http://www.hispanictips.com Essential Hispanic & Latino News :: Relevant, Trusted, Comprehensive and Useful Wed, 25 Nov 2009 23:04:57 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 http://www.hispanictips.com/2009/11/23/multiple-grammy-winner-alejandro-sanz-in-concert-tonight-exclusively-on-directv%e2%80%99s-the-101-network/ http://www.hispanictips.com/2009/11/23/multiple-grammy-winner-alejandro-sanz-in-concert-tonight-exclusively-on-directv%e2%80%99s-the-101-network/#comments Mon, 23 Nov 2009 16:25:40 +0000 Tomas http://www.hispanictips.com/?p=68332 DIRECTV Más and The 101 Network take you to Paradise with their new one-hour television special featuring award-winning, cross-over artist Alejandro Sanz premiering tonight, Monday Nov. 23 at 9 p.m. ET/PT on DIRECTV’s The 101 Network.

"This exclusive DIRECTV special will show Alejandro Sanz like he has never been seen before with new original content," said John De Armas, vice president of WorldDirect. "The special is an intimate look into his music and the emotion and passion that inspires him and we’re thrilled to offer this to all DIRECTV customers.”

Alejandro Sanz is an award-winning pop/ballad musician and singer-songwriter from Madrid, Spain. He boasts 15 Latin Grammy Awards, two American Grammys, 11 CD’s, and six Live Concert DVDs. Sanz holds the record for the top-selling Spanish language music CD in history: 21 million copies. In 2001, he became the first Spanish-language artist to record an Unplugged for MTV, and now, he is the first Latin performer featured on The 101 Network.

"I am honored to be the first Latin performer to be featured on The 101 Network," said Sanz. "This is very exciting for me, I am truly living in Paradise.”

This month, Sanz launched his new album, “Paraiso Express,” which includes a duet with Alicia Keys Debuting at # 1 with record sales in the US, Spain, Mexico, Colombia, Chile and Argentina. Sanz and Keys wrote the No. 1 chart topping bilingual song “Looking for Paradise,” proving that music is a universal language.

It is the music and emotion behind “Paraiso Express” that is featured in this all-access special on DIRECTV’s The 101 Network. The special includes: personal interviews, original content and never before broadcast on television concert footage. To interact with Alejandro Sanz join his online community at www.alejandrosanz.es.

About DIRECTV’s The 101® Network

The 101 Network, DIRECTV’s exclusive entertainment channel, is a unique television experience that is available to more than 18.4 million DIRECTV subscribers. In 2008, the network changed the television landscape with the unprecedented third season premiere of the Emmy Award-winning series Friday Night Lights and has since become the premiere destination for diverse, quality and critically acclaimed programming. Through its partnerships with leading television and film studios, networks and top cable channels, The 101 Network offers viewers the finest in drama and comedy, with daring, innovative series, exclusive “sneak peek” programming and premium cable series un-cut in their original form. The 101 Network showcases concert specials from superstar artists and celebrated music festivals such as SXSW Live and Farm Aid, sporting events such as UFC Fighter exposés and the annual DIRECTV Celebrity Beach Bowl; as well as feature films and TV movie specials.

About DIRECTV Más

DIRECTV Más offers the widest array of Spanish and English-language programming available and the latest satellite technology, all combined to provide viewers with digital-quality picture and sound at competitive prices. The service provides access to more than 55* Spanish-language channels including top programming from Mexico, Central and South America, Puerto Rico, the Dominican Republic and Spain. DIRECTV Más™ programming offers sports, movies, music, news and educational networks, and access to more than 220 English-language channels of DIRECTV® programming, featuring the largest selection of pay per view choices and sports programming available. For pricing please visit www.DIRECTVMas.com or call 1-866-501-1Más (627). *Includes English-Language broadcast channels with alternate Spanish audio.
Contacts

DIRECTV Inc.
Naomi K. Rodríguez
nkrodriguez@directv.com
(310) 964-4821
or
Hispanic USA
Diana Delgado
diana@hispanicusa.net
(305) 441-5334 Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=68332 0 http://www.hispanictips.com/2009/10/09/tv-icon-don-francisco-and-others-draw-400-attendees-to-the-seventh-annual-hispanic-television-summit/ http://www.hispanictips.com/2009/10/09/tv-icon-don-francisco-and-others-draw-400-attendees-to-the-seventh-annual-hispanic-television-summit/#comments Fri, 09 Oct 2009 18:07:17 +0000 Tomas http://www.hispanictips.com/?p=64056 Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=64056 0 http://www.hispanictips.com/2009/08/27/directv-mas-launches-a-toda-musica-tv-atm-an-exclusive-music-video-channel-created-for-lovers-of-mexican-regional-music-living-in-the-us/ http://www.hispanictips.com/2009/08/27/directv-mas-launches-a-toda-musica-tv-atm-an-exclusive-music-video-channel-created-for-lovers-of-mexican-regional-music-living-in-the-us/#comments Thu, 27 Aug 2009 15:28:20 +0000 Tomas http://www.hispanictips.com/2009/08/27/directv-mas-launches-a-toda-musica-tv-atm-an-exclusive-music-video-channel-created-for-lovers-of-mexican-regional-music-living-in-the-us/ "" Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=59571 0 http://www.hispanictips.com/2009/06/10/directv-mas-officially-launches-%e2%80%98somos%e2%80%99-campaign/ http://www.hispanictips.com/2009/06/10/directv-mas-officially-launches-%e2%80%98somos%e2%80%99-campaign/#comments Wed, 10 Jun 2009 22:11:40 +0000 Tomas http://www.hispanictips.com/?p=53991 "DIRECTV Más™, DIRECTV’s Spanish- and English-language programming service, and Maridalia have turned their popular jingle, “Somos,” into a song of inspiration. The new campaign, already taking Miami by storm, seeks to inspire and unite the Hispanic community across the United States.

