Filed Under: Blogante Entertainment, California, Entertainment, Latinas, Los Angeles, Press Releases
Tags: advertising campaign, family, Guadalajara, Mexico, mexico city, population, RBD, santa barbara
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On June 14, 2008, before launching the second photo shoot with Maite Perroni, NYX is hosting an autograph-signing event where fans can meet Maite and take home a personalized picture and beauty goodies. There will be free makeovers, snacks and drinks, raffles, goodies, music, and media coverage. The event is in appreciation of all the fans that supported Maite and NYX since the beginning of their successful union. Media are welcome to participate at the private interview. To participate, press badges must be obtained before the event. All interested co-sponsors and media coverage for this event are welcome.
NYX officially announced Maite Perroni as their spokes model at their launch party in Mexico City on September 27, 2007. The first photo shoot was in July 2007, in Los Angeles and Santa Barbara, California, which spanned across three days. Since the union, NYX and Maite have received abundant accolades, support from fans and customers, and have built a larger following by uniting them.
About NYX: Founded in 1999 by Ms. Toni Ko and headquartered in Los Angeles, CA, the primary goal was to provide professional quality cosmetics at discount store prices. Today, NYX accomplished that challenge. It is one of the top cosmetics companies with outstanding growth in the United States. Its products are characterized as ultramodern and are directed for the public, with emphasis on makeup artists and adventurous makeup aficionados with their wide range of bold colors that never discontinue. As for the name, NYX stands for the Greek goddess of night comparing her by way of metaphor to the young ‘goddesses’ that show sophistication and boldness in the modern-day night scene. NYX products are marketed in more than thirty countries, covering five continents, and are selling in stores such as Ultra, Longs, Rite Aid, independent salons, and bricks-and-mortars across the globe.
About Maite Perroni: She won our hearts in her debut as “Lupita” in the hit Spanish youth series “Rebelde” and left us with a special message that anything is possible. She was born on March 9, 1983 in Mexico City D.F. At only eleven months old, she and her family moved to Guadalajara. An accomplished singer, actress and songwriter, Maite gained popularity as an actress playing Lupita and as a singer being a member of the Latin phenomenon group RBD, in which she is said to be the “mother” of the group. She studied in Mexico’s Center of Artistic Education for two years where she discovered her passion for acting. Maite is involved in various charities and enjoys volunteering her time for those in need. Maite’s love for dance led to a campaign with sport giant Nike that promoted the importance of dance. Receiving a great amount of support from the Hispanic population in the US, NYX strengthened the bond by enlisting Maite as their spokes model and hiring advertising specialists Patricia and Tony Gracia of Power Media Group, Inc. to oversee their campaign focusing on the Hispanic market.
About Power Media Group,Inc.: Headquartered in Los Angeles, California PMG is a company that offers an extensive portfolio of advertising services in the Hispanic Media. It counts on professionals in the different areas of advertisement to achieve the challenges of its clients. The dedication that PMG gives its clients is shown in the rapid growth of the company. In only six years, PMG represents several prestigious clients such as: Universal Music Latin, Xenon Pictures, Vivendi Visual Entertainment, NYX Cosmetics, Creativa Interiors-Primor, The Perfume Club, AB Underwear, Costamar Travel Intl., New Concepts, Success Masters by Design, Laboratorios Mallo, Professional Financial Services, Selman Chevrolet, among others, to which they serve with respect and care since the beginning and standing true to their motto: “We love your business, as we love our baby.” PMG recently bought its own commercial building in the city of Santa Clarita, CA, to continue serving its clients and offering an outstanding quality of customer service.
If you are interested in displaying your product to make an impression on the public and media at the event, please contact Tonie Shin. To obtain Press badges and to co-sponsor this event, please contact Patricia Gracia. “*
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Knowledge is Power and this page is just the start. Hispanics/Latinos are a growing diverse force in this country. Check out some of the 49,804 items found on this site below or dig into the Site Map
Best of the Rest
- July 3, 2009
- Rep. Luis Gutiérrez (D-Chicago) is taking some heat for accepting campaign contributions from payday lenders. That’s because he’s playing a leading role in efforts to regulate the loans. A statement from Gutiérrez to WBEZ this week says he’ll quit taking those donations.
