http://www.hispanictips.com Hispanic & Latino News Redefined - Empowering & Engaging Thu, 16 Feb 2012 13:26:39 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.hispanictips.com/2011/06/09/latv-hires-20-year-veteran-journalist-eduardo-blancas-to-lead-its-national-newscast-noticias-latv/ http://www.hispanictips.com/2011/06/09/latv-hires-20-year-veteran-journalist-eduardo-blancas-to-lead-its-national-newscast-noticias-latv/#comments Thu, 09 Jun 2011 18:38:30 +0000 TomasC http://www.hispanictips.com/?p=134491
Blancas is a seasoned 20-year veteran journalist respected in both Mexico and the United States for his career that has spanned coverage of both national and international news. Blancas' perspective on journalism is that the link between the news and society can be maintained so long as the news is produced to meet the needs of the public.


"Eduardo fits the bill perfectly for our viewers because he is passionate about not just reporting today's news but making it relevant for how and why today's news matters in our lives," said Luca Bentivoglio, COO LATV. "This is precisely the link our viewers are looking for. Eduardo connects with viewers because he draws them in to dialogue as a community, as an informed public."

Noticias LATV airs daily Monday through Friday, 5PM PT / 8PM EST.

About LATV:

LATV is the only remaining Latino-owned TV network in the Hispanic television space. Its programming primarily targets U.S.-born Latinos, with content that features a combination of originally produced shows as well as licensed content that has never before been seen in the U.S. LATV's fully-owned subsidiary, American Latino Syndication, produces and distributes "American Latino" and "LatiNation," two award-winning, Latino-themed TV programs that are broadcast on general market stations in over 100 cities nationwide. For more information, please go to www.LATV.com and www.AmericanLatino.tv

Eduardo Blancas Bio:

Eduardo Blancas has more than twenty years of journalism experience in Mexico and the United States. Highlights of his extensive career include interviews with presidents, governors and mayors from various countries. He covered the war in Kosovo, Yugoslavia, as the only American television reporter to broadcast from within the war zone. As a journalist, Blancas believes that the link between the news and society is the guarantee that the news can be produced to meet the needs of the public. Passionate about education, Blancas taught at the University of California at Los Angeles, and studied Communication in Mexico City. He has degrees in journalism and advertising as well as a degree in management from Pepperdine University in Los Angeles. Learn more about Blancas by visiting http://eduardoblancas.com/index.html

Media Contact:
Natalia Barrios
Manager of Marketing & Affiliate Relations
310-943-5288 ext 491 / 562-879-4478 mobile
nbarrios@latv.com Curated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/06/09/latv-hires-20-year-veteran-journalist-eduardo-blancas-to-lead-its-national-newscast-noticias-latv/feed/ 0 http://www.hispanictips.com/2011/05/12/latv-debuts-national-news-programming-lineup/ http://www.hispanictips.com/2011/05/12/latv-debuts-national-news-programming-lineup/#comments Thu, 12 May 2011 18:44:54 +0000 TomasC http://www.hispanictips.com/?p=128534
Last month, LATV announced its venture into reality programming with the launch of five new reality genre series. With the debut of a national news programming block, the network is on a fast track to deliver fresh, bold and distinct programming that delivers high-quality television to inspire its 18-49 viewer demographic to become better informed and moved to make a difference in their communities.


"Our audience is young, aspirational and on the go. They're constantly seeking news that is not only culturally relevant to their bicultural lifestyles but they want to know how real-time global events impact them on a personal level," said Luca Bentivoglio, COO and Head of Programming, LATV. "Our viewers are intelligent people who want to discuss and interact with the news of the day as soon as it's breaking; this is what our national news programming will now offer them. Our viewers' tastes are evolving and we're right there with them, giving them what they most want."

AL EMPEZAR EL DIA – Let's start the day with a fresh and innovative three-hour national variety and magazine-style network morning show. Young, animated and vibrant show hosts feature, Paco Zea, Diana Morales, Liliana Amoros, and Natalia Garduno.

