Nexicon to Track Global Voting of Latin World’s Biggest Music-Based Reality Television Series

Nexicon (PinkSheets: NXCO) , a developer of next generation digital media protection and intelligence solutions, announced today that Esmiplaneta has selected Nexicon’s innovative technology to track worldwide voting for the upcoming “La Batalla de las Americas” (Battle of the Americas), a reality television show that will pit country against country in a global broadcast to pick the final member of Latin America’s newest music super group. Similar in format to the U.S. show “American Idol,” the television series will air from June 28, 2009 through September 20, 2009.

Esmiplaneta is the premier portal for the global Latin community and exclusive online broadcaster of Batalla de las Americas. A global audience will be casting votes during the 13-week airing of the reality show, and Nexicon will geographically track each and every mobile and Internet vote that is cast. Nexicon’s technology will create a real-time graphic to be displayed onscreen during the show’s airing and online at esmiplaneta.com that depicts voter locations across the Americas. As viewers participate from 23 countries and rally behind their favorites, they can see which countries are in the lead and which contestant is likely to take home the ultimate prize: the final spot in the newly formed Latin American super group XM2, which features three of the former members of the boy-band Menudo — Sergio Blass, Rawy Torres and Jonathan Montenegro.

“Batalla de las Americas promises to be the most innovative, provocative and intensive music-based reality show – grabbing the attention of the Americas and the entire entertainment world,” said Roy A. Sciacca, president and CEO of WorldVibe Entertainment Group, which produces La Batalla de las Americas. “This groundbreaking concept required equally groundbreaking technology to bring it to life. Nexicon will help drive an unprecedented amount of viewer participation by allowing viewers to see in real time where votes are coming from and where their contestants are in the race.”

“This is just one example of how our technology can be used to monitor, collect and analyze an extraordinary amount of data transmissions in real time,” said Tommy Stiansen, chief technology officer of Nexicon. “In this case we’re monitoring votes across the Internet and on cellular networks, but there are also exciting applications in any industry where collection of vast amounts of data with real-time analysis and reporting with advanced geolocation is required.”

“During the show’s auditions in El Salvador alone, there were more than 11 million text votes in just 10 days, so we’re expecting an enormous amount of voting once the show begins to air across the world on June 28th,” added Sciacca. “Nexicon will be able to track and pinpoint exactly where each and every vote is coming from and display that in real time for the world to see.”"

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