DIRECTV Mas Launches Telecentro, a New and Exclusive Spanish-Language Channel from Central America

-In an effort to continuously provide a comprehensive and high-quality programming lineup for the Latino community in the U.S., DIRECTV Más, DIRECTV’s Spanish- and English-language programming service, has launched Telecentro, a Central American Spanish-language channel that offers 24-hour news, entertainment and sports programming from the best-known TV channels from El Salvador, Guatemala, Honduras, Costa Rica, Nicaragua and Panama.

Available to U.S. audiences for the first time, Telecentro is home to the best programming from Central America. In addition to the top-rated newscasts from El Salvador, Guatemala, Honduras, Costa Rica and Nicaragua, Telecentro offers the best produced youth and children’s entertainment, the most popular family programs during the weekend and the largest number of live soccer matches from the local national club tournaments from El Salvador, Guatemala, Honduras and Costa Rica.

“With the addition of Telecentro to the DIRECTV Más platform, we can now provide the growing Central American communities across the U.S. with programming that is relevant, exciting and connects them to their native country,” said John de Armas, vice president, WorldDirect, Inc. “No other content provider can offer this experience.”

“Telecentro is proud to bring the best of Central America to the U.S. for the first time, with the top-rated news, entertainment and sports,” said Angel Gonzalez, Telecentro. “Latinos in the U.S. can experience El Salvador, Guatemala, Honduras, Costa Rica and Nicaragua in the comfort of their own living rooms.”

To celebrate Telecentro’s launch in the U.S., DIRECTV and Telecentro are co-hosting a private VIP reception today in Washington, D.C. For press credentials please see contact information for this press release.

Top Telecentro programs highlights include:

* NOTI 7 is a Guatemalan newscast program covering national and international news.
* TELEDEPORTE is a Sunday sports newscast that covers sports in Guatemala with an emphasis in local soccer.
* NUESTRO MUNDO is a Monday to Friday magazine show produced in Guatemala, featuring news, entertainment and general interest programming, including but not limited to news, health, gossip, beauty tips, horoscope, culinary and traveling segments.
* TELEDOS is a Salvadoran newscast covering national and international news.
* VIVA LA MAÑANA is a Monday to Friday morning show produced in El Salvador featuring news, entertainment and general interest segments, including but not limited to news, health, gossip, beauty tips, horoscope, culinary and traveling segments.
* HOY MISMO is a Honduras newscast covering national and international news.
* ACCION 10 is a Nicaraguan newscast covering national and international news.
* FUTBOL TELECENTRO provides full-length coverage (live or first-run tape delayed) of soccer matches of the national major leagues of El Salvador, Guatemala, Honduras and Costa Rica.

Telecentro programming on DIRECTV Más is now available nationwide for viewers on TLCN, channel 429. DIRECTV Más current customers can enjoy Telecentro’s programming compliments of DIRECTV. For more information on DIRECTV and Telecentro, please visit www.directv.com and www.tvtelecentro.com.

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