A Hispanic Hit at the Cineplex – “Under the Same Moon” earned $2.6 million last weekend making it the highest opening weekend ever for a Spanish-language film in the U.S.

The No. 1 movie last weekend at Los Angeles’ Landmark Pavilion theater, an art-house mecca, was the same as the one that drew the biggest crowds at the Block Orange, a 30-screen AMC theater in a sprawling Orange County shopping mall: a tiny, Spanish-language sleeper called Under the Same Moon (La Misma Luna). A kind of Finding Nemo of border politics, Under the Same Moon follows a nine-year-old boy’s travels from Mexico to the U.S. to reunite with his mother, an illegal immigrant who cleans houses in Los Angeles.

The Fox Searchlight/Weinstein Co. picture connected with both Hispanic and indie film audiences, earning $2.6 million, the highest opening weekend ever for a Spanish-language film in the U.S. Studios have long known Hispanic crowds will show up for their comedies and animated films. But the success of Under the Same Moon suggests the growing Latino moviegoing audience is under-served when it comes to films that tell their own stories.”*

*From: www.time.com
Traducido: usando Google o Altavista/Babel Fish

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