News (Noticias) Tagged ‘MALDEF’

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September 22, 2008

blankFarmers Branch, Texas Anti-Immigrant Ordinance Is Blocked While Challenge Continues

Filed under [ Community ] [ Immigration ] [ Press Releases ] [ Texas ]
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“City officials in Farmers Branch, Texas today agreed not to fight a request from residents’ to block the city’s latest anti-immigrant ordinance from taking effect while a legal challenge continues. The American Civil Liberties Union, the ACLU of Texas and the Mexican American Legal Defense and Educational Fund (MALDEF) filed a request in federal court on the residents’ behalf for a preliminary injunction blocking the ordinance. The U.S. District Court for the Northern District of Texas is expected to enter the injunction today.

The challenged ordinance, Ordinance 2952, is the city’s third attempt at restricting residency based on immigration status. It would require all adults in the city who live in rental housing to register with the city and provide citizenship and immigration information in order to obtain a so-called “residential occupancy license.” Under the ordinance, landlords would have to evict all residents who the city deems “not lawfully present in the United States,” including people living with U.S. citizen children, spouses and parents. The civil rights groups charge that the ordinance violates the U.S. Constitution, federal and state statutes and is discriminatory.

At an earlier hearing on Friday, September 12, U.S. District Court Judge Jane J. Boyle temporarily blocked the ordinance.

“The city saw which way the wind was blowing. It’s highly unlikely that the court will uphold this discriminatory law and the city decided to give up this part of their losing battle,” said Nina Perales, Southwest Regional Counsel for MALDEF. “We are confident that the order blocking the ordinance will be made permanent should this case proceed to trial. Immigration reform is a federal responsibility and local anti-immigrant ordinances only hurt city economies and community relations.”

The city’s anti-immigrant ordinances have been defeated over and over again in the courts. The city withdrew its first ordinance in the face of multiple lawsuits by business and civil rights groups. The second ordinance was temporarily, preliminarily and then permanently blocked by U.S. District Judge Sam Lindsay of the Northern District of Texas. When it became clear that the second ordinance was doomed, the city passed Ordinance 2952, which Judge Lindsay observed was “yet another attempt to circumvent the court’s prior rulings and further an agenda that runs afoul of the United States Constitution.” Judge Boyle’s September 12 ruling was the fourth federal court order to block the city’s anti-immigrant ordinances, and today’s preliminary injunction is the fifth.

“The politicians who support this ordinance and their advisors from national anti-immigrant organizations seem to regard this as some sort of game, even though the laws they have invented are terribly serious and have real consequences for the city and its residents. But it’s time for them to realize that they’ve long since struck out,” said Omar Jadwat, staff attorney at the ACLU Immigrants’ Rights Project.

“Every court in the country that has reviewed these local anti-immigrant housing ordinances has put a stop to them,” said Lisa Graybill, Legal Director of the ACLU of Texas. “Farmers Branch has taken the curious approach of recreating their ordinance to be even more intrusive and offensive, to the point of subjecting everyone to an intrusive, Big Brother-like licensing regime. The city has lost sight not only of the law, but of common sense, in this case.”

Attorneys who are working on the case include Jadwat, Lucas Guttentag, Jennifer Chang Newell and Farrin Anello of the ACLU Immigrants’ Rights Project; Graybill of the ACLU of Texas; Perales and Marisol L. Perez of MALDEF; and David Broiles.

September 15, 2008

ACLU And MALDEF File Lawsuit To Stop Farmers Branch Newest Anti-Immigrant Ordinance

Filed under [ Community ] [ Eye Openers ] [ Texas ]
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“Contact: Maria Archuleta, ACLU national, (212) 519-7808 or 549-2666; media@aclu.org
Dotty Griffith, ACLU of Texas, (512) 478-7300 x 106; dgriffith@aclutx.org
Estuardo Rodriguez, MALDEF, (202) 631-2892

DALLAS – Friday, the Mexican American Legal Defense and Educational Fund (MALDEF), the American Civil Liberties Union and the ACLU of Texas filed a complaint in federal court charging that Farmers Branch Ordinance 2952 violates the U.S. Constitution and federal and state statutes. The ordinance, which requires all renters in Farmers Branch to register their presence with the City and obtain an occupancy license, is the city’s third effort to restrict residency in Farmers Branch.

“Unfortunately, the City of Farmers Branch doesn’t know when to quit,” said Nina Perales, Southwest Regional Counsel for MALDEF. “Despite several rulings striking down predecessor ordinances, Farmers Branch continues to try to regulate immigration by violating the rights of all renters in Farmers Branch.”

A federal judge has twice ruled unconstitutional the city’s attempts to pass such measures. The third such effort, Ordinance 2952, was passed by the city just five days after U.S. District Judge Sam Lindsay struck down an earlier version of the rental ban. The ordinance was scheduled to take effect Saturday, September 13 but was enjoined late Friday afternoon by U.S. District Judge Jane Boyle in a separate related lawsuit.

“Anyone with a sense of history should be wary of an ordinance requiring a city’s residents to ‘register’ and obtain an ‘occupancy license,’” said Lisa Graybill, Legal Director for the ACLU of Texas.

“Far from curing the defects of the previous ordinances, the new ordinance continues to violate the Constitution. Rather than ending the city’s misguided meddling in people’s lives, it seeks to expand its reach by subjecting everyone to this intrusive registration and licensing regime, which would expose private domestic arrangements and personal details,” noted Omar Jadwat, staff attorney for the ACLU’s Immigrants’ Rights Project.

The lawsuit charges that Ordinance 2952 allows Farmers Branch to enforce immigration law, a responsibility of the federal government. The ordinance also violates the equal protection and due process provisions of the Constitution.

A copy of the complaint is available online at: www.aclu.org/immigrants/discrim/36759lgl20080912.html

Attorneys who worked on the case include Jadwat and Lucas Guttentag of the ACLU Immigrants’ Rights Project; Graybill of the ACLU of Texas; Perales and Marisol L. Perez of MALDEF; and David Broiles.

August 10, 2008

Video: MALDEF discusses the Shenandoah, Pennsylvania Murder (Hate Crime) on CNN

Filed under [ Community ] [ People ] [ Eye Openers ] [ Blogante Essentials ] [ Pennsylvania ]
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Court Blocks Local Arizona Anti-Solicitation Law - Law Restricted Free Speech Rights Of Day Laborers

Filed under [ Community ] [ Press Releases ]
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“CONTACT:  Maria Archuleta, ACLU national, (917) 892-9180 or (212) 549-2666; media@aclu.org
Alessandra Soler Meetze, ACLU of Arizona, (602) 418-5499
Laura Rodriguez, MALDEF, (310) 956-2425; lrodriguez@maldef.org

PHOENIX – The U.S District Court of Arizona today blocked the town of Cave Creek, Arizona from enforcing an anti-solicitation ordinance that infringes on the free speech rights of day laborers in that town. The order ensures that day laborers will be able to exercise their constitutional rights by expressing their availability to work in public areas.

“The court ordered defendants to stop enforcing an unconstitutional law and allow day laborers to express their willingness to work by peaceably standing on the side of the road,” said Mónica M. Ramírez, a staff attorney with the American Civil Liberties Union Immigrants’ Rights Project, which is lead counsel in the case. “The Constitution protects everyone in this country and today’s final ruling is a victory for the free speech rights not only of day laborers but of everyone in the town of Cave Creek.”

