http://www.hispanictips.com Essential Hispanic & Latino News :: Relevant, Trusted, Comprehensive and Useful Tue, 24 Nov 2009 18:29:31 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 http://www.hispanictips.com/2009/11/16/contentnea-savannah-k-8-school-officials-have-worked-to-make-sure-their-school%e2%80%99s-english-as-a-second-language-esl-students%e2%80%99-needs-are-met-the-school-received-12-mini-laptops-last-mo/ http://www.hispanictips.com/2009/11/16/contentnea-savannah-k-8-school-officials-have-worked-to-make-sure-their-school%e2%80%99s-english-as-a-second-language-esl-students%e2%80%99-needs-are-met-the-school-received-12-mini-laptops-last-mo/#comments Mon, 16 Nov 2009 16:48:21 +0000 Tomas http://www.hispanictips.com/?p=67418 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=67418 0 http://www.hispanictips.com/2009/11/13/durham-latinos-will-likely-have-a-better-pipeline-to-president-obama-after-weighing-in-thursday-on-how-to-improve-education-for-hispanic-americans-leading-a-community-conversation-at-el-cen/ http://www.hispanictips.com/2009/11/13/durham-latinos-will-likely-have-a-better-pipeline-to-president-obama-after-weighing-in-thursday-on-how-to-improve-education-for-hispanic-americans-leading-a-community-conversation-at-el-cen/#comments Fri, 13 Nov 2009 16:22:02 +0000 Tomas http://www.hispanictips.com/?p=67244 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=67244 0 http://www.hispanictips.com/2009/11/12/charlottes-classical-music-station-davidson-colleges-wdav-fm-89-9-is-looking-at-adding-a-spanish-channel-called-concierto-it-would-be-broadcast-on-one-of-wdavs-hd-radio-channels-and/ http://www.hispanictips.com/2009/11/12/charlottes-classical-music-station-davidson-colleges-wdav-fm-89-9-is-looking-at-adding-a-spanish-channel-called-concierto-it-would-be-broadcast-on-one-of-wdavs-hd-radio-channels-and/#comments Thu, 12 Nov 2009 15:45:41 +0000 Tomas http://www.hispanictips.com/?p=67002 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=67002 0 http://www.hispanictips.com/2009/11/12/juan-sepulveda-of-the-white-house-initiative-on-educational-excellence-for-hispanic-americans-will-be-at-el-centro-hispano-center-in-durham-on-thursday-to-speak-with-residents-and-local-leaders-about/ http://www.hispanictips.com/2009/11/12/juan-sepulveda-of-the-white-house-initiative-on-educational-excellence-for-hispanic-americans-will-be-at-el-centro-hispano-center-in-durham-on-thursday-to-speak-with-residents-and-local-leaders-about/#comments Thu, 12 Nov 2009 15:26:16 +0000 Tomas http://www.hispanictips.com/?p=66984 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=66984 0 http://www.hispanictips.com/2009/11/10/thousands-enjoy-festival-latino-at-hugh-mcrae-park-wilmington-nc/ http://www.hispanictips.com/2009/11/10/thousands-enjoy-festival-latino-at-hugh-mcrae-park-wilmington-nc/#comments Tue, 10 Nov 2009 18:06:11 +0000 Tomas http://www.hispanictips.com/?p=66747 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=66747 0 http://www.hispanictips.com/2009/10/17/hispanic-culture-becomes-part-of-western-north-carolina-landscape/ http://www.hispanictips.com/2009/10/17/hispanic-culture-becomes-part-of-western-north-carolina-landscape/#comments Sat, 17 Oct 2009 18:38:07 +0000 Tomas http://www.hispanictips.com/2009/10/17/hispanic-culture-becomes-part-of-western-north-carolina-landscape/ HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=64778 0 http://www.hispanictips.com/2009/10/07/the-n-c-society-of-hispanic-professionals-will-host-a-conference-friday-at-meredith-college-for-professionals-who-work-with-hispanic-students-the-hispanic-achievement-conference-will-focus-on-helpin/ http://www.hispanictips.com/2009/10/07/the-n-c-society-of-hispanic-professionals-will-host-a-conference-friday-at-meredith-college-for-professionals-who-work-with-hispanic-students-the-hispanic-achievement-conference-will-focus-on-helpin/#comments Wed, 07 Oct 2009 15:40:28 +0000 Tomas http://www.hispanictips.com/?p=63532 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=63532 0 http://www.hispanictips.com/2009/10/02/a-pilot-program-in-north-carolina-has-been-launched-to-protect-the-life-and-health-of-u-s-migrant-and-seasonal-farm-worker-children-many-of-whom-are-hispanic/ http://www.hispanictips.com/2009/10/02/a-pilot-program-in-north-carolina-has-been-launched-to-protect-the-life-and-health-of-u-s-migrant-and-seasonal-farm-worker-children-many-of-whom-are-hispanic/#comments Fri, 02 Oct 2009 16:14:01 +0000 Tomas http://www.hispanictips.com/2009/10/02/a-pilot-program-in-north-carolina-has-been-launched-to-protect-the-life-and-health-of-u-s-migrant-and-seasonal-farm-worker-children-many-of-whom-are-hispanic/ HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=63204 0 http://www.hispanictips.com/2009/09/30/when-peoples-bancorp-of-north-carolina-noticed-explosive-growth-in-the-states-hispanic-population-now-nearly-600000-strong-and-7-percent-of-the-states-residents-it-saw-an-opportunity/ http://www.hispanictips.com/2009/09/30/when-peoples-bancorp-of-north-carolina-noticed-explosive-growth-in-the-states-hispanic-population-now-nearly-600000-strong-and-7-percent-of-the-states-residents-it-saw-an-opportunity/#comments Wed, 30 Sep 2009 15:49:15 +0000 Tomas http://www.hispanictips.com/?p=62777 When Peoples Bancorp of North Carolina noticed explosive growth in the state’s Hispanic population — now nearly 600,000 strong and 7 percent of the state’s residents — it saw an opportunity.

