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Posts Tagged ‘Nielsen’

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November 5, 2009

U.S. Hispanics and Acculturation

November 4, 2009

Ad Spend in Spanish-Language Media Falls by 6.3%, Nielsen Says – Hispanic Print Suffers Double-Digit Drop for 12 Months Through June 2009

September 8, 2009

Nielsen: Hispanic TV Homes Outpacing General Market – # of Hispanic TV homes grew 2.3% to 12.9 million

September 3, 2009

Telemundo delivers 11 consecutive months of year-over-year growth in August

August 21, 2009

Liberman Broadcasting, Inc. (LBI Media) announced strong ratings results in Nielsen Media Research’s July 2009 Sweeps period for its flagship Estrella TV station (KRCA-Los Angeles)

August 16, 2009

Telemundo Networks Reach 8.7 Million Viewers For Rumbo Al Mundial: Mexico vs. USA World Cup Soccer Qualifying Match

August 3, 2009

Azteca America Colorado is the Only Denver Hispanic Television Station with Audience Growth Since the DTV Switch

July 20, 2009

Best Buy, Ace Hardware and New Nielsen Research Headline Hispanic Retail 360 Summit, being held Aug. 9 through Aug. 11 at the Venetian Hotel in Las Vegas.

April 27, 2009

The 2009 Billboard Latin Music Awards presented by State Farm, which aired live on the Telemundo network on April 23, reached 5.8 million unique viewers, 300,000 more than the year before, according to Nielsen Media Research data.

March 11, 2009

República Regional Hispanic AOR for Nielsen Miami & Orlando

November 25, 2008

Did You Know? MillerCoors spent on Hispanic TV $55 million last year and $40 million through the first two-thirds of 2008, per Nielsen Monitor-Plus.

October 7, 2008

Overall, Hispanic viewers were less likely to watch the debates. Hispanic households, which account for 11.1% of all TV households in the U.S., made up just 6.3% to 6.5% of the combined audience for the two debates.

August 28, 2008

WSBS Mega TV 22 Announces Strong Summer 2008 NHSI Ratings Results

August 5, 2008

Blogante Essentials for Tuesday – August 5th, 2008

Telemundo’s novela “Victoria” wrapped up a 35-week run on Friday night (Aug. 1) with a series finale that grabbed on average nearly 800,000 viewers in the 18 to 40 demo, per the Nielsen Television Index.

August 4, 2008

One startling change has been the TV-watching habits of Hispanic viewers. In 1995, most Hispanic viewers in New York primarily watched English-language television (62 percent) over Spanish-language stations (38 percent), according to Nielsen Media Research. Last year, viewers favored the Spanish stations 71 to 29 percent. Similar trends are happening elsewhere.

July 21, 2008

Blogante Essentials for Monday – July 21st, 2008

Univision #1 Network in America among Adults 18-34 and 18-49 as Hispanic Youth Rules Airwaves on “Premios Juventud 2008″ – Most-Watched Edition Ever Beats All Broadcast Networks, Regardless of Language, for Entire Evening #1 Program in Major Markets for Time Period

“Premios Juventud 2008″ racked up a Nielsen Media Research preliminary 2.2 rating among 18-49 adults–the second-best-rated show of the night.

July 19, 2008

Univision 34 Launches Mobile News Alerts on Univision Movil – Los Angeles

July 16, 2008

Miss Universe Crowns Telemundo Sunday Time Slot Winner

Spanish-Language Cable Nets Rev Ad Sales Gains

July 14, 2008

Hispanic Marketing Report: Nissan Rogue Star

July 13, 2008

Hispanic Ad Spend Up 3% in ‘07

July 9, 2008

Anita Santiago Advertising Announces Senior Management Promotions

June 21, 2008

Mexican music remains dominant Latin genre in U.S.

June 19, 2008

Telemundo’s ‘SIN SENOS NO HAY PARAISO’ premier ranks

June 16, 2008

Lakers Versus Celtics for NBA Title A Big Hit With Hispanics

June 9, 2008

The Hispanic Institute Proposes CNN Boycott – Cites Lou Dobbs’ Anti-Immigration Crusade

May 29, 2008

Mega TV Reports Outstanding Results for May 2008 – WSBS Channel 22 Ranks Third in the Miami-Ft. Lauderdale DMA During Prime Time

May 27, 2008

Hoy 20 de Mayo sale a la venta “Pa’lante”, mientras se consolida en la posición #3 de la Cartelera Tropical de Billboard

LISTA 2nd Annual Humanitarian Mission and Hispanic Workforce Summit May 28th -June 1st 2008

May 22, 2008

Univision Outdelivers ABC, NBC, CBS, or FOX Nearly Every Night During May Sweep – In Key Markets, Univision #1 in Primetime, Outperforming “American Idol,” “Dancing with the Stars,” and “Grey’s Anatomy”

Davids Propel the Goliath? Hispanic Viewers Idolize American Idol – 1 million+ Latinos watched

May 21, 2008

Roberto Yanez Named Vice President of News for Los Angeles #1 News Station, KMEX Univision 34

May 19, 2008

Univision’s KMEX Ranks as the #1 Television Station in the Entire Country among Adults 18-49 in April

Upfront: ESPN Deportes Expands Lineup, Reach

May 16, 2008

Univision Announces 2008 First Quarter Results

LAETV BECOMES LARGEST U.S. HISPANIC CABLE/SATELLITE TELEVISION SALES REP FIRM IN THE UNITED STATES

May 15, 2008

ESPN Deportes General Manager Lino Garcia Vaunts Recent Nielsen Ratings at NYC Upfront

