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Johnson & Johnson Picks Hispanic Shops – Vidal Partnership and La Comunidad
Tagged: La Comunidad, Nielsen
Johnson & Johnson has tapped Vidal Partnership and La Comunidad to handle its U.S. Hispanic business following a review, a company representative has confirmed.
J&J spent $70 million in Hispanic TV and print through October 2007 and nearly $75 million for domestic TV and print in all of 2006, per Nielsen Monitor-Plus.”*
*From: www.adweek.com
Traducido: usando Google o Altavista/Babel Fish
Curation from Tomás
Filed Under: 1. Hispanic News, Business, Business News, Marketing & Advertising
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