Since its inception, DIRECTV Más has set a goal of being a part of the fabric of all U.S. Hispanic households by transporting its viewers to their homelands through the most extensive programming lineup from Latin America.

“We are looking forward to tonight and Maridalia’s live debut of ‘Somos.’ It is such a meaningful and inspirational song; one that touches at the very heart of all who arrive and live here, searching for their piece of the American dream,” said John de Armas, vice president for WorldDirect. “Judging by the reaction from our media partners and dealers all across the country, the campaign has truly touched a chord with Hispanics everywhere.”

Maridalia Hernández teamed up with Juan Luis Guerra, in 1983, to assemble the successful bachata-merengue outfit 4:40. Now, she is partnering with DIRECTV Más as spokesperson for its new advertising campaign, “Somos”. The “Somos” campaign is designed to fuel the emotion and evoke the passion for all Hispanics to succeed. The message of the campaign is that DIRECTV Más, more than any other service provider, gives Hispanics a direct connection to their homeland and, offers something for each and every one of them.

The official launch of the advertising campaign kicks off tonight at 6:30 p.m. in Miami’s famous, “La Bodeguita de Miami.” Maridalia’s showcase will also include the debut of her new single from her upcoming album. For press credentials for either event, please contact the press contacts below.

About DirecTV Más™

DIRECTV Más™ offers the widest array of Spanish and English-language programming available and the latest satellite technology, all combined to provide viewers with digital-quality picture and sound at competitive prices. The service provides access to more than 55 Spanish-language channels including top programming from Mexico, Central and South America, Puerto Rico, the Dominican Republic and Spain. DIRECTV Más™ programming offers sports, movies, music, news and educational networks, and access to more than 230 English-language channels of DIRECTV® programming, featuring the largest selection of pay per view choices and sports programming available. For pricing please visit www.directv.com or call 1-866-501-1Más (627).

Contacts

Hispanic USA
Diana Delgado, 305-441-5334
diana@hispanicusa.net
or
DIRECTV, Inc.
Naomi K. Rodriguez, 310-964-4821
nkrodriguez@directv.com" HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=53991 0 http://www.hispanictips.com/2009/06/04/directv-mas-launches-proyecto-esperanza-benefiting-the-orphaned-starfish-foundation-latin-superstar-and-philanthropist-charytin-serves-as-ambassador-and-kicks-off-the-campaign-at-the-ofranato-nino/ http://www.hispanictips.com/2009/06/04/directv-mas-launches-proyecto-esperanza-benefiting-the-orphaned-starfish-foundation-latin-superstar-and-philanthropist-charytin-serves-as-ambassador-and-kicks-off-the-campaign-at-the-ofranato-nino/#comments Thu, 04 Jun 2009 18:43:59 +0000 Tomas http://www.hispanictips.com/?p=53561 "DIRECTV Más™, DIRECTV’s Spanish-language programming service, is launching Proyecto Esperanza (Project Hope), an advertising and PSA campaign aimed at Hispanics in the United States that calls out the plight of orphans in the Caribbean and Latin America. The television campaign will feature Latin superstar Charytin and give people around the country an opportunity to sign up for DIRECTV Más through a dedicated telephone number and support The Orphaned Starfish Foundation.

Since its inception, DIRECTV Más has set a goal of being a part of the fabric of all U.S. Hispanic households by transporting its viewers to their homelands through the most extensive programming lineup from Latin America and the Caribbean.

To further this goal, DIRECTV Más is supporting The Orphaned Starfish Foundation and its dedication to working with orphans and disadvantaged children throughout the Caribbean and Latin America – a region that U.S. Hispanics care deeply about, because for most, it is a place they once called home.

“The work of The Orphaned Starfish Foundation is truly remarkable,” said John De Armas, vice president, WorldDirect. “Its goal to foster lasting change in the lives of these children, in a region that both our customers and our programmers care very much about, motivated us to create a mechanism by which Hispanics here in the United States could help support this very honorable cause. Just look around you. These kids in the Dominican Republic and throughout Latin America deserve an opportunity to succeed.”

Latin Superstar Charytin will serve as the spokesperson on behalf of DIRECTV Más for the Proyecto Esperanza campaign. Charytin will star in a series of commercials and public service announcements calling attention to the plight of these children and letting people know how they can help.

“I am honored to be the ambassador/spokesperson for Proyecto Esperanza. I have children of my own and know first-hand the importance of a good education,” said Charytin. “Being able to see first hand the work The Orphaned Starfish Foundation is doing, gives me great hope for the future of these children and thousands of others throughout Latin America.”

The Orphaned Starfish Foundation was founded on the belief that education is a supremely important method of saving orphans from the cycle of poverty. Since its inception, The Orphaned Starfish Foundation has funded the construction and operation of vocational training facilities in several orphanages and homes for disadvantaged children in Latin America, including funding for furnishings, required equipment, trainer salaries, and job placement service. The Orphaned Starfish Foundation is a completely volunteer-run organization and currently supports 17 projects in Bolivia, Brazil, Chile, Costa Rica, the Dominican Republic, Mexico, and Panama.