May 14, 2008

Eureka- Marketings Next Big Thing Revealed at Univision Upfront

DIRECTV Mas Officially Launches Expanded Channel Offering and New Creative Campaign During Upfront Week

MTV Tr3s :: Advertisers Learn to Speak Tr3s at MTV Tr3s Upfront

May 13, 2008

Mayor Bloomberg and Latin Media and Entertainment Commission Announce New Efforts to Position New York City as the Center for Latin Media and Entertainment

MUN2 ANNOUNCES EXPANDED ORIGINAL PROGRAMMING LINE UP – PIONEERING BILINGUAL YOUTH NETWORK CONTINUES EXPANSION IN RATINGS, DISTRIBUTION, RESEARCH AND PROGRAMMING GENRES

May 12, 2008

Univision.com Named #1 Most-Visited Spanish-Language Website among U.S. Hispanics(1) for the 7th Year in a Row(2)

Red Sox Report to Broadcast on Telemundo New England as Reporte De Los Red Sox

May 7, 2008

Nielsen: V-me Now Available in 6 Million U.S. Hispanic Homes

May 6, 2008

2008 Terra comScore Hispanic Digital Study Provides New Insights Into The Diverse Hispanic Online Community

May 1, 2008

Telemundo, Nielsen to Open Pulse Research Center – at Universal City Walk in Los Angeles

April 28, 2008

Spanish Broadcasting System Hosts First Upfront for Mega TV

April 25, 2008

Nielsen Adds ESPN Deportes to Hispanic Ratings Tracking Service

April 22, 2008

Association of Hispanic Advertising Agencies :: Hispanic Advertising Industry Chief Passes the Gavel to New Leader (Jose Lopez-Varela) to Continue to Pursue Vision

April 21, 2008

Terra Networks Partners with Warner Music to Present the DVD Release of ‘Arde el Cielo con Maná’

Telemundo scores with Rumbo al Mundial – Mejico vs. China

April 14, 2008

New Report Finds Credit Card Companies Spent $22 Million on Advertising to U.S. Hispanics in First Half of 2007

April 10, 2008

New tool gauges Hispanic ad effectiveness – Univision

April 9, 2008

Univision, Nielsen Unveil Research Tool – For the coming upfront, Univision will use only fusion data from the Los Angeles market

April 2, 2008

Lucero’s Masterpiece ‘LAZOS DE AMOR’ to be Released on DVD April 1st!

March 22, 2008

The Mexican Soap Opera Beating U.S. Shows–in the U.S. – Al Diablo con los Guapos

March 20, 2008

Hispanic Viewers Went for ‘Idol’, Wrestling, and Real Crime, March 10-16

March 18, 2008

Univision Special “TV Digital: Cuanto Sabes?” To Inform Viewers about Upcoming Switch to Digital Television

March 13, 2008

The Mexican Phenomenon That Shook the U.S.: La Fea Mas Bella (Televisa’s ‘Ugly Betty’) in Stores Now!

March 11, 2008

Rosa Rosales’ Contributions to the Community Recognized by Top Latina Leaders | LULAC-League of United Latin American Citizens

March 10, 2008

Big Brothers Big Sisters of America Launches National Call To Action to Recruit Thousands of Hispanic Mentors

March 6, 2008

Univision Announces 2007 Fourth Quarter and Full Year Results

March 5, 2008

Univision deal ups Universal’s Latin-market clout

February 28, 2008

Nielsen Establishes National Hispanic/Latino Advisory Council

Univision #4 Network in Primetime for Entire February Sweep Beating CBS and CW Among All Adults 18-34

February 13, 2008

mun2 Debuts Holamun2.com: El Show This Thursday, February 14th @ SYS-CON Media

February 12, 2008

Nielsen Chooses República to Build Brand Awareness in Anticipation of Launch of Its Local People Meter – Miami

February 7, 2008

Telemundo Scores for Month of January

February 4, 2008

Anita Santiago Advertising Named Hispanic Agency of Record by Compass Bank

January 29, 2008

Did You Know? In all, there are now 12.14 million Hispanic TV households in the U.S., according to Doug Darfield, the senior VP of multicultural measurement at The Nielsen Company.

January 22, 2008

Johnson & Johnson Picks Hispanic Shops – Vidal Partnership and La Comunidad

January 17, 2008

Nielsen and Todobebe Join Forces to Reach U.S. Hispanic Families

January 9, 2008

1st BILINGUAL, LATINO-THEMED WEB PORTAL REACHES ALPHA STAGE: NOW OPEN FOR BETA-TESTING COMMUNITY

December 12, 2007

“Grey’s Anatomy” Wins Weekly Ratings War for Hispanic Viewers

December 11, 2007

Panama singer changes dubious nickname for U.S. – Felix Danilo Gomez (warning offensive word)

December 10, 2007

Latin music sales plummet in 2007

Univision Republican Debate Outdraws Hispanic Network’s Democratic Forum

Cancer Center Study: Hispanic Women More Prone to Aggressive Breast Cancer | UANews

December 5, 2007

“Dancing with the Stars” Finale Attracts Large Hispanic Audience

Univision #1 among Adults 18-34 and 18-49 with Grand Finale of ”Destilando Amor”

December 3, 2007

Spanish-language KDTV celebrates top rating for 6 p.m. newscast – San Francisco

November 30, 2007

Mexico’s Club America to Battle Argentina’s Arsenal for the 2007 Copa Nissan Sudamericana Title

November 28, 2007

Nielsen TV Ratings Top 20 English Shows among Hispanics, November 12-18

Nielsen TV Ratings Top 20 Spanish Broadcast among Hispanics, November 12-18

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