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Optimum Online Launches Optimum Latino, New Website That Delivers Unique Spanish Language Content to Optimum Online(R) Customers

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Posted on: December 3rd, 2008
Filed Under: Blogante Business, Business, Internet, Press Releases
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“Optimum Latino Is an Innovative Website That Gives Spanish-Speaking Customers Access to a Wide Array of Content Including News, Entertainment, and Sports
Cablevision Systems Corp. today announced that it has launched Optimum Latino, an innovative web channel that delivers high-quality Spanish-language content for Optimum Online customers. The new web channel is accessible through Optimum Online’s consumer web portal, Optimum.net, by following a convenient link that appears in the right-hand column of the site.
Optimum Online has joined with Terra.com, a leading digital content provider for the U.S. Spanish-speaking community, to create the new web channel. Optimum Latino features content that meets the needs and interests of the Hispanic community, covering a wide array of topics such as news, entertainment, and sports, as well as the Terra TV platform, which includes 15 channels of Spanish-language video content. The channel is refreshed every day and features international news and information like daily soccer and World Cup updates, and full coverage of events such as the Latin Grammys.
“We’ve built the Optimum.net consumer portal to help our customers take advantage of the speed and reliability of Optimum Online by delivering the best and most relevant content, and now we’ve expanded this service to include Optimum Latino, which offers convenient access to the best Spanish-language content as well,” said Amalia O’Sullivan, Cablevision’s vice president of consumer product management. “Optimum Latino adds significant value for our Spanish-speaking customers, with a wide range of interesting content and features, including a rich video offering that is best viewed using Optimum Online.”
Optimum Latino is provided at no additional charge as an value-added benefit to Optimum.net, the consumer web portal that allows users to access their Optimum e-mail or voicemail from the web, in addition to providing customizable news, traffic and weather, and other local information and entertainment services like games and other features.
In addition to Optimum Latino, Cablevision also offers its customers iO en espanol, iO TV’s digital programming service that features over 35 Spanish-language TV channels and 45 commercial-free digital music channels from Latin America, the Caribbean, Spain and Mexico. The iO en espanol package is available for $5.95 per month for Family Cable and iO TV digital cable customers, or $14.95 per month for customers of the company’s Broadcast Basic level of service. In order to receive iO en espanol, customers must have a Scientific Atlanta digital cable set-top box. Customers interested in iO en espanol can call 1-877-980-7636 to order or go to optimum.com/io/international/espanol.jsp for additional information. “

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