News (Noticias) Tagged ‘Hispanic Heritage Month’

President Bush welcomed four McDonald’s restaurant managers and Owner/Operators to the White House for an invitation-only reception on Thursday, Oct. 9, in celebration of Hispanic Heritage Month. This exclusive event brought together select Hispanic business and community leaders from across the nation.

From New York to Michigan to California, McDonald’s U.S. restaurateurs were chosen to attend for their demonstrated leadership within their communities. Widely known as one of the leading companies for Hispanics, McDonald’s Hispanic Owners Association (MHOA) is the largest Hispanic franchisee organization in the country.

The following McDonald’s restaurateurs are among the 2008 Hispanic Heritage Month honorees:

Owner/Operator Tony Castillo (Holland, Mich.); Owner/Operator Anthony Herques (Houma, La.); Owner/Operator Mark Ruiz (Newcastle, Calif.) and restaurant manager Luis Cruz (Yonkers, N.Y.).

National Hispanic Heritage Month is celebrated each year September 15 through October 15.

About McDonald’s
McDonald’s USA, LLC is the leading foodservice provider in the United States, serving a variety of wholesome foods made from quality ingredients to millions of customers every day. More than 80 percent of McDonald’s 13,700 U.S. restaurants are independently owned and operated by local franchisees. For more information on McDonald’s, visit www.mcdonalds.com .”

Aetna (NYSE: AET) today released its 2008-2009 Hispanic Calendar, which celebrates the importance of food in Hispanic culture and provides tips on how to prepare healthful, traditional dishes from several Hispanic countries through a monthly collection of family recipes.

Released to coincide with National Hispanic Heritage Month (Sept. 15 – Oct. 15), the 2008-2009 Aetna Hispanic Calendar features an introduction by award-winning Hispanic-American actress Rita Moreno. National Hispanic leaders from a variety of fields are highlighted each month, sharing a treasured family recipe and their observations on family and Hispanic culture.

Throughout the calendar, Sylvia Melendez-Klinger, M.S., R.D., L.D.N., founder of Hispanic Food Communications, Inc., provides tips on how to make favorite Hispanic recipes more healthful. Included with the calendar, is a collection of the featured recipes printed on tear-out cards to save and use throughout the year. All of the recipes, and the majority of the content of the calendar, are presented in both English and Spanish.

“The theme of this year’s Aetna Hispanic Calendar – Recetas de mi Abuela – My Grandmother’s Recipes – gets to the heart of Hispanic culture in important ways,” said Marilda Lara Gándara, president of the Aetna Foundation, who is featured in the calendar. “Hispanic families express their love for each other through sharing meals and family traditions. I’m honored to be able to share my family’s traditions in the calendar.”

The second edition of the annual calendar runs from September 2008 through December 2009. The inaugural edition of the Aetna Hispanic Calendar featured a variety of landscapes from countries in Central and South America and the Caribbean.

The 2008-2009 Aetna Hispanic Calendar – Recetas de mi Abuela – is available for purchase for $4 per copy by calling (860) 273-0509. Proceeds from calendar sales will benefit DiversityInc Foundation, a charitable organization affiliated with DiversityInc, which provides scholarships for financially disadvantaged students. The online version of the calendar is available at www.aetnahispaniccalendar.com.

Aetna is one of the nation’s leading diversified health care benefits companies, serving approximately 37.2 million people with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional and consumer-directed health insurance products and related services, including medical, pharmacy, dental, behavioral health, group life and disability plans, and medical management capabilities and health care management services for Medicaid plans. Our customers include employer groups, individuals, college students, part-time and hourly workers, health plans, governmental units, government-sponsored plans, labor groups and expatriates. “

-impreMedia, along with its sponsors – including such marketing powerhouses as 1-800-FLOWERS.COM, Albertsons, Bud Light & Clamato Chelada, Infiniti, Mervyns, Royal Caribbean International and Staples – today announced that it has launched a multi-platform campaign to make Hispanic voices heard across the country. The campaign, “Mi Hispanidad,” is based on the concept of user-generated content and includes a custom interactive mini-website on impreMedia’s national portal, impre.com (www.impre.com/hispanidad). In addition to feature editorial pieces on Hispanic community and culture, the site hosts a photo sweepstakes entitled “Recuerdos de mi Tierra,” and is complemented by daily mobile alerts with fun Hispanic facts. Utilizing its multi-platform assets, sweepstakes winners will be awarded prizes and showcased across impreMedia’s 28 online and print properties.

