http://www.hispanictips.com Hispanic & Latino News Redefined - Empowering & Engaging Thu, 16 Feb 2012 15:56:06 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.hispanictips.com/2011/10/28/ser-padres-magazine-announces-the-winner-of-the-ser-padres-2011-child-cover-contest/ http://www.hispanictips.com/2011/10/28/ser-padres-magazine-announces-the-winner-of-the-ser-padres-2011-child-cover-contest/#comments Fri, 28 Oct 2011 15:09:46 +0000 Tomas http://www.hispanictips.com/?p=158910
In addition to Lex, the two finalists: Jamie Gallegos Paredes (age: 2), of Freeport, NY, and Leilani Romero (age: 3), of Miami, FL, as well as the readers' choice winner, Valeria Hernandez Acosta (age: 2), of Levittown, PR, appear in the pages of the November issue.

"Our second annual child cover contest received the highest number of entries in the history of the magazine, with approximately 3,000 children entered and drove almost half a million visitors to our web pages, garnering 2.5 million pages views," said Alberto Oliva, Editorial Director, Meredith Hispanic Ventures. "These results demonstrate our commitment to fulfilling our editorial mission of helping Hispanic parents raise healthy, happy children."

"We are proud and honored that Lex was chosen as one of the finalists; it is an incredible opportunity for our son," said Linda Fuster, Lex's mom. "Lex is a very happy child; he loves being funny and making people laugh; he loves to run, dance and sing. He enjoyed everything from beginning to end, and it's an absolute honor for him to be on your cover! We are extremely excited for him!"

For more information visit http://www.serpadres.com or check out the November issue.

Ser Padres

Since 1990, Ser Padres has been a must-have guide for parents. Published by Meredith Corporation (NYSE: MDP), Ser Padres provides the tools moms and dads need to raise healthy and happy children in the U.S. while celebrating our rich culture and heritage. Ser Padres' goal is to be the primary source of inspiration and information on family, home and health. Ser Padres is about family well-being: bienestar familiar.

The Children's Place is the largest pure-play children's specialty apparel retailer in North America. The Company designs, contracts to manufacture and sells fashionable, high-quality merchandise at value-prices under the proprietary "The Children's Place" brand name. As of January 1, 2011, the Company owned and operated 1,008 The Children's Place stores and an online store at http://www.childrensplace.com. Curated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/10/28/ser-padres-magazine-announces-the-winner-of-the-ser-padres-2011-child-cover-contest/feed/ 0 http://www.hispanictips.com/2011/10/19/meredith-corporation-has-promoted-enedina-vega-amaez-to-vice-presidentpublisher-of-the-meredith-hispanic-ventures-group/ http://www.hispanictips.com/2011/10/19/meredith-corporation-has-promoted-enedina-vega-amaez-to-vice-presidentpublisher-of-the-meredith-hispanic-ventures-group/#comments Wed, 19 Oct 2011 16:33:12 +0000 Tomas http://www.hispanictips.com/?p=157860 Tomás @ HispanicTips from www.mediamoves.com
Hispanic & Latino News Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/10/19/meredith-corporation-has-promoted-enedina-vega-amaez-to-vice-presidentpublisher-of-the-meredith-hispanic-ventures-group/feed/ 0 http://www.hispanictips.com/2011/09/07/meredith-to-increase-rate-bases-for-hispanic-ventures-brands-strong-growth-continues-for-siempre-mujer-ser-padres-and-ser-padres-espera-reflects-expansion-and-increased-demand-of-hispanic-women/ http://www.hispanictips.com/2011/09/07/meredith-to-increase-rate-bases-for-hispanic-ventures-brands-strong-growth-continues-for-siempre-mujer-ser-padres-and-ser-padres-espera-reflects-expansion-and-increased-demand-of-hispanic-women/#comments Wed, 07 Sep 2011 16:33:23 +0000 Tomas http://www.hispanictips.com/?p=150598
Effective with the February 2012 issues:


-- Siempre Mujer, the leading Hispanic women's lifestyle publication launched in 2005, will raise its rate base to 550,000 from 500,000, an increase of 10 percent


-- Ser Padres, the leading parenting title in the Hispanic market, will raise its rate base to 850,000 from 700,000, an increase of 22 percent


-- Ser Padres Espera, aimed at the expecting Hispanic Moms market, will increase to 400,000 from 350,000, an boost of 14 percent


"This growth reflects the continued demand for our titles among the growing marketplace of young, active Hispanic consumers," says Enedina Vega-Amaez, Publisher, Meredith Hispanic Ventures. "It also demonstrates how well our strong editorial vitality and relevant content appeals to modern Hispanic women and parents."

Vega-Amaez notes the increased rate bases reflect an upward growth trend over the past several years. In just the past three years, Ser Padres has raised its rate base from 500,000 to its new level of 850,000, a 70 percent increase. Siempre Mujer has raised its rate base from its initial launch of 350,000 to 550,000, nearly a 60 percent increase.

Meredith's Hispanic titles also continue to draw strong appeal from leading advertisers and marketers. Advertising revenues are up nearly 50 percent for Siempre Mujer and more than 30 percent for Ser Padres through the first six months of Calendar 2012, according to the Media Economics Group, which provides competitive intelligence on magazine and online advertising targeted to the Hispanic and African-American markets.

Key categories fueling advertising growth for Meredith's Hispanic titles include Toiletries & Cosmetics and Food & Beverage. Among the leading advertisers are well-known companies such as Procter & Gamble, L'Oreal, Mars and Kellogg's.

