http://www.hispanictips.com Hispanic & Latino News Redefined - Empowering & Engaging Thu, 16 Feb 2012 14:13:20 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.hispanictips.com/2012/02/01/pr-%e2%80%9cel-talisman%e2%80%9d-delivers-highest-u-s-produced-novela-premiere-reaches-5-million-total-viewers-and-generates-strong-social-media-engagement-with-more-than-40-million-twitter-impres/ http://www.hispanictips.com/2012/02/01/pr-%e2%80%9cel-talisman%e2%80%9d-delivers-highest-u-s-produced-novela-premiere-reaches-5-million-total-viewers-and-generates-strong-social-media-engagement-with-more-than-40-million-twitter-impres/#comments Wed, 01 Feb 2012 14:55:48 +0000 Tomas http://www.hispanictips.com/?p=171503 HispanicTips :: The Premier Hispanic & Latino News Service.]]> http://www.hispanictips.com/2012/02/01/pr-%e2%80%9cel-talisman%e2%80%9d-delivers-highest-u-s-produced-novela-premiere-reaches-5-million-total-viewers-and-generates-strong-social-media-engagement-with-more-than-40-million-twitter-impres/feed/ 0 http://www.hispanictips.com/2011/12/28/pr-univision-reaches-8-million-viewers-and-ranks-as-no-1-network-regardless-of-language-with-finale-of-%e2%80%9cla-fuerza-del-destino%e2%80%9d/ http://www.hispanictips.com/2011/12/28/pr-univision-reaches-8-million-viewers-and-ranks-as-no-1-network-regardless-of-language-with-finale-of-%e2%80%9cla-fuerza-del-destino%e2%80%9d/#comments Wed, 28 Dec 2011 17:54:11 +0000 Tomas http://www.hispanictips.com/?p=165028 HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/12/28/pr-univision-reaches-8-million-viewers-and-ranks-as-no-1-network-regardless-of-language-with-finale-of-%e2%80%9cla-fuerza-del-destino%e2%80%9d/feed/ 0 http://www.hispanictips.com/2011/12/27/nytimes-univision-was-the-highest-rated-channel-in-the-18-to-49-year-old-demographic-monday-night-according-to-nielsen/ http://www.hispanictips.com/2011/12/27/nytimes-univision-was-the-highest-rated-channel-in-the-18-to-49-year-old-demographic-monday-night-according-to-nielsen/#comments Tue, 27 Dec 2011 22:50:09 +0000 Tomas http://www.hispanictips.com/?p=164811 HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/12/27/nytimes-univision-was-the-highest-rated-channel-in-the-18-to-49-year-old-demographic-monday-night-according-to-nielsen/feed/ 0 http://www.hispanictips.com/2011/11/14/12th-annual-latin-grammy%c2%ae-awards-makes-univision-no-1-network-for-the-entire-night-among-adults-18-34-and-on-social-tv/ http://www.hispanictips.com/2011/11/14/12th-annual-latin-grammy%c2%ae-awards-makes-univision-no-1-network-for-the-entire-night-among-adults-18-34-and-on-social-tv/#comments Mon, 14 Nov 2011 17:07:39 +0000 Tomas http://www.hispanictips.com/?p=160684 HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/11/14/12th-annual-latin-grammy%c2%ae-awards-makes-univision-no-1-network-for-the-entire-night-among-adults-18-34-and-on-social-tv/feed/ 0 http://www.hispanictips.com/2011/10/28/telefutura-outperforms-telemundo%e2%80%99s-%e2%80%9cpa%e2%80%99lante-con-cristina%e2%80%9d-on-sunday-nights-for-the-second-consecutive-week/ http://www.hispanictips.com/2011/10/28/telefutura-outperforms-telemundo%e2%80%99s-%e2%80%9cpa%e2%80%99lante-con-cristina%e2%80%9d-on-sunday-nights-for-the-second-consecutive-week/#comments Fri, 28 Oct 2011 15:03:48 +0000 Tomas http://www.hispanictips.com/?p=158900
On average for the past two Sundays, TeleFutura’s “Cine de las Estrellas” movie programming has delivered 61% more Adults 18-34 (358,000 vs. 222,000), 44% more Adults 18-49 (608,000 vs. 422,000) and 17% more Total Viewers 2+ (1,030,000 vs. 884,000) than Telemundo’s “Pa’lante con Cristina.”

Source: The Nielsen Company, NPM (10/10/2011-10/23/2011), Sunday 7-9 p.m. Live+SD.