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- June 30, 2009
- Rep. Linda Sanchez introduces baby on House Floor
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- June 29, 2009
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- About 5,500 churches affiliated with the Baptist General Convention of Texas are being invited to partner with the denomination to offer online GED programs for free
- June 28, 2009
- NALAC Fund for the Arts Announces Fifth Funding Cycle - National Latino Arts Grant Is Open to Artists and Organizations
- Arizona State Sen. Russell Pearce has taken the lead in a new round of anti-immigration reforms that could have long-lasting effects - One would require school districts to collect data on any student who can’t prove legal residency. Another would require state and local officials to enforce federal immigration laws, thus making sanctuary laws illegal.
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- June 26, 2009
- The race to find Maria Belen Chapur pictures - Or did a TV station already provide the first look at S.C. Gov. Mark Sanford’s mistress?
- Next month, Melrose resident and Berklee College of Music percussion and ensemble professor Ricardo Monzón will bring his Orquesta Bacharengue to Mozart Park in Jamaica Plain, Boston, to kick off Berklee’s fifth-annual Tito Puente Latin Music Series.
- “The majority of the US Hispanic population is bilingual, and they decide where and when to speak English and Spanish,” says Ms. Phillips. “Marketers should execute campaigns and offerings in both languages,” explains Ms. Phillips. “The efforts will not go unnoticed, as English-dominant speakers will still see and appreciate messages targeted to them in Spanish, and Spanish-dominant speakers will know the advertiser is serious about addressing them.”
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- June 25, 2009
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Latest Essentials
- July 3, 2009
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- July 2, 2009
- New Latin Music Crosses Borders At Will - California is America’s main immigrant magnet. As people move to and from — and within — the state and the U.S., the music produced by this shifting population is changing. The stories of musicians living and working in Oakland and Los Angeles give a sense of how the future of Latin music might sound.
- July 1, 2009
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- OAS: Honduras Must Restore President Manuel Zelaya In 3 Days Or Risk Suspension
- June 30, 2009
- Honduran Coup Turns Violent, Sanctions Imposed - Thousands of Hondurans are now in the streets to protest the coup d’etat in their country.
- Striking a nerve on racism - The time has come to fight hate speech against Latinos as we have against blacks.
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- June 29, 2009
- Honduras coup is a blow to democracy
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- June 26, 2009
- The number of Hispanics in Nevada who filed jobless claims from May 2006 to May 2009 jumped 662.3%, from 2,389 to 18,211 - Construction slowdown
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- Voto Latino interview with Robert Cantu (warning: mid video has violent footage) - Noosing victim in Ohio
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- June 24, 2009
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- Ten who are making a big difference for us all – Chicago Latino List 2009
- Brig. Gen. Angie Salinas credits hard work for achieving the honor of being the Marines’ first Latina general
- Obama’s immigration straddle - If he wants Americans to consider a “path to citizenship” for illegal aliens, he’ll have to lead on “enforcement first.”
- Republicans drop niceties, go on attack on Sotomayor
- Live 2009 convention coverage - National Association of Hispanic Journalists (NAHJ) in Puerto Rico or follow on twitter #nahj09
- The U.S.-Mexico Border Health Commission has announced that obesity and diabetes are its top priorities for 2009-2010. - Approximately 1.5 million adults in the border region are overweight or obese and another 1.2 million have been diagnosed with Type 2 diabetes
- “Even under the low immigration assumptions, minorities will fuel 73 percent of household growth in 2010-20, with Hispanics leading the way at 36 percent,” researchers found.
- Why Understanding The Second-Generation Hispanic Is Key To ‘Multicultural Intelligence’
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- June 23, 2009
- Under Misspelled Banner, Buchanan And White Nationalist Brimelow Argue For English-Only Initiatives - (funny)
- Quartet of Latina professors at Cal State San Bernardino file grievance - Maria Balderrama, Nena Torrez, Barbara Flores & Lynne Diaz-Rico
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- Top Obama Administration Officials to Engage Latino Leaders on Critical Policy Issues in Los Angeles This Week - NALEO Conference June 25-27
