Companies catering to ever-growing Latino dollar – Greeley, Colorado

Despite the divisiveness of illegal immigration in Greeley, local companies are aware of the importance of the Spanish-speaking market and have begun to give it more attention.

According to the U.S. Census, close to 30 percent of the population in Greeley is Hispanic, and about half of them speak Spanish. Although the census reported that the Hispanic households in Weld County had an average income of $37,791 in 2000 — 23.7 percent less than the $51,809 average income of all households in the area — their economic impact is still important.

Banks were the first to adopt measures to serve people who only speak, or prefer to speak, Spanish. Almost all have bilingual workers and advertise in both languages, and other businesses have begun to follow their lead.”*

*From: www.greeleytrib.com
Traducido: usando Google o Altavista/Babel Fish

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