“We are grateful and thrilled for the opportunity of working together with DIRECTV Más,” said Andrew Stein, chairman and president of The Orphaned Starfish Foundation. “This will allow us to continue to expand our ability to touch the lives of so many young people who desperately need our help and support. Our mission to educate and provide lifelong skills to help them end the cycle of poverty, will now be significantly enhanced.”

About DirecTV Más™

DIRECTV Más™ offers the widest array of Spanish and English-language programming available and the latest satellite technology, all combined to provide viewers with digital-quality picture and sound at competitive prices. The service provides access to more than 55 Spanish-language channels including top programming from Mexico, Central and South America, Puerto Rico, the Dominican Republic and Spain. DIRECTV Más™ programming offers sports, movies, music, news and educational networks, and access to more than 230 English-language channels of DIRECTV® programming, featuring the largest selection of pay per view choices and sports programming available. To sign up for DIRECTV Más and support The Orphaned Starfish Foundation please call 888-222-8241.

About The Orphaned Starfish Foundation

The Orphaned Starfish Foundation was founded on the belief that education is supremely important and the most likely path out of the poverty trap. When children are educated, they tend to grow up to be more productive. When people are more productive, they tend to earn more income. And when people earn more income, they have a better chance to escape or avoid poverty. Since its inception, the foundation has funded the construction and operation of vocational training facilities in several orphanages and homes for disadvantaged children in Latin America, including funding for furnishings, required equipment, trainer salaries, and job placement service. The foundation is a completely volunteer run organization and currently supports seventeen projects in Bolivia, Brazil, Chile, Costa Rica, the Dominican Republic, Mexico, and Panama. For more information visit www.orphanedstarfish.org

Contacts

Hispanic USA
Diana Delgado, 305-441-5334
diana@hispanicusa.net
or
DIRECTV, Inc.
Naomi K. Rodriguez, 310-964-4821
nkrodriguez@directv.com" HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=53561 0 http://www.hispanictips.com/2009/03/13/directv-mas-celebrates-latina-history-day-with-hispanas-organized-for-political-equality-marketwatch/ http://www.hispanictips.com/2009/03/13/directv-mas-celebrates-latina-history-day-with-hispanas-organized-for-political-equality-marketwatch/#comments Fri, 13 Mar 2009 16:29:37 +0000 Tomas http://www.hispanictips.com/?p=51129 "In an effort to support the advancement of Latina women and honor their many contributions to society, DIRECTV Mas, DIRECTV's Spanish and English-language programming service, has joined the Hispanas Organized for Political Equality (HOPE) in celebration of the 18th Annual Latina History Day in Los Angeles.
DIRECTV Mas is sponsoring the day-long conference that began this morning at the Millennium Biltmore Hotel in downtown Los Angeles.
The Latina History Day conference in California draws over 600 women to celebrate the historic accomplishments of Latinas and participate in forums on corporate advancement, the state of public education, and financial empowerment.
"DIRECTV Mas is committed to celebrating the contributions that Latinas make on a daily basis that have had a lasting and valuable impact on our communities and society as a whole," said John de Armas, vice president of WorldDirect Inc. "We are extremely proud of the many positive portrayals of Latinas on the Mas programming platform from all across the Americas, and we are proud to support HOPE in their continued effort to uplift Latinas everywhere."
Scheduled annually on the second Friday of March, Latina History Day is the only conference in Los Angeles that is designed specifically to meet the needs of Latina professionals; offering her resources, skills development, and networking opportunities to advance her career.
For more information about Corporate Citizenship at DIRECTV, please visit www.directv.com/community. " HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=51129 0 http://www.hispanictips.com/2008/11/19/directv-mas-unveils-%e2%80%98look-up%e2%80%99-miami-campaign/ http://www.hispanictips.com/2008/11/19/directv-mas-unveils-%e2%80%98look-up%e2%80%99-miami-campaign/#comments Wed, 19 Nov 2008 18:22:03 +0000 Tomas http://www.hispanictips.com/?p=46662 HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=46662 0 http://www.hispanictips.com/2008/09/10/directv-mas-to-launch-cine-nostalgia-exclusive-classic-mexican-cinema-channel/ http://www.hispanictips.com/2008/09/10/directv-mas-to-launch-cine-nostalgia-exclusive-classic-mexican-cinema-channel/#comments Wed, 10 Sep 2008 13:55:34 +0000 Tomas http://www.hispanictips.com/2008/09/10/directv-mas-to-launch-cine-nostalgia-exclusive-classic-mexican-cinema-channel/ "DIRECTV, Inc., provider of the nation’s leading satellite television service, is offering DIRECTV Más customers a look back at the golden era of Mexican cinema with the launch today of Cine Nostalgia, a new 24-hour exclusive classic Mexican cinema channel.

Airing on DIRECTV Más, DIRECTV’s Spanish and English-language programming service, Cine Nostalgia provides viewers with the best of Mexican cinema classic films and documentaries depicting life in Mexico during the twentieth century. Cine Nostalgia is now available nationwide on DIRECTV Más channel 424.

Cine Nostalgia offers the largest, most comprehensive library of top-rated films from the golden era of Mexican cinema, with several generations of favorite actors from Mexico and Latin America. The channel’s 24-hour programming showcases a variety of series such as “The Mexican Revolution,” “Comedy Wagon” and “Divas of the Tropics.”

The channel offers 45 different films every week, five new releases in prime time, and various documentary series including "Great Moments of Our Cinema,” "Great Moments of Our History" and "Great Music Moments," as well as movie star biographies and historical moments of Mexico and the world. Cinema Nostalgia’s video library showcases mythical figures who have become some of the best film stars of several generations in Spanish cinema in Mexico and Latin America.

