Latino groups sell out shows – Omaha, Nebraska

The Mexican banda group Intocables sells as many tickets as a James Blunt concert at the Sokol Auditorium. The pretty-boy British pop singer sold out the 1,400-capacity room last year. Intocables did the same a few months after his show. Banda is a popular dance style that is played primarily with brass instruments and has a polkalike beat.

The concerts are advertised only in Latino neighborhoods. They’re in Spanish-language newspapers. People hear about them by word-of-mouth and on Spanish-language radio stations.

If you walk down South 24th Street, you’ll see the brightly colored fliers stacked on countertops in mom-and-pop shops such as Nena’s, Don Gaby’s and La Guera — places shoppers go for oversized avocados, authentic Mexican gorditas and tejano boots.”*

Leave a Reply