Quepasa.com Gets a Lift From Dr. Rey – Top Social Networking Site, Quepasa.com, Partners With Famed Plastic Surgeon Dr. Rey of ‘DR. 90210′

Coming off the heels of a successful site re-design, featuring improved user interface and greater social interactivity, Quepasa (www.quepasa.com), a top online social portal for young Latinos, during a press conference announced a strategic partnership with celebrity plastic surgeon Dr. Robert Rey, star of the hit reality series “Dr. 90210″ on the E! Network.

The new community promises to give members unprecedented access to Dr. Rey’s expert advice on health, beauty, and fitness that up to now was only possible with an appointment. As part of the partnership, Dr. Rey, who is of Brazilian decent, will host his own “Community” in Spanish and Portuguese on Quepasa, promoting an active lifestyle to reduce the effects of aging and encourage healthy eating habits to address the rising incidence of obesity.

“Dr. Rey will add an important educational and interactive element to Quepasa’s social Community,” said John C. Abbott, Quepasa’s CEO. “Our partnership with a popular and influential figure like Dr. Rey will help drive community traffic and encourage our members to share their interests, ideas, and activities. High profile partnerships are just one of several elements of our roadmap to constantly enhance our website with helpful, fun and interactive rich multimedia content.”

Dr. Rey’s “Community,” which is slated to launch later this month, will give members unprecedented access to his expertise on health, wellness, and nutrition. How it works: Members can upload their video questions directly on to this highly interactive, multi-media community or they can email Dr. Rey their questions. Dr. Rey will reply with detailed, step-by-step responses via video capsules, to give members the most concise answers. Dr. Rey will also conduct regular chat sessions to give members additional access and information, as well as make several promotional appearances.

“Our relationship with Dr. Rey demonstrates our commitment to our users that Quepasa will always be an authentic social portal by, for, and about Latinos not the afterthought of a mega corporation that wants to be in ‘our space’,” said Jeff Valdez, chairman of Quepasa. “We’re excited to create a cyber version of the ‘house call.’ Our doctor will always be in…Your in box.”

Health and beauty are key interests among Quepasa members. According to research, Latinas spend more disposable income on beauty than women from any other ethnic group, plus rising health concerns over diabetes in the Latino community make this community especially poignant.

“It is very important for me to inform and stay in touch with my Latino community,” said Dr. Rey. “This new partnership will provide Quepasa members with access to me that up until now was only possible by appointment. I’m thrilled to be able to make myself more accessible to the Latino community and provide information that will help improve their health and ultimately their lives.”

In addition to interactive Q&A sessions with Dr. Rey, the “Community” will feature a photo gallery where members can upload and share photos with Dr. Rey, forums where members can share their opinions, a blog written by Dr. Rey, plus updates on Dr. Rey’s upcoming appearances and news.
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