The channel pays tribute to the actors and actresses most representative of the 30's, 40's, 50's and 60's including Cantinflas, Pedro Infante and Maria Flex, the best of nostalgic movies that are now considered classic films. Cine Nostalgia also offers twelve daily programming blocks with different genres of films including dramas, comedies, music and action.

“DIRECTV Más is proud to partner with Cine Nostalgia to offer classic Mexican films & documentaries with exceptional cinematography that today is still considered superior film making,” said John de Armas, vice president, WORLDDIRECT, Inc. “No other Spanish-language content provider can offer this experience. The addition of Cine Nostalgia to DIRECTV’s Spanish and English programming packages gives the U.S. Latino community an exclusive and memorable television experience.”

Cine Nostalgia CEO, Carlos Vasallo said, “Cine Nostalgia is aimed at a specific segment of the market – the viewer who craves nostalgic cinema that creates feelings of longing, joy, sadness or love, led by the memory of people, places, and eras in Mexico that have filled their lives with importance and meaning. Cine Nostalgia is also aimed at the next future generation of viewers that have heard so much about the golden age of Mexican film, but have not had chance to experience it.”" HispanicTips is Essential Hispanic & Latino News & Information
A Community Enhancer :: Relevant, Comprehensive, Useful & Trusted
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=43775 0 http://www.hispanictips.com/2008/08/26/directv-mastm-highlights-exclusive-mexican-programming/ http://www.hispanictips.com/2008/08/26/directv-mastm-highlights-exclusive-mexican-programming/#comments Tue, 26 Aug 2008 22:31:55 +0000 Tomas http://www.hispanictips.com/2008/08/26/directv-mastm-highlights-exclusive-mexican-programming/ "What:


As a continued commitment to the Hispanic community, DIRECTV Más™, DIRECTV's Spanish and English-language programming service, will present its newly exclusive Mexican programming including sports, movies, music, news and educational networks from all over Latin America.



To support the Hispanic community DIRECTV officially launched DIRECTV Más, the U.S. premium bilingual satellite TV service. With over 45 Spanish-language channels available (18 percent more than its competitors) and more than 230 channels in English, in the last two years DIRECTV Más has added 10 channels to its lineup: ESPN Deportes, Discovery Familia, Televisión Dominicana, V-Me, MEGA TV, Azteca América (national feed), Azteca México, Telecentro, Cine Nostalgia and Foot's Cool.



Also, the DIRECTV Más lineup now includes more than seven channels of Mexican programming such as Azteca México, Azteca América, Mexicanal, Once México, México 22, Sur México, Cine Nostalgia, that broadcast top programming from all Mexican territories.



DIRECTV Más recently announced the exclusive incorporation of Azteca México, Cine Nostalgia, Telecentro, and Foot's Cool. Along with other nationwide exclusive channels like MEGA TV, Centroamérica TV and TyC Sports, as well as exclusive channels on satellite such as Latinoamérica TV, and TV Chile, DIRECTV Más now offers a wide variety of exclusive programming.



These additions will strengthen an already robust package, which includes top line channels with the number one shows from all Spanish-speaking Latin American countries, including the Caribbean and Spain, and over 230 English language channels.


When:


DIRECTV Más Highlights New Exclusive Mexican Programming
Tuesday, Aug. 26, 2008
6:30 p.m.


Who:


Omar Fierro Vivir Sin Ti / Por Fin el Fin, AZM channel 442
Eduardo Alvarado, Reporter from Mexicanal channel 412
John De Armas, Vice President of World Direct


Where:
Trump International Hotel & Tower
401 North Wabash Avenue
Complimentary Valet Parking
Business Casual Attire


RSVP:


directvevents@directv.com


ABOUT DIRECTV MÁS™

DIRECTV Más™ offers the widest array of Spanish and English-language programming available and the latest satellite technology, all combined to provide viewers with digital-quality picture and sound at competitive prices. The service provides access to more than 45* Spanish-language channels including top programming from Mexico, Central and South America, Puerto Rico, the Dominican Republic and Spain. DIRECTV Más™ programming offers sports, movies, music, news and educational networks, and access to more than 230 English-language channels of DIRECTV® programming, featuring the largest selection of pay per view choices and sports programming available.

*Includes English-language broadcast channels with alternate Spanish audio. " Blogante News from HispanicTips.com - THE BEST HISPANIC - LATINO NEWS
Anywhere - in Any Language :: Relevant, Trusted, Comprehensive & Useful
Did You Know? 33.5 million Hispanics speak only English or are bilingual and speak English well.
However, keeping Hispanics/Latinos & the Nation informed isn't a language issue. It is a relevancy issue.
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=43225 0 http://www.hispanictips.com/2008/08/04/amor-inmortal-to-premiere-worlwide-debut-of-chayannes-highly-anticipated-new-single-and-theme-song-for-the-megaseries-gabriel/ http://www.hispanictips.com/2008/08/04/amor-inmortal-to-premiere-worlwide-debut-of-chayannes-highly-anticipated-new-single-and-theme-song-for-the-megaseries-gabriel/#comments Mon, 04 Aug 2008 17:32:00 +0000 Tomas http://www.hispanictips.com/2008/08/04/amor-inmortal-to-premiere-worlwide-debut-of-chayannes-highly-anticipated-new-single-and-theme-song-for-the-megaseries-gabriel/ "Spanish Broadcasting System (SBS) (NASDAQ: SBSA) announced today that "Amor Inmortal" premiered worldwide on Friday, August 1st, on all SBS' radio stations across the country and in Puerto Rico. Performed by global singing sensation Chayanne, "Amor Inmortal" is the official theme song of the Megaseries "Gabriel" and is also Chayanne's newest single.