In late March, the ACLU, the ACLU of Arizona and the Mexican American Legal Defense and Educational Fund (MALDEF) filed a lawsuit against the town of Cave Creek and the town’s mayor and deputy mayor on behalf of Hector Lopez, Leopoldo Ibarra and Ismael Ibarra, three longtime day laborers and Arizona residents who in the past successfully solicited employment in Cave Creek by standing in public areas, peaceably indicating to occupants of passing vehicles their availability for temporary employment. The district court issued a preliminary injunction stopping the town from enforcing the ordinance in June.

After June’s preliminary injunction, the town of Cave Creek agreed not to enforce the anti-solicitation ordinance and to accept a final ruling blocking the law. In its ruling today, the court ordered that the ordinance not be enforced for the same reasons set forth in its June order, in which it stressed that other district courts in the Ninth Circuit have uniformly found similar anti-solicitation ordinances unconstitutional.

“Across the country, courts have found that these local anti-solicitation ordinances, which are merely pretext for targeting day laborers and other Latinos, don’t pass constitutional muster,” said Kristina Campbell, MALDEF staff attorney. “Before other states and local municipalities consider passing similar discriminatory and unlawful ordinances, they should remember that these laws will fail under legal scrutiny and open them up to costly litigation.”

Alessandra Soler Meetze, Director of the ACLU of Arizona said, “The courts have continually found that day laborers and others who wish to exercise their First Amendment right to solicit employment in public places have the right to do so without fear that they will be discriminated against simply because of the color of their skin or because they are perceived to be foreign born.”

In September 2007, the Cave Creek Town Council passed an anti-solicitation ordinance that restricted free speech by prohibiting solicitation of employment, business or contributions from the occupants of vehicles when standing on or next to a street or highway. The ordinance went so far as to bar solicitation from occupants in vehicles that are lawfully parked in public areas.

Before the town passed the ordinance, day laborers – who are usually hired by homeowners to perform services like gardening, moving, light construction, housework and painting – solicited work in public areas.

While the town was apparently motivated by a desire to target immigration, the ordinance applied to everyone in Cave Creek regardless of their nationality or immigration status. The ACLU argued that individuals, regardless of their immigration status, have the right to free speech which includes peaceably soliciting employment in public areas.

Lawyers on the case include Ramírez and Cecillia D. Wang of the ACLU Immigrants’ Rights Project; Pochoda of the ACLU of Arizona; and Campbell and Cynthia Valenzuela of MALDEF.

The court’s permanent injunction and final ruling in Lopez, et al vs. Town of Cave Creek, et. al., is available online at: www.aclu.org/immigrants/discrim/36359lgl20080808.html

July 27, 2008

JUDGE ORDERS TEXAS TO REVAMP ITS BILINGUAL PROGRAMS - with additional documentation

Filed under [ Education ] [ Press Releases ] [ Language Issues ] [ Eye Openers ] [ Texas ]
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Received via e-mail:

  1. Attached is the press release from META and MALDEF on a very important Texas case on the education of English language learners and a copy of the decision.
  2. META is the non-profit law firm that brought LULAC v. Florida Board of Education and handles the followup to implementation of the resulting Consent Decree.
  3. Many of the Issues affecting English language learners in Texas are also concerns in Florida.

Release Major Ruling Texas English Language Learner.doc

Texas RECONSIDERATION DECISION FINAL.pdf

July 18, 2008

Sheriff Arpaio Sued Over Racial Profiling Of Latinos In Maricopa County

Filed under [ People ] [ Press Releases ] [ Eye Openers ] [ Blogante Essentials ] [ Arizona ]
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CONTACT: Maria Archuleta, ACLU national, (212) 519-7808 or 549-2666; media@aclu.org
Alessandra Soler-Meetze, ACLU of Arizona, (602) 650-1854
Laura Rodriguez, MALDEF, (310) 956-2425; lrodriguez@maldef.org
David Bodney, Steptoe & Johnson LLP, (602) 257-5212

PHOENIX – Today, five individuals and Somos America, a Latino community-based coalition, sued Maricopa County Sheriff Joe Arpaio, the Maricopa County Sheriffs Office (MCSO) and Maricopa County, charging that they or their members were unlawfully stopped and mistreated by law enforcement because they are Latino. The class action lawsuit - which builds upon a complaint filed last December - is before the U.S. District Court in Arizona.

The amended complaint was filed by the American Civil Liberties Union, the ACLU of Arizona, the Mexican American Legal Defense and Educational Fund (MALDEF) and lead counsel Steptoe & Johnson LLP. The lawsuit charges that the policies and practices of Arpaio and the county are discriminatory and unlawfully violate the Fourth and Fourteenth Amendments to the U.S. Constitution, Title VI of the Civil Rights Act of 1964 and the Arizona Constitution.

“In this country we value fairness and equality. There’s nothing fair or equal about armed deputies pulling people over and treating them differently because of the color of their skin,” said ACLU of Arizona Legal Director Dan Pochoda. “Sheriff Arpaio does not have the right to profile people because they look Latino regardless of their immigration status. His job is to uphold the law, not violate people’s rights.”

Sheriff Arpaio has made no secret that he believes physical appearance alone is sufficient reason to stop and question individuals regarding their immigration status. Arpaio has also touted the fact that he has directed his deputies to target people they perceive as immigrants in so-called “crime suppression sweeps” in Latino neighborhoods and areas where Latinos work as day laborers.

MCSO’s rampant racial profiling has created a culture of fear in Maricopa County. Latinos in the community have good reason to worry that a trip to the grocery store or to work will end with interrogation by armed officers on the roadside and possible incarceration at the county jail.

One plaintiff in the coalition’s lawsuit, Manuel Nieto, Jr., a U.S. citizen, was unlawfully stopped and detained in front of his family’s auto repair shop after police heard him listening to music in Spanish.

“It was very humiliating to be handcuffed in front of my family’s business, in front of customers and neighbors,” said Nieto. “It’s not a crime to be Latino or listen to a Spanish-language radio station but you wouldn’t know that by the way Sheriff Joe and his posse treat people.”

David J. Bodney, an attorney with Steptoe & Johnson LLP, said, “At the sheriff’s hand, an atmosphere of fear and hostility has swept across the valley. It takes courage and commitment for these individual plaintiffs to come forward in the name of equal justice under law to stop this discriminatory treatment for everyone who lives here.”

Maricopa County residents and local officials alike have complained that the conduct of the sheriff and his office go well beyond the scope of the MCSO’s legal authority and far too often results in the harassment of Latinos. Many complain that the sheriff’s obsession with enforcing federal immigration law has come at the expense of his office pursuing serious criminal matters.

Phoenix Mayor Phil Gordon has denounced Sheriff Arpaio and last April, after the MCSO engaged in sweeps in the town of Guadalupe, Gordon formally requested that U.S. Attorney General Michael Mukasey launch a Justice Department investigation into Sheriff Arpaio’s and the MCSO’s “discriminatory harassment, improper stops, searches and arrests” of Latino persons in Maricopa County. Gordon has also publicly stated that the sweeps are interfering with the work of undercover city police officers and federal agents.

“Police should not be in the business of acting as immigration agents; everyone’s safety is jeopardized when they do,” said MALDEF staff attorney Kristina Campbell. “In Maricopa County, as in other parts of the country, when local police try to take on the job of being immigration officers, immigrants and their family members often get the message that they should fear coming forward if they are the victim or witness of a crime.”

