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Mega TV Now Available Throughout The Entire Island of Puerto Rico

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“Spanish Broadcasting System, Inc. (SBS) (NASDAQ: SBSA) announced today that starting Monday, November 23, 2009 its television programming will be seen on the entire island of Puerto Rico. Due to an acquisition of new technology, audiences will be able to tune in to the channel over the air through a converter box, as well as on cable and satellite.

The broadcast frequency for the over the air signal via a converter box will be Channel 60. Cable and satellite users can watch Mega TV® on Choice Channel 16, Liberty Channel 45, OneLink Channel 60, DIRECTV Channel 169 and Dish Network Channel 60.

“With these new signals, not only will everyone on the Island be able to watch our programming, we will also have a clearer image. For geographical reasons, most of our households without cable or satellite couldn’t receive our signal in the past. With this new technology, everyone on the island will enjoy Mega TV’s popular and impactful programming,” said Luis Roldan, Senior Vice President, and General Manager for SBS and Mega TV® in Puerto Rico. “We are very pleased with the acceptance that the Puerto Rican community has given us and we are committed to keep on bringing excellent programming.”

“We believe that these new affiliates in Puerto Rico will enormously help our growth plan, and will guarantee our position as a leading competitor in Hispanic television,” said Cynthia Hudson-Fernandez, Chief Creative Officer and Executive Vice President for SBS and Managing Director of Mega TV®. “Our audience on the island has been faithful to our programming from day one, and we promise to reciprocate with the best we can offer.”

About Spanish Broadcasting System, Inc.
Spanish Broadcasting System, Inc. is the largest publicly traded Hispanic-controlled media and entertainment company in the United States. SBS owns and/or operates 21 radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, including the #1 Spanish-language radio station in America, WSKQ-FM in New York City, as well as leading radio stations airing the Tropical, Mexican Regional, Spanish Adult Contemporary and Urban format genres. The Company also owns and operates Mega TV®, a television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico. SBS also produces live concerts and events in the major U.S. markets and Puerto Rico. In addition, the Company operates www.LaMusica.com, a bilingual Spanish-English online site providing content related to Latin music, entertainment, news and culture. The Company’s corporate Web site can be accessed at www.spanishbroadcasting.com.”

Posted on: November 24th, 2009
Curation from Tomás
Filed Under: Business, Business News, Media, Press Releases
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