"Gabriel" premieres on Mega TV in September and, in addition to protagonist Chayanne, stars José Luis Rodriguez "El Puma" and Mexican actress Angélica Celaya as well as a supporting cast of well known actors such as Laura Ferretti, Sebastián Ligarde, Julián Gil, and Laura Zerra.

The launch of Chayanne's new single has been highly anticipated since "Gabriel" was first announced. "Gabriel", the first Hispanic TV series produced in high definition, is a poignant love story set against today's neo-Gothic underworld of vampirism and the occult.

"Amor Inmortal" a composition by the legendary musician, Fabio Alonso Salgado, better known as Estéfano, was specifically created as the theme song for the Megaseries "Gabriel".

The official "Amor Inmortal" music video, which showcases the romantic love scenes from the Megaseries will also soon be released.

Starting August 1st, "Amor Inmortal" can be heard on SBS' radio stations in the United States and Puerto Rico and in addition it can also be heard exclusively on the website www.lamusica.com.

About Spanish Broadcasting System, Inc.

Spanish Broadcasting System, Inc. is the largest publicly traded Hispanic-controlled media and entertainment company in the United States. SBS owns and/or operates 21 radio stations located in the top Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, including the #1 Spanish-language radio station in America, WSKQ-FM in New York City, as well as 4 of the Top 8 rated radio stations airing the Tropical, Mexican Regional, Spanish Adult Contemporary and Hurban format genres. The Company also owns and operates Mega TV, a television operation serving the South Florida market, owns and operates a station in Miami-Ft. Lauderdale DMA (WSBS) Ch. 22, and an affiliate in West Palm Beach, Fl (Ch. 57/Comcast 231). Mega TV also has national distribution in the US through DirecTV Más (Ch. 405). The channel can also be seen in Puerto Rico on DIRECTV (Ch. 169), and through affiliate WSJU (Ch. 30). SBS also produces live concerts and events throughout the U.S. and Puerto Rico. In addition, the Company operates www.LaMusica.com, a bilingual Spanish-English online site providing content related to Latin music, entertainment, news and culture. The Company's corporate Web site can be accessed at www.spanishbroadcasting.com." Blogante News from HispanicTips.com - THE BEST HISPANIC - LATINO NEWS
Anywhere - in Any Language :: Relevant, Trusted, Comprehensive & Useful
Did You Know? 33.5 million Hispanics speak only English or are bilingual and speak English well.
However, keeping Hispanics/Latinos & the Nation informed isn't a language issue. It is a relevancy issue.
My readers say it best: "love it," "addictive,""useful," "great," & "invaluable." - View quotes & testimonials]]> http://js-kit.com/rss/www.hispanictips.com/p=42118 0 http://www.hispanictips.com/2008/07/22/hitn-to-give-salsa-congress-a-world-audience/ http://www.hispanictips.com/2008/07/22/hitn-to-give-salsa-congress-a-world-audience/#comments Tue, 22 Jul 2008 17:53:57 +0000 Tomas http://www.hispanictips.com/2008/07/22/hitn-to-give-salsa-congress-a-world-audience/ "HITN (Hispanic Information Telecommunications Television Network) announced today that through its internet platform, HITN.tv, it will present the 12th Annual Puerto Rican Salsa Congress to a national and international audience.

Participants from over 30 countries will compete for the coveted title of "World Champion" in the World Open Salsa Championship. Dance competitions have grown immensely in popularity throughout the globe. In the United States shows such as "Dancing with the Stars" and "So You Think You Can Dance" have attracted millions and created legions of new fans, while in Europe dance competitions have been in vogue for many years. The Salsa Congress brings together professional and non-professional Salsa dancers of all ages from all over the world to compete and have fun.

José Luis Rodríguez, CEO and President of HITN said, "We believe that broadcasting the Salsa Congress via our Internet platform will allow countless fans throughout the world the opportunity to enjoy this year's competition and we are looking forward to being the vehicle for them to experience world-class Salsa."

HITN.tv will provide complete coverage of all the competitions and events. People interested in viewing the Salsa Congress can do so by logging on to www.hitn.tv./puertoricosalsacongress

About HITN: The Hispanic Information and Telecommunications Network, Inc. (HITN) was established in 1983 as a non-profit organization. HITN's mission is dedicated to the advancement of Hispanics by providing engaging educational entertainment that invites individuals and families to live fuller, richer lives and enables them to serve as an ever-growing engine of intellectual power and progress. HITN-TV was created in 1987, becoming America's first Public Television Network for Latinos. Today, HITN-TV can be found on cable, satellite, video on demand and online reaching over 31 million households.

HITN provides a unique source of educational, cultural, news and public affairs programs to the homes of Hispanics in the United States and Puerto Rico. For more information log on to http://www.hitn.tv

HITN is available on Dish Network; DirecTV; Time Warner Cable (NY, NJ, TX); Comcast (IL, CO); Charter (CA, NV, WA, GA); AT&T U-verse and Verizon FiOs nationwide.