"Global marketers clearly understand the growing influence and importance of the Hispanic women's marketplace," says Tom Harty, President, Meredith National Media Group. "We believe that our broad portfolio of brands and strong editorial content provide them the ideal environment as they look to engage and connect with Hispanic women."

About Meredith Hispanic Ventures

Meredith Hispanic Ventures is the leading media, marketing and communications group reaching Hispanic women in the United States at every life stage. Its collection of empowering brands includes Siempre Mujer, Ser Padres, Ser Padres Espera and Ser Padres Bebe. These brands focus on the core passions of Family, Home and Self at a time when consumers are focused on what matters most. The Meredith Hispanic Ventures portfolio also includes custom publishing, content licensing, HOLA Profiles™ Research, database marketing, events, Word-of-Mouth Marketing, and Video Solutions. Siempre Mujer and Ser Padres are also available on the Zinio platform. Meredith Hispanic Ventures is owned by Meredith Corporation, which reaches 75 million active and involved women, more than any other media company.Curated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/09/07/meredith-to-increase-rate-bases-for-hispanic-ventures-brands-strong-growth-continues-for-siempre-mujer-ser-padres-and-ser-padres-espera-reflects-expansion-and-increased-demand-of-hispanic-women/feed/ 0 http://www.hispanictips.com/2011/06/10/interview-enedina-vega-publisher-meredith-hispanic-ventures-on-siempremujer-com/ http://www.hispanictips.com/2011/06/10/interview-enedina-vega-publisher-meredith-hispanic-ventures-on-siempremujer-com/#comments Fri, 10 Jun 2011 17:00:54 +0000 TomasC http://www.hispanictips.com/?p=134844 Tomás @ HispanicTips from www.portada-online.com
Hispanic & Latino News Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/06/10/interview-enedina-vega-publisher-meredith-hispanic-ventures-on-siempremujer-com/feed/ 0 http://www.hispanictips.com/2010/10/12/changing-placesalejandro-riera-meredith-hispanic-ventures-leadership-andrew-speyer/ http://www.hispanictips.com/2010/10/12/changing-placesalejandro-riera-meredith-hispanic-ventures-leadership-andrew-speyer/#comments Tue, 12 Oct 2010 16:16:05 +0000 Tomas http://www.hispanictips.com/?p=104111 HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/10/12/changing-placesalejandro-riera-meredith-hispanic-ventures-leadership-andrew-speyer/feed/ 0 http://www.hispanictips.com/2009/07/14/ser-padres-and-siempre-mujer-launch-free-itunes-video-podcast-series/ http://www.hispanictips.com/2009/07/14/ser-padres-and-siempre-mujer-launch-free-itunes-video-podcast-series/#comments Tue, 14 Jul 2009 17:24:39 +0000 Tomas http://www.hispanictips.com/?p=56425 "Meredith Hispanic Ventures, the leading publisher serving Hispanic women in the United States, today announced the launch of two new video podcast series from Ser Padres and Siempre Mujer, their magazine brands reaching parents and women, respectively. The series - Ser Padres Contigo and Siempre Mujer Extra - represent brand extensions for the Spanish-language titles, which already reach engaged audiences via blogs (mimosblog.com and charlablog.com), Facebook, Twitter and more.

Today, Siempre Mujer Extra premieres a video with Colombian Actor Manolo Cardona, who graces the first-ever Siempre Hombre "flip" cover in the June/July issue (http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=319380991). He shares his thoughts on women, romance and love. Also, Ser Padres Contigo launches a video showing parents how to keep kids protected against sun damage (http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=316198780).

"Research has shown that minority groups are increasingly enthusiastic about new tech-savvy ways of receiving information. In fact, the number of Spanish-dominant Hispanics in the U.S. using podcasts is expected to grow by 10% over the next year," commented Ruth Gaviria, vice president of Meredith Hispanic Ventures. "Our content - from parenting and relationship advice, to beauty reviews, to restaurant recommendations - is custom-made for video and we are incredibly proud to be the first Spanish-language publisher to offer this."

The titles plan to release at least one podcast per issue, two to three minutes in length. They will be free-of-charge and are designed to educate and entertain the growing number of U.S. Hispanic Internet users and expand on magazine content in an interactive and timely way.

Previous Siempre Mujer Extra podcasts have focused on a behind the scenes look at the magazine's editorial meeting and personalities; summer beauty essentials; and the NYC Latin restaurant, Sazon, a staff favorite. Ser Padres Contigo has featured spring fashion for kids, and videos showing off the sights and sounds of San Antonio.

About Meredith Hispanic Ventures

Meredith Hispanic Ventures is the leading marketing and communications company reaching Spanish-dominant, Hispanic women in the United States at every life stage. Our portfolio of empowering brands include Siempre Mujer, Ser Padres, Ser Padres Espera and Ser Padres Bebe. Our magazines focus on the core passions of Family, Home and Self at a time when consumers are focused on what matters most. Our portfolio includes custom publishing, content licensing, HOLA Profiles(TM) Research, database marketing, events, Word-of- Mouth Marketing, and Video Solutions. Meredith Hispanic Ventures is owned by Meredith Corporation, which reaches 75 million active and involved women -- more than any other media company.

Ser Padres Media Contact
Lina Baena
786.973.0904
lina@ccomgroupinc.com

Siempre Mujer Media Contact
Mariela Azcuy
mariela.azcuy@meredith.com
" Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2009/07/14/ser-padres-and-siempre-mujer-launch-free-itunes-video-podcast-series/feed/ 0