Merchants hear how to attract Hispanics - Richmond, Virginia

Posted on: June 9th, 2008
Filed Under: [ Business ] [ Community ] [ Virginia ] [ Richmond ]
Knowledge is Power!

“As the number of Hispanics in the Richmond area and across the state continues to grow, the need for businesses to reach out to them expands.

To help business owners, the Retail Merchants Association invited Lisa Zajur, director of the Spanish Academy & Cultural Institute in Midlothian, to speak at its monthly breakfast meeting.

Her company teaches several courses on how employees and employers in different industries can work together despite language and cultural differences.”*

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