Posted on: May 5th, 2008
Filed Under: [ Internet ] [ Blogante Business ]
Tags: family
Asked about ethnic traditions, 18% of respondents said they keep all or most, 40% keep “some” and 30% “a few”; just 13% said they keep no ethnic traditions. The correlation was strongest with language: 44% of respondents who speak Spanish at home keep most traditions, compared with 6% of those who speak only English.
Spanish-speaking Hispanics and those who scored highly on “Latin-heritage” attributes such as keeping ethnic traditions were more likely than predominantly English-speaking Hispanics to say they are among the first to buy new gadgets and influence friends’ and family members’ purchases. “*
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