Spanish-Language Ad Spending Remains Solid - ($2.88 billion, in the first half of 2007)

Total ad spending in Spanish-Language media for the first half of the year reached $2.88 billion, a 2.3% increase over the same time period last year, Nielsen Monitor-Plus said Tuesday.

Spanish-language ad spending continues to be on an upswing with increases reported for all monitored media, with the exception of local newspapers. “*

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