HITN: CELEBRATING 25 YEARS AS AMERICA'S FIRST PUBLIC Television NETWORK FOR LATINOS " HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=41482 0 http://www.hispanictips.com/2008/07/22/new-hispanic-campaign-targeting-obesity-created-by-planetwoot/ http://www.hispanictips.com/2008/07/22/new-hispanic-campaign-targeting-obesity-created-by-planetwoot/#comments Tue, 22 Jul 2008 16:51:44 +0000 Tomas http://www.hispanictips.com/2008/07/22/new-hispanic-campaign-targeting-obesity-created-by-planetwoot/ "Coastal Center for Obesity and Rancho Specialty Hospital launched a new advertising campaign created by PlanetWoot and geared to the Hispanic community of Southern California: "Hay mucho por vivir" which when adapted translates to "There is much more to live." This campaign highlights the deep and proven experience of Dr. Milton Owens in combating obesity among this population.

The breakthrough television commercial, first of its kind in Spanish language, began airing this July and was produced by PlantetWoot, an Integrated Cross-Cultural Marketing Communications Agency based in Huntington Beach, CA. The campaign features real Coastal Center for Obesity patients relating the "turning point" which lead them to the decision of having the weight loss procedure. The advertising highlights the patients' remarkable weight loss success stories and educates the community on the dangers of obesity. The commercial also emphasizes the Center's and Dr Owens' proven leadership in the field of weight loss surgery in the Hispanic community of Southern California.

Also featured in the commercial, is the success story of Francisco "Pacorro" Galvez, widely recognized Hispanic radio personality who weighed 335 pounds before his surgery with Doctor Owens and after only 12 months has lost over 135 pounds and has completely turned his life around. Paco "Pacorro" Galvez can be heard Monday though Friday from 6:00 AM to 10:00 AM on Recuerdo 103.9, 98.3 FM.

The television campaign consists of one :60 and three :30 commercials which will be first shown in selected Southern California markets, to later be grown state-wide then nationally. The advertising can be viewed at www.soluciondepeso.com. The activity will also be supported later by a radio advertising campaign.

"We are completely impressed with the results of the campaign so far," said Lisa Gladstone, Director of Business Development at Coastal Center for Obesity. She added, "PlanetWoot's work has exceeded our expectations, compared to other agencies their client service and cost savings are unbeatable, the quality of the commercials is top notch and the response has been overwhelming. We could not be any more pleased."

In addition to their expertise in Health services PlanetWoot (www.planetwoot.com) is an award winning team with Fortune 500 client experience, having worked with national and international companies such as: McNeil Consumer Products, Aetna, DIRECTV, Sears, Verizon, Wells Fargo Bank, Antena 3 (Spain), Ford, and many others. They also work with smaller businesses with local and regional needs, meeting the challenges of reduced budgets and today's economy through cost effective solutions.

Dr. Owens and Coastal Center for Obesity are the leaders in bariatric surgery in the Hispanic community, backed by Rancho Specialty Hospital, with advanced medical technology and friendly and understanding personnel.

For additional information about Coastal Center for Obesity, please visit www.coastalobesity.com, or contact Carlos Sosa at PlanetWoot to set up an interview with Dr. Owens.

