mun2 LAUNCHES SEASON FOUR OF THE CHICAS PROJECT ON JULY 9TH AT 7PM ET/PT – The Chicas Kick Off Premiere in Los Angeles with a Taco vs. Hot Dog Smackdown

Crash and Yasmin are back for their fourth season of mun2’s hit reality/lifestyle series, “The Chicas Project.” This season, the chicas are taking their project to a whole new level, with a special season-finale in Washington D.C. Airing Thursdays at 7pm, the all-new 13-episode season launches Thursday July 9^th at 7pmET/PT.

From herding cattle in Texas, and performing live with a mariachi band in Los Angeles, to baking punk rock cakes in Chicago, season four of “The Chicas Project”  finds Crash and Yasmin once again criss-crossing the Unites States finding thrills, spills and adventures. This time along the way, the chicas collect the thoughts and concerns of young Latinas across the country, head to Capitol Hill, and present their accumulated messages to the President & CEO of the Congressional Hispanic Caucus Institute. Find out what kind of America today’s bilingual Latinas hope to have in season four of “The Chicas Project.”

“Throughout the last three seasons of ‘The Chicas Project,’ viewers have embraced Crash and Yasmin’s genuine, edgy and unpredictable personalities, which reflect the diverse nuances in the daily life of bicultural Latinas,” says Alex Pels, GM & SVP for mun2.  “While season four will bring more of what audiences have come to love about Crash and Yasmin, it will also capture the chicas at the peak of their sassy misadventures.”

“It’s exciting to see that after three seasons of “The Chicas Project,” Crash and Yasmin still embody the spirit of young Latinas in this country,” says Gloria Medel Solomons, Executive Producer for mun2.

To kick off the highly-anticipated fourth season, Crash and Yasmin will be on Hollywood and Highland, the heart of Hollywood, California, on July 9^th from 2-4pm for the chicas’ ultimate Hot Dog vs. Taco smackdown.  Competing to give away their respective fast-food the quickest, and find out once-and-for-all whether Los Angeles prefers hot dogs or tacos, Crash, the rocker from LA, will be giving away 1,000 free tacos to fans and spectators, while Yasmin, originally from Queens, NY, will be representing the east coast as she hands out 1,000 free hot dogs.  Sponsors for the initiative are Pink’s Hot Dogs and Joselito’s Mexican Food restaurant.

In preparation for the fourth season premiere of “The Chicas Project,” mun2 will host a Chicas Marathon on Fourth of July weekend featuring the top-voted, viewer-selected chicas episodes from seasons 1-3.

Plus, the chicas go digital on holamun2.com/chicas where every Thursday at 7pm during the premiere of each episode, chicas’ fans will have the opporunity to interact live with Crash and Yasmin on the network’s digital platform.

Key advertisers this season are Toyota, T-Mobile, Maybelline and In Styler.

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About mun2:

mun2 (moon-dos) is the lifestyle cable network for today’s culture connectors (C2s) – bicultural Latinos 18-34.  As the bilingual network that amplifies the Latinos experience, mun2 is culturally-grounded and reflects the best of both worlds – mun2 is uniquely American.  From reality to music, on-air to digital, mun2 creates original content across a multi-screen platform.  As the only nationally measured bilingual cable network by Nielsen NTI, mun2 has an increased distribution to over 30 million households, and is a part of the Telemundo Group, a division of NBC Universal Cable Entertainment.

About holamun2.com:

For your daily dose of candy, glitters and freejoles, visit holamun2.com, mun2′s fully interactive site featuring all things mun2. A portal for bicultural Latinos to experience entertainment on their terms, holamun2 features exclusive interviews, original videos, entertainment news, interaction with other mun2 fans and ways to vote for what’s next on mun2. From politics and pop to videos and video games, holamun2.com is the online destination devoted to the lifestyles of bicultural Latinos.

mun2 Contact:
Debbie Lazo
818-622-4066
debbie.lazo@nbcuni.com

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