Increased attempts by local police to involve themselves in federal immigration law enforcement have been accompanied by a troubling rise in complaints of racial profiling across the nation.

“As charges of discrimination have mounted, Sheriff Arpaio has only dug in his heels, and the federal government has thus far done nothing to rein him in,” said Robin Goldfaden, senior staff attorney with the ACLU Immigrants’ Rights Project. “Unfortunately, court intervention is necessary for the Constitution to be upheld.”

Lawyers on the case, Ortega Melendres, et al. v. Arpaio, et al., include Goldfaden and Mónica M. Ramírez of the ACLU Immigrants’ Rights Project; Pochoda of the ACLU of Arizona; Campbell and Nancy Ramirez of MALDEF; and Bodney, Peter Kozinets, Karen Hartman-Tellez and Isaac Hernandez of Steptoe & Johnson LLP.

The complaint is online at: www.aclu.org/immigrants/gen/35998lgl20080716.html

The Letter from Mayor Gordon to Attorney General Mukasey is online at: www.aclu.org/immigrants/gen/35981res20080404.html

June 30, 2008

Did You Know? None of the major Latino organizations-NALEO, LULAC, National Council of La Raza (NCLR), MALDEF, Southwest Voter Registration (leaders of SVREP have, however, taken positions) have come out against the Iraq war.

Filed under [ Did You Know? ] [ Politics ] [ Blogante Essentials ]
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So did you know this? If you didn’t, perhaps you could send it to someone you know to help spread the knowledge and please tell them about HispanicTips.

View more “Did You Know?” facts in our “Did You Know?” section

May 12, 2008

MALDEF angry at Rush Limbaugh

Filed under [ Tomás' Picks ]
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“The group this week condemned the conservative radio host for saying he thought Los Angeles Mayor Antonio Villaraigosa, was “a shoe shine guy” or a Secret Service agent when he met him at an event last year. Former President Bill Clinton introduced the two.

Limbaugh made the comment on his radio show.

In a letter to Limbaugh, MALDEF President John Trasvina said the characterization “speaks volumes about your view of America and the role or status of people who do not fit your preconceived notion of what an elected official should be.””*

April 21, 2008

The Mexican American Legal Defense and Educational Fund Honors Univision Communications for Leadership in Corporate Social Responsibility

Filed under [ Business ] [ Press Releases ] [ Blogante Business ]
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““By informing the Latino community about the issues that affect their daily lives, Univision plays a vital role in empowering Latinos across the nation,” said John Trasviña, MALDEF president and general counsel. “Univision is a model corporate citizen because it stands with Latinos as they make greater contributions to the nation as a whole.”

In its more than 40 years of operation, as part of its public service, Univision Communications has created award-winning programs and initiatives that address the issues and challenges faced by Hispanics, including the Peabody award-winning programs “Salud es Vida…¡Entérate!” (Lead a Healthy Life…Get the Facts!) and the national civic engagement campaign “Ya es Hora” (It’s Time). In addition, in 2007 Univision launched a massive multi-platform campaign to educate the country’s Hispanic population on the upcoming congressionally mandated transition from analog to digital television broadcasting (DTV). Univision is also committed to continue to set the bar in the amount of time dedicated to public service announcements, which according to a recent Kaiser Family Foundation study, is unmatched by English-language broadcast companies or cable networks.

“We are honored to receive this award from MALDEF because corporate social responsibility has been one of our core business pillars since the company was founded more than 40 years ago,” said Joe Uva, chief executive officer, Univision Communications Inc. “We pride ourselves on our ability to connect our viewers with their culture, but our most important roles are serving as an informational lifeline and champion of the Hispanic community, which makes this award even more meaningful.”

The Corporate Social Responsibility Award from MALDEF is one of more than 400 awards and recognitions Univision has received in the past three years for its public service initiatives. Earlier this month, Univision’s “Ya es Hora” initiative received the Peabody Award and was honored with the National Council of La Raza’s Capital Award for Public Service for outstanding leadership. This year the company also is receiving the National Hispanic Medical Association’s Hispanic Health Leadership Award for “Salud es Vida…¡Entérate!”
“*

*From: http://www.skynewswire.com
Traducido: usando Google o Altavista/Babel Fish

April 10, 2008

ACLU and MALDEF settle civil suit with Otero County, New Mexico

Filed under [ Hispanic News ] [ New Mexico ]
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“Two civil rights organizations have settled a suit against the Otero County Sheriff’s Department that alleged civil rights were neglected during immigration sweeps last September.

The American Civil Liberties Union of New Mexico and the Mexican American Legal Defense and Educational Fund, in a joint news release, said that the sheriff’s department raided homes in Chaparral without search warrants and interrogated families without evidence of any criminal activity.”*

*From: http://kob.com
Traducido: usando Google o Altavista/Babel Fish

March 25, 2008

ACLU And MALDEF File Lawsuit Against Arizona Town Over Anti-Solicitation Law - Local Ordinance Targets Day Laborers And Violates Free Speech Rights

Filed under [ Hispanic News ] [ Press Releases ] [ Arizona ]
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CONTACT: Maria Archuleta, ACLU, (212) 519-7808 or 549-2666; media@aclu.org
Alessandra Soler Meetze, ACLU-AZ, (602) 650-1854 or 602-418-5499 (cell)
Laura Rodriguez, MALDEF, (310) 956-2425; lrodriguez@maldef.org

PHOENIX – A local Arizona anti-solicitation ordinance targeting day laborers violates the free speech rights of individuals who express their availability to work by standing in public areas, charged the American Civil Liberties Union, the ACLU of Arizona and the Mexican American Legal Defense and Educational Fund (MALDEF) in a lawsuit filed today in U.S. District Court in Phoenix.

The coalition filed the lawsuit against the town of Cave Creek and the town’s mayor and deputy mayor on behalf of Hector Lopez, Leopoldo Ibarra and Ismael Ibarra, three longtime day laborers and Arizona residents who in the past successfully solicited employment in Cave Creek by standing in public areas, peaceably indicating to occupants of passing vehicles their availability for temporary employment. Lopez, Ibarra and Ibarra currently wish to make their availability for day labor known but fear that they will be cited or arrested for violating the ordinance.

“This ordinance unfairly and unlawfully singles out and punishes day laborers by taking away their right to free speech,” said Mónica Ramírez, a staff attorney with the ACLU Immigrants’ Rights Project. “That’s just not the way America works. The Constitution protects all people in this country, and all persons have the right to communicate freely - particularly in public areas - regardless of their background.”

In September 2007, the Cave Creek Town Council passed an anti-solicitation ordinance that restricts free speech by prohibiting solicitation of employment, business or contributions from the occupants of vehicles when standing on or next to a street or highway - including the sidewalk. The ordinance goes so far as to bar solicitation from occupants in vehicles that are lawfully parked in public areas.

Before the town passed the ordinance, day laborers - who are usually hired by homeowners to perform services like gardening, moving, light construction, housework and painting - solicited work in public areas.

While the town was apparently motivated by a desire to target illegal immigration, the ordinance applies to everyone in Cave Creek, regardless of their nationality or immigration status. The ordinance is so overbroad that it also applies to Salvation Army bell ringers asking for holiday contributions and high school cheerleaders advertising a car wash on a sidewalk or street.

