine to deliver news at a fast pace. With high ratings on Mexican TV, Info 7 Tarde offers news from different angles making the program a favorite. (TVA 7)

Buenas Noches con Edith Serrano: Immediately following Hechos with Javier Alatorre, Azteca México offers a 15-minute informative brief of the day’s most upbeat stories. The idea is to end the day on a positive note, hosted by the talented, beautiful Edith Serrano. (TVA 13)

Los Protagonistas: Monday through Friday, enjoy the best daily sports recap on Spanish-language TV on Los Protagonistas. With the most outrageous commentaries and in-depth analysis, no other show brings viewers more sports news! (TVA 13)

A Quien Corresponda: Mexico is a country of constant change, growth and development; nevertheless, it is also a country of social imbalances and marginality. After 17 years on the air, A Quien Corresponda has become one of the most respected shows in Mexico and offers an outlet for the average person to be heard and understood while seeking answers to the countries’ pressing issues. (TVA 7)

Por Fin el Fin: Hosted by Betty Monroe, Franc Meric, Jessie Cervantes, Alejandro Suárez, Omar Fierro and Cristopher Nigel, Por Fin el Fin is a morning weekend magazine show that brings viewers the best entertainment without ever having to leave the house. (TVA 13)

Animal Nocturno: Animal Nocturno is an entertainment and political magazine show hosted by journalist Ricardo Rocha and actress Patrician Llaca and brought to the U.S. by Azteca México to offer a different perspective on music, theater, dance, movies and art. With different sections, Animal Nocturno is truly a multi-faceted show. (TVA 13)

Deportes Azteca México: Created exclusively for DIRECTV Más, sports fans will enjoy this weekend sports roundup with witty commentary, final stats and play-by-play analysis of the week’s most exciting players and games.

About Azteca América

Azteca América is the alternative choice in broadcast television for Spanish-speaking families residing in the United States. As the fastest-growing Hispanic network, Azteca América now reaches 89% of Hispanic households in the U.S., operating in sixty two markets nationwide. Azteca América can also be seen on DIRECTV Más Channel 441 (AZA 441). Wholly owned by Mexican broadcaster TV Azteca, S.A. de C.V, Azteca América has access to the best programming from TV Azteca’s three national networks including a library with over 200,000 hours of original programming and news from local bureaus in 32 Mexican states. The network complements Mexican programming with an innovative line-up of shows from international producers and distributors to ensure the finest programming to Spanish-speaking viewers and unique advertising solutions to partners seeking to reach the most dynamic market in the country.

About DirecTV Más™

DIRECTV Más™ offers the widest array of Spanish and English-language programming available and the latest satellite technology, all combined to provide viewers with digital-quality picture and sound at competitive prices. The service provides access to more than 45(a) Spanish-language channels including top programming from Mexico, Central and South America, Puerto Rico, the Dominican Republic and Spain. DIRECTV Más™ programming offers sports, movies, music, news and educational networks, and access to more than 250 English-language channels of DIRECTV® programming, featuring the largest selection of pay per view choices and sports programming available. For pricing please visit DIRECTVmás.com or call 1-866-501-1Más (627).

“*

With warm weather comes delicious fresh wild salmon. Sockeye is in season from mid-May to September, but any variety, wild or farmed, will work in this simple recipe with Mexican flavorings.

The salmon can be grilled or broiled, depending on the weather. It’s paired with a zesty pineapple salsa. If you like, you can add more zip to the dish with a seafood rub for the fish.”*

The June/July issue of Siempre Mujer magazine hits newsstands nationwide today with split covers featuring Mexican actress Kate del Castillo and Colombian singer Fanny Lu. The issue also includes an exclusive interview with Myrka Dellanos following her recent wedding to third husband Ulysses Daniel Alonso, 16 years her junior.Del Castillo discusses how she has overcome fear in her life and admits: “I lived with my parents until the day I got married and then with my husband … Now, I understand the concept of freedom.” The multi-tasking Fanny Lu opens up about how to raise bi-cultural kids with a busy schedule. Her tip? “When a mother feels fulfilled with her own life, she can more easily pass along that feeling of satisfaction to her kids.”

Siempre Mujer caught up with Dellanos after her honeymoon in Newport, Rhode Island. When asked about her new marriage, she said: “For me it was very sad getting divorced once and then again. This time, I know it’s lasting the rest of my life!”

Highlights from the issue follow:

SUMMER SEDUCTION
Siempre Mujer offers 10 pages of beauty and fashion solutions sure to help you spend the summer months in style. Check out the best chapsticks, sunscreen and body lotions to protect your skin and the hot color palettes of the moment - turquoise, bright yellow and fuchsia. Also, don’t miss our guide to the 15 must-have products of the season with tips on how to mix and match them with your personal wardrobe.

CONTROLLING CHOLESTEROL
It’s very possible that you’re confused about cholesterol. That’s why we’ve put together all you need to know to decipher the good from the bad, and discuss how you can keep your arteries free and clear. Did you know that adding honey to your breakfast a few times a week can help raise your HDL levels? You want that! Read on for many more tips to help you stay healthy.

