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Watch video – New York agency develops public service adoption ads in Spanish – Hispanic MPR

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Posted on: January 11th, 2008
Filed Under: Blogante News, Hispanic News, Marketing & Advertising
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Search these tags: children, family, REVOLUCION
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“According to the Administration for and Families, 300,000 enter the United States foster care system each year. There are currently 514,000 in the foster care system and 115,000 of these are available for adoption. At the same time, the majority of those in foster care are of color and 15 percent of the waiting to be adopted are Hispanic.

To address this issue and encourage Spanish-speaking Latinos to consider adoption from the U.S. foster care system, Hispanic Communications and the Ad Council joined efforts to create the agency’s first pro bono Spanish language public service ad (PSA) campaign for AdoptUsKids. The new PSAs highlight the emotional and psychological rewards of adoption by showcasing everyday special moments.”*

*From: http://www.hispanicmpr.com
Traducido: usando Google o Altavista/Babel Fish

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