(Tune in Monday through Friday, 11AM EDT / 8AM PDT)

NOTICIAS LATV – Step aside Anderson Cooper! Alfonso "Poncho" Vera is here! Noticias LATV debuts as LATV's daily national newscast. Join leading radio and television host and journalist Poncho Vera, as he brings an energetic, no nonsense and straightforward opinion on the news of the day that matters to Latinos. Get informed with access to real-time news with a 'think global act local' determination.

(Tune in Monday through Friday, 8PM EDT / 5PM PDT)

EN LA ZONA – Music, fashion, glamour, film and all things entertainment! En La Zona's captivating show host, Paulina Garces, now comes to LATV viewers five times a week with a more comprehensive and global coverage of the latest trends in music, film, TV, internet and fashion. Don't miss out!

(Tune in Monday through Friday, 8:30PM EDT / 5:30PM PDT)

About LATV:
LATV is the only remaining Latino-owned TV network in the Hispanic television space. Its programming primarily targets U.S.-born Latinos, with content that features a combination of originally produced shows as well as licensed content that has never before been seen in the U.S. LATV's fully-owned subsidiary, American Latino Syndication, produces and distributes "American Latino" and "LatiNation," two award-winning, Latino-themed TV programs that are broadcast on general market stations in over 100 cities nationwide. For more information, please go to www.LATV.com and www.AmericanLatino.tv

Media Contact:
Natalia Barrios
Manager of Marketing & Affiliate Relations
310-943-5288 ext 491 / 562-879-4478 mobile
nbarrios@latv.com Curated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/05/12/latv-debuts-national-news-programming-lineup/feed/ 0 http://www.hispanictips.com/2011/03/09/latv-premieres-all-new-slate-of-aspirational-programming/ http://www.hispanictips.com/2011/03/09/latv-premieres-all-new-slate-of-aspirational-programming/#comments Wed, 09 Mar 2011 17:30:57 +0000 Tomas http://www.hispanictips.com/?p=115326
In true LATV form, the network continues to prove just how diverse their Latino audience base is by offering content that highlights everything from the fastest cars on the road to the newest gadgets available. LATV is also offering a fresh new take on popular formats that include a cooking show (El Sazon de la Vida) and two new talk shows (Tu Decides, Mis Doctores).


"Our programming continues to be as diverse as our audience," commented Luca Bentivoglio, COO LATV. "The one common denominator is that every one of our shows intends to inform, inspire, and entertain the Latino audience. This isn't a strategy, this is a priority!"

Mis Doctores: A prominent and dynamic group of young doctors tackle medical issues affecting the Latino community. Each episode undertakes issues ranging from mental and physical health to clinical and surgical subject matter, and how they affect the human relationship.

Monday - Friday 06:00 PM PT / 09:00 PM ET

Tu Decides: A talk-show that pits four well-known personalities from different age groups against one another. The group includes telenovela star Adriana Fonseca, ex-wife of legendary singer Jose Jose, Elena -"Anel"- Norena, ex-lead vocalist of pop-Latino group Flans, Mimi Hernandez, and rounding out the group is up and coming TV personality Elba Jimenez. Unlike The View, Tu Decides takes on every day issues concerning sex, love and relationships, and allows the audience to participate in the discussion.

Monday - Friday 08:00 PM PT / 11:00PM ET

El Sazon de la Vida: Host & Chef, Ana Saldana, tries to counter the latest research concerning Latinos and their unhealthy eating lifestyle. Chef Saldana not only takes the viewing audience grocery shopping with her, but she also demonstrates how to use the most tasteful yet healthy ingredients that will set a new standard to Latin cuisine.

Monday - Friday 12:00 PM PT / 03:00 PM ET

Pasion Motor: A show designed for car-lovers who prefer several test-drives before they make a purchase. Pasion Motor gives viewers the opportunity to go along for the ride with two automotive aficionados who eat, sleep and breathe all things automotive and will have TV viewers starting their engines.

Saturday 12:00 PM PT / 03:00 PM ET

Freak: A show for technology fanatics. Freaks and Geeks are no longer a minority with Latinos! Freak is the ultimate showcase that helps viewers decide on why and when they need to be first in line to buy the latest gadgets.

