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Spanish-language TV is hot ‘rambunctious free-for-all’ – From novela make-overs to desired advertising markets, population growth spurs Hispanic television renaissance – Their advertising sales may be down nearly $100 million, but Spanish-language broadcasters say that ringing sound you hear from their industry isn’t an alarm bell. It’s a wake-up call — and a lot of companies have already answered. – “This time next year, if you’re not in Hispanic media, you’re going to want badly to get in,” says Don Browne, president of Telemundo. From: miamiherald.com
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Tagged: sales, Telemundo, television
Posted on:
March 22nd, 2010
Curation from Tomás
Filed Under: Business Essentials, Business News, Media
Curation from Tomás
Filed Under: Business Essentials, Business News, Media
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