“Honoring Hispanic heritage is something we value at impreMedia as a reflection of our U.S. Hispanic users, whether they’ve been here for generations or are new immigrants coming to this country,” said Arturo Duran, CEO, impreMedia Digital. “impre.com is a destination that unites all of us with relevant news and information by and for our community, and we are proud to celebrate Hispanic Heritage Month in the context of our daily mission.”

As the leading Hispanic News and Information Company in the U.S., impreMedia leverages the power of online, print, mobile, video and other social networking platforms to provide users and advertisers alike with original Spanish-language content. ImpreMedia’s publications are present in 17 top Hispanic markets that represent 65% of the U.S. Hispanic population. In the past twelve months, impreMedia has forged partnerships with The McClatchy Company, MySpace Latino, V-Me Television and The Hearst Corporation, among others.

“Sponsors have joined impreMedia to support their belief in the Hispanic community,” said Liz Sarachek Blacker, SVP Sales, Digital, impreMedia. “impreMedia knows our readers are our most important voice. We, along with our seven sponsors, are proud to celebrate their impact, importance, diversity and beauty by asking them to speak out and share their experience of what it truly means to be Hispanic,” said Ms. Sarachek Blacker.

“Royal Caribbean International is proud to partner with impreMedia during Hispanic Heritage month,” said Rebecca Barba, Manager, Segmented Marketing, Royal Caribbean International. “We understand that multi-generational travel is one of the important factors for the Hispanic family when deciding on a vacation. Our cruises – with innovative amenities such as rock-climbing walls, ice rinks and surfing simulators – provide the perfect opportunity for every member of the family to share a memorable vacation.”

According to eMarketer July 2008, over 23 million Hispanics are on the web with growth projected to be 29 million by 2012. impreMedia realizes the need to have a robust multi-platform strategy in today’s Hispanic media environment and recently launched a Mobile Platform. impreMedia’s online and print publications will be covering the upcoming election through “Voto Latino” with additional content on impre.com (www.impre.com). Over 41% of all U.S. Hispanics use an impreMedia product in the course of a month and that number is projected to grow with the adaptation towards mobile and video online.

“Staples is very proud to partake in impreMedia’s Hispanic Heritage Month celebration,” said Kenneth Brooks, Regional Marketing Champion, Staples. “We share the same values and both companies understand that utilizing multi-marketing platforms is instrumental in reaching the Hispanic consumer,” said Mr. Brooks.

impreMedia’s Hispanic Heritage celebration runs though early November and the winners will be highlighted in all impreMedia publications and websites at the culmination of “Mi Hispanidad” and the “Recuerdos de Mi Tierra” Photo Sweepstakes featured online at www.impre.com/hispanidad. “

Hispanic Heritage Month got off to an especially hospitable and personal start in Aggieland Thursday evening when two longtime Hispanic professor/administrators opened their homes to a host of students—perpetuating a tradition they began four years ago. They now have hopes of expanding the number of participating students and faculty.

Dr. Luis Cifuentes and Dr. Victor Arizpe and their wives, who live next door to one another, welcomed into their homes a host of Aggies—mostly but not all Hispanics—as part of a program known as “Mi Casa Es Su Casa”—translated “my home is your house.”

“Mi Casa Es Su Casa,” part of the Memorial Student Center Committee for the Awareness of Mexican-American Culture ( CAMAC ) at Texas A&M, is primarily intended to develop a support system for freshmen and transfer students, noted Liliana Garcia, the student who chairs MSC-CAMAC this year.

“Mi Casa Es Su Casa” has been kicked off each year with patio dinners at the adjacent homes of Dr. Arizpe, professor of Hispanic studies; his wife, Norma Arizpe, a senior lecturer in Hispanic studies; Dr. Cifuentes, professor of oceanography and interim vice provost, and wife, Dr. Lauren Cifuentes, associate professor of educational psychology.

Other Texas A&M Hispanic faculty members have joined in by hosting every-other-month sessions for smaller student groups throughout the school year.

The faculty members and CAMAC leaders say they hope to expand the program to include even more faculty and more students.

“This program is in a sense having a home away from home for these students, particularly those entering as freshmen or as transfer students,” Cifuentes said, adding that it gives them “a welcoming environment.”