But rather than just put up some Spanish-language signs and hire a few bilingual tellers, the commercial bank established an entirely new subsidiary. That subsidiary — Banco de la Gente — targets Latino customers. With branches in the Charlotte and Raleigh-Durham areas of the state, where the numbers of Hispanic residents have been rising particularly fast, Banco de la Gente caters to special needs in Hispanic communities. It offers extended hours, a choice of remittance methods and accounts with disability insurance.

And no wonder. North Carolina’s Hispanic population — nearly three-quarters of which is Mexican in origin — contributed more than $9 billion to the state’s economy in 2004 through purchases, taxes and labor at a net cost to the state of $61 million, according to a 2006 study by the University of North Carolina. The study projects that Hispanics’ contribution to the state’s economy could jump to $18 billion in 2009.

John Kasarda, who co-authored the study, said Hispanic workers have become indispensable to North Carolina’s economy. “Without Hispanic workers, some industries would simply collapse or wouldn’t be as competitive as they are,” he said.

For example, if not for Hispanic workers, output of the North Carolina construction industry would have been significantly lower while annual labor costs would have been nearly $1 billion higher, according to Kasarda. He said some North Carolina companies that employ large numbers of Latinos are among the best in their industries. And all types of businesses benefit: “Even French restaurants have Mexican chefs,” Kasarda said.

North Carolina is just one state where Hispanics are contributing substantially to local economies and in return seeing their buying power soar. Similar trends are occurring across much of the United States, whetting business appetites for a bite of the $951 billion that represents the buying power, or disposable income, held by U.S. Hispanics in 2008.

Hispanic purchasing power is projected to continue its fast-paced growth. The University of Georgia’s Selig Center for Economic Growth predicts that Hispanics will possess disposable income of more than $1 trillion by 2010 and will continue seeing that buying power grow far into the future because the U.S. Hispanic community has the highest birth rate in the country.

Chiqui Cartagena, the author of Latino Boom, a book about the Hispanic market, said U.S. Hispanics will make up 40 percent of new home buyers over the next 20 years. ( The National Association of Home Builders reported in its most recent 2007 American housing survey that Hispanics made up 10 percent of new home buyers. )

But the economic clout of Latinos is not just due to population growth. Latinos lead in small-business formation among all ethnic groups, and a majority of new Latino businesses are owned by women, according to the Kauffman Foundation, a nonprofit group that promotes entrepreneurship.