CONTACT:
Marielena Santana
212-455-5233
msantana@univision.netCurated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/10/28/telefutura-outperforms-telemundo%e2%80%99s-%e2%80%9cpa%e2%80%99lante-con-cristina%e2%80%9d-on-sunday-nights-for-the-second-consecutive-week/feed/ 0 http://www.hispanictips.com/2011/10/24/galavision%e2%80%99s-new-series-%e2%80%9clos-heroes-del-norte%e2%80%9d-is-spanish-language-cable%e2%80%99s-new-sunday-night-hit/ http://www.hispanictips.com/2011/10/24/galavision%e2%80%99s-new-series-%e2%80%9clos-heroes-del-norte%e2%80%9d-is-spanish-language-cable%e2%80%99s-new-sunday-night-hit/#comments Mon, 24 Oct 2011 17:25:29 +0000 Tomas http://www.hispanictips.com/?p=158385
Airing Sundays at 10 p.m. ET/PT, “Los Heroes del Norte” is a comedic story of five ordinary guys that meet under the worst of circumstances and form a band in their search for stardom within the world of norteño music. Since its premiere on October 9, the show has delivered an average audience of 256,000 Total Viewers 2+, a 224 percent increase for the time period when compared to four weeks prior.

In its time period, the series has increased its audience by double and triple digits across key demographics. Among Adults 18-49, “Los Heroes del Norte” is delivering an average audience of 152,000 – a 217 percent increase for the time period when compared to four weeks prior. The series has also delivered 264 percent more Adults 18-34 in the time period compared to four weeks ago.

On its premiere night, the series delivered 131,000 Adults 18-49 and increased the demo by 33 percent in the following week. Among Adults 18-34, “Los Heroes del Norte” increased its audience by 19 percent in its second week.

Among Hispanic Adults 18-49 and Hispanic Adults 18-34, “Los Heroes del Norte” is ranking No. 1 in its time period, outperforming all other Spanish-language cable shows. On its premiere night, the series delivered 70 percent more Hispanic Adults 18-49 than its nearest competitor Discovery en Español, while also beating MTV Tr3s, FOX Deportes and mun2. On the same night, the series delivered 71 percent more Hispanic Adults 18-34 than its nearest competitor MTV Tr3s, while also beating Discovery en Español, mun2, and FOX Deportes.

On its second night on October 16, “Los Heroes del Norte” delivered 26 percent more Hispanic Adults 18-49 than its nearest competitor Discovery en Español, while also beating mun2, FOX Deportes and MTV Tr3s. It also delivered 12 percent more Hispanic Adults 18-34 than its nearest competitor Discovery en Español, mun2, FOX Deportes and MTV Tr3s.

Complete online and mobile coverage of “Los Heroes del Norte” is available at Univision.com, keyword: Heroes del Norte. The site features character bios and photos, the latest news and interviews with the stars, and online forums for fans to comment and share with friends.

Source: The Nielsen Company NPM N Power Reach Analysis 6 minute qualifier/Los Heroes Del Norte 10/9/11, 10/16/11; The Nielsen Company NPM Los Heroes del Norte (10/9/11-10/16/11) vs. TP Sunday 10 p.m.-11 p.m. four weeks prior (9/5/11-10/2/11), Same TP 2010 (10/10/10-10/17/10). Live+ SD; The Nielsen Company NPM Hispanic 10/16/11 Sun 10 p.m. – 11 p.m .Live +SD.

CONTACT:
Marielena Santana
212-455-5233
msantana@univision.netCurated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/10/24/galavision%e2%80%99s-new-series-%e2%80%9clos-heroes-del-norte%e2%80%9d-is-spanish-language-cable%e2%80%99s-new-sunday-night-hit/feed/ 0 http://www.hispanictips.com/2011/07/05/hispanic-market-the-hot-topic-at-nielsen-conference-it-looks-like-marketers-are-finally-taking-notice/ http://www.hispanictips.com/2011/07/05/hispanic-market-the-hot-topic-at-nielsen-conference-it-looks-like-marketers-are-finally-taking-notice/#comments Wed, 06 Jul 2011 00:29:54 +0000 Tomas http://www.hispanictips.com/?p=138939 Tomás @ HispanicTips from adage.com
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Telemundo is averaging 1,565,000 total viewers (persons 2+) and 918,000 adults 18-49, up +41% year-over-year (652,000), making it the fastest growing network during May among adults 18-49, regardless of language. Telemundo is also averaging 500,000 adults 18-34 during May 2011. Univision is facing its fourth consecutive May period with a year-over-year decline during Monday through Friday prime (7-11pm) among adults 18-49 (-10%), and Telefutura is delivering its weakest May performance among adults 18-49 since it was first measured in 2002 (-59% vs. May 2010). Telemundo’s Monday through Friday prime delivery among adults 18-49 in May 2011 is +241% higher than Telefutura’s (918,000 vs. 269,000).

Telemundo Stations delivered its best prime time Monday through Friday 7-11pm May sweep ratings of the last five years among total viewers (persons 2+), adults 18-49, adults 18-34 and adults 25-54 in the Los Angeles, New York and Chicago markets.

Season-to-date, Telemundo is averaging over 1.2 million total viewers (persons 2+) during Monday through Friday prime (7-11pm), an increase of +16% over last season (1,056,000). Based on absolute change in audience delivery compared to last season, Telemundo is the fastest growing Spanish-language network and is growing faster than ABC, CBS, NBC, FOX and CW in the 2010-2011 season.