Arizpe agreed, saying “As members of the Mexican American / U.S. Latino Faculty Association ( MALFA ), we have enjoyed coming together to create a welcoming and supportive environment for Hispanic students by bringing them into our homes. One of our primary goals is to let students know that we care for their success at Texas A&M University and that we are here to help.”

Daniel Hernandez, MALFA facilitator this year, joined in the welcoming program and cited its benefits. “The initiative is an excellent opportunity to create significant and value added relationships between students and faculty that will enrich the A&M experience for all concerned. Students in particular will learn the benefits of building relationships that willenhance them academically, socially and professionally,” he noted.

Cifuentes and Arizpe emphasized that the core of the “Mi Casa Es Su Casa” program is the cadre of other volunteer faculty members who take up the hosting and related work after the fall kick-off session.

“Mi Casa Es Su Casa” is receiving funding assistance this year from the Texas A&M Office of Admissions & Records as part of its retention program designed to keep students in school and on track to graduate, Garcia said.
“

Pennsylvania celebrated the many contributions of Latinos this evening during a ceremony at the Capitol.
The State Official Hispanic Heritage Month event featured a keynote presentation by Dr. Juan Andrade Jr., president of the U.S. Hispanic Leadership Institute; a message from Alba Espinosa, a student at Penn State University; and a tribute to Sgt. Juan Chow-Kai, who has served in Operation Iraqi Freedom.
Dr. Andrade is a Presidential Medal recipient and has earned five college degrees. As president of the U.S. Hispanic Leadership Institute, he has helped to train more than 200,000 present and future leaders, registered more than 2 million voters, and has published hundreds of studies on Hispanic demographics.
“As we work to ensure equality, justice and prosperity for our Latino community, it is important to send a clear message about our collaborative efforts in strengthening and empowering through unity the Latino communities in Pennsylvania,” said Norman Bristol Colon, executive director, Governor’s Advisory Commission on Latino Affairs. “This celebration acknowledges the vitality and accomplishments of the Latino community in Pennsylvania as an important element of the commonwealth and its future.
“With strategic alliances and initiatives, we will mold an agenda of progress in education, health, politics and the economy. When Latinos move closer to their American dream, we all move forward and closer to achieving a more perfect union.”
The Hispanic Heritage Month Ceremony is hosted by the Governor’s Advisory Commission on Latino Affairs in conjunction with the Latino-Hispanic Professional Association of Central Pennsylvania, the Hispanic Chamber of Commerce of Central Pennsylvania, and Estamos Unidos of Pennsylvania Inc.
CONTACT: Norman Bristol Colon
(717) 783-3877
SOURCE Pennsylvania Office of the Governor “

Democratic National Committee Chairman Howard Dean and DNC Hispanic Caucus Chair Ramona Martinez issued the following joint statement today commemorating the beginning of Hispanic Heritage Month, which is celebrated September 15 through October 15:

“We’re honored to join millions of Americans in celebrating Hispanic Heritage Month. Hispanics have made great contributions to our country in everything from serving proudly and honorably in our armed forces, to agriculture, to business to the arts.

“In the upcoming presidential elections, Hispanics will play a pivotal role.

“Hispanics have been particularly hard hit by eight years of failed Republican policies in Washington. Hispanics are more likely to have seen their incomes decline, are more likely to be among the uninsured, and are among the hardest hit in the mortgage crisis that has cost so many Americans their homes. And John McCain’s Republican Platform, written by the far right, fails to speak to or about the middle-class, families or women, and treats immigrants as criminals. Hispanics know first hand we just can’t risk more of the same failed policies from John McCain for four more years.

“This Hispanic Heritage month, the Democratic Party renews our commitment to fighting to provide opportunities for every American, and to deliver the change America needs. Barack Obama and Joe Biden will fight to get our economy working for most Americans again, lowering taxes on middle-income Americans, not just the few already at the very top. They’ll fight for health care for every American, and for comprehensive immigration reform that both secures our borders and also provides hard working, law-abiding immigrants a path to earned legalization. That’s what’s at stake, that’s real change.”"

