Winning Latino Votes in the General Election – HispanicAd From: hispanicad.com
Tagged: acculturation, HispanicAdPosted on: June 23rd, 2008
Perhaps it’s because the descriptor “Latino” tends to be erroneously interpreted as meaning this is a homogeneous group or, at least as an electorate, a group that shares the same general cluster of characteristics somewhat discrete from other groups. In my experience when there is some acknowledgement of heterogeneity it is typically in terms of different levels of “acculturation,” a concept I heartily dissuade clients and all comers alike to discard as virtually useless. “*
Curation from Tomás
Filed Under: Election 2008, Politics