Carlos Sosa
PlanetWoot
714.841.5557
www.planetwoot.com" HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=41457 0 http://www.hispanictips.com/2008/07/13/directv-estrena-canal-de-telenovelas/ http://www.hispanictips.com/2008/07/13/directv-estrena-canal-de-telenovelas/#comments Sun, 13 Jul 2008 21:17:46 +0000 Tomas http://www.hispanictips.com/2008/07/13/directv-estrena-canal-de-telenovelas/ "Pasiones es el nombre del nuevo canal dedicado 100 por ciento al género de la telenovela que comenzará a transmitirse por DIRECTV a partir de este mes para América latina, según informaron fuentes combinadas. " HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=40907 0 http://www.hispanictips.com/2008/06/30/mucho-gusto-te-presentamos-a-jetbluecomespanol-jetblue-airways-and-motionpoint-launch-bilingual-customer-friendly-website/ http://www.hispanictips.com/2008/06/30/mucho-gusto-te-presentamos-a-jetbluecomespanol-jetblue-airways-and-motionpoint-launch-bilingual-customer-friendly-website/#comments Mon, 30 Jun 2008 13:04:22 +0000 Tomas http://www.hispanictips.com/2008/06/30/mucho-gusto-te-presentamos-a-jetbluecomespanol-jetblue-airways-and-motionpoint-launch-bilingual-customer-friendly-website/ "JetBlue Airways Corporation (Nasdaq: JBLU), together with website language management (WLM) company MotionPoint Corporation, today announced the launch of the much-anticipated Spanish version of www.JetBlue.com, offering a more robust online shopping experience for the value airline's Spanish-speaking jetters. Customers who prefer to shop for flights en espanol can now log on directly to www.jetblue.com/espanol or click the link at the top of the JetBlue.com homepage to access the site.
(Logo: http://www.newscom.com/cgi-bin/prnh/20080630/JETBLUELOGO )
While most of the content is a direct translation of the English version, Hispanic-specific marketing messages and offers will also be posted. In the first phase, more than 90 percent of the JetBlue.com site is Spanish-enabled. Additional links, including: Work Here; Investor Relations; and some of the airline's ancillary products will be translated in the near future. Translation of JetBlue's kiosks, confirmation itineraries and pre-flight emails and consumer emails will also be part of phase two.
To translate the site into Spanish and keep it updated, JetBlue hired business partner MotionPoint Corporation. The company combines human translation with technology to deliver a fully enabled, multilingual web experience. Rather than building a second website, MotionPoint's TransMotion(R) technology adds another "language layer" to the original jetblue.com site.
"As JetBlue continues to expand into more and more Spanish-speaking markets, it is essential that we provide a robust bilingual website to stay culturally relevant to our largely diverse audience of JetBlue customers," said Michael Stromer, Director of Interactive Marketing for JetBlue Airways. "MotionPoint gives us the responsiveness and translation quality that we demand to preserve our brand and deliver the core JetBlue Experience to our Latino and Hispanic communities."
"JetBlue is such an innovator when it comes to surprising and delighting its customers. We are thrilled to be associated with JetBlue and are particularly pleased with their commitment to serving the rapidly growing Hispanic market here in the United States," said Chuck Whiteman, Senior Vice President of Client Services for MotionPoint.
JetBlue recently announced expansion plans in Florida, Puerto Rico and the Caribbean, including the Dominican Republic. The site is a further example of the airline's commitment to its bilingual Customers and Crewmembers in its efforts to grow its Hispanic markets.
MotionPoint Corporation offers clients a turnkey solution to publish their fully functional websites in multiple languages. MotionPoint's proprietary technology makes it easy to add any language to any website -- and radically improves the ROI of doing so. The company serves U.S. based and international clients from its headquarters in South Florida. For more information about MotionPoint, please visit www.MotionPoint.com.
New York-based JetBlue Airways has created a new airline category based on value, service and style. Known for its award-winning service and free TV as much as its low fares, JetBlue is now pleased to offer customers Lots of Legroom and super-spacious Even More Legroom seats. JetBlue introduced complimentary in-flight e-mail and instant messaging services on aircraft "BetaBlue," a first among U.S. domestic airlines. JetBlue is also America's first and only airline to offer its own Customer Bill of Rights, with meaningful and specific compensation for customers inconvenienced by service disruptions within JetBlue's control. Visit www.jetblue.com/promise for details. JetBlue serves 53 cities with 600 daily flights. With JetBlue, all seats are assigned, all travel is ticketless, all fares are one-way, and an overnight stay is never required. For information or reservations call 1-800-JETBLUE (1-800-538-2583) or visit www.jetblue.com.
DIRECTV(R) service is not available on flights outside the continental United States. (C)2008 JetBlue Airways
" HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=40582 0 http://www.hispanictips.com/2008/06/26/mega-tv-presents-mega-modelo-2009-contest-coincides-with-broadcast-of-the-highly-anticipated-launch-of-brazilian-novella-belissima/ http://www.hispanictips.com/2008/06/26/mega-tv-presents-mega-modelo-2009-contest-coincides-with-broadcast-of-the-highly-anticipated-launch-of-brazilian-novella-belissima/#comments Thu, 26 Jun 2008 14:13:33 +0000 Tomas http://www.hispanictips.com/2008/06/26/mega-tv-presents-mega-modelo-2009-contest-coincides-with-broadcast-of-the-highly-anticipated-launch-of-brazilian-novella-belissima/ "Spanish Broadcasting System (SBS) (NASDAQ:SBSA) and Mega TV, the fastest growing Hispanic television channel in the United States, today announced the launch of "Mega Modelo 2009," a beauty contest where viewers can vote for six male models and six female models to be featured in next year's Mega TV calendar. The contest will run during the broadcast of the Brazilian novella, "Belissima," which premieres on Monday, June 30, at 6:00 PM ET on MegaTV.

The contest will run from July 14 through August 24, and each week, two models will be selected from the group of nominees. The winners will be chosen by the audience who can vote by visiting www.mega.tv or www.lamusica.com, and announced on September 3.


image001

All twelve winners will travel to Miami for the final photo-shoots and to create a video to give the audience a behind the scenes look at the entire Mega TV calendar production process. The final calendar will be available in November.

As the contest is happening, the Brazilian novella, "Belissima," will be airing every Monday at 6:00 PM ET on Mega TV. Produced by Brazilian Globo network "Belissima" tells stories related to the world of fashion from a lingerie factory.


Do not miss on the exciting premiere of "Belissima" on June 30 at 6:00 PM ET on Mega TV Channel 22 in South Florida, Channel 405 in DirecTV M�s, Channel 57 in West Palm Beach and Channel 169 in DirecTV Puerto Rico, and get ready to vote for your favorite male and female models during the "Mega Modelo 2009" contest. " HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=40500 0 http://www.hispanictips.com/2008/06/19/latin-force-group-llc-hires-arthur-rockwell-as-vice-president-of-enterprise-sales/ http://www.hispanictips.com/2008/06/19/latin-force-group-llc-hires-arthur-rockwell-as-vice-president-of-enterprise-sales/#comments Thu, 19 Jun 2008 14:20:33 +0000 Tomas http://www.hispanictips.com/2008/06/19/latin-force-group-llc-hires-arthur-rockwell-as-vice-president-of-enterprise-sales/ "www.latinforce.net [Latin Force Group, LLC] recently appointed Arthur Rockwell to the position as Vice President of Enterprise Sales.

Arthur is a respected sales and marketing executive within the industry and brings nearly two decades of experience to the Latin Force team. He has spent most of his career educating and working with clients to assist them with tapping into the increasingly diverse and affluent U.S. Hispanic market.

Most recently, Arthur worked for CBS Outdoor Latino as the Senior Vice President of Sales. While at CBS Outdoor, he piloted a new division to market, promote, and sell out-of-home media coverage of the U.S. Hispanic market. He has extensive experience in maximizing sales efforts by creating a motivating atmosphere for sales teams and fostering strong relationships with advertisers, marketers, advertising agencies, and media-buying organizations.