Sunday 12:00 PM PT / 03:00 PM ET

About LATV:

LATV is the only remaining Latino-owned TV network in the Hispanic television space. Its programming primarily targets U.S.-born Latinos, with content that features a combination of originally produced shows as well as licensed content that has never before been seen in the U.S. LATV's fully-owned subsidiary, American Latino Syndication, produces and distributes "American Latino" and "LatiNation," two award-winning, Latino-themed TV programs that are broadcast on general market stations in over 100 cities nationwide. For more information, please go to www.LATV.com and www.AmericanLatino.tv

Press information: Natalia Barrios – nbarrios@latv.com / 562-879-4478 Curated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/03/09/latv-premieres-all-new-slate-of-aspirational-programming/feed/ 0 http://www.hispanictips.com/2010/11/16/latv-continues-rapid-growth-with-new-affiliates-in-phoenix-palm-springs-and-oklahoma-city/ http://www.hispanictips.com/2010/11/16/latv-continues-rapid-growth-with-new-affiliates-in-phoenix-palm-springs-and-oklahoma-city/#comments Tue, 16 Nov 2010 16:21:12 +0000 Tomas http://www.hispanictips.com/?p=109562
"Adding three markets that represent over half a million new Hispanic homes to LATV's network of affiliates is a real validation of our programming and distribution strategy," said David Morales, LATV's Vice President of Distribution & Sales. "LATV has helped local station affiliates solve the riddle of where to look for new revenue - they need only turn to the exploding Hispanic populations in their own backyards."


LATV's move into Phoenix, the USA's number 8 Hispanic television market with 398,750 Hispanic households; Palm Springs, the number 39 Hispanic market with 61,910 Hispanic homes; and Oklahoma City, the number 52 Hispanic market with 44,730 Hispanic homes, places the network in 48 million total television households, including 21 of the top 25 Hispanic DMA's (Designated Market Areas). LATV projects coverage of 52 million homes by year-end 2010.

LATV is the only remaining Latino-owned TV network in the Hispanic television space. Its programming primarily targets US-born Latinos, with content that features a combination of originally produced shows as well as licensed content that has never before been seen in the U.S. LATV's fully-owned subsidiary, American Latino Syndication, produces and distributes "American Latino" and "LatiNation," two award-winning, Latino-themed TV programs that are broadcast on general market stations in over 100 cities nationwide as well as the Virgin Islands and Puerto Rico. For more information, please go to http://www.LATV.com and http://www.AmericanLatino.tv Curated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2010/11/16/latv-continues-rapid-growth-with-new-affiliates-in-phoenix-palm-springs-and-oklahoma-city/feed/ 0 http://www.hispanictips.com/2010/11/11/latv-premieres-new-talk-show-la-sobremesa-hosted-by-martha-figueroa-hector-suarez-gomis/ http://www.hispanictips.com/2010/11/11/latv-premieres-new-talk-show-la-sobremesa-hosted-by-martha-figueroa-hector-suarez-gomis/#comments Thu, 11 Nov 2010 17:12:09 +0000 Tomas http://www.hispanictips.com/?p=109173
La Sobremesa, is a talk show for the entire family to enjoy. This show offers opinions on various topics, such as entertainment, culture, health and beauty. This daily show also presents a cooking segment showcasing easy-to-make and inexpensive meals. La Sobremesa will air Monday through Friday at 7:30PM ET / 4:30PM PT.


"We continue building a programming alternative that is fresh, current, young and dynamic," commented Luca Bentivoglio, COO LATV. "We are positive La Sobremesa has all the ingredients to become a ratings winner," added Bentivoglio.

About LATV:
LATV is the only remaining Latino-owned TV network in the Hispanic television space. Its programming primarily targets US-born Latinos, with content that features a combination of originally produced shows as well as licensed content that has never before been seen in the U.S. LATV's fully-owned subsidiary, American Latino Syndication, produces and distributes "American Latino" and "LatiNation," two award-winning, Latino-themed TV programs that are broadcast on general market stations in over 100 cities nationwide as well as the Virgin Islands and Puerto Rico. For more information, please go to www.LATV.com and www.AmericanLatino.tv.