TAPPING INTO U.S. HISPANIC MARKET

Despite a major push into the Hispanic consumer market by mostly service companies, a considerable portion of that market lies untapped by U.S. businesses because of cultural barriers, according to one analyst.

“Not all companies are culturally competent enough to capture as much of the Hispanic consumer market as they could,” said Jim Estrada, president of Estrada Communications Group Inc. of Austin, Texas.

U.S. businesses have made great progress in reaching out to Hispanic consumers since the early 1970s, when businesses began translating their advertisements and marketing materials into Spanish, Estrada said. They have realized the need to better understand Hispanic cultural factors and have sought the services of specialized marketing firms such as Estrada’s to advise them on how to pitch their products and services to Latinos.

Nevertheless, there are still geographic areas and segments of the Hispanic market that are underserved, according to Estrada. Latino small businesses multiply quickly to fill the needs of the U.S. Hispanic community, especially in inner cities.

Mindful of the benefits that Hispanic entrepreneurs bring to the U.S. economy, the University of North Carolina study recommends vigorous support to help them overcome obstacles such as poor English-language ability and lack of a credit history. The growing business class among U.S. Hispanics will promote further economic growth in communities throughout the United States, according to analysts. Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=62777 0 http://www.hispanictips.com/2009/09/29/9500-liberty-film-on-immigration-battle-wins-best-documentary-at-the-charlotte-film-festival/ http://www.hispanictips.com/2009/09/29/9500-liberty-film-on-immigration-battle-wins-best-documentary-at-the-charlotte-film-festival/#comments Tue, 29 Sep 2009 16:48:52 +0000 Tomas http://www.hispanictips.com/?p=62656 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=62656 0 http://www.hispanictips.com/2009/09/24/penalizing-children-of-illegal-immigrants-is-not-the-answer-north-carolina/ http://www.hispanictips.com/2009/09/24/penalizing-children-of-illegal-immigrants-is-not-the-answer-north-carolina/#comments Thu, 24 Sep 2009 14:20:52 +0000 Tomas http://www.hispanictips.com/?p=62085 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=62085 0 http://www.hispanictips.com/2009/09/22/national-hispanic-entrepreneurs-organizations-small-business-forum-series-launches-in-charlotte-nc/ http://www.hispanictips.com/2009/09/22/national-hispanic-entrepreneurs-organizations-small-business-forum-series-launches-in-charlotte-nc/#comments Tue, 22 Sep 2009 17:21:49 +0000 Tomas http://www.hispanictips.com/?p=61992 National Hispanic Entrepreneurs' Organization (NHEO) will be hosting the "NHEO Small Business Forum Charlotte 2009" on September 30, 2009 to provide an opportunity for Hispanics to learn more about small business and current issues impacting small business owners. Attendees will have the opportunity to meet top local business professionals and leaders.

The NHEO Small Business Forum Charlotte 2009 will be the first event of the series. NHEO works closely to help its members grow their businesses across the country. Future Small Business Forums have been scheduled throughout the year in other major U.S. cities, including New York, Dallas, Atlanta, and Los Angeles.

Featured speakers for NHEO Small Business Forum Charlotte 2009 include:

* Anthony Foxx, Attorney at Hunton & Williams, Mayoral Candidate for Charlotte.
* John Lassiter, Owner, Carolina Legal Staffing, Mayoral Candidate for Charlotte.
* Juan Pablo Giometti, President and CEO, National Hispanic Entrepreneurs' Organization, Inc.

The NHEO Small Business Forum is designed to Educate, Engage, and Empower:

* EDUCATE: Produce informative and educational forums that are of interest to a diverse group.
* ENGAGE: Produce unique networking opportunities for entrepreneurs across the country; and
* EMPOWER: Promote Hispanics in entrepreneurship and encourage them to pursue entrepreneurial careers.

"Hispanic entrepreneurs represent a largely untapped resource in the United State economy. Although the number of Hispanic-owned business has grown significantly over the past twenty years, these firms continue to lag behind in economic indicators," said Juan Pablo Giometti, NHEO President & CEO. "NHEO is strengthening the infrastructures and networks that will help Hispanics entrepreneurs be successful."

