Filed Under: [ Business ] [ Press Releases ] [ Language Issues ] [ Blogante Business ]
Tags: Mexico, population, Spanish-language
Knowledge is Power!
Humana Inc. (NYSE: HUM) announced today that its telephonic health risk assessment, providing a measure of health and resources on individual wellness and lifestyle needs, is now available for members in Spanish.
Humana Health Assessment (HHA) is a confidential health risk questionnaire providing a benchmark to the member on health status and an individualized action plan to better understand and improve personal well-being.
“The launch of Humana Health Assessment in Spanish is an important component of Humana’s initiatives to improve communications to minority members and positively impact access to wellness services,” said Steven Goldberg, M.D., Humana’s Corporate Medical Director, Clinical Policy. “The ultimate goal is to eliminate any disparity in access to healthcare services so that we help each member pay more attention to their health, feel better about their health, be more productive and have lower long-term health care costs.”
The Spanish-language phone version of the health assessment was launched to facilitate communication with the growing segment of Hispanic members enrolled in Humana health plans. A large number of membership within Humana is located in states where, according to the U.S. Census Bureau, Hispanics are the largest minority population. These states include Florida, Texas, Arizona, California, Nevada, New Mexico, Colorado, Oregon, Utah and Washington.
The estimated Hispanic population of the United States as of July 2006 is 44.3 million making people of Hispanic origin the nation’s largest ethnic or race minority. There are 32.2 million U.S. household residents age five or older who speak Spanish at home. Hispanics now comprise 15 percent of the nation’s population, according to the U.S. Census Bureau, and are expected to comprise 20 percent of the population within the next 20 years.
Members may access the Humana Health Assessment by calling toll free (866) 444-6096. Participants are prompted to select English or Spanish before beginning the assessment.
Members calling the number will answer questions about their health and will then receive a confidential, Spanish-language profile tailored to them within 14 days of completion.
Information provided through the assessment will also be analyzed to determine if the member might benefit from early referral to Humana’s disease management programs, HumanaBeginnings program for expectant mothers or Personal Nurse.
“*
Stumble it! |
|
Other posts that may interest you
Humana Expands Web Site for Spanish-Language Customers
Blue Cross of California Launches Online Health Assessment in Spanish
TELEPHONIC SYMPOSIUM: IMMIGRATION AND THE LATINO VOTE
National Kidney Disease Education Program Launches New Spanish-Language Initiative
Know Your Numbers, Puerto Rico! Tackle High Cholesterol and Heart Disease Risk
Among Hispanics And Caucasians Genes May Play Role In Risk Assessment For Prostate Cancer
Willy Chirino spokesperson for Humana.
ComEd launches new Spanish-language ad campaign for energy-saving light bulb - Hispanic MPR