The ACLU argues that individuals, regardless of their immigration status, have the right to free speech which includes soliciting employment.
“By attempting to take away the First Amendment rights of day laborers, Cave Creek has endangered the free speech rights of every group in town,” said Dan Pochoda, Legal Director of the ACLU of Arizona. “The very people who fought to have this law passed have, in effect, forfeited their own First Amendment rights to peaceably solicit for their interest or cause.”

Kristina Campbell, a staff attorney with MALDEF, said, “The Cave Creek anti-solicitation ordinance is a clear violation of the First Amendment right to engage in free speech. Day laborers are the most visible and vulnerable segment of the immigrant population, and they and others who wish to exercise their First Amendment right to solicit employment in public places have the right to do so without fear that they will be targeted in an arbitrary and discriminatory manner and suffer fines and arrest as a result.”

Lawyers on the case include Ramírez and Cecillia D. Wang of the ACLU Immigrants’ Rights Project; Pochoda of the ACLU of Arizona; and Campbell and Cynthia Valenzuela of MALDEF.

More information on the case, Lopez, et al vs. Town of Cave Creek, et. al., is available online at: www.aclu.org/immigrants/discrim/34642lgl20080325.html

March 6, 2008

The Mexican American Legal Defense and Educational Fund to Honor NCLR President and CEO Janet Murguía With the Community Service Award

Filed under [ Hispanic News ] [ Latinas ] [ Press Releases ] [ Washington DC ]
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“On February 28, Janet Murguía, President and CEO of the National Council of La Raza (NCLR), will receive the Community Service Award from the Mexican American Legal Defense and Educational Fund (MALDEF) for her leadership and service to the Latino community. Murguía will receive the award and deliver remarks during MALDEF’s 9th Annual Washington, DC Awards Gala at the Capital Hilton beginning at 7:00 p.m.

The Community Service Award is given to an individual who works on issues, such as immigration and education, to elevate the status of Latinos in the U.S. Murguía will be recognized for her courage, strength, and conviction in speaking for some of the most disenfranchised members of our community.

“When Janet Murguía speaks, she speaks for all Latinos and Latinas. We are proud to have a powerful partner organization in NCLR. Janet is the perfect leader for these times of great importance to the Latinos and the nation,” said MALDEF President and General Counsel John Trasviña.

“MALDEF and NCLR have been great partners since our very beginnings,” said Murguía. “MALDEF has fought for and protected the civil rights of Latinos in the courts and in policy debates for four decades, creating opportunities that have allowed many of us to succeed. At a time when both organizations celebrate 40 years of strengthening America by promoting the advancement of Hispanic families, I am honored to accept this award,” added Murguía.

MEDIA ADVISORY
WHAT: MALDEF presents Community Service Award to Janet Murguía during the 9th Annual Washington, DC Awards Gala
WHEN: Thursday, February 28, 6:00 p.m. reception, 7:00 p.m. dinner and program
WHERE: Capital Hilton, 1001 16th Street, NW, Washington, DC”*

*From: http://www.nclr.org
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October 17, 2007

Families Sue Otero County Sheriffs Over Illegal Immigration Raids - ACLU and MALDEF (the press release)

Filed under [ Hispanic News ] [ Immigration ] [ Press Releases ] [ Eye Openers ] [ New Mexico ]
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“Civil rights groups sued the Otero County Sheriff’s Department today for civil rights violations committed during immigration sweeps last September in the southern New Mexico town of Chaparral. On behalf of five Latino families, the Mexican American Legal Defense Fund (MALDEF) and the American Civil Liberties Union (ACLU) of New Mexico charged sheriff’s deputies with raiding homes without search warrants, interrogating families without evidence of criminal activity, and targeting households on the basis of race and ethnicity. The groups seek monetary damages and guarantees that the sheriff’s department will refrain from such raids in the future.

“Otero County Sheriffs broke a basic bond of trust with the community of Chaparral,” said ACLU Executive Director Peter Simonson. “When the police treat you like a criminal because of the language you speak and the color of your skin, they cease being a source of help when you are a victim of or witness to a crime. We need to restore policing to its proper mission in Chaparral so citizens and immigrants alike can trust that someone is watching out for their safety.”

Legal papers filed by the two groups describe an incident in which sheriff’s deputies ousted a family from its home by banging loudly on the home’s walls in the pre-dawn hours of September 10, 2007. Without a warrant, one sheriff’s deputy attempted to enter through an open bedroom window where the mother had been asleep, while another shouted from the front door, “Delivery! Mia’s Pizza.”

Five of the family members are named plaintiffs in the lawsuit, two of whom are U.S citizens.

MALDEF Staff Attorney David Urias said, “The enforcement of immigration laws is strictly a responsibility of the federal government. Sheriff’s deputies are not immigration officers and do not have the authority or the training to investigate or arrest people because they suspect them of being undocumented. In Otero County, Sheriff’s deputies are taking federal law into their own hands and violating the rights of Latinos, including citizens and legal permanent residents. These raids are simply illegal and un-American.” “*

October 15, 2007

Albert Armendariz Sr., LULAC’s 22nd President, Known For Being a Passionate Advocate of Civil Rights Dies

Filed under [ Hispanic News ] [ People ] [ Top Stories ]
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“Albert Armendariz who as National President of LULAC helped change the landscape for Latinos in Texas and nationwide died Thursday in a Brownsville, Texas, hospital following surgery two weeks earlier.

Mr. Armendariz is best remembered in 1954, while serving as president of LULAC, Armendariz helped argue Hernandez vs. the State of Texas, a landmark case that established Latinos as a distinct class entitled to protection under the 14th Amendment.

He also served in the Army during World War II and that helped instill in him a new sense of value and public service. He came back to become a prominent civil rights attorney.

In El Paso in the late 1950s and early ’60s, Armendariz served on the El Paso Civil Service Commission and is credited with helping to open the city’s police and fire departments to Mexican Americans.

Representing MALDEF in the 1970s, Armendariz argued Alvarado vs. El Paso Independent School District, a landmark case that resulted in a federal court order requiring desegregation in El Paso schools.

Armendariz was born Aug. 11, 1919, in El Paso, one of seven children. Before World War II, he worked as a shoe salesman and an auto mechanic.

In addition to his eldest son, Armendariz is survived by his second wife, Mari; sons Edward of Greer, S.C., John David of El Paso and Larry of Nashville; and daughters Maria Leticia Robert of McAllen, Texas, and Mary Lou Contreras of El Paso.

The League of United Latin American Citizens, the largest and oldest Hispanic membership organization in the country, advances the economic conditions, educational attainment, political influence, health and civil rights of Hispanic Americans through community-based programs operating at more than 700 LULAC councils nationwide.”*

October 14, 2007

Washington Mutual Executive Peter R. Villegas to be daytime moderator at Hispanic Business Magazine 2007’s EOY(R)

Filed under [ Business ] [ Hispanic News ] [ Press Releases ]
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“Hispanic Business magazine Editor and Publisher Jesús Chavarría announced that Mr. Peter R. Villegas, first vice president of community & external affairs division for Washington Mutual, will be the daytime moderator for the magazine’s annual EOY Awards Gala, which honors the top Hispanic entrepreneurs in the United States. The event will be held on Thursday, November 8 at the Los Angeles Marriott Downtown where 15 Hispanic entrepreneurs in five industry-specific categories will be featured.

