http://www.hispanictips.com Hispanic & Latino News Redefined - Empowering & Engaging Thu, 16 Feb 2012 15:56:06 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.hispanictips.com/2011/10/26/allstate-partners-with-univision-to-give-one-unlucky-winner-an-experience-with-mala-suerte-at-the-12th-annual-latin-grammy%c2%ae-awards/ http://www.hispanictips.com/2011/10/26/allstate-partners-with-univision-to-give-one-unlucky-winner-an-experience-with-mala-suerte-at-the-12th-annual-latin-grammy%c2%ae-awards/#comments Wed, 26 Oct 2011 18:23:44 +0000 Tomas http://www.hispanictips.com/?p=158662
The national sweepstakes, hosted on Univision.com, launched on October 12 and will be open until October 30, 2011.


"Allstate is proud to once again be a sponsor of the Latin GRAMMY Awards, and we are looking forward to providing this unique experience to one 'unlucky' winner," said Georgina Flores, marketing director at Allstate. "We also are excited – yet cautious – to bring Mala Suerte out to meet fans and celebrities. We're packing all of our favorite good luck charms and hoping for the best!"

The grand prize includes roundtrip tickets for two, accommodations in Las Vegas, and access to this year's hottest Latin celebrities – hardly unlucky circumstances! The winner and their guest will also have the opportunity to enjoy dinner and experience the celebrity carpet with Mala Suerte.

Mala Suerte is a calculating character, known for manipulating everyday circumstances to cause accidents. He has appeared in Allstate's Spanish-language advertising since January 2011 to highlight the protection, value and peace of mind Allstate provides when bad things happen. However, this is the first time he will be making a live appearance. Allstate hopes that Mala Suerte won't be the cause of any chaos during the Latin GRAMMYs. With a night full of big stars, bright lights and all of the glamour and spectacle, there is no telling what Mala Suerte might do!

Online, radio and Facebook advertising are supporting the sweepstakes. To enter, visit http://www.univision.com and enter keyword "Allstate." Fans can also go to the "Soy la Mala Suerte" Facebook page to get updates on the promotion and links to enter. Only one entry per person is allowed. For rules and the official entry form, visit http://www.univision.com, keyword: Allstate.

About Allstate

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer known for its "You're In Good Hands With Allstate®" slogan. Now celebrating its 80th anniversary as an insurer, Allstate is reinventing protection and retirement to help nearly 16 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via http://www.allstate.com and 1-800 Allstate®. Curated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/10/26/allstate-partners-with-univision-to-give-one-unlucky-winner-an-experience-with-mala-suerte-at-the-12th-annual-latin-grammy%c2%ae-awards/feed/ 0 http://www.hispanictips.com/2011/06/20/allstate-telemundo-start-online-awards-for-telenovela-fans-categories-include-best-bad-luck-moment-a-tie-in-with-the-marketers-mala-suerte-hispanic-ad-campaign/ http://www.hispanictips.com/2011/06/20/allstate-telemundo-start-online-awards-for-telenovela-fans-categories-include-best-bad-luck-moment-a-tie-in-with-the-marketers-mala-suerte-hispanic-ad-campaign/#comments Mon, 20 Jun 2011 18:12:29 +0000 Tomas http://www.hispanictips.com/?p=136649 Tomás @ HispanicTips from adage.com
Hispanic & Latino News Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/06/20/allstate-telemundo-start-online-awards-for-telenovela-fans-categories-include-best-bad-luck-moment-a-tie-in-with-the-marketers-mala-suerte-hispanic-ad-campaign/feed/ 0 http://www.hispanictips.com/2011/06/03/new-poll-belief-in-economic-opportunity-unites-americans-across-ethnicracial-lines/ http://www.hispanictips.com/2011/06/03/new-poll-belief-in-economic-opportunity-unites-americans-across-ethnicracial-lines/#comments Fri, 03 Jun 2011 14:29:34 +0000 TomasC http://www.hispanictips.com/?p=133281 HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2011/06/03/new-poll-belief-in-economic-opportunity-unites-americans-across-ethnicracial-lines/feed/ 0 http://www.hispanictips.com/2010/12/09/new-workplace-insurance-program-available-to-florida-hispanic-business-owners-and-their-employees/ http://www.hispanictips.com/2010/12/09/new-workplace-insurance-program-available-to-florida-hispanic-business-owners-and-their-employees/#comments Thu, 09 Dec 2010 16:44:51 +0000 Tomas http://www.hispanictips.com/?p=111603
“With Allstate Workplace Division, agents can provide a better level of attention and service to small business owners,” explains David Bird, president, Allstate Workplace Division. “Our electronic application system eliminates paperwork inefficiencies and simplifies the enrollment process for both the agent and the customer.”