As the National Hispanic Heritage Month begins, the National Society of Hispanic MBAs (NSHMBA) is proud to announce the recipients of the 2008 Brillante Awards for Excellence. The Brillante Award for Excellence is the most prestigious honor presented to the Hispanic community’s most outstanding leaders and corporations whose work and contributions reflect NSHMBA’s mission to foster Hispanic leadership through graduate management education and professional development in order to improve society. Six recipients will be recognized at the Brillante Awards Gala, hosted by Deloitte, during the NSHMBA 2008 Conference and Career Expo on October 11th in Atlanta, GA.
This year, nominations are for three outstanding individuals and three leading organizations. Individual honorees for 2008 include Rudy Beserra, VP Latin Affairs, The Coca-Cola Company, recognized for Corporate Executive Excellence; Loida Rosario, DePaul University, recognized for Member Service Excellence; and Tillie Hidalgo Lima, President/CEO, of Best Upon Request Corporate, Inc. for Entrepreneur Excellence Award. The awards recognizing organizations this year are bestowed upon American Express for Corporate Excellence, Florida International University for Educational Excellence, and the National Hispanic Business Association for Not-For-Profit Excellence.
“The individuals and organizations awarded the Brillante Award for Excellence are truly dedicated and determined to make a significant impact in the business world and the Hispanic community,” states Lourdes Hassler, NSHMBA CEO. “They are true role models to our nation and an inspiration to our Hispanic community.”
About Brillante Awards of Excellence
The National Society of Hispanic MBAs (NSHMBA) established the Brillante Awards for Excellence in 1989. This is the most prestigious honor granted by the organization, and is given to bright, radiant, and shining leaders whose work and contributions reflect NSHMBA’s mission. Award recipients are “llamas brillantes” (bright flames) illuminating the path for many ambitious MBAs.
About NSHMBA
The National Society of Hispanic MBAs (NSHMBA) was created in 1988 as a 501(C)(3) non-profit organization. Widely known as the “Premier Hispanic Organization,” NSHMBA serves 32 chapters and 7,000 members in the U.S. and Puerto Rico. It exists to foster Hispanic leadership through graduate management education and professional development. NSHMBA works to prepare Hispanics for leadership positions throughout the U.S. so that they can provide the cultural awareness and sensitivity vital in the management of the nation’s diverse workforce. “

September is Hispanic Heritage Month and to celebrate MillerCoors is continuing its commitment to helping Latino and Latina students pursue a higher education by naming 20 Adelante! scholarship recipients. In addition to the scholarships, student winners also will attend the Adelante! Leadership Institute in San Antonio, Texas, Sept. 18-22, at the El Tropicano Riverwalk Hotel, 110 Lexington Ave., to help the student recipients build networking, leadership and career development skills.

“Not only do we want to help Latino students while in college, we also want to make sure they are prepared to enter the workforce after they graduate,” Jose Ruano, multicultural relations manager for MillerCoors, said. He noted that the goal of the Leadership Institute is to help students take that next step. “While education is one of the keys to advancing leadership in the Hispanic community, it also is essential to be prepared for a career after graduation.”

During the three-day Leadership Institute, student winners — and other college participants — will have opportunities to meet with employers, network, and focus on career and leadership development. Ruano noted that Adelante! and MillerCoors have been partnering since 1997 to provide financial help and leadership development to Latino students.

“We are proud to participate in growing the next generation of Latino leaders and to promote education in the Hispanic community,” Ruano said.

MillerCoors is the founding corporate sponsor of this unique education program and provides $200,000 annually to fund education support, leadership development and internship opportunities to deserving Hispanic/Latino students. The 2008-2009 Adelant! scholarship recipients are: Orealis M. Alvarado, San Francisco, CA; Rosemarie G. Cadena, Floresville, TX; Jose E. Campoy, Phoenix, AZ; Esmeralda Castro, Dallas, TX; Randall Erika M. Chavez, San Antonio, TX; Daniel Diaz-Marta, Dallas, TX; Regis Leighton, Miami Gardens, FL; Guadalupe Leyva, Dallas, TX; Jazmin Medina, Tempe, AZ; Maria C. Mendez, Baytown, TX; Laura Munoz, Chicago, IL; Arisve Pimentel, Wasco, CA; Perla L. Rosales, Chicago, IL; Marisol Segura, Crystal City, TX; Nancy A. Valdez-Jauregui, Anaheim, CA; Francisco Vazquez, San Antonio, TX.

The scholarship recipients were selected by a panel of nine judges from the corporate sector. The average student GPA was 3.4. Each student received a $3,000 scholarship and was automatically accepted into the prestigious Adelante! Leadership Institute.

