Hyatt Hotels of Atlanta Signs on as the Official Hotel Sponsor of Fiesta Atlanta ‘08

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Posted on: April 21st, 2008
Filed Under: [ Business ] [ Press Releases ] [ Blogante Business ] [ Georgia ] [ Atlanta ]
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“Lanza Group, LLC, one of Atlanta’s leading Hispanic market advertising and PR firms, today proudly announced that Hyatt Hotels of Atlanta will serve as the official host hotel of Fiesta Atlanta ‘08, an outdoor Cinco de Mayo festival celebrating Latino culture, music and food. Fiesta Atlanta ‘08 takes place on Sunday, May 4, 2008 from 10:00 am to 7:00 pm at Centennial Olympic Park in downtown Atlanta.
“In addition to being one of the premiere hotels in Atlanta, Hyatt Hotels & Resorts is a demonstrated leader in the business community,” said Ralph E. Herrera, President of Lanza Group, LLC. “It’s an honor to once again have them partner with us for Fiesta Atlanta.”
For Hyatt Hotels & Resorts, the partnership represents an excellent opportunity to reach out to the Hispanic community. Last year’s event had over 30,000 attendees. “The influence of the Hispanic community on the city of Atlanta is strong and growing stronger,” said Joe Hindsley, General Manager of Hyatt Regency Atlanta. “For Hyatt, participating in this event gives us an opportunity to become part of this very tight-knit community.”
Fiesta Atlanta ‘08 events include continuous live performances by national and local artists, an artist’s market, and vendor booths offering free product samples and authentic Latino foods. This year’s event also features a soccer tournament that runs from 9:00 am to 5:00 pm.
For more information about Fiesta Atlanta ‘08, contact Caroline Elisabeth Peters at (404) 350-0200 or at cpeters@lanzagroup.com. You can also visit www.fiestaatlanta.com/. Fiesta Atlanta is a Lanza Group, LLC production.
Hyatt Regency Atlanta is the official hotel of Fiesta Atlanta. Located on Peachtree Street just three blocks from Centennial Olympic Park, the hotel is connected to Peachtree Center MARTA station, making transportation to and from the airport quick and easy. With 1,260 luxurious guestrooms, state-of-the-art amenities and world-class customer service, Hyatt Regency Atlanta is downtown Atlanta’s premier hotel. For reservations, call 800 233-1234.
Lanza Group, LLC is Atlanta’s premier full-service Hispanic Market Advertising and Public Relations firm specializing in the growing US Hispanic market. The Lanza Group provides a full-line of bilingual & bicultural services.

MEDIA CONTACT: Caroline Elisabeth Peters (404) 350-0200 cpeters@lanzagroup.com

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