“Mr. Peter R. Villegas truly exemplifies the modern businessman,” Chavarría said. “Not only has he had tremendous success in the financial business realm, he has also kept a strong tie to the Hispanic community through his extensive outreach and various corporate initiatives.”

As the first vice president of community and external affairs division for Washington Mutual, Villegas is responsible for reinforcing the company’s leadership position in key geographic and ethnic markets nationwide.

A true Hispanic leader with 15 year’s experience, Villegas worked from the ground upwards, beginning his career in retail banking as a teller.

While rising steadily through the ranks to the high-profile position he currently holds, he continues his work as a board member of numerous organizations: Congressional Hispanic Caucus Institute based in Washington D.C., MALDEF, United States Hispanic Chamber of Commerce Senior Executive Corporate Advisory Board, and the University of Notre Dame’s Institute for Latino Studies.

For his work and involvement in these many organizations, he has received a number of prestigious awards such as: the Corporate Responsibility Award from Central America Resources Center, the Mexican American Opportunity Foundation Corporate Leadership Award, Orange County United Way Hispanic Influential Business Award, 1997 Minorities in Business Magazine Latin American Award and City of Santa Ana Exceptional Volunteer Service Award, among many, many more.

Cadillac is the official sponsor for the 17th annual Hispanic Business EOY Awards.

Hispanic Business Media is:
Hispanic Business(R) magazine – The award-winning print magazine that provides readers around the world with the most relevant news on the U.S.-Hispanic economy.

HispanicBusiness.com(R) – The foremost content-driven, real-time interactive site that brings your brand to a market of 325,000 unique monthly visitors.

Hispanic Business Events – Features and draws the nation’s most affluent and influential Hispanic leaders through the Hispanic Business magazine EOY(R) Awards for entrepreneurial excellence, and the Woman of the Year (WOY) Awards.

HispanTelligence(R) – A unique data reporting service offering invaluable, on-target information on the U.S.-Hispanic sector.

HireDiversity.com(R) – Expanding your value proposition through diversity recruiting and development services.

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September 17, 2007

Val Zavala, Anchor, Life & Times, V.P News and Public Affairs, to be Mistress of Ceremonies at Hispanic Business Magazine 2007 EOY(R)

Filed under [ Media ] [ Press Releases ]
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“Hispanic Business magazine editor and publisher JesÚs Chavarrí announced that Ms. Val Zavala, Anchor of Life and Times, and V.P. of News and Public Affairs, will be the Mistress of Ceremonies for the magazine’s annual EOY Awards Gala. The EOY honors the top Hispanic entrepreneurs in the United States and will be held on Thursday, November 8 at the Los Angeles Marriott Downtown. It will feature 15 of the nation’s top Hispanic entrepreneurs in five industry-specific categories.

“Val Zavala’s life’s work is influential in the U.S. Hispanic community on a local and national level,” said Chavarrí. “Her work in the positive portrayal of Hispanics in the media is integral in the current Hispanic enterprise landscape.”

An accomplished reporter/anchor, Zavala joined KCET in 1987 with six years of reporting experience at commercial news stations. Multi-talented as she is accomplished in her 19 years at KCET Zavala has not only served as a reporter/anchor; she has also served as a co-host, documentary producer and executive producer.

Her extensive work has garnered ten L.A. Area Emmy Awards, six Golden Mikes, two Imagen Awards for Excellence for positive portrayal of Latinos, and the “Avance” award from Hispanic Americans for Fairness in Media honoring those for longevity and integrity in broadcast journalism. She was also named one of the hundred most influential Latinos by Hispanic Business Magazine (2006).

Consistently working towards the advancement of Hispanics portrayal in the media, Zavala serves as a long-standing member of the California Chicano News Media Association, as well as the National Association of Hispanic Journalists. She has also served as a keynote speaker, mistress of ceremonies, moderator and panelist for numerous organizations including The United Way of Greater Los Angeles, MALDEF (Mexican-American Legal Defense and Education Fund), Zocalo and the Walt Disney Hall speakers’ series.

“It is a privilege to be celebrating the entrepreneurial spirit,” states Zavala. “With the growing income divide between the wealthy and poor in the Hispanic community, business ventures are critical for the upward mobility of our fellow Hispanics.” “

September 11, 2007

Nogales Investors Raises $245 Million Nogales Fund II; Will Target Investments in Middle Market Companies in U.S.

Filed under [ Business ] [ Hispanic News ] [ Blogante Business ]
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“On the heels of the success of its $100 million Nogales Fund I, Los Angeles-based private equity firm Nogales Investors Management, LLC (www.nogalesinvestors.com) has raised Nogales Fund II, a $245 million fund designed to make investments ranging from $10 million to $30 million in middle market companies.

The company’s business strategy is to invest in middle market companies in attractive, yet underserved markets. Investment candidates for Nogales Fund II include private or publicly-held companies headquartered or doing business within the United States, and whose management teams are partnership-oriented, highly incented and growth-oriented. Industry sectors of particular interest include retail, financial services, energy, manufacturing, media and communications and transportation.

The fund will also take advantage of its founder’s unique understanding of the Latino consumer market by identifying companies poised for growth, including firms that are either Latino-owned or target the Latino market. Understanding the Latino marketplace is a unique attribute of Nogales Investors. Founder Luis Nogales, served as the president of the Univision broadcast network, and served in the 1980s as Chairman and CEO of United Press International. In addition to serving as Managing Partner of Nogales Investors, he is a corporate director with Edison International/Southern California Edison Company, KB Home and Arbitron Inc. He is the former Board Chairman of MALDEF, currently serves as a trustee of the J. Paul Getty Trust and is a former Trustee of Stanford University and the Ford Foundation.

The success of Nogales Fund I provided momentum for Nogales Fund II, with reinvestment support from the first fund’s limited partners.

Nogales Fund I investments included:

– G.I. Joe’s - The Sports and Auto Store: an $11.5 million investment in G.I. Joe’s, a leading sporting goods and auto aftermarket retailer in the U.S. The proceeds from the investment were used to redeem outstanding preferred stock and provide working capital for the Company’s continued store expansion. In February 2007, G.I. Joe’s was acquired by Gryphon Investors. Nogales’ subordinated note was repaid in full and its warrant position redeemed.

– Graphic Press: a $9.0 million investment in Graphic Press, one of the premier commercial printers in the U.S. The proceeds from the investment were used to recapitalize the company’s balance sheet and provide working capital to position the company for future growth.

– Video King - a $10.0 million equity investment in VKGS, LLC (dba “Video King”), a manufacturer of electronic bingo gaming systems. The investment facilitated Video King’s spin-off from its parent company, BK Entertainment, Inc.

Nogales Fund II partners include Luis Nogales, Mark Mickelson and Steve Sebastian. Mark Mickelson has been a private equity investor for over 15 years and has sponsored investments in numerous middle market companies in a variety of industries. He is currently a board member of Graphic Press, Alfa Leisure, Chick’s Sporting Goods and Video King. He has previously served on boards and operating committees for G.I. Joe’s, The Jon Douglas Real Estate Services Group, Media Arts Group, Allied Equipment Rentals and SeaWest Financial.

Steve Sebastian joined Nogales in July 2007. He has more than 20 years experience as both a principal and an agent, across multiple industries. Previously, Steve Sebastian was a Partner of Westar Capital, investing in and overseeing portfolio of Western middle market companies. He achieved partner-level position at several investment banks, including Bear Stearns (Senior Managing Director), Chanin Capital/Duff & Phelps (Managing Director and Group Co-Head) and BT Securities/Deutsche Bank (Managing Director). He has also served on the Board of Directors of seven portfolio and public companies.