The Adelante! U.S. Education Leadership Fund is a non-profit organization established in 1997 with a mission to inspire the best and the brightest Latino students to graduate and lead through scholarships, internships, and leadership training. “

Target celebrates Hispanic heritage this fall, and all year long, by encouraging everyone to dream in color, outside of the confines of black and white. Target is recognizing Hispanic innovators who inspire others to follow their dreams through video and educational content online at www.target.com/dreamincolor. The Dream in Color campaign includes music producer Emilio Estefan, designer Sami Hayek, actor Tony Plana and celebrity stylist Irma Martinez among others. Target selected these individuals because of their ability to inspire greatness in others by leading through example and proving that all things are possible if you just believe.
Target will celebrate the successes of these influential Hispanic community leaders through a series of broadcast ads and online video testimonials. The individuals highlighted in the Dream in Color campaign all share the ability to see beyond the here and now and envision a bigger and brighter tomorrow. Whether Emilio from Cuba, Sami from Mexico and Irma from Colombia, each have overcome obstacles in order to establish a new life in the United States and pursue their passions be it music, art, design or fashion.
Through Dream in Color, Target pays tribute to exceptional individuals who have worked hard and remained persistent on the road to accomplishing their dreams. These individuals have overcome numerous obstacles on the journey to success and their ability to look towards the future in the face of adversity is remarkable. It is because of this that Target celebrates their accomplishments in hopes that they will inspire others to greatness.
“Target believes that cultural differences are the essence of what makes each of us unique as individuals,” said Greg Cunningham, group manager, marketing, Target. “Through Dream in Color, Target celebrates the rich history and heritage of the diverse communities that make up our world highlighting exceptional people, places and objects that teach us there are no limits to imagination.”
In addition to celebrities and designers of Hispanic origin, earlier this year Target partnered with Debbie Allen, Kwaku Alston, Irene Hirano, Iman, John Legend, Holly Robinson Peete, Joy Gryson and Sylvia Woods to share their Dream in Color stories.

To view the Dream in Color capsules go to:
www.target.com/dreamincolor

“

As the Beatles were rocking Liverpool in the early 1960s, another great pop band was coming together in the tough musical neighborhood of Cayo Hueso in Havana. Playing a brilliant mix of American inspired Doo Wop, Afro-Cuban and traditional Latin forms, Los Zafiros became a sensation in Cuba and beyond before dissolving in the mid 1970s from the effects of the fast life, infighting and changing political and musical tastes. On October 5th at 8pm ET the acclaimed documentary “Los Zafiros/The Sapphires” brings the musical talents of the famed group to life once again with a special premiere on HISTORY EN ESPANOL.

(Logo: www.newscom.com/cgi-bin/prnh/20080515/NYTH159LOGO )

“Los Zafiros/The Sapphires” is part of the network’s continued celebration of Hispanic Heritage Month and its commitment to bringing the living history of the Latin culture to its rapidly growing audience.

Throughout the month, HISTORY EN ESPANOL will feature special programs including the documentaries “The Sugar Curtain,” an intimate portrait of the Cuban regime at its economic peak as seen through the eyes the mid-1970s generation that lived it; and the acclaimed special “Act of Honor,” the story of the young Marine Sergeant Rafael Peralta, a Mexican immigrant turned hero, who flung himself on a live grenade during an ambush by Iraqi insurgents to save the lives of his five platoon members.

As part of the commemorative schedule, HISTORY EN ESPANOL will also air topical daily programming throughout the week, offering intelligent, thought-provoking series from the U.S. and Latin America spotlighting Latino roots and culture. This special Hispanic Heritage Month programming lineup includes:

Los Zafiros/The Sapphires — Thirty years after their breakup, the two surviving band members of Los Zafiros, multiple-Grammy winner and Buena Vista Social Club alumnus Manuel Galban, and the group’s co-founder, Miguel Cancio, reunite in the streets of present-day Havana, a place full of unforgettable songs and memories for them and for their still-loyal fans. Evocative archival films and recordings of the group are interwoven with newsreel footage that vividly parallels the Los Zafiros story with life in Cuba before, during and after the height of the Cold War. Engaging performance footage and original interviews help family members, fellow artists, and friends create a stirring and definitive portrait of The Sapphires for a whole new audience. Produce by Lorenzo DeStefano, Productions-a-Propos. Premieres on HISTORY EN ESPANOL on Sunday, Oct. 5 at 8pm ET.

