THE 2008 ALMA AWARDS® HOST EVA LONGORIA PARKER AND NCLR PRESIDENT AND CEO JANET MURGUÍA ANNOUNCE NOMINATIONS AND SHOW HIGHLIGHTS, INCLUDING SPECIAL HONORS TO SHAKIRA, LINDA RONSTADT, AND NARCISO RODRIGUEZ

Universal City, CA – This morning on Wisteria Lane located on the Universal Studios back lot, NCLR
President and CEO Janet Murguía, Eva Longoria Parker (Desperate Housewives), and Cristián de la
Fuente (USA Network’s In Plain Sight and ABC’s Dancing with the Stars) announced nominees,
performers, and special honorees for the 2008 NCLR ALMA Awards.

The 2008 NCLR ALMA Awards will tape August 17 at the Pasadena Civic Auditorium. The all-star
event, which celebrates the outstanding artistic achievements of Latinos in motion pictures, television and
music, will air Friday, September 12 (8:00-10:00 p.m., ET), on the ABC Television Network.

Television and film actress, Eva Longoria Parker, returns once again as executive producer and host of
the telecast. To date, confirmed performers and presenters include Black Eyed Peas, America Ferrera,
Carlos Mencia, Jessica Alba, Adam Rodriguez, Enrique Murciano, Sofia Vergara, Cristián de la Fuente,
Kate del Castillo, Pitbull, and Mariachi Los Camperos de Nati Cano. Special honors will be presented to
Linda Ronstadt, Shakira, and Narciso Rodriguez whose work has impacted the entertainment industry and
influenced American culture.

The two-hour special is presented by the National Council of La Raza (NCLR) – the largest national
Hispanic civil rights and advocacy organization in the U.S. The annual ALMA (American Latino Media
Arts) Awards recognizes and celebrates the outstanding artistic achievement of Latinos in film, television,
and music. The ALMA Awards was created by NCLR in 1995 as part of its strategy to promote the
diverse, accurate, and balanced portrayals of Latinos in the media and the enhancement of the Latino
image in the entertainment industry. The show is an example of how inclusion strengthens the
entertainment industry, just as diversity strengthens our country.

The show is presented with the support of sponsors and advertisers. Confirmed Presenting Sponsors for
2008 include Chevy and Target. Gold Sponsors are AT&T, Johnson & Johnson, Frito-Lay/PepsiCo, and
Prudential. Silver Sponsors include American Airlines, Bank of America, Bud Light, ConAgra Foods,
M&M’s, McDonald’s, State Farm Insurance Companies, Verizon, and Wachovia. Key media partners for
the 2008 ALMA Awards include our Gold Level partners AOL Latino and MTV3, and our Silver Level
partner Latina Magazine.

This year, the executive producers are Michael Levitt, Janet Murguía, Eva Longoria Parker, and David
Chavez. For more information on the 2008 NCLR ALMA Awards®, please visit www.almaawards.com.

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