FSHCC members, including Florida-based Hispanic-owned and operated businesses, as well as those businesses who service the Latino community, can gain special access to exclusive plan offerings and special underwriting considerations. FSHCC is committed to facilitating affordable healthcare options for all Hispanic businesses in the state of Florida.

“Through FSHCC’s newest Corporate Trustee, Allstate Workplace Division, “FSHCC” Members can now expand their optional benefits program by offering a full suite of competitive products with exclusive incentives,” said Andy Christiano, Allstate Broker & FSHCC Trustee.

About Florida State Hispanic Chamber of Commerce: Established in 2000 as Florida’s first and only statewide business advocacy organization, specifically focused on the Hispanic business community in Florida. Florida State Hispanic Chamber of Commerce, (FSHCC) has since matured into one of the state’s most powerful organization of employers, chambers of commerce and associations, representing thousands of Latino grassroots members with more millions of Florida based employees.Curated by HispanicTips :: Hispanic & Latino Redefined. Empower Yourself!]]> http://www.hispanictips.com/2010/12/09/new-workplace-insurance-program-available-to-florida-hispanic-business-owners-and-their-employees/feed/ 0 http://www.hispanictips.com/2010/10/11/allstate-seeks-100-bilingual-candidates-for-positions-at-san-antonio-customer-information-center/ http://www.hispanictips.com/2010/10/11/allstate-seeks-100-bilingual-candidates-for-positions-at-san-antonio-customer-information-center/#comments Mon, 11 Oct 2010 22:17:55 +0000 Tomas http://www.hispanictips.com/?p=103719 Allstate Insurance Company is launching an aggressive search to hire at least 100 bilingual employees that are English and Spanish fluent over the next month for its San Antonio-based Customer Information Center.

More than 500 new employees have been hired since Allstate announced in February that the $11.6 million center would make its home in San Antonio.


The open positions include:

-- Bilingual Outbound Sales and Service Specialists
-- Bilingual Direct Sales Representatives
-- Bilingual Customer Service Representatives

"Finding bilingual candidates, dedicated to providing a superior customer experience, is our top priority," said Terri Burroughs, senior manager of Direct Sales and Service at the San Antonio Customer Information Center. "Allstate is offering competitive pay, benefits and excellent growth opportunities to qualified applicants."