Event attendees will have an opportunity to learn more about NHEO and see how the organization and its members can help them with their business endeavors and/or interests in pursuing a career as an entrepreneur.

The event will be held on September 30, 2009 from 5:30-8:30 p.m. at Blue Restaurant & Bar, located in the Hearst Tower on the corner of College & 5th Street. Free parking and appetizers will be provided. Early Bird Special Rates apply for event attendees that register before September 20, 2009, the cost to attend is $20 and $15 for students. At the door, the standard cost is $30 and $20 for students. Space is limited. Please R.S.V.P. at events@nheo.org.

All proceeds for these events will help fund NHEO scholarship and mentoring programs. NHEO is a 501(c)(3) Non-Profit.

Related Links:

http://www.nheo.org

Quotes:

"Hispanic entrepreneurs represent a largely untapped resource in the United State economy. Although the number of Hispanic-owned business has grown significantly over the past twenty years, these firms continue to lag behind in economic indicators" said Juan Pablo Giometti, NHEO President & CEO. "NHEO is strengthening the infrastructures and networks that will help Hispanics entrepreneurs be successful."

About National Hispanic Entrepreneurs' Organization:

National Hispanic Entrepreneurs' Organization (NHEO), headquartered in Charlotte, N.C., is the leading Hispanic nonprofit organization for entrepreneurs. Established in 2008, it's a private 501(c)(3) non profit organization created to empower Hispanic entrepreneurs, who are underrepresented in America. NHEO provides the know-how, networking, and mentoring resources to new and existing high-growth entrepreneurs through annual conferences, programs and web-based resources. The organization has more than 700 members, 20 ambassadors, and 100 volunteers across the US. NHEO has helped entrepreneurs, service partners, investors, researchers and public policy makers in diverse industries and at all stages of development.

For more information on the event, visit www.nheo.org or contact Maria Silva at (704) 909-7945 or msilva@nheo.org. Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=61992 0 http://www.hispanictips.com/2009/09/21/illegal-immigrants-will-have-the-opportunity-to-enroll-in-community-colleges-across-the-state-starting-next-year-on-friday-the-north-carolina-board-of-community-colleges-approved-a-measure-that-wi/ http://www.hispanictips.com/2009/09/21/illegal-immigrants-will-have-the-opportunity-to-enroll-in-community-colleges-across-the-state-starting-next-year-on-friday-the-north-carolina-board-of-community-colleges-approved-a-measure-that-wi/#comments Mon, 21 Sep 2009 15:45:11 +0000 Tomas http://www.hispanictips.com/?p=61716 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=61716 0 http://www.hispanictips.com/2009/09/17/consumer-stories-focus-on-hispanic-foods-at-local-grocery-chain-charlotte-north-carolina/ http://www.hispanictips.com/2009/09/17/consumer-stories-focus-on-hispanic-foods-at-local-grocery-chain-charlotte-north-carolina/#comments Thu, 17 Sep 2009 15:59:06 +0000 Tomas http://www.hispanictips.com/?p=61316 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=61316 0 http://www.hispanictips.com/2009/09/14/the-sights-and-sounds-of-latino-culture-were-displayed-at-lenoir-community-college-on-saturday-during-the-seventh-annual-raza-festival-about-4000-attended/ http://www.hispanictips.com/2009/09/14/the-sights-and-sounds-of-latino-culture-were-displayed-at-lenoir-community-college-on-saturday-during-the-seventh-annual-raza-festival-about-4000-attended/#comments Mon, 14 Sep 2009 17:18:58 +0000 Tomas http://www.hispanictips.com/?p=60902 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=60902 0 http://www.hispanictips.com/2009/09/09/howard-merrell-partners-forms-hispanic-marketing-group/ http://www.hispanictips.com/2009/09/09/howard-merrell-partners-forms-hispanic-marketing-group/#comments Thu, 10 Sep 2009 00:20:44 +0000 Tomas http://www.hispanictips.com/?p=60731 Howard, Merrell & Partners, strategic branding and advertising firm, expands its services with the formation of a Hispanic Marketing Group. The Group will focus on the development and execution of advertising, direct mail, public relations and social media marketing specifically targeted at the Hispanic market.

