starMedia and The Weather Channel Interactive Team Up To Launch New Online Spanish-Language Service
Posted on: October 23rd, 2008
starMedia and The Weather Channel Interactive (TWCi) have joined forces to develop and launch starMedia Clima, a new, comprehensive online weather service (clima.starmedia.com).
“This is a very exciting strategic alliance for starMedia,” noted COO Juan Jose Nunez. “We’re very pleased to be able to offer our users the most comprehensive Spanish-language weather service available online. TWC’s decision to undertake this project with starMedia not only affirms our position as one of the leading American Panregional Portals, but additionally provides unique and focused content and information, so that our global audience may better plan their lives and daily activities.”
starMedia Clima is powered by TWCi, the world’s leading weather information source. Some of the more popular options available to starMedia users are full access to international weather content, extended forecasts, radar images and real-time weather. The new channel also features some very practical and innovative applications, such as a Fahrenheit to Celsius weather converter as well as a rich collection of useful maps and information specifically focused on topics such as travel and health.
About The Weather Channel Interactive
The Weather Channel Interactive (TWCI) is the leading provider of broadband and wireless weather products including weather.com, The Weather Channel Desktop, and The Weather Channel Mobile. weather.com, the Web site of The Weather Channel, is the ultimate source of weather on the Web helping users plan their lives by delivering timely current conditions, expert forecasts and relevant lifestyle content for 98,000 locations worldwide. The Weather Channel reaches more than 38 million unique users online each month and is the most popular source of online weather, news and information according to Nielsen//NetRatings. The Weather Channel Interactive also provides consumers with unique and customizable products such as Desktop Weather and a full lineup of mobile services including downloads, messaging, mobile video and the most popular content site on the mobile Web. Other TWCi sites include forGetaway.com, a vacation home rental site, Forecast Earth, a site dedicated to the discussion of climate change, and a series of international sites, including www.weather.co.uk, www.meteo123.com, www.wetter123.com, www.canaldotempo.com and www.weather.com/espanol. For more information please visit www.weather.com/press.About starMedia.com
starMedia.com is a free-to-web global portal connecting more than 24 million Spanish-speakers through the Internet as well as providing them with the most relevant and extensive information and services. starMedia has local operations in Colombia, Mexico, Spain and throughout the United States (Los Angeles, Miami and New York); and, is wholly owned by Orange (www.orange.es), a subsidiary of the France Telecom Group (NYSE: FTE). “
Curation from Tomás
Filed Under: Business, Business News, Press Releases, Technology
