Radio hispano: City gets 1st Spanish-language radio station - Wilmington, North Carolina

It’s a calculated gamble for the media company, which makes La Gran D its sixth Wilmington-based radio station.

The new station marks another milestone for NextMedia because the Spanish format is new for the group, which owns 42 stations in 12 midsized markets.

The 98.7 FM signal is the company’s strongest, with 100,000 watts. The strong signal means regional Mexican music, some of which sounds like polka and is heavy on accordions, will be heard from Wilmington to New Bern and Jacksonville as well as west of Interstate 40, said David Patella, general manager of NextMedia. All told, you’ll hear the signal in eight counties - New Hanover, Brunswick, Pender, Duplin, Carteret, Onslow, Craven and Lenoir.”*

*From: http://www.starnewsonline.com
Traducido: usando Google o Altavista/Babel Fish

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