Press information: Jasmine Mejia – jmejia@latv.com / 310-903-4690 Curated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2010/11/11/latv-premieres-new-talk-show-la-sobremesa-hosted-by-martha-figueroa-hector-suarez-gomis/feed/ 0 http://www.hispanictips.com/2010/10/15/latv-to-re-launch-wachale/ http://www.hispanictips.com/2010/10/15/latv-to-re-launch-wachale/#comments Fri, 15 Oct 2010 20:11:03 +0000 Tomas http://www.hispanictips.com/?p=105033 Starting Friday, October 15 LATV Networks will re-launch and rebrand Wachale into television's only Spanish-language, cross-generational clip show. Wachale premieres this Friday at 9pm (PDT) and repeats on Saturdays and Sundays at 3:30 pm (PDT) and Tuesdays and Wednesdays at 6:30 pm (PDT).

Energetic host Jarocho, his sexy, tech-savvy, sidekick Miriam, and resident Cubano loco en la Calle, Humberto Guida take on the world of wacky viral videos, lifestyle and Latino Pop culture with witty commentary, outrageous segments and hilarious sketches.


Wachale features various integration friendly and fully customizable segments. Me Gusto -No Me Gusto, the game that judges the best and worst of viral videos ; And Llamame, in which Humberto takes care of business on his cell phone with characters from telenovelas while you listen in.

Wachale's interactive format lets viewers costar in each episode through viral segments allowing for online sponsorship opportunities as well such as web based sweepstakes.

"We are very excited to bring back a very popular program which enjoyed a very loyal audience," said Luca Bentivoglio, LATV's Chief Operating Officer. "By reaching Latino viewers of all generations through television airwaves and online, Wachale connects to the much sought after Latino consumer in an unprecedented way."

About LATV:
LATV is the only remaining Latino-owned TV network in the Hispanic television space. Its programming primarily targets US-born Latinos, with content that features a combination of originally produced shows as well as licensed content that has never before been seen in the U.S. LATV's fully-owned subsidiary, American Latino Syndication, produces and distributes "American Latino" and "LatiNation," two award-winning, Latino-themed TV programs that are broadcast on general market stations in over 100 cities nationwide as well as the Virgin Islands and Puerto Rico. For more information, please go to http://www.LATV.com and http://www.AmericanLatino.tv Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/10/15/latv-to-re-launch-wachale/feed/ 0 http://www.hispanictips.com/2010/09/29/american-latino-and-latination-launch-new-seasons-this-weekend/ http://www.hispanictips.com/2010/09/29/american-latino-and-latination-launch-new-seasons-this-weekend/#comments Wed, 29 Sep 2010 14:21:04 +0000 Tomas http://www.hispanictips.com/?p=102032 LATV Networks announced today that American Latino and LatiNation, its nationally syndicated half-hour television weeklies, will debut new seasons of their long-running shows beginning this weekend, October 2 - 3.

"As American Latino approaches a decade of national presence on-air, the U.S. Hispanic community can take pride in what this accomplishment represents," said David Morales, LATV Vice President of Sales & Distribution. "The show's popularity has passed the test of time and, together with LatiNation, it has proven that positive and uplifting portrayals of Latinos on national television are a win-win for broadcasters, advertisers and the viewing public."

American Latino's record 9th season will premiere in 100 markets, representing over 85 % of Hispanic homes and 75 million total TV homes. LatiNation, in its 7th season, will be seen in 86 markets, reaching over 82 % of Hispanic homes and 65 million total homes. Both shows target the rapidly growing English speaking U.S.-born Hispanic market.

"Despite a distribution environment that has remained challenging due to the slow recovery of the economy, our shows have retained their relevance and remain in high demand as the preferred vehicle for marketers to reach second- and later-generation Latinos in this country," Morales said.

In its upcoming season, LatiNation will feature a dynamic new host, Alexis de la Rocha , who will join New York-based host Jose Mangin, a fixture on the show since it launched seven years ago. American Latino will continue to be headlined by its popular young host, Valery Ortiz, who begins her second year after taking over from previous host, Daisy Fuentes.

