2008 Totalmente Latina Tour(TM) Makes Beautiful, Healthy Lifestyles Easy for Latinas Across the Nation

Latinas on-the-go search for life-enhancing advice for health, beauty and wellness that’s trusted and unique to them. The 2008 Totalmente Latina Tour (TLT) is a traveling outfit that understands one-size-does-NOT fit all and delivers on relevant activities and tools tailored to the Latina lifestyle. Totalmente Latina Tour stops in San Antonio, Texas on April 5 at Rosedale Park and travels across the nation with hot celebrities like Univision’s Amas de casa Desesperadas star Lorna Paz and musical guests Los Horoscopos de Durango (Celebrity guest appearances may vary from stop to stop). In its fourth year, Totalmente Latina Tour was created by Procter & Gamble (P&G) and its beauty brands including Pantene(R), Olay(R), Head & Shoulders(R), Crest(R), Always(R) and CoverGirl(R). With the kick off in Los Angeles on (March 15) and remaining stops in Houston (April 12th) and Miami (April 26th), the four-city festival is a moment in time in each city to celebrate the beauty of Latin women, her role in her family and her community. Totalmente Latina Tour is loaded with free makeovers, facials and massages; live entertainment performances and give-aways; as well as healthy-family inspired education that combines to make it a little easier to juggle family, health and beauty every day.

“There is a unique, undeniable spark that is a mark of distinction for Latin woman, says Anelsie Ramos-Torres, P&G’s external relations manager and Latina beauty expert. “Totalmente Latina Tour delivers the tools and excitement to maintain sound, healthy regimens that make it easy to keep that flame alive every day,” Ramos-Torres, added.

Totalmente Latina Tour @ A Glance

– Center stage, show-stopping Performances:
- Musical performance by Los Horoscopos de Durango, Jeremias and Ju-Taun.
- Lorna Paz sharing inspiration and excitement with Latina women and families.
- Latest fashion trends showcasing with a K-Mart Fashion Showcase.

– Deepening the experience for TLT since its inception are a range of brands from P&G:
- Head & Shoulders interactive give-away center and enter-to-win product contests.
- Always Fresh Spa treatments with relaxes massages, give-aways and contests.
- CoverGirl Beauty Booths featuring expert make-overs and make-up give-aways.
- Crest Whitening Plus Scope ‘Healthiest Smile Photo’ contest with healthy dental regimens and tips from Hispanic Dental Association;
- Pantene demonstration tables where strong, smooth, shiny and healthy hair regimens begin.
- Olay Total Effects mini-facials with leading experts, Testing Stations and product coupons.

– Totalmente Latina Tour partners with a mix of community alliances to ensure that it delivers an experience that best connects with each city we visit.
- Hispanic Scholarship Fund joins TLT to strengthen communities by encouraging higher education for Hispanic Americans.
- Univision and a host of local market media partners help extend the reach of the tour to Latina women across the nation.
- Community retailers such as CVS, Family Dollar, HEB, K-Mart and Wal-Mart, brings TLT in-store and with activity booths on-site with contests, give-aways and on-stage activities (retailers may vary from market to market).

For additional information visit www.totalmentelatinatour.com or call 1-888-877-2TLT (2858) press inquiries, contact Carmen Cruz at carmen@grassrootspromotions.com or (404) 408-2103. “*

*From: http://www.hispanicprwire.com
Traducido: usando Google o Altavista/Babel Fish

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