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March 19, 2010
DiRienzo: The Community Has Grown Up; Shouldn’t Spanish TV and the Hispanic Market Media Spend?
March 18, 2010
March 17, 2010
Generation Equis Media Launches Hispanic Marketing Forum to Help Marketing Professionals Shine.
March 16, 2010
La comunidad & Converse second series of videos that promote the creative spirit of the brand.
March 15, 2010
Marketers Miss Hispanics on Social Sites – Only two in 10 engage Hispanics on the social Web
U.S. Demographics are Changing… Are Your Marketing Plans Ready?
IKEA awards account to Ogilvy & Mather and *S,C,P,F , Ogilvy’s Hispanic agency partner
Watch video – Fox targets Latino, black markets with new film
March 12, 2010
Brands to be organically integrated into Univision’s Nuestra Belleza Latina.
Eighth Annual Hispanic Television Summit To Be Part of Advertising Week NY 2010
‘El Magic’ Reach Out To Latino Community – Orlando
March 11, 2010
Why SMX Echo is the Leading Multicultural Social Media Monitoring Tool
Iraqi Shoe Thrower Pitching Detergent To Colombians – Video
March 10, 2010
MexInsurance.com Taps Hispanic Agency, DiálogoPR, For Representation
Jorge Cantú has passed away. He worked in Hispanic marketing for almost 30 years, a pioneer
March 9, 2010
Q&A with Saskia Sorrosa, Sr. Director for Hispanic marketing for NBA
Radio SPOT TEN – Hispanic 3.1.2010 – 3.7.2010 – commercials
Radio SPOT TEN – Hispanic for 2009 – Commercials
Census 2010, P&G, L’Oreal: New Campaigns for Hispanic Magazines
March 8, 2010
Cents and Sensibility: Why Marketing to Multicultural Consumers requires a subtle Touch.
Puerto Rican Day Parade giving boot to Captain Morgan Rum
Attention Wise Latinas: NYWICI Needs You
How Targeted Online Ads Helped Sink Lou Dobbs at CNN
National Puerto Rican Day Parade Gives Captain Morgan the Boot
March 5, 2010
Changing World Of Hispanic Direct Response
Aaron Sanchez and Las Palmas Spice Up Kitchens Across America
Brands Perceptions in 2009 vs. 2005: Among U.S. Hispanics.
New Lists Targeting Latin Consumers
LatinVision Media to Launch New “Marketing to Latinos” Conference Series
Despite Growing Social Media Activity, U.S. Latinos Ignored by Big Brands
March 4, 2010
Dave Navarro Naked PETA Ad: Gets Nude To Protest Fur (PHOTO)
Tostitos Ad Makes Me Want to Move to Seville and Eat Lots of Fake Mexican Food
No Comprende Hispanic Marketing? – Many advertisers still have a Latino blind-spot.
Aaron Sanchez Shills for Las Palmas Enchilada Sauces on Telemundo
March 3, 2010
‘Got milk?’ creator boosts focus on Latino market
March 2, 2010
Lapiz Sharpens Offerings With Addition of Digital and Shopper Marketing Practices
New Ads Encourage Latinos To Participate In Census
March 1, 2010
Quepasa Announces Initial Results of Its Acapulco Revealed DSM Campaign
Our ‘Must-Attend List’ of US Hispanic Advertising, Marketing & Media events in 2010.
Lopez Negrete Communications Launches Hispanic CRM/DM Unit, Appoints Director
February 25, 2010
The Phelps Group Acquires Anita Santiago
Dallas-based Dieste Inc. has named Elizabeth Fauerso as the new Executive Director of Planning.
February 22, 2010
LatinWorks: Multicultural AOY ‘09 – Insightful creative gave this Hispanic agency a year to remember
Lopez Negrete Communications, Inc. Takes Top Gold At Annual AAF-Houston ADDY Award Show
Bromley Takes Ten at Local ADDY® Awards
Dawson, Valderrama Cut Census PSAs For MTV Tr3s, Voto Latino
February 18, 2010
Tecate has renewed its sponsorship of the 36th Annual Toyota Grand Prix of Long Beach
February 17, 2010
General Mills to Increase Hispanic Advertising Again
Adrenalina and Partnership for a Drug-Free America team up for Hispanic Outreach.
February 16, 2010
Miami based la comunidad has named Sol Martín as their Strategic Planning Director
Hispanic Market Overview – 2010 Report Now Available to Marketers, Advertisers for free
February 15, 2010
The PR Blog: Working with the Founders of Hispanic Marketing
February 11, 2010
The Latin Interactive World: How Camper Shoes Markets to U.S. Hispanics
Hispanics Go Online for Trusted Info – Ratings and reviews trump real-world friends
Introducing the new Portada-online.com
February 10, 2010
PACO Communications Expands Services to AeroMexico
Marketing to Hispanics: Marcelo Salup on Best Practices in DR Advertising
AMA HONORS LAS MADRINAS – The Visionary Women of US Hispanic Advertising in Texas.
February 9, 2010
Snapshot: Top Hispanic Online Ad Categories in 2009
February 8, 2010
IBOPE Media Puerto Rico release Media Research, Analysis & Planning Software.
Lapiz Answers U.S. Cellular’s Call for New Hispanic Agency of Record
U.S. Colleges Court Hispanic Families Using Espanol
February 4, 2010
Chicago White Sox select the San Jose Group/Chicago as its first Hispanic ad agency of record.
Firms Launch “Buy Puerto Rican” Ad Campaign


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