American Latino TV and LatiNation, award-winning, English-language Latino themed TV programs are part of LatiNation, LLC, and a subsidiary of LATV Networks. For more information, please go to www.AmericanLatino.tv. Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/09/29/american-latino-and-latination-launch-new-seasons-this-weekend/feed/ 0 http://www.hispanictips.com/2010/08/23/los-angeles-kjla-57-expands-programming-hours-august-23rd/ http://www.hispanictips.com/2010/08/23/los-angeles-kjla-57-expands-programming-hours-august-23rd/#comments Mon, 23 Aug 2010 15:04:24 +0000 Tomas http://www.hispanictips.com/?p=94367 Starting Monday August 23rd KJLA-57, LATVs Los Angeles owned-and-operated full power station, will be adding to its programming line-up seven additional hours of original programming Monday through Friday from 6:00AM PT to 1:00PM PT. KJLA-57 will now feature sixteen consecutive hours (6:00AM-10:00PM) of LATVs groundbreaking content.

"This move provides our advertisers the opportunity to partner with KJLAs full power capabilities and reach the most important DMA, greater Los Angeles, throughout the day on all major cable carriers," said Rafael Gutierrez, KJLAs General Sales Manager. " With local Nielsen ratings measuring KJLA, we will be positioned as a very strong and competitive alternative in Los Angeles," added Gutierrez.


"Our steady distribution growth and our commitment to programming that is current, young and fresh, are fully complemented by KJLAs local reach and audience loyalty," commented Luca Bentivoglio, LATVs Chief Operating Officer.

The additional seven hours will feature original talk shows like Almohadazo, Vision Extrema and Roomies, Score Final, a daily sports news show, two compelling dramas Yo no te pido la luna and Clave Uno and the return of Mexican sensation Laura Leon. Audience favorites such as Los Archivos Secretos de Jaime Maussan, Mex to the Max and En La Zona will continue on KJLAs regular schedule.

About KJLA-57:
KJLA-57 is the Los Angeles home for LATV Network. KJLA-57 is a full power station carried in Los Angeles and surrounding counties on approximately 2.9 million cable homes and 2 million DBS satellite homes. KJLA-57 can also be seen on digital Channel 57.1 over the air in the Los Angeles market.

About LATV:
LATV is the only remaining Latino-owned TV network in the Hispanic television space. Its programming primarily targets US-born Latinos, with content that features a combination of originally produced shows as well as licensed content that has never before been seen in the U.S. LATVs fully-owned subsidiary, American Latino Syndication, produces and distributes "American Latino" and "LatiNation," two award-winning, Latino-themed TV programs that are broadcast on general market stations in over 100 cities nationwide as well as the Virgin Islands and Puerto Rico. For more information, please go to http://www.LATV.com and http://www.AmericanLatino.tv

Press information: Jasmine Mejia - jmejia@latv.com / 310-903-4690 Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/08/23/los-angeles-kjla-57-expands-programming-hours-august-23rd/feed/ 0 http://www.hispanictips.com/2010/08/09/latv-hires-andres-rincon-to-bolster-national-sales-efforts/ http://www.hispanictips.com/2010/08/09/latv-hires-andres-rincon-to-bolster-national-sales-efforts/#comments Mon, 09 Aug 2010 20:35:49 +0000 Tomas http://www.hispanictips.com/?p=92689 LATV Networks, the 3-year old national Hispanic television network, announced today that it has hired Andres Rincon as an Ad Sales Director based in its New York office. Rincon brings over 9 years of Hispanic Media sales experience to his new position, and will report to LATVs Vice President of Sales & Distribution, David Morales.

"Andres has the breadth of sales experience, knowledge and talent that LATV needs as it continues expanding its national footprint," said Morales. Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/08/09/latv-hires-andres-rincon-to-bolster-national-sales-efforts/feed/ 0 http://www.hispanictips.com/2010/08/09/andres-rincon-is-latvs-new-ad-sales-director/ http://www.hispanictips.com/2010/08/09/andres-rincon-is-latvs-new-ad-sales-director/#comments Mon, 09 Aug 2010 20:15:48 +0000 Tomas http://www.hispanictips.com/?p=92648 HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/08/09/andres-rincon-is-latvs-new-ad-sales-director/feed/ 0