Mary Kay Mexico Celebrates 20th Year with Grand Opening of New, Expanded Facilities

Posted on: December 13th, 2007
Filed Under: [ Business ] [ Hispanic News ] [ Latinas ] [ Non-US News ] [ Style ] [ Blogante Business ]
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“Mary Kay Inc., one of the largest direct sellers of skin care and color cosmetics in the world, will commemorate the start of its 20th year of enriching women’s lives in Mexico with ribbon-cuttings at its brand new headquarters and distribution center today, the anniversary of the Monterrey-based subsidiary’s establishment.

The approximately 49,000-square-foot headquarters and 144,000-square-foot distribution center, both located in the Nuevo Leon region of Northern Mexico, replace and are nearly double the size of the Company’s previous headquarters and distribution facilities located in Monterrey. Mary Kay’s $20 million combined investment in the two sites reflects its steadfast commitment to Mexico, which has consistently ranked as one of the Company’s top-performing subsidiaries.

The new distribution center will focus on serving the needs of some 200,000 Mary Kay Independent Beauty Consultants throughout Mexico. The center features new technology designed to reduce operational time, verify the accuracy of orders and ensure safe delivery of products. Mary Kay Mexico is among just three companies in Mexico who currently utilize this progressive technology for order fulfillment. Approximately 75 million units are expected to be shipped from the distribution center annually, increasing the Company’s business capacity by 50 percent and enhancing its longstanding reputation for providing excellent customer service.

Among the highlights of today’s festivities is the presentation of the famous pink Cadillac for the first time in Mexico. Seventeen Independent National Sales Directors in Mexico – who have earned the use of the most coveted incentive awarded by the Company and one of the most recognized brand symbols in the world — will receive their car keys during a ceremony preceding the ribbon-cuttings. Independent National Sales Directors are an elite set of business owners, ranking among the top one percentile in terms of sales and recruitment of the entire Mary Kay independent sales force globally. Throughout Mary Kay Inc.’s 44-year history, approximately 500 women worldwide have attained the position of Independent National Sales Director.

“For nearly 20 years, Mary Kay Mexico has been a great success story in the Latin America Region — proof that Mary Kay’s core philosophies continue to resonate strongly with the women of Mexico,” said David Holl, president and CEO of Mary Kay Inc. “These new, larger and technically sophisticated facilities will further strengthen Mary Kay Mexico’s ability to serve the needs of its rapidly growing independent sales force.”

“Mary Kay Mexico has distinguished itself as a Company committed to enriching women’s lives both professionally and personally,” said Jose Smeke, president of Mary Kay’s Latin America Region. “Mary Kay Ash often said that the way to achieve success was by helping others become successful. Today is a significant step forward in our ability to help Independent Beauty Consultants throughout Mexico exceed their customers’ expectations and deliver the service that continues to attract so many women to both our products and our business opportunity.”

Mary Kay Mexico opened its doors December 13, 1988, and has since made an indelible mark on the country’s corporate and philanthropic landscape. In addition to offering more than 250 high-quality skin care and color cosmetics products and an unparalleled business opportunity for women, Mary Kay Mexico has made significant inroads toward drawing national attention to the epidemic of domestic violence. The DAR (Give) Program, established in 2001, has raised nearly 8.5 million pesos for the opening of 40 women’s shelters throughout Mexico.

Mary Kay Mexico is not the only subsidiary to expand into new and larger facilities in 2007; subsidiaries in China and the Czech Republic have also expanded their office space this year. Mary Kay China celebrated the opening of its new 89,022-square-foot headquarters facility in a brand-new office tower in Shanghai’s Jing’an District in February, and Mary Kay Czech Republic relocated to a new 6,555-square-foot office in Prague in October. Occupancy for Mary Kay India, the Company’s newest subsidiary which launched in September 2007, is planned this month in a 7,144 square-foot office space in Gurgaon, near New Delhi.

Mary Kay Inc., one of the largest direct sellers of skin care and color cosmetics in the world, achieved another year of record results in 2006 with $2.25 billion in wholesale sales. The independent sales force exceeds 1.7 million Mary Kay Independent Beauty Consultants in more than 30 markets worldwide. To learn more about the Company or to find an Independent Beauty Consultant, log on to www.marykay.com or call 1-800-MARY KAY (627-9529).”*

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