VOTER GUIDE: HOW DOES IMMIGRATION AFFECT YOUR FAMILY?
Although immigration has always been an integral part of the United States’ history, today, it’s more controversial than ever. With only a few months to go until the national election, Siempre Mujer gives you all the facts so that you can make an informed decision for your family and the other Hispanic families in this country. This is the second part of our three-part series.

SUMMER GRILLING
How does a simple and quick summer BBQ for the family sound to you? Delicious? Here, we share five recipes that’ll make your life easy, from a Texas Ribs Sandwich with Coleslaw with only five ingredients, to a Corn-Mango salad that’s ready in less than 30 minutes. And don’t miss our Easy Kitchen section with the convenient shopping guide. “*

Learning to cook tortillas with Erika Molina, you sink your hands into a richly textured dough. But you also plunge your heart into a lesson that’s equal parts culinary and cultural discovery.

At a class at Olympia’s Bayview School of Cooking, 25-year-old Molina, who lives in Winlock, south of Chehalis, shows students a length of fabric featuring cut-outs and colorful embroidery.

“They are tortilla warmers. My mom makes these,” she says, explaining how Mexican cooks store hot-off-the-griddle tortillas in the lengths of cloth to keep them warm for serving.”*

These recipes are from Donna Deane, test kitchen director of the Los Angeles Times. Mexican panela cheese is available at Hispanic markets and well-stocked supermarkets.”*

Food Network and FoodNetwork.com, established almost two years ago, executives hope to capture Latino food aficionados’ interest with a television program that began airing in the summer of 2007; and an online Latin Cooking Series, featuring videos, recipes and tips from Food Network hosts Ingrid Hoffmann and Bobby Flay.

Website promoters promise visitors will be able learn how to use zesty native ingredients to create recipes for dishes such as Colombian Chicken Soup, Brazilian Feijoada, Argentine Stuffed Flank Steak, Cumin Pork-Potato Filled Tamales and Enchilada Lasagna; and desserts like Chocolate Cornpone with Hot Mexican Chocolate Sauce or Banana Quesadillas. They can also explore the site’s glossary of ingredients and terms commonly found in Latin cooking, suggestions for ingredients Hispanic cuisine fans should keep in their pantry to add a Latin flair to their meals.”*

MensajeTV, the nation’s first provider of interactive Internet television expressly for Latina women, is gearing up to launch a broadband channel and social networking site in July 2008. MensajeTV will provide today’s aspiring Latina woman with endless hours of video, audio and textual information designed to enhance her busy life. Programming includes scheduled and on-demand Christian and Catholic-based content as well as shows about family, health, nutrition, exercise, beauty, parenting, cooking, heritage and much more.

“The Latino population is increasingly large and diverse, and the media directed to Hispanics can no longer be one size/offering fits all. MensajeTV is a major leap forward in the diversity of options available to Latina audiences,” says Dr. Federico Subervi, member of MensajeTV’s Advisory Council and leading expert in Latinos and the media in the United States. In a recent Latino study published by AOL, Spanish respondents stated that they consume two-thirds of their on-line content in English due to the lack of Spanish-language options. Additionally, the study confirmed that on-line U.S. Hispanics regularly combine TV and Internet to enrich their media experience and would like to see more on-line options in Spanish.

“MensajeTV caters to specific interests previously not easily or at all available via the small screen. The topics and issues covered by MensajeTV reflect the values of this population, which will no longer have to compromise its core culture as it seeks how to best modernize and adapt to the American society at large,” he says. Today, MensajeTV is comprised of three different channels that focus on different areas of the viewer’s life: Mensaje Divino, Mensaje Cocina y Cultura and Mensaje Salud. Each channel is geared towards filling a void for the availability of Spanish-language content on the web and focuses on elements which are the bedrocks of a Latina woman’s influence: faith, lifestyle and well-being.

Mensaje Divino is a tapestry of spiritually based organizations, offering charismatic sermons, daily devotionals, inspirational messages, Spanish Christian music, family forums and youth ministry activities. Mensaje Cocina y Cultura features a veritable feast of Latino chefs who provide thoughtful instruction, expert tips and easy-to-download recipes and ingredient lists to IPTV set top boxes, PCs and mobile phones as well as the vibrancy of Latino culture by offering engaging programming on parenting, home and decorating, crafts, gardening, holiday ideas, travel and more.

Hispanic viewers have a keen interest in health issues, and Mensaje Salud provides a portal for U.S. Hispanic audiences that gives them access to the latest news concerning their health and nutrition. Through a special partnership with UnBuenDoctor.com, Mensaje Salud allows users to access thousands of articles that pertain to their well-being and is available in Spanish whenever they need it. “We realize how important it is to have access to useful information regarding health and nutrition. Our community is lagging behind when it comes to these services. UnBuenDoctor.com is proud to partner with MensajeTV to expand the reach of this information which will, hopefully, help to mitigate the health information gap in a culturally sensitive environment,” says Founder of UnBuenDoctor.com, Carlos Mauricio Olea.