LA REINA DEL SUR

During the month of May, Telemundo’s blockbuster novela “La Reina del Sur” is averaging nearly 3 million total viewers (persons 2+), +78% growth over last year and 2 million adults 18-49, growth of +91% over last year. “La Reina del Sur” is the #1 program among men 18-34 at 10pm, regardless of language, in May and is beating ABC and CBS in the hour among adults 18-34.

FÚTBOL LIGA MEXICANA (FLM) FINALS

Fútbol Telemundo Gran Final: UNAM vs. Monarcas Clausura, the 2011 Gran Final between UNAM & Monarcas, averaged more than 1.4 million total viewers (persons 2+) and 983,000 adults 18-49 on Sunday, May 22.

The Gran Final surpassed Telemundo's quarterfinal and semifinal playoff average (6 games) for Clausura 2011 in the key demographics by double-digit percentages.

LOCAL LATE NEWSCASTS

Telemundo’s local late newscasts have delivered solid year-over-year growth across key demographics in major markets.

“Noticiero 51” in Miami was the #1 local late news cast for the 6th consecutive sweep period in Miami among adults 18-49, adults 18-34 and adults 25-54, regardless of language. “Noticiero 47” in New York was the #1 local late newscast in the market, regardless of language, among adults 18-49 and adults 18-34. In Chicago, “Noticiero Telemundo Chicago” was the #1 local late newscast among adults 25-54 and tied for #1 among adults 18-49 among all Spanish-language stations in Chicago.

Houston’s “Noticiero Telemundo Houston” was the #2 local late newscast among adults 18-34 regardless of language, beating all English-language station newscasts in the market.

“En Contexto” in Los Angeles was the #2 local late newscast during May 2011 sweeps regardless of language, beating English-language station newscasts in the market among adults 18-34. “En Contexto” delivered year-over-year gains of +100% among adults 18-49, +117% among adults 18-34 and +143% among adults 25-54.

Source: The Nielsen Company, NPM, Live+Same Day, program average strict daypart used for M-F 7-11pm; 4/26/10-5/30/10 vs. 4/25/11-5/24/11; 9/21/09-5/25/10 vs. 9/20/10-5/24/11. Futbol Telemundo Gran Final based on fast program data, 5/22/11. Nielsen NSI Live +SD May 2011 sweep (04/28/11-5/25/11.

About Telemundo:

Telemundo Communications Group, LLC & Subsidiaries (“Telemundo”), a division of NBCUniversal, is a world-class media company, leading the industry in the production and distribution of high-quality Spanish-language content across its multiplatform portfolio to U.S. Hispanics and audiences around the world. Telemundo’s multiple platforms include Telemundo, a Spanish-language television network featuring original productions, theatrical motion pictures, news and first-class sports events, reaching 94% of U.S. Hispanic viewers in 210 markets through its 14 owned stations, 1 independent station (WKAQ in Puerto Rico), 46 broadcast affiliates, and over 1,000 cable affiliates; mun2, the preeminent voice for bicultural Hispanics in the U.S., reaching over 35 million U.S. TV households nationwide on digital and analog cable, and satellite; Telemundo Digital Media, which leverages Telemundo’s original content for distribution across digital and emerging platforms including mobile devices and www.telemundo.com and www.mun2.tv; and Telemundo Internacional, the company’s international distribution arm which has positioned Telemundo as the second largest provider of Spanish-language content worldwide by syndicating content to more than 100 countries in over 35 languages.

Contacts

Telemundo
Michelle Alban, 305-889-7585
Vice President, Corporate Communications & Public Affairs
michelle.alban@nbcuni.comCurated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/05/28/telemundo-delivers-best-may-ratings-and-share-in-its-history%c2%a0growing-41-year-over-year%c2%a0among-adults-18-49/feed/ 0 http://www.hispanictips.com/2011/05/25/in-most-watched-season-finale-in-show%e2%80%99s-history-8-4-million-tune-in-to-univision-to-see-nastassja-bolivar-crowned-the-next-%e2%80%9cnuestra-belleza-latina%e2%80%9d/ http://www.hispanictips.com/2011/05/25/in-most-watched-season-finale-in-show%e2%80%99s-history-8-4-million-tune-in-to-univision-to-see-nastassja-bolivar-crowned-the-next-%e2%80%9cnuestra-belleza-latina%e2%80%9d/#comments Wed, 25 May 2011 16:53:21 +0000 TomasC http://www.hispanictips.com/?p=131563 HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/05/25/in-most-watched-season-finale-in-show%e2%80%99s-history-8-4-million-tune-in-to-univision-to-see-nastassja-bolivar-crowned-the-next-%e2%80%9cnuestra-belleza-latina%e2%80%9d/feed/ 0 http://www.hispanictips.com/2011/05/18/nielsen-unifies-local-tv-language-samples-will-scrap-hispanic-service-in-november/ http://www.hispanictips.com/2011/05/18/nielsen-unifies-local-tv-language-samples-will-scrap-hispanic-service-in-november/#comments Wed, 18 May 2011 17:10:04 +0000 TomasC http://www.hispanictips.com/?p=129867 Tomás @ HispanicTips from www.mediapost.com
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