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Tagged: diabetes, Doctor, family, HIV, hospital, obesity, outreach, population, radio, San Jose, Telemundo, television
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Celebra La Vida Con Salud, the largest national Hispanic health education campaign, today kicked-off its 2008 Hispanic Health Festival Tour in Chicago providing local Hispanics with culturally relevant health information on major illnesses disproportionately impacting Hispanics as well as thousands of free medical screenings. It is the seventh consecutive year the Celebra health festival will tour major Hispanic markets around the country. The Celebra campaign provides information to Hispanics nationwide about health promotion and illness prevention and connects them to national and local resources available to assist Hispanics in getting proper healthcare.
As the largest and fastest growing minority group in the country, Hispanics represent approximately 14% of the current U.S. population, yet they suffer disproportionately high rates of preventable illnesses and diseases such as HIV/AIDS, diabetes, heart disease, obesity, stroke and some cancers — including breast, prostate and cervical cancer.
– Heart disease is the number one killer of Hispanic men and women.
– Hispanics represent approximately 18% of new AIDS diagnoses and the rate of HIV is 3 times higher for Hispanics than non-Hispanic whites. Hispanic women have 5 times the AIDS rate as do white non-Hispanic women.
– Breast cancer is the leading cause of cancer death among Hispanic women.
– The death rate from cervical cancer is 50% higher among Hispanic women than among non-Hispanic white women.
– By age 3, 26% of Hispanics are obese.“It is imperative that we break down the barriers, culturally, financially and educationally, that impede Hispanics from receiving the proper health education and preventive care that could significantly reduce the disproportionate rates of illness facing Hispanics,” said Carmen Ramos-Watson, Executive Director of Celebra La Vida Con Salud. “Through the Celebra festivals we not only provide much-needed medical screenings, we build awareness and understanding about relevant health issues greatly impacting this population, share with Latinos what they can do to prevent these illnesses for themselves and their families and connect them with local resources for quality care.”
Celebra La Vida Con Salud is a comprehensive national health education and awareness campaign the effectively reaches the underserved U.S. Hispanic population through its on-the-ground health festival tour, on-air radio and television health education component, on-line information campaign and on-going community outreach efforts. Private, public sector, media and community-based partners and sponsors join together in the execution of the Celebra festival.
During its 2008 festival tour Celebra will expand the work it began last year educating Latinos about the causes, treatment and prevention of the human papilloma virus (HPV) and cervical cancer. Sponsored by Merck & Co., Inc., Celebra will present an interactive, culturally relevant educational exhibit that includes a Cantahistoria mural, interactive Loteria game, personal testimony of cervical cancer survivors and local clinic resources. Surveys conducted during last year’s tour indicate a 30 percent or better increase in knowledge about HPV and cervical cancer among festival attendees who participated in the exhibit. After participating in the education exhibit, sixty-eight percent (68%) followed up with a visit to the doctor.
Among other exhibits, the Celebra Chicago festival will also feature demonstrations on breast cancer prevention, food and nutrition and food safety, sponsored by the Illinois Department of Health. “We are excited to join with Celebra to reach Chicago area Hispanics with these important health messages in such an interactive, engaging and culturally sensitive way,” said Doris Turner, Chief of the Center of Minority Health Services
Other partners of the Celebra campaign and festival tour include the Food and Drug Administration’s Center for Food Safety and Applied Nutrition, American Red Cross, Nike, and CardioChek.
“Given the high incidence of heart disease and diabetes in the Hispanic community, we’re excited to join the Celebra festivals once again, to empower Hispanics with tools like CardioChek that can help them monitor and control their health risks, says Robert Huffstodt, President of PTS Inc., maker of the portable blood test system CardioChek
Local health care partners include Mount Sinai Hospital, MacNeal Hospital, Alivio Medical Center and the Circle Family Care Network.
The Celebra festival in Chicago is being conducted in partnership with the Telemundo Cinco de Mayo festival.
The Celebra La Vida Con Salud festival tour will continue to Atlanta, San Antonio, New York, and Boston through July. In the fall the Celebra will tour San Diego, San Jose, Los Angeles, Houston and Miami.
For more information about the Celebra campaign and sponsorship opportunities, visit
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Knowledge is Power and this page is just the start. Hispanics/Latinos are a growing diverse force in this country. Check out some of the 53,938 items found on this site below or dig into the Site Map
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