Filed Under: [ Hispanic News ] [ Marketing ] [ Tomás' Picks ] [ Commentary ] [ Blogante Business ]
Tags: advertising campaign, cocktail, Mexico, recipe
Knowledge is Power!
The latest skirmish in the never-ending culture war between Mexico and the United States was “Absolut” nonsense. In fact, the flap was part controversy and part cocktail.
Here’s the recipe for conflict: Take two parts immigration politics, a shot of U.S. history laced with Manifest Destiny, a splash of guilty conscience and add a twist of old-fashioned paranoia. Then shake it all up with a spirited advertising campaign aimed at selling vodka. Serve over ice.”*
*From: http://www.sfgate.com
Traducido: usando Google o Altavista/Babel Fish
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