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Posted on: May 14th, 2008
Filed Under: [ Marketing ] [ Press Releases ] [ Blogante Business ]
Tags: Baseball, Colombia, Colombian
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Cultiva Entertainment announced today it has entered into an exclusive marketing agreement with the Colombian League of Professional Baseball and its teams. Cultiva Entertainment will manage and distribute worldwide, the League’s media, interactive, marketing and merchandise licensing rights.
The agreement with Team Renteria Inc, founder and manager of the Colombian League of Professional Baseball, allows Cultiva Entertainment to create a greater presence and visibility for the professional baseball league, and its teams, in the U.S. media market and the worldwide sports entertainment industry.
“This agreement is a great accomplishment for our League,” said Edinson Renteria, President of the Colombian League of Professional Baseball, “Cultiva is well recognized in the baseball world and we are confident this agreement will help us to continue the growth of our league. We believe our league is a viable training ground for future Colombian Major League players. Cultiva will assist us in internationalizing Colombian baseball and creating greater recognition for our teams and its players with baseball fans throughout the world.”
“We are extremely proud to represent the Colombian League, its teams and players. They are a welcomed addition to our Alianza Latina de Beisbol(TM) brand,” said Sara Loarte, Principal, Cultiva Entertainment. “Colombian baseball has an abundance of professional talent that deservingly needs to be showcased to the U.S. Hispanic audience and baseball fans worldwide. We look forward to providing that opportunity through our marketing relationship.”
About CULTIVA ENTERTAINMENT
Cultiva Entertainment is the producer of Alianza Latina de Beisbol(TM) whose mission is to entertain the 55+ million Latino baseball fans and salute professional Latino players. Cultiva Entertainment also holds the exclusive licensing rights for the Caribbean Confederation of Professional Baseball and the Serie del Caribe Tournament. It’s website, www.ebeisbol.com is the official website of the Serie del Caribe. Cultiva also develops, produces and markets Latino Entertainment. For more information on Cultiva log onto www.cultivaentertainment.com.About COLOMBIAN LEAGUE OF PROFESSIONAL BASEBALL
The Colombian League of Professional Baseball was founded by Team Renteria Inc. and began play during the 1999-2000 Winter League season. It is comprised of four teams - Tigres de Cartagena, Caimanes de Barranquilla, Toros de Sincelo and Cardenales de Monteria. The League is sanctioned by Major League Baseball for professional player participation and has been granted membership in the Caribbean Confederation of Professional Baseball Leagues, manager of the Serie Del Caribe Tournament.About TEAM RENTERIA INC.
Team Renteria Inc. was founded in 1998 by the Renteria Brothers, Colombian Major League shortstop Edgar Renteria and current Colombian League president Edinson Renteria. Team Renteria’s mission is to grow the sport of baseball in Colombia by supporting amateur youth league clinics and providing continuing professional instruction to professional Colombian baseball players.”*
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