According to Jim Cobb, president and CEO of Howard, Merrell & Partners, over the past few years clients have been asking for the agency's support in reaching the Hispanic community in the United States. "In order to provide the highest level of integrated service, we felt it was the right time to establish the Hispanic Marketing Group," said Cobb.


Jim Stevens-Arce, vice president/director Hispanic Marketing, will lead the efforts of the Group. Rounding out the bilingual team are Elizabeth Romero, account supervisor, Public Relations and Hispanic Marketing, Sarah Findle, account coordinator, Social Media and Hispanic Marketing. Additionally, Becca Liberman, media planner/buyer, Interactive Specialist, brings a great deal of experience in media buying for the Hispanic market.

"Jim, Elizabeth, Sarah and Becca are not only skilled marketing communications professionals, they are also knowledgeable about how best to reach the Hispanic community," continued Cobb. "With our team, we are fully equipped to strategically extend campaigns we develop so they speak to the Hispanic market in their language and appeal to each region's unique sensibilities."

Stevens-Arce most recently headed his own creative consulting group in Puerto Rico, where he was also a founding partner at the DMC, Inc. advertising agency. Prior to that, he served as the creative director for Foote, Cone & Belding Advertising/Caribbean. Stevens-Arce's account experience includes work for such high-profile clients as Citigroup, Sears, Mazda, Clairol, Nationwide Insurance, Max Factor, Bristol-Myers and Colgate-Palmolive, among others.

About Howard, Merrell & Partners
Raleigh, NC-based Howard, Merrell & Partners Inc., specializes in linking business and communications strategies to yield higher levels of financial performance for its clients. Founded by Jack Howard in 1945 and later reorganized as Howard, Merrell & Partners under Mac Merrell's leadership, the agency is a pioneer in understanding and applying the power of emotions to develop more effective business and communications strategies. Agency service offerings include brand development, creative development and production, consumer insight research, public relations, media asset services, event planning and management, social media, interactive services, Hispanic marketing and strategic planning. For more information, visit http://www.merrellgroup.com.
Aggregated by HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=60731 0 http://www.hispanictips.com/2009/09/09/unc-wilmingtons-first-spanish-theater-group-puro-teatro/ http://www.hispanictips.com/2009/09/09/unc-wilmingtons-first-spanish-theater-group-puro-teatro/#comments Wed, 09 Sep 2009 18:02:23 +0000 Tomas http://www.hispanictips.com/?p=60620 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=60620 0 http://www.hispanictips.com/2009/09/03/howard-merrell-partners-in-raleigh-nc-formed-a-hispanic-marketing-group/ http://www.hispanictips.com/2009/09/03/howard-merrell-partners-in-raleigh-nc-formed-a-hispanic-marketing-group/#comments Thu, 03 Sep 2009 15:53:24 +0000 Tomas http://www.hispanictips.com/?p=60193 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=60193 0 http://www.hispanictips.com/2009/09/02/nc-native-wrongly-deported-to-mexico-federal-investigators-ignored-evidence-the-man-is-a-us-citizen-documents-show/ http://www.hispanictips.com/2009/09/02/nc-native-wrongly-deported-to-mexico-federal-investigators-ignored-evidence-the-man-is-a-us-citizen-documents-show/#comments Wed, 02 Sep 2009 18:13:09 +0000 Tomas http://www.hispanictips.com/?p=60081 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=60081 0 http://www.hispanictips.com/2009/08/18/un-grupo-de-feligreses-hispanos-impidio-que-un-sacerdote-oficiara-la-misa-dominical-en-una-iglesia-catolica-de-carolina-del-norte-porque-no-trata-bien-a-los-mexicanos/ http://www.hispanictips.com/2009/08/18/un-grupo-de-feligreses-hispanos-impidio-que-un-sacerdote-oficiara-la-misa-dominical-en-una-iglesia-catolica-de-carolina-del-norte-porque-no-trata-bien-a-los-mexicanos/#comments Tue, 18 Aug 2009 15:28:36 +0000 Tomas http://www.hispanictips.com/?p=58622 HispanicTips :: Hispanic & Latino News & Information]]> http://js-kit.com/rss/www.hispanictips.com/p=58622 0