Posted on: April 30th, 2008
Filed Under: [ Business ] [ Press Releases ] [ Language Issues ] [ Blogante Business ]
Tags: Mexico, monterrey, population
A growing number of limited-English speakers, as well as the businesses and organizations that serve them, will now find it easier to communicate thanks to Centris’s On-Demand Interpreter Service. Centris, a leading provider of high-quality multilingual call center services, today introduced a new, over-the-phone language interpretation service that connects limited-English speakers with specially trained Spanish interpreters who facilitate communication between the consumer and a business’s English-speaking customer representative.
Centris Interpreter Service is “On Demand!” - Subscribers have access to Spanish - English interpreter when they need one. The service doesn’t have to be scheduled in advance and is available twenty-four hours a day, 365 days per year. Centris customers initially set up an account online at www.centrisinterpreter.com and then use the service by simply calling a toll-free phone number. A specially trained interpreter will greet the customer in the appropriate language and then establish a three-way call with the requested business or individual.
According to Jamie Maddox, CEO of Centris Information Services, “Nearly 15% of the U.S. population is Hispanic and the percentage is projected to grow to over 20% by 2020. With Centris On-Demand Interpreter Service, Spanish speakers can communicate in their own language to financial institutions, health care organizations, and utility companies - any business or individual - affordably, whenever there is a need. Conversely, English-speakers can easily engage an interpreter to better communicate with the growing number of limited-English speaking businesses and service providers.”
For as little as $3.99 for a five minute call (only $0.75 per each additional minute), Centris customers can have a Spanish interpreter as close as their speed dial.
From a business’s perspective, the service offers an intelligent way to attract and provide superior customer service to an increasingly affluent Hispanic consumer segment. In addition, it provides a cost-effective means to meet government regulatory compliance policies mandating organizations to provide services to limited-English speakers in their native language.
Kelly McDonald, president of McDonald Marketing, a firm specializing in helping U.S. companies become “Latino-ready,” said, “English-to-Spanish communication, and vice versa, requires a meaning-for-meaning interpretation. Many ideas that are expressed in one or two English words may require several phrases to convey the concept in Spanish. That’s why you may notice that non-English conversations seem to take longer.”
Because of its operations in Longview, Texas and Monterrey, Mexico, Centris is uniquely positioned to provide interpreter services that are both technically accurate and culturally appropriate.
For more information, visit: www.centrisinterpreter.com or call (800) 799-3955.
About Centris Information Service:
Centris Information Services is a leading provider of high quality multilingual outsourced contact center services. The company is headquartered in the U.S. with major operations in Longview, Texas and Monterrey, Mexico. Centris helps companies improve customer satisfaction and increase revenue by creating positive customer experiences that combine high-touch with high-tech.Contact:
Centris Information Services
(800) 530-4897
info @ centrisinfo.com“*
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