Interested job seekers can apply for available positions at allstate.jobs

The Allstate Corporation (NYSE: ALL) is the nations largest publicly held personal lines insurer. Widely known through the "Youre In Good Hands With Allstate®" slogan, Allstate is reinventing protection and retirement to help more than 17 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via www.allstate.com and 1-800 Allstate®. Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/10/11/allstate-seeks-100-bilingual-candidates-for-positions-at-san-antonio-customer-information-center/feed/ 0 http://www.hispanictips.com/2010/06/14/allstate-debuts-new-spanish-language-tv-commercials-with-goalie-guillermo-%e2%80%9cmemo%e2%80%9d-ochoa/ http://www.hispanictips.com/2010/06/14/allstate-debuts-new-spanish-language-tv-commercials-with-goalie-guillermo-%e2%80%9cmemo%e2%80%9d-ochoa/#comments Mon, 14 Jun 2010 19:05:51 +0000 Tomas http://www.hispanictips.com/?p=88028 HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/06/14/allstate-debuts-new-spanish-language-tv-commercials-with-goalie-guillermo-%e2%80%9cmemo%e2%80%9d-ochoa/feed/ 0 http://www.hispanictips.com/2010/04/19/allstate-debuts-new-spanish-language-ad-campaign-featuring-actor-dennis-haysbert/ http://www.hispanictips.com/2010/04/19/allstate-debuts-new-spanish-language-ad-campaign-featuring-actor-dennis-haysbert/#comments Mon, 19 Apr 2010 17:58:37 +0000 Tomas http://www.hispanictips.com/?p=82429 HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/04/19/allstate-debuts-new-spanish-language-ad-campaign-featuring-actor-dennis-haysbert/feed/ 0 http://www.hispanictips.com/2010/04/05/sales-leads-wendys-allstate-pepsi-v-me-beringer-vineyards/ http://www.hispanictips.com/2010/04/05/sales-leads-wendys-allstate-pepsi-v-me-beringer-vineyards/#comments Mon, 05 Apr 2010 17:18:44 +0000 Tomas http://www.hispanictips.com/?p=81141 HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/04/05/sales-leads-wendys-allstate-pepsi-v-me-beringer-vineyards/feed/ 0 http://www.hispanictips.com/2010/04/05/new-allstate-spanish-language-tv-ads-emphasize-importance-of-protection-with-a-familiar-voice/ http://www.hispanictips.com/2010/04/05/new-allstate-spanish-language-tv-ads-emphasize-importance-of-protection-with-a-familiar-voice/#comments Mon, 05 Apr 2010 17:12:55 +0000 Tomas http://www.hispanictips.com/?p=81134 Since 2003, actor Dennis Haysbert has delivered his trademark baritone, reassuring messages such as "That's Allstate's Stand" and "Are you in Good Hands(R)?" throughout commercials created by Allstate, the nation's largest publicly held personal lines insurer. Now, he is making his Spanish-speaking debut in several new Spanish-language television commercials that emphasize the importance of having the best protection and assure viewers that "Con Allstate, estás en buenas manos." ("With Allstate, you're in Good Hands(R).")

To view the multimedia assets associated with this release, please click: http://multivu.prnewswire.com/mnr/allstate/43303/
(Photo: http://www.newscom.com/cgi-bin/prnh/20100401/MM80284 )

"Research has shown that Hispanic consumers view Dennis as a well-recognized, trusted and powerful presence in our advertising," said Georgina Flores, senior marketing manager for Allstate Insurance Company.

Haysbert will appear in several new commercials this year, including one that will launch in coming months titled, "Protection." The ad reinforces the fact that because consumers want to protect their families, Allstate provides them with the best protection at a price that's affordable: "Allstate pone la mejor protección a tu alcance." ("Allstate gives you the best protection that's within your reach.")

"These new ads, like all of Allstate's marketing efforts targeting the Hispanic community, demonstrate the various ways that Allstate actively protects customers everyday. We are a company that truly cares about providing quality service to our customers and our communities, and Allstate is here to provide that service twenty-four hours a day, seven days a week, where, when and how customers want to be serviced," Flores added.

Presently, Haysbert can be seen in "Enough," which emphasizes how local Allstate agents can help consumers save money, and "Cell Phone," which promotes the importance of safe driving and specifically, the Safe Driving Bonus(R) check feature of Allstate's Your Choice Auto(R) insurance product.

Another new commercial, "Break Up," will emphasize the ease of switching to Allstate with the assistance of an Allstate agent, and the savings consumers can enjoy if they do, and will feature music by Jose Jose, a popular Mexican singer know among generations of Hispanics for his romantic ballads. Another commercial slated to air in coming months ("Good Night") will showcase Allstate's 24/7 availability -- via Allstate agents, online or via phone.

About Allstate:
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate(R)" slogan, Allstate is reinventing protection and retirement to help more than 17 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via http://www.allstate.com and 1-800 Allstate(R).

(Spanish-language Web site available at http://www.miallstate.com.) Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/04/05/new-allstate-spanish-language-tv-ads-emphasize-importance-of-protection-with-a-familiar-voice/feed/ 0 http://www.hispanictips.com/2010/04/05/dennis-haysbert-now-speaks-%e2%80%98espanol%e2%80%99-in-allstate-commercial/ http://www.hispanictips.com/2010/04/05/dennis-haysbert-now-speaks-%e2%80%98espanol%e2%80%99-in-allstate-commercial/#comments Mon, 05 Apr 2010 15:04:02 +0000 Tomas http://www.hispanictips.com/?p=81035 HispanicTips :: Hispanic & Latino News & Information]]> http://www.hispanictips.com/2010/04/05/dennis-haysbert-now-speaks-%e2%80%98espanol%e2%80%99-in-allstate-commercial/feed/ 0