Nogales Partners also includes a senior advisory board of highly-skilled professionals actively involved in multiple aspects of the investment process. This board includes Robert Smith, former CEO of Security Pacific Bank; Matt Fong, former Treasurer of California; Bruce Llewellyn, CEO, Philadelphia, Coca-Cola Bottling; Arthur Velasquez, CEO, Azteca Corn Products Corp.; and Roy Doumani, former partner with W.E. Simon Private Equity.

About Nogales Investors

Nogales Investors Management LLC is a private equity investment firm based in Los Angeles that manages capital for some of the largest institutional investors in the world. The goal of the company’s funds is to generate superior investment returns while at all times maintaining the highest levels of fairness, integrity and professionalism. The firm aims to complete transactions that meet the needs and aspirations of all parties through a creative and flexible investment approach which results in either a control or non-control ownership position for the fund.”

September 10, 2007

John Edwards for President-Edwards Introduces Opportunity Agenda For Latino Americans - Plan will strengthen schools so that every child can live the American Dream

Filed under [ Hispanic News ] [ Press Releases ] [ Election 2008 ]
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“Senator John Edwards introduced a new set of proposals today to make sure our nation’s schools serve Latino students and give every child the opportunity to live the American Dream.

“The road to building One America starts with our schools,” said Edwards. “But more than fifty years after Brown v. Board of Education, America still has two school systems, separate and unequal. And when our schools leave behind Latino students, so does our economy.”

Forty-seven percent of Latino students don’t receive a high school diploma. By the senior year in high school, the average Latino student has math and English skills similar to those of an average white middle school student. The inequality starts early on, as too few Latino students have the opportunity to go to preschool programs. And it continues after high school graduation: neither the college enrollment nor completion rates of Latinos have increased over the last 20 years.

Edwards’ proposals will strengthen our schools from preschool through college so that every child develops the skills and knowledge he or she needs to succeed in college and the workplace. To do this, Edwards will expand access to preschool, invest in teachers for English language classes, end the dropout crisis and initiate a College for Everyone program.

These proposals build on the rest of Edwards’ agenda to include all Latinos in the American Dream by providing universal health care, ending poverty, expanding the middle class and implementing comprehensive immigration reform.

“I believe that everyone in America – regardless of the family you were born into, the color of your skin or the country your family came from – should have an equal chance to build a better life,” said Edwards.

Edwards has also won the support of a key figure within the Latino community. “Senator Edwards best represents the interests of working families and middle America,” said Frank Herrera Jr., the former chair of MALDEF, the nation’s largest civil rights group on behalf of Latinos. “He understands the issues because he has lived the issues. I know that Senator Edwards will respond to the needs of our community, which have historically been undeserved in the areas of economics, education and health care.”

A detailed fact sheet outlining Edwards’ opportunity agenda for Latino Americans is below.

Building One America: Edwards’ Opportunity Agenda for Latino Americans

“I believe that everyone in America – regardless of the family you were born into, the color of your skin or the country your family came from – should have an equal chance to build a better life.” – John Edwards

There are still Two Americas. For the last 20 years, 40 percent of America’s economic growth has gone to the top 1 percent. While they are not defined by family heritage, the Two Americas have a disproportionate impact on Latinos. For example, their median per capita income is only about half of that for non-Latino whites. [EPI, 2006; Census Bureau, 2007]

The road to building One America starts with our schools. But more than fifty years after Brown v. Board of Education, America still has two school systems, separate and unequal. Forty-seven percent of Latino students don’t receive a high school diploma. By the senior year in high school, the average Latino student has math and English skills similar to those of an average white middle school student. The inequality starts early on, as too few Latino students have the opportunity to go to preschool programs. And it continues after high school graduation: neither the college enrollment nor completion rates of Latinos have increased over the last 20 years. When our schools leave behind Latino students, so does our economy. [NAEP, 2005; Ed Trust, 2007]
Edwards’ Agenda For Latino Education

Today, Edwards announced his plan to make sure our nation’s schools serve Latino students, so that every child can live the American Dream. As president, Edwards will strengthen our schools from preschool through college so that every child develops the skills and knowledge he or she needs to succeed in college and the workplace.

Expand Access to Preschools: Building one American education system begins by expanding access to preschools. Just 43 percent of Latino children participate in preschool programs in America, compared to 59 percent of white children. Among Latino children ages three to five who are living in poverty, just 36 percent are enrolled in early childhood care and education programs. Edwards will expand funding for Head Start and increase preschool enrollment so that more students – including Latino students – start school ready to learn. He will also improve the quality and diversity of our preschool teachers by providing scholarships for early childhood educators to obtain college credit and additional training in English language instruction. [NCES, 2006]

Invest in Teachers for English Language Learners: Nearly half of all Latino public school students are English Language Learners (ELLs), but just 29 percent of eighth-grade ELLs meet basic achievement levels in reading compared to 75 percent of non-ELLs. Edwards will provide additional compensation and scholarships to teachers specializing in ELL education where there are shortages and those working in high-poverty schools serving large populations of Latino students. And he will invest in developing smarter tests, including native-language and simplified English tests for ELLs. Edwards will also boost funding for migrant education programs. [NAEP, 2005]

End the Dropout Crisis: At nearly 2,000 high schools nationwide – called “dropout factories” – more than 40 percent of students won’t graduate. Many of these schools have large populations of Latino students. High school dropouts earn nearly 50 percent less than workers with a diploma or G.E.D., and are only three-quarters as likely to be employed as high school graduates. Edwards will create second chance schools and other paths to graduation to help former dropouts return to school and earn their diploma with flexible class times and locations and connections to youth development services. Edwards will also make sure schools identify likely dropout candidates early on and provide students at risk with alternatives such as academically rigorous smaller schools and classes, flexible and accelerated schedules, academic and support services, career academies and engaging coursework.

College for Everyone: College graduates can expect to earn $1 million more over their lifetimes than high school graduates, and their children are almost twice as likely to attend college. An estimated 200,000 college-qualified graduates fail to go to college each year. About half of Latino young people enroll in college, but few finish, and the white-Latino gap in higher education enrollment increased from 16 percent in 1974 to 26 percent in 2003. As president, Edwards will pass a College for Everyone program – based on the successful model he helped start in North Carolina – to pay for one year of public-college tuition, fees and books for more than 2 million students. In return, students will be required to work part-time, take a college-prep curriculum in high school and stay out of trouble. Edwards will also simplify student aid applications and provide additional college counselors for schools serving low-income students. [NCES, 2005]
Edwards’ Opportunity Agenda for Latino Americans

Today’s proposals build on the rest of Edwards’ agenda to include all Latinos in the American Dream by providing universal health care, ending poverty, expanding the middle class and implementing comprehensive immigration reform. To make sure everyone has the same chances that America has given to him, as president, Edwards supports:

Universal Health Care: Forty-seven million Americans don’t have health care and families and businesses are struggling to pay skyrocketing premiums. One out of every three Latinos lack health insurance, twice as many as other Americans. Edwards is the only major candidate who has proposed a specific plan for truly universal health care that will take on the insurance and drug companies, cover every man, woman and child in America and provide better care at a lower cost. [Census Bureau, 2007]

