Lakers Versus Celtics for NBA Title A Big Hit With Hispanics

The backboard battles of the Boston Celtics and the Los Angeles Lakers were the top ratings winner for the week of June 2-8. Games one and two of the NBA championship playoffs slam-dunked their way to the top of the Hispanic viewer charts, grabbing ratings of 7.9 and 7.8 as the most-watched English-language shows, according to numbers released by the Nielsen Media Group.”*

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