The Sugar Curtain — An intimate portrait of a generation that began its studies in primary school when the Cuban regime was at its best economically — the mid-1970s. The film recounts this generation’s childhood and explores what happened later, when the socialist regimes of Eastern Europe ceased to exist. It was at that moment that Cuba was left without allies, money or petroleum and the ideals of this generation were dismantled under the paralysis of the system. Directed by Camila Guzman Urzua, 90 minutes. Airs on HISTORY EN ESPANOL on Sunday, Oct. 12 at 8pm ET.

Act of Honor — In November 2004, the Iraqi city of Fallujah was caught in a downward spiral of sectarian violence. After four American military contractors were brutally killed by a mob, U.S. coalition forces entered the city in an attempt to restore order. During the bitter battle that followed, dozens of American soldiers gave their lives, including the heroic Marine Sergeant Rafael Peralta, a 25-year-old Mexican immigrant, who flung himself on a live grenade during an ambush by Iraqi insurgents to save the lives of his five platoon members. The acclaimed one-hour documentary pays tribute to these soldiers’ sacrifices and those of their loved ones as it traces Peralta’s extraordinary journey from Tijuana, Mexico to San Diego to the streets of Iraq. Sgt. Peralta’s family members and fellow Marines remember his life as a young man and exemplary war hero, as they grapple with the loss of son, brother and buddy in the theatre of war. Airs on HISTORY EN ESPANOL on Wednesday, Oct. 15 at 8pm ET. “

Colorado State University is celebrating Hispanic Heritage Month starting Sept. 17 with many on-campus activities from salsa dancing lessons, luncheon discussion panels and Latino stories.

El Centro Student Services will have an open house from 11:30 a.m. to 1 p.m. Wednesday, Sept. 17, in Room 178 of the Lory Student Center for the public to visit the organization. Other festivities for this month-long celebration include the following.

- Sept. 23: “Hola Amigos! Latino Stories, Puppets and Music” will take place from 10:30-11:30 a.m. at the Fort Collins Library. Ages four and older are encouraged to attend and listen to children’s stories reflective of Hispanic Heritage Month.

- Sept. 25: “7th Annual Evening of Music, Dance and Fashion” will take place at the Lory Student Center from 7-9 p.m. This event is sponsored by El Centro, Friends of the Library and CIRA LTD. of Fort Collins.

- Oct. 4, 5, 18 and 19: “Successfully Engaging Culturally Diverse Students” workshops will be held in the Lory Student Center from 8:30 a.m.-4 p.m. The workshops will focus on intercultural competency skills.

- Oct. 8: “Faces of America,” sponsored by El Centro and Campus activities, will be held in the Lory Student Center from 7-9 p.m.

- Oct. 8: “Women at Noon Brown Bag Luncheon” will be held in Room 214-216 Lory Student Center. A Latina panel will discuss “Success and Challenges at CSU.”

- Oct. 14: “Salsa Magic Night” will be held in the Lory Student Center north ballroom from 7-10 p.m. providing salsa lessons, open dance and performances.

- Oct. 15: “17th Annual Math and Science Technology Day” will be held from 9 a.m.-2 p.m. in the Main Ballroom of the Lory Student Center.

- Oct. 30: “El Dia de Los Muertos” will be held at the Front Range Community College Larimer Campus from noon-4 p.m. During “The Day of the Dead,” community members will bring altars to commemorate their lost loved ones. “The Day of the Dead” dates back 500 years when conquistadors landed in the Americas. Today it is still practiced, especially in Mexico.

- Oct. 31 and Nov. 1: “El Dia de Los Muertos” will be celebrated at the Fort Collins Library. Nov. 1 is All Saints Day, and families and community members are invited to visit the altar exhibits displayed from 11 a.m.-4 p.m. Oct. 31 and Nov. 1.

- Nov. 3 to Nov. 6: “El Dia de Los Muertos Celebration and Educational Programming at CSU,” sponsored by ASAP, Campus Activities, El Centro and Sigma Lambda Beta Inc.

Hispanic Heritage Month began in 1968 to commemorate the achievements of the Hispanic community. In 1988, President Ronald Reagan changed the celebration from a week-long event to a month. Sept. 15 was chosen because it is the day for independence of five Hispanic countries: Costa Rica, El Salvador, Guatemala, Honduras and Nicaragua.

For more information about the events and activities of Hispanic Heritage Month, visit www.elcentro.colostate.edu or call El Centro Student Services at (970) 491-5722.”