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Posted on: February 12th, 2008
Filed Under: [ Hispanic News ] [ Latinas ] [ Marketing ] [ Press Releases ] [ Blogante Business ]
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Anita Santiago Advertising (ASA) announced today that its President, Ingrid Otero-Smart has been named to the Board of the Association of Hispanic Advertising Agencies (AHAA). Previously, Ingrid Otero-Smart served on the AHAA Board for two terms, and was AHAA President in 2002-2003.
“I am honored to be named to the Board again. AHAA has had a powerful influence on all matters relating to agencies’ roles in our industry, “said Ingrid Otero-Smart. “It is a privilege to be asked to serve with a prestigious group of top Hispanic marketing professionals that have made a significantly positive impact in our industry. I look forward to contributing by helping implement the organization’s plan and developing new ideas to address the challenges facing the Hispanic marketplace. Our ability to empower and educate our industry will continuously enable us to deliver big and better ideas to our clients.”
Ingrid Otero-Smart is a 20 plus years Hispanic marketing veteran, and has twice been named to the 100 Most Influential Hispanics in the US list. Ingrid started her career at McCann-Erickson, and joined Mendoza Dillon & Asociados in 1987. There she worked as an Account Director and left as President/COO while working on many prestigious accounts such as Cingular Wireless, Kraft Foods, Ford Motor Co., Nabisco Brands, Sears, Schering Plough, Glaxo/SmithKline, Pfizer, Bristol Myers Squibb, among others. In 2005, she joined Anita Santiago Advertising as President.”*
*From: http://www.hispanicprwire.com
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