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Hispanic Nets Tweak Plans – Upfront news From: multichannel.com
Tagged: Mun2, Telemundo, television
Hispanic television executives are betting the sector’s ad revenue will continue to grow as they gear up for 2008 upfront presentations in New York City. But marketers can expect a very different dynamic from previous years.
NBC Universal’s Telemundo and Mun2 will not be hosting their usual glitzy, star-studded upfront presentation, which last year gathered more than 1,200 people. Instead they will join NBC at a special event to be held on May 12, which wraps up one month of client meetings in key Hispanic markets.”*
*From: www.multichannel.com
Traducido: usando Google o Altavista/Babel Fish
Curation from Tomás
Filed Under: Business Essentials, Business News, Marketing & Advertising, Media
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