Hispanic e-mail users more receptive to personalized offers, study says

HispanicTips has 41,134 stories & 80,000+ visitors a month..
Posted on: April 25th, 2008
Filed Under: [ Marketing ] [ Blogante Business ]

“50% of U.S. Hispanic e-mail users surveyed by Jupiter said they prefer promotional e-mail that is personalized around products or services of interest to them, compared to only 41% of non-Hispanic e-mail users, according to Jupiter’s report, “E-mail Marketing to Hispanic Users.””*

*From: http://www.internetretailer.com
Traducido: usando Google o Altavista/Babel Fish

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