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Tags: grupo gallegos
Knowledge is Power!
The California Milk Processor Board’s iconic “Got milk?” health initiative and ad campaign gives its Spanish counterpart “Toma leche” (”Drink milk”) a permanent interactive home Wednesday with the launch of the Web portal, TomaLeche.com.
The Web site is the first Hispanic-targeted online effort mounted in Spanish by the CMPB with creative and messaging developed by the board’s Hispanic agency Grupo Gallegos, Long Beach, Calif.”*
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