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SBS Hires MirRam Group to Advise on PPM Campaign

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Posted on: May 22nd, 2008
Filed Under: Blogante Business, Business, Media
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“As part of its continuing campaign to raise awareness regarding what it calls “the potentially devastating impact of Arbitron’s PPM on stations,” has retained New York consulting firm MirRam Group. The firm will help SBS educate the public about the “potential damage” that PPM could have on the Hispanic community.”*

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