Arthur has an impressive background in sales and marketing, making him a significant asset to the Latin Force team. “Arthur’s experience leading sales organizations in multicultural media organizations will help ensure that more enterprises across industries and throughout the United States enjoy the benefits of Latin Force,” says Managing Partner and Co-Founder, César Melgoza.

Additionally, Arthur received a number of awards for his outstanding success. In 2006, he was named the Out-of-Home All Star by Adweek’s Marketing & Medios magazine. In 2007, Arthur was nominated for Hispanicad.com Media Executive of the Year. He was also named the Co-chairman of Outdoor Advertising Association of America (OAAA) Multicultural Marketing Committee.

About Latin Force Group:
Latin Force Group is a strategy and market intelligence firm that provides cultural insights, consumer intelligence, go-to-market plans, databases, technology and analytics to help our clients achieve significant growth with America’s new mainstream consumers. The firm is headquartered in New York City with offices in Miami and Los Angeles. Among our diverse list of clients are: Allstate, American General Financial, BlueCross BlueShield, Farmer’s Insurance, DirecTV, General Mills, Humana, H&R Block, Mass Mutual, SuperValu, TracFone and Univision and. To learn more about the Latin Force Group, please visit www.latinforce.net." HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=40204 0 http://www.hispanictips.com/2008/06/17/wsbs-to-launch-home-made-vampire-mini-series-in-september-hispanic-mpr-gabriel/ http://www.hispanictips.com/2008/06/17/wsbs-to-launch-home-made-vampire-mini-series-in-september-hispanic-mpr-gabriel/#comments Tue, 17 Jun 2008 16:05:38 +0000 Tomas http://www.hispanictips.com/2008/06/17/wsbs-to-launch-home-made-vampire-mini-series-in-september-hispanic-mpr-gabriel/ "Spanish Broadcasting System, Inc. will release Gabriel, its first mini series, in September 2008. Filmed in Miami, Venice and Puerto Rico, Gabriel is 12 hours long and will be broadcast in10 episodes. DirecTV Más will co-produce the project which was filmed in high-definition with 3-D animation.

Two well known personalities will be part of the series, Chayanne and José Luis Rodríguez “El Puma.” Chayanne plays Gabriel, a modern-day vampire in the network’s first miniseries produced by Megafilms, the company’s new entertainment division. Rodriguez plays Pizarro, another vampire." HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=40096 0 http://www.hispanictips.com/2008/06/12/leading-spanish-language-radio-broadcasters-join-forces-to-express-concerns-about-arbitrons-flawed-portable-people-meter-ppm/ http://www.hispanictips.com/2008/06/12/leading-spanish-language-radio-broadcasters-join-forces-to-express-concerns-about-arbitrons-flawed-portable-people-meter-ppm/#comments Thu, 12 Jun 2008 14:40:24 +0000 Tomas http://www.hispanictips.com/2008/06/12/leading-spanish-language-radio-broadcasters-join-forces-to-express-concerns-about-arbitrons-flawed-portable-people-meter-ppm/ "The leading Spanish-language radio broadcasters in the U.S., including Spanish Broadcasting System (Nasdaq: SBSA), Entravision Communications Corporation (EVC), Univision Communications Inc. and Border Media Partners, have formed an industry-focused coalition to voice concerns about Arbitron’s proposed rollout of the flawed Portable People Meter (PPM) and the potentially harmful impact it could have in the industry as it relates to measuring Spanish-language media. The newly created group has been named the Spanish Radio Association ("SRA").

The group held a meeting with Arbitron on June 6, 2008 during which they advocated the importance of properly evaluating the Hispanic audience measurement capabilities and effectiveness of Arbitron’s PPM before its full-scale implementation." HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=39908 0 http://www.hispanictips.com/2008/06/11/cast-of-mega-tv-%e2%80%98gabriel%e2%80%99/ http://www.hispanictips.com/2008/06/11/cast-of-mega-tv-%e2%80%98gabriel%e2%80%99/#comments Wed, 11 Jun 2008 16:12:59 +0000 Tomas http://www.hispanictips.com/2008/06/11/cast-of-mega-tv-%e2%80%98gabriel%e2%80%99/ "Spanish Broadcasting System, Inc. announced the names of the supporting castmembers who will be sharing the set with Latino icons Chayanne (playing the modern-day vampire of the title role) and José Luis Rodríguez (El Puma) on “Gabriel”, the first miniseries aired by Mega TV and produced by the new entertainment division Megafilms, which is scheduled to debut in September. DirecTV Más also signed on as Co-producer of this groundbreaking project. " HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=39874 0 http://www.hispanictips.com/2008/06/10/obama-speaks-about-latin-america-on-v-me/ http://www.hispanictips.com/2008/06/10/obama-speaks-about-latin-america-on-v-me/#comments Tue, 10 Jun 2008 15:26:41 +0000 Tomas http://www.hispanictips.com/2008/06/10/obama-speaks-about-latin-america-on-v-me/ "Democratic Presidential nominee, Barack Obama speaks with V-me's Pulitzer Prizing winning journalist, Andres Oppenheimer about U.S.-Latin America affairs, U.S. Cuba relations, Columbia's FARC insurgency, trade agreements and immigration on June 13 at 10pm(ET/PT). This interview marks one of the candidate's first in-depth conversations focused on U.S.-Latin America relations and is presented as part of V-me's PARTICPA 2008 election coverage." HispanicTips.com - A Blogante News Service For, From & About Hispanics & Latinos]]> http://js-kit.com/rss/www.hispanictips.com/p=39762 0