Spanish Broadcasting System Three Awards For Excellence in Hispanic Radio – Founder/CEO of SBS Raul Alarcon, Sr. honored with the Medallas de Cortez Lifetime Achievement Award

Spanish Broadcasting System was honored with three “Medallas de Cortez” awards at this year’s Hispanic Radio Conference for excellence in Hispanic radio in the United States. The awards were presented at a special ceremony held on Tuesday, May 20 at the Biltmore Hotel in Miami/ Coral Gables, Florida.

Among the three awards was the emotional tribute to the founder of SBS, Raul Alarcon, Sr. Mr. Alarcon received the prestigious “Medallas de Cortez Lifetime Achievement Award,” honoring his career and life in the service of developing and promoting Hispanic radio in the United States. Accepting this esteemed award on behalf of Raul Alarcon, Sr. was his son Raul Alarcon, Jr.

This is the second time that someone from Spanish Broadcasting System has received the “Medallas de Cortez Lifetime Achievement Award,” which was instituted to honor Raul Cortez, founder in 1946 of KCORE, the very first Spanish language station in the United States.

The other two awards honoring accomplishments in Hispanic radio were presented to WSKQ-FM in New York City. WSKQ-FM won “The Best Station of 2007″ award, which was accepted by Marko Radlovic, Chief Operating Officer of SBS. Then Pio Ferro, Vice President of Current Programming for SBS, was honored with the “Programmer of the Year” award.

Spanish Broadcasting System, is the largest publicly traded Hispanic-controlled media and entertainment company in the United States.”

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