About MensajeTV
MensajeTV is an on-line television network serving the U.S. Latina community, delivering high-quality, bilingual video content for a burgeoning Spanish-speaking audience. A beta site was launched in December 2007. Under its flagship network MensajeTV is developing four channels — Mensaje Cocina, Mensaje Cultura, Mensaje Divino and Mensaje Salud. Today we combine Cocina and Cultura as one. MensajeTV is a subsidiary of Corporate Broadcast Company, Inc.”*

Summer days are here and Goya Foods has created fresh and light recipes to complement and spice up backyard barbecues and picnics, and to keep you cool while sipping around the pool.

Summer barbecues are just the occasion to prepare and serve up Goya’s cool summer recipes. With healthy eating on everyone’s mind, how about a tasty and authentic Mexican Nopalitos Salad. For a seafood dish that will tickle your taste buds, a Ceviche in Spicy Red Sauce is served cool, is light and there is no “cooking.” And what can be smoother than a Mango Smoothie that is so super easy to make, you can turn it into a fun activity for the kids while cooling them down.

“Goya’s summer recipes will keep you cool this summer,” said Fernando Desa, Goya Executive Chef and Product Development Manager. “These dishes are authentic and easy to make with Goya products which we make sure are the best- tasting and of the highest quality ingredients for our consumers.” The Latin American food leader, Goya Foods, has developed products for health-conscious consumers, such as low-sodium beans and low-sodium seasonings. These offerings complement Goya’s premier, heart-healthy Olive Oil that the company has offered as one of its staples since its inception in 1936 and which has been rated as “best overall” by a leading consumer publication. Goya also offers diabetic-friendly products that include: Organic Beans, Low-sodium Beans, Adobo Light, Olive Oil, and Sazon Natural y Completo (no salt added). For more information about Goya Foods and more recipes, visit: www.goya.com .

Ensalada Mexicana de Nopalitos Goya

(C)Goya Foods

This tangy salad is made from the tender, cooked, and marinated paddles of the Nopal cactus. Tossed with onions, citrus juice and cilantro, this Mexican favorite is a unique summer entree or a tasty side dish to any meal.

Ingredients
1 jar (30 oz.) Goya Nopalitos
1 tsp. Goya Adobo with Pepper or to taste
1/2 onion, finely diced
2 tomatoes, diced
1/4 bunch fresh cilantro or parsley
2 Goya Serrano Peppers, diced
2 tbsp. Goya Red Vinegar
4 tbsp. Goya Lemon Juice
1 tbsp. Goya Salsita Habanera
1/4 lb. white cheese, crumbled

Directions
1. Place the Nopalitos in a large bowl. Season with Adobo.

2. Add onion, tomatoes, cilantro or parsley, serrano peppers, vinegar, lemon, and salsita habanera. Mix well and serve topped with cheese.

Serves 2-4

Ceviche in Spicy Red Sauce
(C)Goya Foods

“Cooking” with the acidity of lime juice is a delicious, low-calorie method of preparing fresh fish, that has been around since ancient times. This tomato-based version originated in Acapulco and is very popular along the Pacific Coast. Serve up this tasty starter in a pretty sundae glass or on soda crackers.

Ingredients
1 lb. very fresh, boneless red snapper or other white lean-fleshed fish,
cut into 1/2-inch cubes
1/2 cup fresh lime juice
1 tbsp. Goya Olive Oil
2 cloves peeled garlic, cut in half
1/2 cup finely diced white onion Goya Adobo with Pepper, to taste
1/4 cup finely chopped, fresh cilantro
1 can (8 oz.) Goya Spanish-Style Tomato Sauce
2 tbsp. Goya Botanita Hot Sauce with Lime Juice
1 packet Sazon Goya with Cilantro and Tomato
1/2 cup Goya Pitted Manzanilla Spanish Olives, chopped

Note: For extra “zing” add a finely diced Jalapeno along with the diced onions.

Directions

1. Place fish in shallow glass dish. Add lime juice, cover with plastic wrap and marinate for 2 hours at room temperature or until opaque. (The fish will not “cook” as quickly if refrigerated.) Stir occasionally.

2. In small skillet heat oil on medium, add garlic, and slightly flatten with fork, saute for 3 minutes. Let oil cool, and discard garlic.

3. Pour off excess lime juice from fish. Stir in onion and season with Adobo. Cover and refrigerate for 30 minutes.

4. Just before serving, add cilantro, Tomato Sauce, Botanita, Sazon, Olives, garlic-oil and mix well. Serve cold with soda crackers.

Serves 4 as an appetizer.

Mango Smoothie
(C)Goya Foods

To complement any summer menu, the Mango Smoothie offers pure pleasure — sweet, tropical, refreshing, and frothy.

Ingredients
1 can (12 oz.) Goya Mango Nectar
1/2 cup vanilla ice cream
3 ice cubes

Directions
1. Combine all ingredients in blender container.
2. Cover and blend on high until smooth. Drink it up cool.

Variations

Use other flavors of Goya Nectars in place of mango to add variety. Substitute low fat ice cream or frozen yogurt for the ice cream.”