Ending Poverty and Expanding the Middle Class: Every day, nearly 37 million Americans – including more than one out five Latinos – wake up in poverty. Edwards has outlined an ambitious agenda to eliminate poverty within a generation by creating and rewarding work, strengthening families, helping workers save and get ahead, encouraging economically integrated neighborhoods, cracking down on predatory lending, reaching overlooked rural areas and expecting people to help themselves by working whenever they are able. Edwards will raise the minimum wage to $9.50 by 2012, expand the earned income tax credit and strengthen labor laws to make easier for workers to join a union. [Census Bureau, 2007]

Fight Abusive Debt and Help Families Save: Latino borrowers are substantially more likely to receive subprime loans than white borrowers even when they have similar credit scores, and Latino households have less than a dime of wealth for every dollar owned by whites. Edwards will crack down on abusive credit card companies, predatory mortgage lenders, and payday loan shops that take advantage of working families. To help families save, he will provide matched savings accounts for low-wage workers. [CRL, 2006; Pew, 2004]

Comprehensive Immigration Reform: Our immigration system needs a fundamental overhaul. Our economy is harmed by an underground economy that features a large and unprotected labor force. And our values are violated by a system that keeps families apart and forces people to live in the shadows, vulnerable to abuse. The first step is to control our borders and stop illegal trafficking. At the same time, it is unrealistic to think that we can deport more than 12 million people. Edwards believes we need to give people here the opportunity to pay a fine and learn English to earn American citizenship.

Edwards will end the backlog of background checks for people who are already in this country and are applying to become lawful permanent residents and, eventually, citizens. Our immigration policies should bring families together, not keep them apart. Edwards believes family reunification is an important value that should be preserved in our immigration laws.”

Read more: http://johnedwards.com
Traducido: usando Google o Altavista/Babel Fish

July 30, 2007

Interview with John Trasviña chief of Mexican American Legal Defense and Educational Fund (MALDEF) in San Antonio

Filed under [ Hispanic News ] [ Immigration ] [ Tomás' Picks ] [ People ] [ Texas ] [ San Antonio ]
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“John Trasviña became president and general counsel of the Mexican American Legal Defense and Educational Fund in November 2006. He had an official introduction to the San Antonio community at a luncheon at Museo Alameda on Thursday, the same day a federal judge ruled an anti-immigration ordinance in Hazelton, Pa., unconstitutional. Similar to an ordinance in the Dallas suburb of Farmers Branch, Hazelton’s local law would have fined landlords who rented to undocumented immigrants and denied business permits to owners who hired them.

Trasviña talked with Express-News reporter Michelle De La Rosa about the ruling, his background and the organization’s impact in the Alamo City and Texas.”

July 11, 2007

A former federal civil rights prosecutor has taken the reins of the Atlanta office of the Mexican American Legal Defense and Educational Fund.

Filed under [ Community ] [ Hispanic News ] [ People ] [ Georgia ] [ Atlanta ]
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“In her first month on the job, Elise Shore, 45, has spoken against Gwinnett County’s new ordinance requiring contractors to make sure they do not hire illegal immigrants on public works jobs. She also has spoken against a proposed law against loitering in Cherokee County that would ban day laborers from gathering to seek work.”

Read more: http://www.ajc.com
Traducido: usando Google o Altavista/Babel Fish

May 16, 2007

Latino Groups Play Key Role on Hill

Filed under [ Hispanic News ] [ Politics ] [ Top Stories ]
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“After laboring in obscurity for decades, groups such as the National Council of La Raza, the Mexican American Legal Defense and Educational Fund, and the National Immigration Forum are virtually being granted veto power over perhaps the biggest domestic issue coming before Congress this year. Organizations that represent what is now the nations largest minority group are beginning to achieve power commensurate with their numbers.

“There’s a real sense that the Latino community is key to the solution in this debate, so now they are reaching out to us more than ever,” said Eric Gutierrez, lead lobbyist for the Mexican American Legal Defense and Educational Fund, or MALDEF. “Neither party wants to make a misstep politically.”"

April 2, 2007

MALDEF and NCLR Term Senate Minority Leader’s Blocking of Chavez Resolution an Affront to a Great American and the Latino Community

Filed under [ Hispanic News ] [ Politics ] [ Press Releases ]
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“The Mexican American Legal Defense and Educational Fund MALDEF and the National Council of La Raza NCLR today express anger over the U.S. Senate’s failure to pass a resolution commemorating the birthday and honoring the legacy of noted labor and civil rights leader Cesar Chavez. The measure was blocked by Republican Leader Mitch McConnell’s R-KY objection to the resolution.

“Cesar Chavez is an icon in the Latino community, a World War II veteran, and a hero to many other Americans for his tireless efforts to bring dignity and respect to all workers, especially those who toil in our fields. He deserves to receive the highest honors and recognition this nation can provide, not to be the subject of political gamesmanship,” stated Janet Murguí, NCLR President and CEO and John Trasviña, MALDEF President.

Noting the Republican Leader’s request to include language on Chavez’s involvement in a 1969 march against growers’ importation of illegal immigrant labor to thwart the United Farm Workers of America’s organizing efforts, Murguí and Trasviña continued, “The inclusion of such language suggests that Cesar Chavez would not have been appalled and outraged by today’s anti-immigrant sentiment and policies, which not only is offensive but dead wrong. There is a time and place to debate the immigration issue, but to deny a great leader this congressional honor is a slap in the face to his family, to the Latino community, and to the millions in the U.S. and around the world who continue his work and legacy today.””

Source: http://www.nclr.org
Fuente Traducido: usando Google o Altavista/Babel Fish

February 6, 2007

Media Invited to Unprecedented PRSA and Hispanic Market Pro Teleseminar on the Marketing Implications of Immigration Reform February 14

Filed under [ Hispanic News ] [ Immigration ] [ Marketing ] [ Media ] [ Press Releases ]
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“ADVISORY for Wednesday, February 14th

WHAT:
Hispanic Market Pro (HMP) and the Public Relations Society of America (PRSA) are hosting an unprecedented national teleseminar titled “The Impact and Implications of Immigration Reform.” The teleseminar will be anchored by a stellar cast of Hispanic marketing, corporate and public policy leaders who will discuss the immigration issue in-depth with an emphasis on the implications for marketing communicators, which has never been fully explored before. Time will be allotted for Q&As at the conclusion of the 60-minute teleseminar.

WHEN:
Wednesday, February 14, 2007
3pm EDT, 2pm CDT, 1pm MDT, 12 pm PDT

WHO:
The teleseminar panel will feature the insights of:
– Brent A. Wilkes, National Executive Director, League of United Latin American Citizens (LULAC)
– John Trasviña, President and General Counsel, Mexican American Legal Defense and Educational Fund (MALDEF)
– Hilda Delgado, Partner, The Ideas Group
– John Echeveste, Partner, Valencia, Perez and Echeveste Public Relations
– Moderator Jim Estrada, Chairman & CEO, Estrada Communications Group

WHY:
From Florida to California and in points across the U.S., undocumented immigration is one of the hottest and most contested topics today but what are the implications of this issue for marketing communicators?

