Yahoo! Telemundo Reveals the Summer BUZZ-worthy Searches for August, Highlights Top 10 Searches in Three Popular Search Categories

Yahoo! Telemundo today announced its Top 10 Searches for the month ending August 31 (yahootelemundo.com/lomasbuscado), which include the Top 10 in overall searches, and image searches as established by the millions of Yahoo! Telemundo users, as well as the most searched for in Sports for the month of August, as the 2008 Summer Olympics came to an end.

Top Trends in Search for August include:

Top 10 Overall Searches
1. Dayana Mendoza
2. Beijing 2008
3. Yelena Isinbayeva
4. Telenovela Victoria
5. Eva Mendes
6. Emotional Intelligence Test
7. “Burnout” syndrome
8. Bernie Mac
9. Summer Swimsuits
10. Electronic Cigarette

Nabbing the number one spot on the Top Overall Searches for August is the newly crowned Miss Universe, Dayana Mendoza. Apparently the 22-year-old Venezuelan beauty crowned just last month has been caught up in a scandal after nude modeling photos of her were unearthed, causing an online frenzy of curious viewers. Coming in at the number two spot was the 2008 Summer Olympics in Beijing; one of the biggest, most watched events on a global scale with a record-breaking number of viewers, as athletes from around the world compete for the gold. It is no surprise then that Russian pole vaulting sensation Yelena Isinbayeva was among the most searched for as she made a new world record and won the gold. Also topping the list was comedian Bernie Mac, who unexpectedly died last month at age 50 of complications from pneumonia. Rounding off the Top Searches was the Electronic Cigarette — mechatronic version of a cigarette that provides small amounts nicotine with each inhalation and is being marketed as a healthier alternative to tobacco smoking – although the science and medical community remain skeptical.

Top 10 Image Searches
1. Vida Guerra
2. Tatoos
3. Sofia Vergara
4. Shakira
5. Salma Hayek
6. Portia de Rossi
7. Maria Sharapova
8. Katherine Heigl
9. Dulce Maria
10. Vanessa Hudgens

Nine out of the ten most searched for images on Yahoo! Telemundo for August were a list of some of the world’s most famous and beautiful women. Cuban-American model, Vida Guerra, known for her lingerie spreads and hip-hop video appearances topped the list as the most searched for image. World renowned Colombian beauties, Sofia Vergara and Shakira also topped the list as did Mexican actresses Salma Hayek and Dulce Maria, known for her telenovelas and being a member of Spanish pop-rock group RBD. Surprisingly, tattoos remained popular throughout the month of August as it nabbed the No. 2 spot (down from No. 1 in July) – tattoos have experienced a resurgence in popularity in many parts of the world, and the American Academy of Dermatology estimate that 1 in 4 Americans have at least one tattoo.

Top 10 Sport Searches
1. 2008 Olympic Games
2. Yelena Isinbayeva
3. Michael Phelps
4. Olympic Medal count
5. Sandra Izbasa
6. Elizabeth Beisel
7. Amanda Beard
8. Nastia Liukin
9. Paola Espinosa
10. Usain Bolt

It is no surprise that Olympians dominated the most searched for in the Sports category for August on Yahoo! Telemundo. Among the most searched for was American swimming sensation Michael Phelps who won an unprecedented eight gold medals at the 2008 Olympic games in Beijing and now holds the record for the most gold medals won at a single Olympics and the most by any Olympian in history.

Eighteen year old, Romanian gymnastic Gold Medal winner Sandra Izabasa came in at No.5 and was followed by an impressive list of female Olympians: Russian-American gymnast Nastia Liukin, the 2008 Olympic individual all-around gold medalist; American swimmer Amanda Beard and Mexican runner Paola Espinosa. And last but not least, rounding out the list for the most searched for in sports was Usain Bolt, the Jamaican sprinter, who became the first man to win all three sprinting events at a single Olympics since Carl Lewis in 1984, and the first man in history to set world records in all three at a single Olympics. His name and achievements in sprinting have no doubt earned him the media nickname of “Lightning Bolt.”

Every month the Yahoo! Telemundo Top 10 Searches showcases the diverse interests and concerns of U.S. Hispanics around the net, from gorgeous celebrity sightings and salacious political news to funny jokes and the latest consumer obsessions. The monthly list includes a recap of the Top 10 Overall Searches, Top 10 Image Searches and Top 10 Searches in a revolving category, which changes monthly. To come up with the Yahoo! Top Searches list, Yahoo! scans anonymous query logs from Yahoo! Search across a variety of categories to see what themes and trends bubble up to the surface. Individual searches are never used to develop these lists. For more information on Yahoo! Telemundo’s Top 10 Searches, visit www.yahootelemundo.com/lomasbuscado.

About Yahoo! Telemundo: Yahoo! Telemundo (www.yahootelemundo.com), is a commercial venture between Yahoo! Inc. and Telemundo Communications Group, Inc., and is a leading online media and services community for Hispanic consumers in the U.S. This comprehensive and engaging online community for U.S. Hispanics brings together Yahoo!’s leading technology, Internet tools and services with the online assets and original television content of Telemundo, connecting the U.S. Hispanic community to their passions, their communities and the world’s knowledge. “

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