DETAILS:
For access, please contact Natalia Flores, APR at natalia@hispanicprwire.com to apply for a media pass for this teleseminar. Registration is limited. Access will be granted on a first come, first serve basis. “

January 9, 2007

Hispanic Immigration Leaders to Anchor National PRSA and Hispanic Market Pro Teleseminar February 14 on the Impact and Implications of Immigration Reform for Marketing Communicators

Filed under [ Hispanic News ] [ Immigration ] [ Marketing ] [ Press Releases ]
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“Hispanic Market Pro (HMP) and the Public Relations Society of America (PRSA) are hosting an unprecedented national teleseminar Thursday, February 14 titled “The Impact and Implications of Immigration Reform for Marketers.” The teleseminar, which will take place from 3 to 4 p.m. ET, will be anchored by a stellar cast of Hispanic marketing, corporate and public policy leaders who will discuss the immigration issue in-depth with an emphasis on the implications for marketing communicators, which has never been fully explored before. Time will be allotted for Q&As at the conclusion of the 60-minute teleseminar.

From Florida to California and in points across the U.S., undocumented immigration is one of the hottest and most contested topics today but what are the implications of this issue for marketing communicators? Some of the practical topics that will be covered include:

– What is the size, demographic data and purchasing power of undocumented immigrants in the U.S. of Latino descent? What are the top five largest markets of undocumented Hispanic immigrants?

– What did the immigration protests of 2006 achieve and how might they have accomplished more?

– How will the immigration reform debate change now that the Democrats are in control of Congress and what is the likely timeframe for tangible changes?

– How does the immigration debate affect the way we approach communications and outreach to the Hispanic Consumer Market (HCM)?

– Are corporations currently targeting and/or reaching undocumented immigrants, and if so how?

– Should corporate America engage in any initiatives to assist undocumented immigrants and if so, what are some of the safest ways?

– What are the types of grassroots programs and initiatives that can be developed to reach out to the undocumented immigrant community? What are their preferred media marketing vehicles?

– Which industries seem most attuned to marketing communications related to the high number of undocumented immigrants?

– What are the unique challenges of marketing to undocumented immigrants?

– How can marketers develop campaigns that are sensitive to all Hispanics, including the undocumented immigrant segment?

– Should marketing communicators leverage immigrations issues in their communications? Why or why not?

– What is the impact of the 10-12 million undocumented Latino immigrants? Can their purchasing power be harnessed? How?

– What role, if any, will immigration demonstrations play in helping shape the debate moving forward in 2007 and 2008?

– How does the fear of national undocumented worker raids affect the cost of doing business?

– How can communicators in government and non-profit organizations gain the trust of undocumented immigrants that they may be trying to help?

– Are there any special considerations for non-profit organizations reaching out to immigrants?

– Are online tools available to market to undocumented Latinos and if so, what are they?

The teleseminar panel will feature the insights of:

Brent A. Wilkes, National Executive Director, League of United Latin American Citizens (LULAC). Wilkes manages the operations of the country’s largest and oldest Latino advocacy organization focusing on improving the quality of life for all Hispanics.

John Trasviña, President and General Counsel, Mexican American Legal Defense and Educational Fund (MALDEF)””Trasviña is one of the nation’s leading public policy authorities on Latino civil rights and matters affecting immigrants, minority communities and women.

Hilda Delgado, Partner, The Ideas Group””Delgado has been in the trenches of some of the most intense and complicated labor disputes and was a lead organizer of the 2006 Los Angeles pro-immigrant protests, which were the nation’s largest.

John Echeveste, Partner, Valencia, Perez and Echeveste Public Relations””Echeveste is a founder of the Hispanic Public Relations Association (HPRA) and is considered one of the pillars of Hispanic PR.

Moderator Jim Estrada, Chairman & CEO, Estrada Communications Group””A former TV news reporter whose marketing communications agency has serviced corporate giants Anheuser-Busch, Cingular, McDonald’s and Wal-Mart in their HCM outreach efforts, Estrada is one of the most respected Hispanic PR pioneers in the nation.

Access rates per teleconference call-in site are:

– $150 for PRSA and HPRA members

– $185 for non-PRSA members

– $85 for members of PRSA’s Multicultural Communications and Educators Academy sections

– $85 for members of the media

– $25 for PRSSA students

Click here to register for the teleseminar, http://cms.prsa.org/PDseminars/registration.cfm?semID=137

January 4, 2007

Eva Longoria - the First Face of BEBE SPORT

Filed under [ Business ] [ Hispanic News ] [ Latinas ] [ Press Releases ]
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“bebe stores, inc. NASDAQ:BEBE today announced that internationally renowned, award winning actress Eva Longoria will become the new face of BEBE SPORT launching for Spring/Summer 07.

“This marks the first-ever advertising campaign for BEBE SPORT signaling the growth and evolution of the brand and Eva is the perfect choice to help contribute to our future success,” said Manny Mashouf, Founder and Chairman.

“Eva is the real deal” continued Mr. Mashouf. “Aside from her great talent and charisma, she is beautiful, sexy and intelligent, with an amazing eye for fashion, who personifies the BEBE SPORT lifestyle that women aspire to.”

“Eva Longoria is totally in sync with our brand and her association with BEBE SPORT goes far beyond appearing as the face of our new campaign,” commented Greg Scott, Chief Executive Officer. “She is dedicated to fitness, has a great sense of style and we are looking forward to her valuable input into our bbsp product beginning with the Spring/Summer 07 Collection.”

“To have bebe select me as the first face ever to ignite the BEBE SPORT line around the world is a wonderful honor” stated Longoria. “It’s exciting to share in the growth of such a huge, internationally successful brand. BEBE SPORT embodies sophistication and femininity while still remaining sexy and comfortable, which is extremely important to me. The look of BEBE SPORT goes hand and hand with who I am as a person in both my personal and professional life.”

The Spring/Summer 07 campaign, photographed by Greg Kadel, will launch Mid-March in national and regional magazines, outdoor advertising and direct mail. Longoria will make her first official BEBE SPORT appearance mid-March at the launch party and preview which will take place in Los Angeles.

Longoria is most widely known for her portrayal of “Gabrielle Solis” on the ABC mega-hit “Desperate Housewives,” the two-time Golden Globe and Screen Actors Guild winning show with over 30 million viewers in the US, seen in 208 countries around the world. She has been named one of Rolling Stone’s “People of the Year,” 2005 People’s “50 Most Beautiful,” 2006’s “100 Most Beautiful People,” as well as “#1 Hottest Woman in the World” on Maxim’s annual “Hot 100” list, two years in a row.

Longoria starred opposite Michael Douglas and Kiefer Sutherland in Fox/Regency/Further Films’ THE SENTINEL and opposite Christian Bale and Freddie Rodriquez in the indie film HARSH TIMES. She recently finished shooting Gold Circle Films’ romantic comedy HOW I MET MY BOYFRIEND’S DEAD FIANCEE and lends her voice to the upcoming Lions Gate animated film FOODFIGHT. She hosted and co-produced the National Council of La Raza ALMA Awards.

Longoria is the national spokesperson for Padres Contra El Cancer, a non–profit organization committed to improving the quality of life for Latino children with cancer and their families. She works with the Special Olympics, The United Farm Workers UFW, The Mexican American Legal Defense Educational Fund MALDEF, the Dolores Huerta Foundation, The National Council of La Raza NCLR, and she recently founded the San Antonio-based non-profit organization “Eva’s Heroes” which provides an inclusive setting for individuals with developmental disabilities to interact, play and grow with their typically developing peers.

Launched in Fiscal 2003 to expa